Episodi
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In events since 2012, and in technology for about the same amount of time, Zach Butler is director of Amsterdam-based TNW Events.
Launched in 2006, full name The Next Web, TNW is a product of its founders’ interest in the future of tech. Buoyed by The FT buying a major stake, and ultimately acquiring the company, 2024 model TNW has four business lines: media platform www.thenextweb.com, commercial real estate, events and open innovation consulting programmes.
In this episode, Zach digs into the extraordinary – 6,000 per cent – growth in the TNW Conference numbers over its 18 years, emerging technologies, internationalism, and connecting dots across the community.
Talking to host James Dickson, he goes on to discuss the social aspect at events, changing the world through tech, sustainability and creativity. How the business has changed, the FT integration and its benefits, the pick of the platforms and relationships with suppliers.
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Clare Gossage is COO & co-founder at The PIE (Professionals in International Education), which since launching in 2011 has become the sector’s hub, ‘transforming knowledge and networks’.
This episode is a deep dive into The PIE, looking at its history, its drivers and the big splash it’s made in events-world.
An avowed internationalist, Clare studied languages, taking a job in marketing at the University of Arts, London, after she graduated. Meeting Amy Baker and Jane Gilham and discovering there wasn’t a media platform that addressed the whole of the billion-dollar international education sector, brought a team together to build one and call it PIE.
Taking questions from host James Dickson, Clare discusses the brand’s evolution, from its digital news platform, still going strong, the quarterly print magazine that ‘folded’ during the pandemic, to the awards and to PIE Live.
The conversation focuses on the founders’ fluidity, their nous, and how, without any experience of the industry, that overcame ‘cultural nuances’ and took their events across the world to extraordinary success.
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Episodi mancanti?
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Joining business exhibitions mainstay CloserStill Media in January 2021, from Ocean Media Group, and taking his tech acumen into events-world, was an ambition realised for head of digital & CRM, Rakim Asher.
In this episode, Rakim discusses that career journey, exploring the ‘head of digital’ role, finding the right tech and scrapping old-school show guides.
With host James Dickson putting the questions, Rakim goes on to talk pressure of time, the power of collaboration, analysing data and high purchase intent.
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John Regis is global technology adoption manager at London-based publishing/intelligence/exhibition giant Informa.
This episode looks at his career path before turning its attention to the now.
John details the brief behind the job title, which he helped create, before discussing how systems are used effectively, inside the Informa walls and across its portfolio.
Prompted by host James Dickson, John goes on to detail the time he takes studying new platforms and understanding the people set to use them, before introducing any tech. He talks about learning from Formula 1, the future of hybrid events, and the value in having specialist teams for live and digital elements working together to deliver a show.
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Ashley Kendall is director of international business development at Sorenson Communications, leading solutions servicer for the deaf and hard-of-hearing.
Andrew Dewey, vice president, EMEA, for Strategic and Business development at the same company, is also Interim CEO at the Royal Association for Deaf people.
With an interpreter on hand, this episode delivers insightful background from Ashley and Andrew, highlighting their drive, their motivation, to make events more accessible.
They look at the evolution of sign language, right through to it being recognised as an ‘official language’ in the UK two years ago, going on to discuss the growth in the number of interpreters since the 1990s, video interpretating, sharing resources and the value of booking people early in event planning. How last minute doesn’t work.
Look out too for the technology lever, the Spice Girls’ late 1990s arena tour, and understanding the broad reach of sustainability…
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Maria Sidiropoulou – senior product manager at Informa Markets – accepted a new role with the company, event director for Jewellery Arabia, based in Bahrain, since this podcast was recorded.
In events for more than 12 years, a career that’s taken her from sales and marketing to the heady world she’s now a part of, Maria talks host James Dickson through that background and the lessons learned before digging into the bigger picture.
This episode touches on the pros and cons of studying event management at university, understanding the industry and picking a path. Maria goes on talk about her role at Informa before the Bahrain job, how event companies big and small manage the myriad platforms available, the benefits of having a tech specialist on the team, analysing data, ‘always on’ connectivity and much more.
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Laura Shapiro is portfolio director for medical events at Closer Still Media (CSM) where she’s worked at for more than 12 years, during which the company has grown from 20 people to 700.
This episode is about Laura’s frontline experience, how serving the sector has changed since 2011. She talks strength in diversity, creating Clinical Pharmacy Congress (CPC), Europe’s largest event of its kind, and the value in CSM’s carryover learnings from its tech shows.
