Episoder
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If you’re a coach or online professional, chances are you’ve pondered this question: should you focus on high-ticket or low-ticket offers?
And which one is EASIEST?
Or which pricing strategy truly leads to an easier and more profitable journey?
You might think you already know the answer. Do you really? There’s 3 HUGE myths that most people believe in.
Each one of these myths could be holding you back more than you realize!
So - today we’re busting apart these myths and answering that question for you.
If you’ve ever felt stuck deciding between selling affordable products to the masses or offering high-ticket, high-value services, this episode is a must-listen.
We will break down complex ideas with real-world examples, making it easy to apply these insights to your own business.
Highlights:
Why do most businesses start with low-ticket offers?
What are the three parts of your subconscious mind that influence your pricing strategy?
How to align your pricing with your expertise and feel confident with your rates.
Let's get into the nitty-gritty of how to rethink your business model to not only meet but exceed your income and lifestyle goals.
Expect actionable advice, real-life examples, and a fresh perspective on an age-old question.
You'll walk away with a clear understanding of which strategy might work best for you and how to start implementing it today.
So, don’t miss out!
This episode is packed with insights that could transform the way you approach your business.
To hear more valuable tips and personal stories, tune in to this episode!
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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If you’re floundering around in business and not getting much traction, then understanding which part of your strategy needs fixing FIRST is essential!
Click here To Discover which of the 5 phases of strategy alignment you’re in right now, and what to do to graduate to the next phase! https://www.jessicaosborn.com/5phases
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Are you ready to reveal your personal story so that you can build an authentic, unique and profitable brand?
Today we're exploring the art of heartfelt storytelling and why it's pivotal in making meaningful connections with your audience, especially in a world where AI is becoming more prolific - and with it, originality is diminishing.
Our special guest is the vivacious Sophia Spallino, a powerhouse in social media strategy with a stand out personal brand built through her courageous storytelling.
You'll hear snapshots of her transformative journey from the highs of running a successful agency to starting afresh, alone and with zero audience, and how she discovered the importance of sharing stories from a place of healed compassion for our past selves.
This conversation is packed with insights on overcoming challenges in the world of online business, the importance of timing, and the value of investing in yourself and your business.
By the end, you'll know:
- Why sharing personal stories from a place of healing is crucial for building authority.
- What strategies can help you build profitable personal brands amidst rising AI competition.
- The impact of investing in yourself and the significance of high-ticket offerings.
- How leveraging personal stories and conviction can create an iconic, relatable brand.Tune in and be inspired by the impact you could create through sharing your story!
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Mangler du episoder?
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Have you ever felt baffled by how some influencers with massive social media followings still struggle to monetize their audience effectively?
Or perhaps you’ve noticed peers who have an impressive array of qualifications and awards, yet they don’t seem to command more respect or influence in their field...
And maybe you're puzzled by the lack of impact publishing a book has had, when expectations were to put you at the top of the authority ladder?
Well, strap in for this one, because you'll finally understand what's really happening.
The difference between superficial authority and real authority... and what it really takes to become the “go-to” person in your industry.
You’ll learn actionable steps and hear real-world examples that break down what it means to build genuine, lasting authority.
By the end of this episode, you'll be equipped with the tools to transform how you present yourself and your business.
By the end of this episode you'll know:
The difference between creating a platform to communicate authority and actually communicating the authority - yes there is a big difference!
Why many influencers with huge followings often face difficulties in monetizing their audience.
What true authority really entails and how to recognize 'false authority' that's been used to boost self confidence
The essential role of specializing in a defined area and creating a unique framework.
How to establish and communicate true authority effectively to build trust and recognition.
You won't find any fluffy promises in this episode! I've yanked back the curtains to.
This episode is your guide to understanding and building true authority.
So, if you’re ready to stop chasing superficial markers of success and start mastering the art of real influence, hit play and join us on this eye-opening journey!
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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NEW! Free Training for coaches and online professionals
Love the idea of a consistent stream of clients? Without wasting your day on social media…?
Yes please!!
Spend just an hour with me in this free training session and get the 5 keys to magnetically attract the BEST clients - so you don't have to go hunting for them!
Register here > The Magnetic Formula: 5 Keys To Clients On Tap
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Imagine being able to silence that mental chatter and remove the self-imposed obstacles that hold you back so you can reignite the passions and dreams you've long since decided weren't possible for you.
Sounds incredible, right?
Get ready to embrace the power of inspiration and intuition! In this episode, we're discovering the art of turning off your logical mind and tapping into your true potential.
My guest today is the fabulous Jasmine Sotiropoulos, founder of Reworded, a Melbourne-based branding and graphic design agency specifically for female entrepreneurs.
Jasmine is not just a talented designer; she's a passionate advocate for women in business.
