Episodi
-
In this episode of IPOS Unplugged, Tim Nash and Samm Lloyd, joined by IPOS Head of Creative Scott Waldron, dive into Jordan Brand’s latest campaign; Unbannable. A masterclass in brand storytelling, this campaign reimagines what would have happened if Nike had never paid the fine for Michael Jordan’s infamous black-and-red sneakers.
From deleting Jumpman’s Instagram to banning Jordan-related searches and song lyrics, Nike built a world where Air Jordans never existed. This isn’t just nostalgia, it’s a bold statement on legacy, rebellion, and the power of connected storytelling.
How does this campaign set a new standard for brand marketing? What can other brands learn from Nike about rewriting their own history? Tune in as we unpack one of the most talked-about campaigns of the year.
-
In this episode of IPOS Unplugged, Tim Nash and Samm Lloyd explore the unstoppable rise of brand collaborations. From fashion powerhouses teaming up with streetwear icons to unexpected mashups that break the internet, they unpack what makes a collab truly great, and why some fall flat.
Expect lively discussion on the evolution of brand partnerships, how collabs are shaping multi-touchpoint experiences, and why they’ve become essential to modern brand strategy. From the hype-driving launches of Skims x The North Face to the cultural impact of McDonald’s x Stormzy, Tim and Samm dive deep into the biggest and boldest collaborations happening right now.
Whether you’re a brand strategist, a retailer, or just someone who loves a great collab, this episode is packed with insights you won’t want to miss.
Would you like to share your thoughts? Email us at unplugged@weareipos.com.
Hit follow and join us every fortnight as we dive into the biggest trends shaping the future of retail and brand experiences.
-
Episodi mancanti?
-
In this episode of IPOS Unplugged, Tim Nash and Samm Lloyd dive into one of the hottest topics in the industry: Is retail dead? From the challenges physical retail faces to the rise of experiential activations, they explore how brands are reshaping the shopping experience. Expect lively discussion on the blending of digital and physical touchpoints, insights into shifting consumer behaviour, and predictions for what lies ahead. Whether you're a brand, a retailer, or a retail enthusiast, this episode will leave you inspired and questioning the status quo.
Would you like to share your thoughts? Email us at unplugged@weareipos.com.
Hit follow and join us every fortnight as we dive into the biggest trends shaping the future of retail and brand experiences.
-
In this debut episode of IPOS Unplugged, Tim Nash and Samm Lloyd introduce you to the world of retail, brand experiences, and all things creative! They share why they launched the podcast, what you can expect from future episodes, and how they’ll be exploring the latest trends, innovations, and challenges in the industry. Whether you're tackling brand activations on a budget or looking for fresh insights from industry insiders, this is the space to spark new ideas and push the boundaries of what’s possible in retail. Tune in for a mix of expert advice, real-world experiences, and plenty of engaging conversation!
Feel free to share any questions or topics you'd like us to explore in future episodes at unplugged@weareipos.com
-
Get ready to rethink, reimagine, and ignite your creativity with IPOS Unplugged. In this quick teaser, hosts Tim Nash and Samm Lloyd introduce you to the podcast where bold ideas and fresh perspectives collide. From uncovering the future of retail to exploring the art of storytelling and the rise of influencer-driven experiences, we’re here to challenge conventions and spark inspiration. Whether you’re a marketer, a brand leader, or just curious about the evolving world of consumer engagement, this is your go-to for insights that keep you ahead of the curve. Hit follow and join us in 2025 for the first series of IPOS Unplugged.
