Episodi
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In this episode, Jeff Bannan, a seasoned coach with over 25 years of experience, to explore how real estate agents and business owners can turn their creativity into actionable strategies for growth. Jeff shares his approach to helping high-performing creatives stay focused, implement ideas, and avoid the overwhelm of too many initiatives. Together, they discuss the importance of setting clear priorities, realistic expectations, and maintaining momentum in business development.
"Success doesnât come from doing everythingâit comes from doing the right things consistently and with focus." â Jeff Bannan
Hear more about:
1. How Jeff helps creatives in the real estate space move from ideas to action and stay consistent.
2. The key to setting realistic expectations and avoiding frustration when pursuing new goals.
3. Practical strategies for getting the most value from conferences and workshops.
4. The importance of aligning your strengths with clients needs to grow your business.
5. Why stacking small, focused actions over time leads to lasting success.
About Jeff Bannan:
Jeff Bannan brings over 25 years of diversified coaching experience, ranging from elite athletes to CrossFit enthusiasts, and most recently, business owners and entrepreneurs focused on scaling and achieving pivotal breakthroughs. With an impressive track record of over 10,000 hours of coaching, Jeff continually hones his expertise not just in coaching techniques, but also in understanding the psychology behind human behavior and decision-making. This dual focus has empowered him to develop an innovative approach to instilling a winning mindset, driving actionable steps, and ultimately ensuring success at the highest levels for those he mentors.
Today, Jeffâs life mission is to impart transformative principles that promise not only success in athletics and business, but also personal enrichment. Jeff Believes that Life is a âPracticeâ we are not stuck where we currently are, we have the opportunity to grow and change for the better if we learn, apply what we learn and make the conscious decision to grow! On a personal note, he is proudly supported by his loving wife and two thriving teenage sons who cherish the quality moments they share with him.
Connect with Jeff:
Website: http://jeffbannan.com/
Instagram: @jeffbannan
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of Life and Listings Podcast, weâre joined by Tom from Chicago, a seasoned real estate professional. Tom shares the critical role systems and processes play in building a sustainable and scalable businessâan insight that became even more significant after a life-altering heart attack removed him from work unexpectedly. Learn how his engineering-inspired mindset helped him create a seamless operation, from automating repetitive tasks to planning email marketing campaigns for the entire year. Tom also discusses how tracking lead sources, setting clear goals, and fostering consistency in farming have allowed his team to thrive while freeing up time for what truly matters.
âI always think it's easier to look at what you're already doing and try to get better than it is to go and try to become competent in another lead source, it's going to take a lot more energy. You're going to have to figure things out. So, I am always on the side of building a simple business model that I can execute at a high level, because we've all seen those agents like you said, shiny object. They go start something, they do it for like, six weeks. It's not working. Let's stop. And then they spend all this money and this time implementing. So I want to make sure anything we're going to implement that we really believe in it, because that means we'll stick with it. Because anything works, literally anything works if you stick with it. But if you're not committed to it, it will not work. And so we make sure we're committed before we decide we're going to implement something.â- Tom Campone
Hear more about:
The Importance of Systems for Business Sustainability
Tom emphasizes building systems to create a sustainable business, which can operate effectively even in his absence, as demonstrated when his business thrived during his recovery from a heart attack.Strategic Business Planning
Tom conducts annual business planning each fall, reviewing potential tools and strategies, and evaluating their long-term impact on efficiency and scalability. This allows him to implement only the most impactful solutions for the coming year.Leveraging Technology for Automation
Tom's team uses a configurable CRM, automation tools like Zapier, and templates to streamline processes such as creating listing sheets, saving significant time and reducing manual effort.Tracking Metrics for Data-Driven Decisions
The team meticulously tracks key metrics such as leads, conversions, and closed deals using tools like spreadsheets, CRM integrations, and a visual "big board," which fosters motivation and provides clear insights into business performance.Consistency and Focus in Farming and Lead Generation
Tom highlights the importance of consistency in farming and lead generation efforts. Instead of chasing new methods, he focuses on improving existing lead sources to maximize their potential before exploring additional strategies.Building a Scalable and Flexible Business Model
By thinking ahead and designing processes for scalability, Tom ensures his business can handle growth (e.g., from 60 to 100 deals annually) while maintaining flexibility for personal priorities like family time or pursuing other ventures.About Tom Campone:
Meet Tom Campone, a dedicated real estate professional who understands firsthand the challenges of buying or selling a home. When Tom purchased his first home in the South Loop in 2003, he experienced the anxiety and confusion many people face during the process. Unsure of who to turn to or trust, Tom made it his mission to demystify real estate for others.