She shares her remarkable journey from a traditional corporate job to running impactful women's circles during Melbourne's COVID lockdown, and eventually starting her own thriving business.
Listen to Jasmine as she opens up about her transformative shift from feeling constrained in her job to flourishing as an independent business owner.
She candidly shares her insights on cultivating a balanced and fulfilling life, the significance of believing in change, and the pivotal role of intuition in both personal and professional endeavors.
This episode is packed with insights and inspiration for anyone looking to find more fulfillment and balance in life.
By the end you'll know:
- Why believing in the possibility of change is crucial for transforming your life and business.
- What steps to take when you feel overwhelmed by too many skills and passions.
- The significance of not needing to leave a 9-to-5 job to start a side business.
- How to start a business with minimal investment by focusing on the clarity of your message.
We also explore the importance of approaching business decisions from the heart rather than being bogged down by overthinking.
Jasmine shares her insights on the balance of feminine and masculine energies in business, emphasizing that success can come when you align your work with what you truly love.
Tune in now and get ready to be inspired to create more fulfillment and balance in your own work and life!
About Our Guest:
Jasmine Sotiropoulos, owner of reworded - an Australian digital design brand. She is a seasoned branding specialist and wordsmith based in Australia. With a knack for creating captivating content and a passion for graphic design, website creation, copywriting, and content creation, she brings a unique blend of skills to the table.
Jasmine specializes in helping your brand find its unique voice in industries like eCommerce, home design, travel, fashion, beauty, and wellness.
Over the past 14 years, Jasmine had the pleasure of working with hundreds of brands spanning various industries, including wellness, fashion, beauty, travel, and home design.What sets her apart is her ability to craft and curate copy and designs that truly resonates with audiences and drives results.
Connect with Jasmine:
Business name: ReWorded
Website: www.reworded.com.au
IInstagram: https://www.instagram.com/reworded.auLinkedIn: https://www.linkedin.com/in/jasmine-sotiropoulos
Jasmine offers a free 7 week challenge “The Liberation Blueprint” that holistically breaks down what it is that you can offer the world and how you can achieve it. Kind of like a journey into knowing yourself and your skills and how you can turn that into a side hustle and then eventually your full time gig.
Join thee FREE 7 Week Challenge here: www.reworded.com.au/the-liberation-blueprint
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
NEW! Free Training for coaches and online professionals
Love the idea of a consistent stream of clients? Without wasting your day on social media…?
Yes please!!
Spend just an hour with me in this free training session and get the 5 keys to magnetically attract the BEST clients - so you don't have to go hunting for them!
Register here > The Magnetic Formula: 5 Keys To Clients On Tap
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If you enjoyed the previous episode on how to think like a marketer, then this one is going to take that enjoyment up another level!
In this part two, I am back with five more crucial principles to help you think like a marketer so that you can transform the way you approach attracting the right clients, and most importantly, it’s going to feel REALLY good!
Forget about those quick-fix tactics you see everywhere.
Real marketing is about integrity, authenticity, and truly understanding the mind of your ideal client.
This episode is packed with actionable advice to help you clean up your marketing approach and attract the clients who genuinely align with your business.
Whether you're tired of the fake-it-till-you-make-it hot air tactics, or simply looking for better ways to promote your offerings that resonate more authentically with your brand, this episode is a must-listen.
When you listen, you’ll learn:
- Why asking ‘which method is the best right now?’ is sending you on a wild goose chase
- What it means to ‘invite’ rather than ‘chase’ your ideal clients and how to do it effectively!
- The reason why you should never assume anything about your audience
- How to breathe integrity and authenticity so that you’re in alignment with the right clients
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Are you finding yourself financially stressed, overwhelmed by money matters, or unsure of how to price your services?
You're not alone!
In this episode we uncover the often-taboo topic of money within female entrepreneurial circles.
My guest, the fabulous founder of Dollar Divas, Jen Paterson is on a mission to help female entrepreneurs master their money.
She’s got the expertise, the experience, and the passion to teach us how to create financially stable and thriving businesses.
Listen in as we explore the psychological and practical aspects of managing your finances, and learning how to confidently take control of your financial future.
What’s Covered in This Episode:
- Why understanding financial history and upbringing is crucial for business owners
- What common fears stop women from asking for raises or charging what they're worth?
- The impact of societal pressures and childhood experiences on adult financial behavior.
- How can you implement simple routines to reduce financial stress and ensure financial health?
Tune in to this insightful episode and empower yourself with the knowledge to conquer your financial fears!
About Our Guest:
Jen is the founder of Dollar Divas, a money coaching company that supports female entrepreneurs or mompreneurs who need financial assistance with their businesses. With more than 12 years of experience, Jen has mastered the psychology of money, the step-by-step process of growing a business, and the art of creating financial stability.