Answering host James Dickson’s questions, Laura goes on to discuss shaping content around the medical market’s rules and regulations, delegate bags, sustainability, programme grids/moving away from show guides and breaking the boundaries of Closer Still Media’s traditional geography.
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Clarion Events’ head of sector marketing operations, Tom Fisher, worked for the prison service and the Met Police before stepping across the tracks to events-world, giving him a telling take on people and their wellbeing.
Fisher’s altruism, fostered by his own experience living with bi-polar disorder, has seen him offering support via LinkedIn and helping his own situation at the same time.
Focused on mental health, this episode sees Tom discussing triggers – social media and deep fakes among them – the next generation’s better work/life/empathy balance, pride versus taking time off, incidentals and longer-term conditions.
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From designing computer chips at Intel nearly 30 years ago to current role as head of industry at Fintech Meetup, Sanjib Kalita – who is also CEO at guppy.ai - has been engrossed in the technology sector, taking on events by default.
In this episode, live and direct from Fairfax, Virginia, Sanjib Kalita discusses his years at Money 2020 and how that experience triggered his move to Fintech Meetup, a brand committed to ‘revolutionising how the fintech industry connects, collaborates and does business’.
Taking questions from host James Dickson, Kalita looks at the impact of increased digitisation, the electronification of payments and other accelerators driven by the pandemic, growth in event tech, and finding the right solutions for events.
Look out too for the insider take on planning and accommodating 175 speakers, RFID tags and always making space for networking…
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In this episode of the Event Industry News Podcast host, James Dickson, is joined by Terrapinn COO Sharon Roessen. Sharon has been with Terrapinn for 30 years this year, starting in marketing and progressing through the company.
Terrapinn is a global Business to Business events company with a mix of exhibitions and tradeshows in its portfolio, the largest of which sees 40,000 registered attendees and 500/600 exhibitors, big events with content being the main focus.
Reflecting on Sharon’s experiences, this episode explores how working in B2B events has evolved. Do the fundamentals remain the same or is the approach to engage target demographics different from even 10 years ago?
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In this episode of the Event Industry News Podcast host, James Dixon, is joined by Jeremy King, CEO and co-owner of Festival of Media.
Jeremy brings a wealth of expertise to the table, having steered Festival of Media to new heights in the dynamic landscape of events.
Festival of Media has been shining a spotlight on the very best media and marketing campaigns since 2007. Their numerous awards programmes highlighting the best in media, marketing and advertising around the globe.
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In this episode of the Event Industry News Podcast, host James Dixon is joined by Karen Saragoussi, Founder and Director of TeamTogs. Celebrating their 20th year in November 2023, TeamTogs was founded with the aim of creating merch and apparel specifically for events and brand activations. Through the episode Karen shares her insights on how important being service driven is when it comes to branding, working directly with brand managers and organisers to ensure the product and print is of the quality desired for high profile companies. Sustainability is also a big aspect of the business with repurposing, overprinting, reusing donating or shredding clothing with date printing now part of the considerations for branded product.
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Dive into the latest episode of The Event Industry News podcast, where our James Dickson engages in a captivating conversation with Emily Clark from Informa.
This time, they unravel the secrets behind running a stellar exhibition in 2024, focusing on the pivotal role of data and digital upskilling.
In this episode discover how harnessing the power of data can elevate your event game, providing insights that transcend the ordinary. Emily Clark, with her wealth of experience at Informa, shares invaluable tips and strategies that could be the game-changer for your next exhibition.
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In the ever-evolving landscape of event design, technology continues to play a pivotal role in shaping memorable and impactful experiences.
The latest episode of our podcast, "The Intersection of Event Design Experience and Artificial Intelligence," delves into the fascinating world where event design meets cutting-edge technology. Joining us for this insightful conversation are three industry leaders: Ryan Howard, Global Event Experience Technology Lead at Google; Panos Moutafis, CEO and founder of Zenus.ai, a trailblazer in facial analysis for the events industry; and our very own Adam Parry, podcast host from Event Industry News.
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With a big background in tech-world, marketing director Felicia Asiedu has been at Cvent for five years.
This episode is a deep dive into the brand, with a particular focus on Cvent Connect Europe, the company runs a similar event in North America, and how event tech fits into event design.
With questions from host James Dickson, Felicia talks about the attendee journey at “the largest supplier-based event technology show in Europe”, the value of significant breaks between sessions, and the lessons Cvent Connect teaches the company about its clients.