Today, Tom specializes in making your home-buying or selling journey stress-free. With his compassionate approach and a proven team by his side, heâs here to guide you every step of the way. Ready to take the first step? Book a call with Tom, and let him help you achieve your real estate goals.
Connect with Tom:
Website: https://www.tomcampone.com/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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Episodi mancanti?
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In this episode of the Life and Listings Podcast, we're joined by Diana Zaya, founder of Maverick Systems, a data analytics company transforming the real estate industry. Diana shares how Maverick Systems empowers brokerages to grow by leveraging in-depth insights for agent retention, recruitment, and strategic decision-making.
We dive into the role of data in identifying trainable opportunities, crafting targeted messaging for agent recruitment, and tackling decision paralysis in a world overflowing with information. Diana also discusses a fascinating study from Oracle about the âDecision Dilemma,â shedding light on how data overwhelm impacts professionals across industries.
Tune in to discover actionable strategies for interpreting data, building stronger agent relationships, and driving growth in your brokerage.
"Itâs not just about having data; itâs about knowing how to interpret it and take action."
Five Key Takeaways
Interpreting Data for Agent Recruitment and Retention
Using Data for Agent Retention
Challenges with Data Overload
Strategies for Managing Data Overload
Combining Intuition with Data
About Diana:
Diana is the Founder of Maverick Systems, a data analytics company that empowers brokerages to grow through targeted agent recruitment, retention, coaching and M&A.
Prior to founding Maverick, Diana was one of the founding team members of a progressive data analytics company using data science applications, including AI to lead to enhanced outcomes. Her unique experience in working with and interpreting real estate data makes her a sought-after resource for many of the nationâs largest and most respected real estate brokerages.
Diana is a contributing author for respected publications such as Inman News, Real Trends, and HousingWire and was recently named a RISMedia 2024 Real Estate Newsmaker.
Connect with Diana:
Website: www.mavericksystems.com
LinkedIn: https://www.linkedin.com/in/diana-zaya/
Facebook: https://www.facebook.com/MsDianaZaya/
Instagram: https://www.instagram.com/_dianazaya/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of the Life and Listings Podcast, we're joined by Andrew Flachner, Co-Founder and President of RealScout. Andrew dives into the evolution of RealScout over the past year, highlighting how the platform keeps real estate agents at the center of the digital experience. We also discuss the recently released Teams Report, which provides valuable insights into lead generation, nurturing strategies, and the importance of building business through sphere of influence. Plus, Andrew shares an intriguing analogy about "sugar cookies" and how it applies to the real estate industry. Tune in to learn actionable strategies for staying top of mind and driving more transactions.
"If we're able to surface the right information at the right time, we can help agents nurture their database and generate more transactions effectively."
Five Key Takeaways
Challenges with Traditional IDX Websites
Insights from the Teams Report
Lead Nurture and Customer Acquisition Strategies
Introduction of Search Links by Real Scout
Conclusion and Resources
About Andrew:
Andrew Flachner has earned a reputation as one of the premier, up-and-coming entrepreneurs in the dynamic PropTech space. As a coveted industry commentator, thought provoking keynote speaker, and trusted advisor to brokerage executives and top real estate agents, he is among a handful of leaders who can make sense of the rapidly evolving intersection of technology and real estate â one of the most critical drivers in the economy today.