Here are some of her areas of expertise and topics of interest:
How to Pay Yourself: The 5 steps to create a 9-5 paycheck without a 9-5 job.Simple Money Habits That Will Make You Wealthy: The small and simple things you can do today to build long-term wealth.Making Money Simple: How becoming a Mom forced me to find simple and easy ways to manage my financesMindset & Strategy: How mindset and strategy must work interdependently and why you need both to be successful in the long term.Connect with Jen Paterson:
Business name: Dollar Divas
Website: www.dollardivas.org
LinkedIn: www.linkedin.com/in/jen-paterson
Twitter/X: www.twitter.com/jen_paterson
Instagram: www.instagram.com/jenpaterson.biz.......................................................
Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Do you struggle to attract the right clients and feel like you're constantly chasing leads?
When you think of ‘marketing’ do you feel like it’s not for you? Like it’s just not something you relate to at all and the idea of ‘being a marketer’ is repulsive?
You don’t have to BE a marketer to be effective at marketing. It’s not slimy or promo-ish if YOU aren’t slimy or promo-ish.
Because marketing is simply the way you communicate as a business to your prospective clients!
It’s ESSENTIAL in order to attract clients into your business, and you’re probably already doing it …whether you realise it or not!
So how can you be more effective at marketing?
Learn how to think with a marketing mind….
Join me today as I share my tried and true principles for creating a marketing strategy that feels authentic and aligned with your business.
We will break down the common misconceptions about marketing and simple yet effective approach to attracting the clients you truly want to work with.
In this episode, we will also discuss the universal principles of marketing that every female entrepreneur needs to know.
Here's what we cover in this episode:
- Why is marketing so much more than just a logo or a sales pitch?
- What the six universal principles of marketing are and how they can transform your business
- The importance of identifying and addressing hidden objections that may be holding your clients back
- How to attract premium-paying clients by talking to the outcomes instead of features and benefits of your offerings
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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In a crowded online world where everyone is trying to stand out, it's common to get lost in the noise, and that's why personal branding has become essential for any coach, course creator, online expert or thought leader.
Personal branding isn't just a buzz-phrase or the realm of celebrities; it's a vital tool for building trust, creating genuine connection with your ideal clients, and showcasing your unique skills and experiences.
What makes a compelling personal brand?Throughout this episode we are debunking myths and simplifying the process into actionable steps you can start on right away.
I'm thrilled to bring personal branding specialist Amanda Greenman, founder of Olive Graphics, on the show to share her insights.
Amanda shares her insights on building an authentic brand identity and online presence for solopreneurs and small businesses.
Her candid stories of her own personal branding journey with the challenges she faced in shifting from a corporate world employee into entrepreneurship are so relatable!
In this episode, you'll discover:
- Why building a personal brand is crucial for standing out in a crowded online space.
- What common mistakes people make in personal branding, like overly self-promotional content.
- The importance of showcasing unique skills and integrating consistent messaging across platforms.
- How to weave in your expertise to build trust and opportunities.
Don't miss the detailed conversation with Amanda as we explore how you can elevate your brand with authenticity, consistency, and confidence.
🌟 Hit play to transform your personal branding game today and unlock new opportunities! 🌟
About Our Guest:
Amanda is the face behind Olive Graphics, a brand identity strategist and web designer with over 20 years of experience. Her career started in the print and publishing industry working as a digital designer for women's lifestyle brands, including Women's Health & Fitness, Natural Health & Nourish Magazine.
Her expertise spans both traditional and digital media, where she created impactful marketing materials, from personal brand identities to online presences.
Her passionate lies with helping women and purpose driven brands find their true identity and owning who they are on an online stage. She blends creativity with strategy and creates bespoke design solutions tailored to their needs.
Connect with Amanda:
Business Name: Olive Graphics
Website: www.olivegraphics.com.au
FB: www.facebook.com/olivegraphicsdesign
IG: www.instagram.com/olivegraphicsdesign/
LinkedIn: www.linkedin.com/in/amanda-greenman-34024a49/
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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Download the Ultimate Ideal Customer Worksheet!
Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!
Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!
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Ever feel like you're doing everything right but still struggling to attract those high-paying, premium clients?
You know the value you bring, but something just isn't clicking..... What if you could discover what's blocking you from reaching those dream clients who are willing to pay you appropriately?
In this episode, I talk about the common traps we fall into—like believing we need endless accolades before charging what we're truly worth.
Spoiler alert: You don’t! It's time we start valuing what we already bring to the table. I share how I was caught in this same web despite having a wealth of marketing experience.
In This Episode, You'll Learn
- The top 5 reasons why many entrepreneurs struggle to attract premium clients and how to overcome these obstacles.
- The biggest misconceptions about your ability to charge premium rates.
- How to align your marketing strategies to attract your ideal, high-paying clients.
Tune in now to uncover the secrets to going premium and start transforming your business today!
