![出海Talk](https://is1-ssl.mzstatic.com/image/thumb/Podcasts116/v4/06/22/9a/06229afd-a575-67f8-f725-3ccc804527c8/mza_11469729656788376283.jpeg/250x250bb.jpg)
This podcast brings you marketing and entrepreneur stories that connect Southeast Asian markets to China, and vice versa. We interview cross-border marketers and business founders from various industries to talk about:
1. Chinese social media marketing and.Chinese influencer engagement
2. Brand localisation strategies
3. Consumption patterns in different markets
4 Market entry strategies in different regions
5 Culture and market nuances