Andrew is Co-Founder and President of RealScout, a high-growth real estate technology company. RealScout has equipped over 100,000 practitioners with an award-winning, integrated suite of marketing, collaboration and analytics tools. Cumulatively, these tools have helped real estate agents close billions of dollars in transactions.
Andrew is consistently featured as one of the most influential real estate leaders (Swanepoel Power 200, Inman News, REALTrends Game Changers) and was recognized as Forbes 30 Under 30. He is a highly recognizable and sought-after speaker in the residential real estate conference scene, with keynote presentations given at leading conferences such as Inman Connect, T3 Summit, and Gathering of Eagles.
In 2017, Andrew launched a popular long-form, live interview series (distributed by Inman News) which enabled brokerage executives to relay their questions directly to industry playmakers including Zillow Director and former COO Amy Bohutinsky, the CEOs of RE/MAX, Redfin, Opendoor, and the National Association of REALTORSÂź.
For speaking inquiries, please connect with hello (at) realscout.com.
Connect with Andrew:
Website: www.realscout.com
LinkedIn: https://www.linkedin.com/in/andrewflachner/recent-activity/all/
Instagram: @aflachner
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of The Life and Listings Podcast, weâre joined by Mike, a seasoned real estate professional based in Hawaii. From starting his career in the hot market of 2004 to navigating the challenges of the Great Recession, Mike shares his journey of reinvention and resilience.
We dive into what it was like launching a NextHome franchise right before the pandemic lockdowns, adapting to a booming post-COVID market, and the lessons learned along the way. Mike also gives us a glimpse into his involvement in local and national real estate boards, his thoughts on Hawaiiâs unique market, and why November marks the beginning of paradise weather in the islands.
Whether you're a real estate enthusiast or simply dreaming of Hawaiian sunsets, this conversation is packed with insights and inspiration. Tune in and find out why Mikeâs motto is all about adapting, thriving, and enjoying the ride.
Donât forget to subscribe and leave a review!
"It's just now you have to look at it too, and, you know, kind of have a mirror up to it. And so I guess that's a little bit different, but you just have to overcome it. And what you're going to find is, even when you're not at your best, people still really like it."
Five Key Takeaways
Reinventing the Business Post-Recession
Building a Network and Utilizing YouTube
The Importance of Confidence and Taking Risks
Mike's Superpower and Personal Life
Closing Remarks and Contact Information
About Mike:
An experienced and ethical real estate broker with a proven track record in negotiations, sales development, and marketing strategies. Known for guiding clients through Hawaii's unique real estate market while prioritizing long-term goals. Passionate about delivering exceptional service and building lasting relationships, resulting in a strong referral base and repeat clients.
Leadership roles include serving on REALTOR boards, driving cultural change as a Local Board President, and contributing as a community leader in cycling safety and education initiatives. Holds a BBA in Marketing from the University of North Texas and extensive experience in nonprofit and event management.
Connect with Mike:
Website: nexthomeparadise.com
Instagram: https://www.instagram.com/stories/mikedrutarhawaiirealestate/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of Life and Listings, Jennifer Staats sits down with Nikki Pais, an expert in real estate lead generation and conversion. Nikki shares actionable insights on how real estate professionals can maximize their databases, find hidden opportunities, and make meaningful connections with leads. Listeners will learn how to use CRM tools effectively, engage leads with personalized follow-ups, and apply low-pressure conversational techniques to boost conversion rates. This episode is packed with practical tips and fresh strategies for brokers, agents, and team leaders looking to enhance their sales approach.
Real estate professionals will gain valuable strategies to engage potential clients and make the most of their CRM data. Nikki and Jennifer break down the essentials of lead engagement, accountability practices, and the importance of personal touches that make clients feel valued.
"By taking just a moment to be humanâto ask, 'How are you?'âyou open the door to understanding what your lead actually needs. That one little question can turn a conversation from a sales pitch into a genuine connection."
Five Key Takeaways
Leverage CRM Filters: Utilize "last visit" and "last communication" filters to identify active leads and avoid missing out on engaged prospects.