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Download the Ultimate Ideal Customer Worksheet!
Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!
Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!
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Did you know that one of the final hurdles to converting your leads into clients is the question in their minds... "Will this work for ME?"
You see, even if you've done the most outstanding job of presenting your solution and why it's the best way for them to reach their desired outcome...
...even if you've got a stack of testimonials with awesome stats proving that it's worked for others...
...the truth is that if they can't see themselves in your messaging then they're still stuck on the fence with the doubt that it can work the same for them.
Enter your secret weapon: the case study!
Do you understand the difference between a case study and a testimonial?
They're not the same. Case studies leverage the power of storytelling to help your leads see themselves in your messaging and see that the results are possible for them too.
It's a cornerstone piece of marketing content for any service-based business. And one that many entrepreneurs are missing completely!
In this episode, I'm chatting with Cathy Camera, a talented construction copywriter with a knack for transforming complex projects into compelling client stories, aka case studies.
Cathy shares her wisdom on why case studies are an underutilized yet powerful tool and offers actionable tips for creating impactful ones, regardless of your industry.
Discover how they can be a game-changer for your marketing, showcasing your value through your clients' eyes.
When you listen, you'll discover:
- Why case studies are more powerful than testimonials and why you can use one to create the other!
- What strategies you can use to gather the data you need to produce a compelling story.
- The importance of considering the strategy and purpose behind each case study.
- How to craft a strong narrative that becomes an effective sales tool!
Ready to elevate your marketing game with deeper customer insights and powerful case studies?
Tune in to learn, get inspired, and take action!
About Our Guest:
Cathy Camera is a dynamic marketing strategist known for her innovative approach to brand promotion through compelling case studies.
With a flair for turning client testimonials into powerful narratives, Cathy believes that nothing showcases a brand's capabilities better than the voices of satisfied customers.
By illuminating her clients' successes and highlighting their achievements, she crafts captivating stories that serve as glowing endorsements and invaluable social proof.
Her expertise lies in both product and service marketing, making her an invaluable asset to businesses looking to win over clients and drive their brand's growth.
Through her deft storytelling, Cathy Camera helps brands shine and stand out in the marketplace.
Connect with Cathy:
Website: www.cathycamera.com.au
Instagram: www.instagram.com/cathycamerawriter
LinkedIn: www.linkedin.com/in/cathycamera/
FREE RESOURCE: How to write a case study (relevant for any service-based business)
www.cathycamera.com.au/how-to-write-a-construction-case-study/
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Download the Ultimate Ideal Customer Worksheet!
Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!
Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!
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Welcome to a landmark episode of "She’s The Business" podcast!
We’re hitting the big 200 today, and to celebrate I'm sharing with you a selection of the favourite guest episodes you all have enjoyed over the last few years!
It's amazing to think that we've hosted 100 fabulous entrepreneurs on the show, bringing you their inspirational stories and most importantly, their biggest lessons and advice so you can move forward faster in your own business!
You've got topics ranging from life transformation, sales strategy, feminine energetics, human design, marketing and hormonal health... literally a treasure trove for every entrepreneur committed to personal and professional growth.
In This Episode:
Why has "She’s The Business" podcast achieved top 5% global ranking?
What were the most popular episodes (so you can go back and take a listen!)
The best of our guests' tips and advice in snippet format...
Favourite listener reviews and why hearing your feedback is so important!
Join us as we reminisce on notable episodes, from Kyra Yang on money mindset to Lori Aikman on hormonal health!
On sales strategies we have Nikki Rauch, Esther Gretton and Dorothy Villeneuve. On Mindset we have Dr Alex Golden, Eloise Tomkins, Amanda Cole, Bec Cuzzillo. and Megan Gibson. We also have some personal business stories from Zia Nix and Emma Heuston.
We also had topics on Energetics as well with Louise Wilson, Jenna Faye Madden, and Lindsay Jani. on practical marketing we have Lisa Twohig,, Molly Frank and Melissa Daniels.
Lastly, we also had Health and Wellness topics that are top on charts with Kayla Radliff and Mari Harrison.
On sales strategies we have Nikki Rauch, Esther Gretton and Dorothy Villeneuve. On Mindset we have Dr Alex Golden, Eloise Tomkins, Amanda Cole, Bec Cuzzillo. and Megan Gibson. We also have some personal business stories from Zia Nix and Emma Heuston.
We also had topics on Energetics as well with Louise Wilson, Jenna Faye Madden, and Lindsay Jani. on practical marketing we have Lisa Twohig,, Molly Frank and Melissa Daniels.
Lastly, we also had Health and Wellness topics that are top on charts with Kayla Radliff and Mari Harrison.
Whether you're interested in creating curiosity in sales or managing your energy to attract positive outcomes, these reflections will leave you inspired and motivated.
Thank you for joining in this milestone celebration!