Across an engaging 45 minutes, Felicia Asiedu goes on to discuss balancing traditional trade show wants with technology, audience demographics, data capture and content tracks, providing for leadership, passive and active tracking.
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Oli Bailey, interaction designer at IMEX, and Panos Moutafis, who is co-founder/CEO at Zenus AI, a company developing ethical facial analysis tech, are a great combination.
Joining IMEX, ‘where the global meetings industry comes together’, right after its first event nearly 20 years ago, Oli has worked across pretty much every facet of the show/the brand. He knows his IMEX onions.
Meanwhile, Panos has worked on facial analysis since 2011, founding Zenus – a company committed to protecting people’s privacy while providing pivotal data to clients, typically at business events and brand activations.
Talking to host Adam Parry, Oli and Panos discuss the motivation for the Zenus/IMEX partnership, looking at strategic event design, neutralising natural bias with data and the importance of multi-measurement tools.
This truly engaging 50 minutes sees Panos highlight the difference between facial recognition and facial analysis before addressing relevant privacy and ethics concerns. Look out too for Oli’s take on educating the IMEX audience about Zenus tech and the importance of transparency. It’s all here.
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With an impressive background in how to monetise audiences for publishers, through events, Orson Francescone moved to the Financial Times’ stable four years ago, as managing director of FT Live.
This episode sees Orson talk through the background, strengths and processes of the FT’s event division. A clued-up speaker, he tells podcast host James Dickson through the USPs, finding the most viable markets from an extraordinary reach, profitability, resources, the international team and growing subscribers through events.
Guided by the FT’s north star, Orson goes on to discuss the in-person/digital balance, a sumptuous menu of choices, bespoke activations, increasing brand strength via dividends of data, the spoils of a crisis, lead times, costs and much more.
FT Live is a key part of a brand that’s still bucking media trends and Orson Francescone’s take on the model is well worth tuning into.
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This episode of the Event Industry News Podcast is sponsored by Evolution dome, award-winning temporary event structures. Take a look at their structures at evolutiondome.com
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Chief operating officer Rachel Swann has been with global exhibitions company dmg Events for eight years. She is also vice chair of the AEO and, topically, on the board at Women in Exhibitions’ UK chapter.
With a focus on the latter, this episode sees Rachel talk host James Dickson through her five-point career development plan. 1) Choosing the right career path and the potential in sideways steps. 2) Bouncing back – learning from mistakes and not worrying about making them. 3) Playing to your strengths – taking on extra responsibilities and being honest. 4) The grass isn’t always greener – research shows 40 per cent of employees would consider a position with a company they previously worked for. And 5) Knowing when to leave…
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This episode of the Event Industry News Podcast is sponsored by Evolution dome, award-winning temporary event structures. Take a look at their structures at evolutiondome.com
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Céline Laukemann, head of internationalisation at German-based ‘full-service registration solution’ ADITUS GmbH, and Elinor Honigstein, business development & international growth partnerships at LinkedIn, know the secret.
In this episode, hosted James Dickson, they discuss LinkedIn’s interest in events, its Community Builder and the ADITUS role in that platform. They look at registration and diffuse the notion it’s a ‘necessary evil’, at generating benefits for all stakeholders, at modern marketing and at content creation.
Céline and Elinor go on to talk increasing the discovery, the reach, of an event, converting attendees into followers, reaching for the converted, combating late registrations and aggregated metrics. More too of course…
To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.
This episode of the Event Industry News Podcast is sponsored by Evolution dome, award-winning temporary event structures. Take a look at their structures at evolutiondome.com
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Formerly head of events at Founders Forum Group, Jesse Peterkin took his background in high-end hospitality and international events to immersive specialist This is Beyond, where he’s head of operations, in September 2023.
Focused on engagement at in-person events, this episode sees Jesse talking to host James Dickson about the customer journey and fostering that ‘I belong’ feeling.
They discuss the components that make up an event, and the best ways of getting them to work together. The registration process, audience engagement - how it can differ from event to event - and the specific start point in that relationship.
The conversation also covers the AI space, using social media, networking, the good food trigger, connection points and much more.
To keep up to date with all the news, subscribe for free here. If you would like to take part in a podcast, then please complete our submission form.
This episode of the Event Industry News Podcast is sponsored by Evolution dome, award-winning temporary event structures. Take a look at their structures at evolutiondome.com
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