Prioritize Engaged Leads: Focus on responding to leads who have reached out rather than constantly chasing new ones.
Ask Meaningful Questions: Start conversations with open-ended, human-centered questions to build rapport and gain trust.
Use Personal Touches in Follow-Up: Integrate details like clients' pets into follow-ups to create memorable interactions.
Implement Tracking Pixels: Track website visits to capture critical engagement data and develop timely, targeted follow-up strategies.
About Nikki Pais:
Nikki Pais is a powerhouse in real estate, with a strong background in lead generation and Inside Sales. She coaches agents, ISAs, and CEOs nationwide with DCM, delivering strategies to eliminate the gap between obtaining a lead, and getting it to the closing table. Nikki's expertise and passion for language and training make her a trusted advisor and a dynamic force in the industry.
Connect with Nikki:
Facebook: https://www.facebook.com/profile.php?id=100000771644238
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of Life and Listings, we dive into the world of business credit and funding for real estate with Amanda Webster, the COO of Fund & Grow. Amanda shares her journey of managing a top funding company that helps entrepreneursâespecially those in real estateâaccess unsecured revolving credit to fuel their business ventures. We discuss the ins and outs of obtaining business credit, why it's crucial for real estate investors, and how new businesses or those with limited credit can build a solid funding foundation. Amanda also talks about her life outside work as a mom of five and military spouse, balancing a busy personal life with her professional role. Join us as we learn valuable insights on navigating business credit and tapping into funding options many entrepreneurs may not know are available!
"Business credit is a powerful tool that lets real estate investors close deals like cash, pay for rehab costs, and even cover marketing expenses. We aim to make it accessible to allâfrom brand-new LLCs to seasoned businessesâso they can scale and succeed."
Key Takeaways:
Understanding Business Credit in Real Estate: Amanda explains how Fund & Grow helps real estate entrepreneurs tap into business credit, providing them with unsecured capital to fund projects, from property purchases to lead generation software.
Origins and Growth of Fund & Grow: Fund & Grow was born out of a need to support real estate investors when HELOCs dried up during the 2007 housing crash. The company's unique focus on real estate helped them tackle one of the hardest-to-fund industries.
The Funding Process: Fund & Grow offers a comprehensive, step-by-step process for clients, including a consultation and personal credit audit, to ensure they receive funding suitable for their needs, starting from $30,000 to $100,000, with a 12-18 month goal of building up to $250,000.
Importance of Personal Guarantees and Building Business Credit: Amanda emphasizes the role of personal guarantees in securing business credit for high-risk or new businesses. Her team educates clients on maintaining personal and business credit profiles, aiming for long-term financial health.
Balancing Education and Service: Fund & Grow not only provides funding but also educates clients on credit use, ensuring they understand the process and are empowered to manage and grow their credit independently in the future.
About Amanda Webster:
Amanda Webster is Fund&Grow's Chief Operating Officer. She joined the team in 2020 with vast legal knowledge and over 20 years of management experience, and she has been pivotal to the company's continued growth. Amanda is the CEOâs right-hand to ensure all departments continue to run smoothly, works with the management team to improve processes, and coordinates employee events to foster a healthy work environment. As Chief Operating Officer, Amanda works closely with all departments to stay ahead of changing industry trends and ensure each client receives the most funding possible at the best terms when looking to launch or grow their operation. With a passion for sharing her immense knowledge, Amanda Webster has set a trajectory with Fund&Grow to empower countless entrepreneurs, offering the tools and support needed to take their businesses to the next level.