Tune in and discover the essence of what makes our podcast a go-to resource for ambitious women in business.
And if you enjoyed it... stay subscribed for the weekly episodes that blend strategy, mindset, health, and success – because celebrating today is just the beginning! 🌟
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Download the Ultimate Ideal Customer Worksheet!
Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!
Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!
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Imagine a world where sales calls don't feel pushy or uncomfortable but instead flow naturally and leave both parties feeling positive.
Sounds like a dream, right?
That's exactly what we're exploring in this episode!
If you've ever felt uneasy about sales calls, this is your go-to guide for making them simple, enjoyable, and successful.
Today we dig into the secrets of aligning your sales strategy with your personal and business values.
Whether you’re tired of feeling like you’re forcing sales or simply want to connect better with potential clients, this conversation is loaded with actionable tips and heartfelt advice.
Esther Gretton is a sales coaching expert focused on helping service business owners sell with ease and integrity. She's here to share her wisdom on how aligning your sales process with your own temperament and values can lead to authentic connections and successful outcomes.
Here’s what we cover in this episode:
- Why aligning your sales calls with the right clients helps you avoid burnout and dissatisfaction.
- What a four-step framework for authentic, strategy-driven sales looks like.
- The importance of confidence in your offering and understanding your customer’s challenges for effective sales.
- How to prepare, manage anxiety, and communicate with integrity during sales calls.
Tune in to discover how to transform your sales calls from nerve-racking to effortless and filled with integrity.
This episode is your ticket to building the business of your dreams filled with clients who are the perfect fit!
About our guest:
Esther Gretton is a dedicated sales coach and consultant with a mission to empower entrepreneurs to create thriving businesses that offer financial freedom and flexibility. Her goal is to help business owners build the lifestyle they desire, allowing them to spend more time with the people who matter most.
With extensive experience in the industry, Esther has mastered the art of authentic, human-to-human selling. She believes in a non-salesy approach that connects with customers on a personal level, clearly demonstrating how her clients can overcome obstacles and achieve their goals.
Since 2017, Esther has been instrumental in helping entrepreneurs reach their business objectives while staying true to their values. Her strategies not only support business growth but also promote a joyful balance between work and life.
Join us in this episode as Esther shares her insights and strategies, aiming to inspire and equip you with the tools to achieve success and harmony in your business and personal life.
Connect with Esther:
Website: www.esthergretton.com
Instagram: @esther_gretton
Book a FREE 1:1 Sales Strategy Call with Esther Gretton where you'll delve into your specific challenges and goals. Outline a personalised roadmap to transform your sales approach, leveraging your own stories, strengths, and values to create a selling experience that feels authentic, engaging, and, most importantly, effective.
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Download the Ultimate Ideal Customer Worksheet!
Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!
Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!
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Ever wondered how a complete beginner in podcasting can climb the ranks to a top 5% global podcast - without doing all the things a professional podcaster does?
It happened by accident... but was it really an accident?Or is there more to Curious about the core principles behind such success, which can also be applied to your business marketing?
This episode of She's The Business Podcast is tailor-made for you!
Join me as I unravel the five key principles that have not only made this podcast a hit but can help streamline your marketing strategies too.
Whether you’re into podcasting or not, today’s insights promise to add immense value to your entrepreneurial journey.
In today’s episode, I'm thrilled to introduce you to these simple yet powerful principles, sharing my own journey and experiences along the way.
With a background in building multi-billion dollar brands and running my own businesses from home with little ones around, I know firsthand the trials and triumphs.
These are not just concepts—they're actionable steps that have fueled our three-year run and can benefit any business owner.
Episode Highlights:
- Why collaboration is essential for achieving podcast and business success.
- What consistency can do for building momentum and reaching goals.
- The importance of saying no to stay aligned with your vision.
- How processes streamline your efforts and ease the workload.
Hit play and let’s dive in! Whether you're a seasoned entrepreneur or just starting, there’s something in here for you.
And don't forget to subscribe to catch our future episodes, including our special upcoming 200th episode celebration!
Stay inspired and keep soaring, ladies! 🚀
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Imagine hosting a retreat where transformation isn't just a buzzword -
it's a genuine experience felt by your guests...
they contact you afterwards sharing the significant change in their lives since attending your retreat.
Your fulfilment cup would be overflowing!While you might love the idea of travel and being paid to do it...
you probably also know that there's a lot of planning that goes into creating an exceptional experience that's fun and memorable for you and your guests.
Where do you start?
Some questions you might have:
What makes a retreat successful in that it leaves a lasting impact?How do you integrate retreats into your business model to help you connect with clients in a different way?Can you run a business with retreats as the main offering?My incredible guest, Emma Lovell, is here to spill all the secrets!
Emma is a seasoned retreat organizer and a master at blending business with self-care and travel. She's been an entrepreneur since 2009, with a wealth of experience ranging from PR services to coaching business owners on travel.
Her unique approach to live experiences has led her to host transformative retreats all over the world, including India and Sri Lanka.
In this episode, we cover:
- Why it's vital to balance relaxation and activities in retreat planning.
- What makes a retreat truly transformational?
- The importance of setting clear intentions and not overloading the schedule.
- Why retreats are the perfect way to incorporate travel into your life!
Don’t just wish someone would create the perfect retreat for you — create it!
Ready to rethink retreats?
Tune in to this episode for insights, tips, and a fresh perspective on making your next retreat a transformative experience.
About our guest:
Emma Lovell is on a mission to live a life she loves and to support others to do the same. As a coach, speaker and writer, Emma inspires her clients and audiences to focus on what they truly want and go after it wholeheartedly. As entrepreneurs, we don't start businesses to just give ourselves a job - we are here to create a life! Emma shares how she has run a business for 14 years while travelling the world, having a family and making time for herself. She believes you can combine business, travel and self care to live a life you love ... NOW!
Emma's also a speaker and MC, regularly taking to the physical and virtual stages to inspire, motivate and encourage audiences. She's also the host of not one, not two but three podcasts - Lovelly Travels, Live & Love Your Brand and her latest, The Emma Lovell Show.
Emma lives on the Gold Coast with her Aquaman husband Mathew, her toddler Finn and their furbaby cat, T'challa.Connect with Emma:
Website: www.emmalovell.au
Sri Lanka Retreat: www.emmalovell.au/srilankaretreat
Facebook business page www.facebook.com/EmmaLovellAU
Instagram www.instagram.com/emmalovell.au
Linkedin profile page www.linkedin.com/in/emmalovelly
Awaken your senses and join me for 5 inspiring nights in sensational Sri Lanka for the Rest & Receive Retreat, 2- 7 November 2024. Disconnect from the day to day and immerse in this exotic culture while reconnecting with yourself. Share this luxurious experience with 12 amazing people from around the world who you'll form amazing connections with, making memories to last a lifetime. SSIGN UP HERE: Sri Lanka Retreat: www.emmalovell.au/srilankaretreat
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Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Wishing it was easier to make your business stand out and attract clients effortlessly?
Most online coaches, consultants and experts are missing one critical ingredient, that's keeping them stuck in obscurity and making it waaaaay harder to attract clients.
This one ingredient is arguably more important than any other aspect of your marketing strategy - because it's like the hub at the centre of the wheel - without it the wheel won't spin!
And this critical ingredient is choosing the right niche.
Before you go saying "Well I KNOW that already, Jess!" what you may NOT know is that there's an art and a science to selecting and defining your niche properly - which MOST entrepreneurs are not doing!
And that's why they continue to struggle to be specific enough for their marketing to have any impact.
I take the concept of niche a step further than most - including 3 separate elements to define what I call Your Expert Zone.
If you're not in your Expert Zone then it's much more difficult to attract clients because what you're selling as a coach, advisor, course creator or mentor is, of course, your Expertise!
Think about it: Who do you want to learn from? Someone who's got very relevant expertise, or someone who has a range of skills...? The expert every time - right?
Whether you're just starting out or wanting to ignite a new phase of growth to get you off a stale patch, stepping into your Expert Zone could be the thing you've been overlooking!
I promise you, by the end of this discussion, you'll see why stepping into your Expert Zone is your secret weapon in today's noisy and crowded business world.
What's Covered in This Episode?
- Why clearly defining your niche is essential for your business growth and success.
- What the concept of the "expert zone" entails and why it's crucial.
- The story of a client who transformed their business by defining their expert zone.
- How you can leverage your expert zone to attract your ideal clients easily.
Whether you’re struggling to find traction or merely curious about refining your approach, this episode is packed with actionable tips and real-life success stories.
Tune in to discover why defining your niche "Expert Zone" isn't just a key part of your business strategy, but the key to making lasting connections and achieving remarkable growth.
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Have you ever heard that your gut health can trigger symptoms of anxiety?
Maybe you find it hard to focus, experience brain fog and tiredness … possibly putting it down to the mental stress of running a business?
It could be! Stress is known to prevent normal brain function, shut down your digestive system and make your gut highly sensitive - which triggers a raft of other symptoms!
In today’s episode we’re taking a moment to consider the gut-mind connection and how it impacts you daily.
I'm hanging out with the amazing Zerla Stoller, a functional health practitioner and founder of Thriving with Zerla.
Zerla’s journey is incredibly inspiring—from battling anxiety and multiple food sensitivities to finding her calling in functional medicine and healing her gut.
She’s a fountain of wisdom and practical advice for anyone looking to improve their health from the inside out!
We cover some intriguing topics:
- Why is gut health crucial for managing anxiety?