Connect with Amanda:
Website: https://www.fundandgrow.com/amanda
Facebook: https://www.facebook.com/amanda.webstercoo
LinkedIn: https://www.linkedin.com/in/amanda-webster-coo/
Instagram: https://www.instagram.com/amandawebstercoo/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this new episode of the Life and Listings Podcast, we're excited to have Krystal, a remarkable real estate broker and investor, joining us. Growing up in the foster care system, Krystal faced countless challenges, but her resilience, faith, and mindset have transformed her life. Her path to real estate started with a desire to provide for her family, leading her to become a landlord and, later, the founder of her own brokerage, Hamilton Realty Group in Arlington. Krystal now empowers her agents and clients through free training on real estate investing, sharing everything from the basics of buy-and-hold to complex financing strategies. In todayâs episode, she dives into her journey of self-discovery, the power of mindset, and the legacy of positivity and opportunity sheâs building for others, especially women. Listen in as she shares actionable insights and how to tap into your own potential for success!
âI remember working with my realtor, and we went up to a property to look at it in person. And when I got there, it was people that were twice my age. I didn't see anyone else that was minority female. I was just like, oh my goodness, I was looking out the window, I cannot compete with these people, if they're looking at this house, there's no way I'm going to get it. I minimized my value based on because I didn't see anyone that was doing it, that reminded me of myself. So being able to share with people, and being able to be an example, I think that that's what I provide to, my students, and just giving them the confidence to know that this is possible. I can do it.â- Krystal
Key takeaways:
Mindset and Resilience: Krystalâs positive mindset and resilience were essential in overcoming her challenging start in life and building a successful career in real estate.
Motherhood as Motivation: Becoming a mother fueled her drive to provide a better life, leading her back to college and eventually into real estate, where she could create a more flexible lifestyle.
Self-Education and Financial Growth: Despite initial obstacles, Krystal taught herself about real estate investing, ultimately purchasing her first property and building a growing portfolio.
Empowering Others: Through her brokerage, she offers training on real estate investing, encouraging agents and clients alike to build wealth and financial independence through property ownership.
Faith and Purpose-Driven Success: Krystal attributes her achievements to her faith and sees her mission as helping others realize their potential, especially women from challenging backgrounds.
About Krystal Hamilton:
Krystal Hamilton grew up in poverty in Dallas and entered foster care as a young child, experiencing years of instability as she moved from house to house without support or love. Determined to break this cycle, she graduated high school at 18 and went on to earn four college degreesâan Associateâs, two Bachelorâs, and a Masterâsâdespite numerous obstacles. In her twenties, Krystal dedicated herself to empowering youth, working with Child Protective Services to teach life skills, and serving as a Program Coordinator for MHMR, supporting foster youth with mental health challenges. As a CASA advocate and supervisor, she fought for youth in court, and as a member of the Texas Supreme Court Childrenâs Commission, she worked to improve educational outcomes for foster youth statewide. She also founded PUSH at the University of North Texas, a program supporting former foster youth in college. After years of service, Krystal transitioned to real estate, where she now owns and operates Hamilton Realty Group in Arlington, Texas, building long-term generational wealth through a multi-million dollar rental portfolio and guiding others in real estate investment.
Connect with Krystal:
Website: www.hamiltonrealtydfw.com
Facebook: https://www.facebook.com/krystal.greenwood.10
Instagram: Krystalhamiltonthebroker
Tiktok: Krystalhamiltonthebroker
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this Life and Listings episode, we talk with CJ Leedyâa mindset coach, real estate agent, investor, and author. CJ opens up about a life-changing hypnosis experience that shifted his mindset, allowing him to overcome social anxiety and pursue a purposeful career in real estate. He shares his journey from residential sales to building a thriving investment portfolio, including his wellness-focused RV park in Utah, and discusses his new book, Tune Your Mind, which links mindset to success in life and business. CJâs story offers inspiration and practical insights for anyone interested in real estate or personal growth.
Letâs Talk About:
CJâs transformation through hypnosis and how it changed his mindset and career path
His journey from residential real estate sales to long-term investing and entrepreneurship
Key insights from his book on mindset, personal growth, and fulfillment
The influence of family mentorship on his early career and real estate success
How CJâs wellness-focused RV park in Utah reflects his passion for combining lifestyle and real estate
About CJ Ledy:
CJ Ledy is a coach, keynote speaker, author, and podcaster. Ledy is also a real estate entrepreneur with a sales volume of $100M+.
Coaching for over a decade, he has worked with Fortune 100 companies, artists, musicians, professional athletes, and countless individuals.
â
CJ is currently traveling North America in his Toy Hauler RV.
Hobbies: Private Pilot, Real Estate Investor, Guitarist, Snowskier, and Struggling Surfer.
Connect with CJ:
Website
https://www.cjledy.com/
Social Links
https://www.linkedin.com/in/cjledy/
https://www.instagram.com/mindsetisart/
https://www.facebook.com/CJ.ledy/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of the Life and Listings podcast, I sit down with Marc Hernandez, a seasoned real estate professional from Beverly Hills. Marcâs journey started in Los Angeles, where he grew up in the San Gabriel Valley before heading to USC, where a real estate class sparked his interest in the field. Right after college, Mark dove into the world of commercial real estate, specializing in high-rise office building sales and tenant representation. He spent five years navigating this landscape, gaining valuable experience but eventually transitioning into real estate management.
âI had never done it before. I had never done it before. But one thing I can say that I'm pretty solid at. I'm really solid at what I call marshaling my resources. Yeah, if I don't know something, I don't freak out about it. I don't hold myself back from going in, going through the door. I just quickly learned how to connect the dots.â
About Marc Hernandez:
Marc Hernandez is one of the most empathetic, innovative, conscientious, and connected agents in the real estate industry today. Ranked among the top 1.5% of real estate agents in the U.S., Hernandezâ impressive roster of clients includes accountants, actors, attorneys, digital media executives, directors, producers, show runners, tech professionals, TV writers, and the like. He has been featured on the homepage of the California Association of Realtors website, included in various luxury and business publications, and seen on Bravo TVâs âMillion Dollar Listing Los Angeles.â
Connect with Marc:
Instagram: @themarchernandez
LinkedIn: https://www.linkedin.com/in/themarchernandez
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of the Life and Listings Podcast, I sit down with Kymerlee, a powerhouse in Southeast Georgia real estate, whose journey from paramedic to successful broker is nothing short of inspiring. Kymerlee shares how a conversation with her husband pushed her into real estate, leading her to close her first deal within just a week of getting licensed. Over the past five years, her career has exploded, from starting her own brokerage to growing a team of 20 agents. She discusses the importance of mentorship, mindset, and leveraging technology to maintain client relationships. Kimberly also emphasizes the value of online lead generation and the power of following up, which she believes is key to long-term business growth.
âSo I started buying into realtor.com leads, and I have soared with online lead generation, and that's really what scaled my business. And to me, buying leads, you can scale it up, or you can turn it down, whichever direction you need to go, sphere of influence. That's just business, that is just there. You can scale if you want to build a business around itâ- Kymerlee
Let talk about:
Mentorship and Empowerment: Kymerlee's lack of early mentorship drove her to create a brokerage focused on guiding and empowering women, helping them achieve rapid success in real estate.
Lead Generation and Client Relationships: Kymerlee stresses the importance of viewing leads as real people, focusing on relational rather than transactional interactions. She attributes much of her success to online lead generation and nurturing client relationships over time.
Mindset and Time Management: Consistency and a strong mindset are crucial for success. Kymerlee emphasizes the importance of time-blocking, planning, and prioritizing tasks, which took her two years to master.
Leveraging Technology: Tools like Follow Up Boss and Ylopo play a central role in managing leads and maintaining personalized client communication, enabling her to scale her business efficiently while keeping track of hundreds of leads.
About Kymerlee Music:
Kymerlee Music is a mindset coach, speaker, and real estate professional who has built her career by thriving against the odds. After transitioning from her role as a paramedic working 72-hour shifts, she entered the real estate industry and achieved over $10 million in sales in her first year. Through a strategic focus on marketing, she doubled her success in subsequent years. Kymerlee's philosophy emphasizes the power of daily habits, disciplined action, and fostering long-term client relationships. She is dedicated to helping others unlock their potential through mastering their mindset and developing intentional, scalable systems.