- What foods should we avoid to start healing the gut?
- The radical difference between a whole foods diet over processed foods
- How to find delicious gluten-free, dairy-free alternatives that will get even your kids’ approval!
Trust me, this episode is jam-packed with natural health and healing tips you’ll want to start implementing immediately!
So grab a cup of tea, get comfy, and hit play. Your gut (and your sanity) will thank you!
About our guest:
Zerla Stoller is a Functional Health Practitioner, licensed Physician Assistant, and mother of two. From her own struggles with anxiety + unexplained symptoms, she found answers and healing through Functional Medicine, a root cause holistic approach. Healing her body and mind naturally, has allowed her to create a business to help other women with similar issues while still being fully present with her family.
As a certified Functional Health Practitioner, she helps ambitious, busy moms break free from stress, overwhelm, and unexplained symptoms so they can create sustainable energy, improved moods, restful sleep, and effortless weight loss to ultimately gain the freedom and confidence they desire through Functional lab testing, nervous system regulation, and a personalized lifestyle plan in her transformative and comprehensive T.H.R.I.V.E. protocol
Connect with Zerla:
Business name: Thriving With Zerla
Website: www.thrivingwithzerla.com
Your diet is the first to address when managing chronic inflammation. In this free downloadable Beginner's Anti-inflammatory Guide, you will learn what foods can help to reduce inflammation so you can start living a pain-free life.
Download the Beginner's Anti-inflammatory Diet Guide
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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It can be easy to spot potential problems - but are you focusing on solving the right one for the phase your business is in?
This is probably the most important question to be asking yourself!
Because, if you've jumped ahead and are busy trying to solve a problem further up the line, without solving what you need for the phase you're actually in - then you'll struggle to find a solution that works.
Building your business is a bit like baking a cake - there's a strategic process for how you put the ingredients together, skip a step or try to do it backwards and your cake won't turn out right.
There are 5 key phases of strategy development that you could be in. Once you've solved the problems for the phase you're in, you can graduate to the next one!
In this episode you'll learn about the 5 phases so you can begin to identify where you're at, and what you should be focusing on right now so you can graduate to the next level!
Press play on this episode to learn:
🌟 Why it's vital to correctly diagnose the problem you should be solving right now
🌟 What the five phases of strategy development are (which one are you in?)
🌟 The key problems you need to solve in each phase so you can graduate
🌟 How to progress faster and avoid the usual growing pain frustrations!
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
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FREE Tool for Online Coaches & Advisors
5 Phases Of Strategy Alignment To Have Your Dream Business!
What phase are you in right now?
Get clear on what you need to focus on next so you can move into the next phase!
DOWNLOAD your copy of the 5 phases guide for more detailed diagnosis:
>> jessicaosborn.com/5phases
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Are you tired of feeling worried about money?
Making money decisions from a place of fear and guilt rather than confidence and strategy so that you're continually frustrated by 'playing small' and can't figure out how to flip the switch?
You’re not alone! It's not surprising that manifestation has become such a popular topic over the last few years.
It's like 'If only I could attract more money, I'd be able to stop feeling so worried about it!" right?
Well, what if it works the other way around?
You change the way you think about money and the way it shows up in your life changes.
Most of us have grown up in an environment that created wonky thinking when it comes to money.
Just take a moment to consider how you feel when you are receiving money, spending money, saving money...
and you'll probably notice thoughts that pop into your head that your parents used to say such as "money doesn't grow on trees", "easy come, easy go", and maybe even some attitudes towards wealthy people that weren't very positive (perceptions of greed, lacking integrity, flashy show offs...).
It's no WONDER we're finding it hard to attract money when you're subconsciously pushing it away!
That's why I invited Kyra Yang to chat with me on She's The Business Podcast. Krya is a certified hypnotherapist and money mindset expert, using a unique blend of neuroscience and hypnotherapy to help entrepreneurs break through their financial glass ceilings.
Her personal story of overcoming financial challenges during the pandemic and how she rewired her money mindset to develop emotional intelligence around her finances is incredibly inspiring.
In today's episode Kyra shares with us her insights on:
- Why many of our limiting beliefs around money are formed in childhood and what we can do about it.
- What it looks like when you shift from a scarcity mindset to one of abundance.
- The importance of your emotional intelligence when making financial decisions.
- How hypnosis can be used to transform your beliefs and behaviours around money.
Get ready to unpack those deep-seated beliefs and start making empowered financial decisions!
Press play now and let's dive in!
About our guest:
Kyra Yang is a certified hypnotherapist that has been responsible for generating MULTI-MILLIONS in new revenue & higher entrepreneurial fulfilment.
As the founder of Curate with Kyra, she helps entrepreneurs effortlessly break through their upper limit plateaus and hit 7 & 8 figures through the Mindset Currency™ framework based in neuroscience and without the 3 hour morning routine.
Connect with Kyra:
Website: www.generatemindsetcurrency.com
Twitter: https://twitter.com/iamkyrayang
Instagram: https://www.instagram.com/iamkyrayang
Work with Kyra:
1:1 Private Hypnotherapy for Entrepreneurs https://winwithkyra.com/unlockyourmind
Rapid Anxiety Reduction Tool: https://winwithkyra.com/anxietyfree
Try Hypnosis: https://winwithkyra.com/rewireyourmind
Subscribe to Mindset Currency™ Newsletter designed for entrepreneurs building a winning mindset. One free training weekly: https://winwithkyra.com/money
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Pricing: is it the thing you know should be simple yet you spend hours and hours fiddling around with calculators, trying to pitch it just right?
What is "just right" anyway?
What if it's too much and they don't buy? What if it's too low???
Arghhhhh!
The fear is real!
Even though you know you're probably overthinking it... it's hard to stop the overthinking, right?!
Yep, I've been there too. Many more times than I'd care to admit!
After figuring out what was really going on, that's making it so hard just to pick a number,
I found it a LOT easier.
When you understand what I'm about to share in this episode you can STOP researching the market until you feel more confused than ever.
You can stop selecting a price that you know is too low and actually stand by your value.
Ready to get uncomfortable and discover what's really holding you back?
Strap yourself in for this self-reflection episode and get ready to see it all in a brand new light!
Here's a quick preview on some of the questions we'll be answering:
- Why do some entrepreneurs hesitate to price their services higher?
- What happens when you break free from underpricing?
- What are the biggest misconceptions when it comes to raising your prices?
- How can you structure high-value offers without adding complexity?
Ready to shatter that self-imposed glass ceiling on your earning potential?
Tune in and be truthful with yourself!
Let me know what you discovered!
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Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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Are you feeling like every attempt to connect with potential clients is just disappearing into the void?
And it seems that others do it so easily, while for you it’s a hard slog, stressful and taxing on your energy?
Perhaps you identify as an introvert and the usual ways of marketing feel like they’re made for someone else!
Ever wondered if there’s a better way to draw people into your world, especially those who don’t even know they need you yet?
In today’s episode we delve into these exact challenges that introverted female entrepreneurs face in an increasingly crowded online marketplace.
Joining me today is Dana Karen Ciccone, founder of Movement Remedies, a cutting-edge Pilates studio that focuses on individuals struggling with chronic pain—folks who often think movement isn’t an option for them.
DK’s fascinating journey from a high-stress corporate life to embracing the healing arts and how she leveraged her strengths as an introvert offers incredible insights not only into business but personal transformation as well.
In this episode, we cover:
- Why do people overlook the benefits of services they desperately need?
- What simple strategies can help build authentic, lasting connections in any industry?
- The importance of embracing your femininity in business and inviting engagement organically.
- How embracing risks and unexpected paths can propel your business forward!
Tune in as Dana shares her expert tips on reaching those hard-to-convince potential clients and why embracing your unique traits, even as an introvert, can create deep, meaningful business relationships.
Whether you’re just starting or looking to redefine your approach, this chat is packed with actionable advice tailored for the thoughtful entrepreneur.
Don’t miss it!
About our guest:
Dana Karen (“DK”) Ciccone is a certified Pilates instructor who helps people in pain improve strength, mobility, and well-being in a weight-neutral environment.
She’s also trained in pain reprocessing therapy through the Pain Psychology Center.
Having begun her own journey with chronic back pain as a young teen, she has been exploring ways to help herself and others regain joy of movement for decades.
After twenty years in the health sector, DK left a corporate career to follow her passion, later launching Movement Remedies, a chronic pain–focused Pilates studio in Boston, Massachusetts.
Her first book, You’re Meant to Move: A Guide to Conquering Chronic Pain, Increasing Stress Resilience, and Reclaiming an Active Life, was released December 2023.
Connect with DK:
Business name: Movement Remedies
Website: https://movementremedies.org
Instagram: https://www.instagram.com/movement_remedies/
LinkedIn: https://www.linkedin.com/in/dana-karen-ciccone/
Facebook: https://www.facebook.com/movement.remedies.llc
FREE Discovery Call with DK for team leaders looking for wellness initiatives that address mental and physical well-being, especially chronic pain, which is shockingly common: https://calendly.com/movementremedies/discovery-call
Get DK's book, You're Meant To Move: youremeanttomove.com
........................................................
Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!
.........................................................
Free Training for Coaches and Online Professionals who want to earn more while working less!
Spend just an hour with me in this free training session and you'll walk away with the 5 keys to magnetically attract Premium Paying clients - so you can have a 6+ figure business in less than 20 hours a week!
Register here > The Magnetic Formula: 5 Keys To Premium Paying Clients
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