Connect with Kymerlee:
Facebook: https://www.facebook.com/kymerlee.showalter?mibextid=LQQJ4d
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of Life and Listings, we welcome V, a dynamic real estate investor, entrepreneur, mom, and health enthusiast from Houston, Texas. V's story is one of resilience, determination, and growthâboth in business and personal life. With a background rooted in real estate, she shares how sheâs built a successful career while maintaining her values and prioritizing family.
V kicks off the conversation by discussing her mindset, explaining how she never lets negativity get in the way of progress. Her approach is one of tenacity: if there's a challenge in front of her, she finds a way around it. This attitude has been key to her rapid success in real estate, where she initially started with the goal of creating more time for her daughter, only to find herself immersed in the entrepreneurial hustle. She admits that she fell into what she calls the "entrepreneur syndrome," where she constantly chased the next big goal, but eventually realized she had to refocus her priorities. Now, she is more intentional about balancing business with the real reason she startedâher family.
âYou're on family time. And it's a really important thing for me just to kind of like, refocus on what I've got going on so I can be present.â
In this episode, letâs discuss:
Overcoming Negativity: V shares her mindset of never taking "no" for an answer and always finding a way through challenges.
Health Focus: V's fear isn't dying but dying from illness, especially diseases like Alzheimer's or cancer, which have impacted her family. She discusses her proactive approach to health, including yearly 5-day water-only fasts and other wellness practices.
Real Estate Journey: V started in real estate with the goal of gaining more time with her daughter. She talks about the early days of her business, the bumps along the way, and the importance of her support system.
Entrepreneur Syndrome: V describes how she initially fell into the trap of chasing the next big thing in business, but how she's since redefined her priorities, putting her daughter and family time first.
About Vee Le:Vee Le moved to Houston, TX with her family in 1995. She has flipped and sold over 200 single family homes in several cities in Texas. Today, she is a Development Agent for HomeVestors, Host of the Real Estate Ballers show, and President of Buzz Vacation Rentals. Vee is actively involved in real estate transactions and building her short-term and long-term rental portfolio.
Connect with Vee:
Website: https://reballers.com/
Facebook: https://www.facebook.com/vy.le.5872
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode, Jennifer sits down with Andy, founder of Simple Numbers, a bookkeeping and financial reporting company designed specifically for real estate agents, teams, and brokerages. With years of experience in real estate and a keen understanding of finances, Andy discusses the importance of running a profitable business and how to achieve long-term success, even in a shifting market.
Throughout the episode, Andy underscores the critical role of proper bookkeeping and financial reporting. He explains that receiving monthly financial updates is non-negotiable for any serious business owner. Relying on outdated quarterly or yearly reports simply wonât cut it if you want to stay ahead of the curve and make informed decisions. He also stresses the importance of having simplified and effective bookkeeping that is easy for real estate agents to understand and use, so that they can focus on their business rather than getting bogged down in confusing financial reports.
âThere's so many things you can glean from having the right numbers in place, so powerful and really the right numbers, just so everybody's clear on what I think needs to be included in your real estate business book, books. It's called your chart of accounts.â
In this episode, letâs discuss:
The Need for Real Estate-Specific Bookkeeping: Andy emphasizes how crucial it is to work with bookkeepers who understand the unique commission-based nature of real estate.
Shifting Markets and Profitability: In todayâs market, many team leaders are cutting costs and going back into production. Andy discusses the importance of building a strong economic model for sustained profitability.
Financial Responsibility as a Business Owner: Andy stresses that profitability isnât about money for moneyâs sake but about ensuring that as leaders, we can serve our team, our families, and ourselves.
Challenges of Lifestyle Creep: Andy warns against increasing personal spending when income rises and explains how this can hinder business growth, especially when transitioning from solo agent to team leader.
The Role of Proper Bookkeeping: Andy outlines key bookkeeping practices for success, including the importance of receiving regular monthly financial reports and having a simplified yet effective bookkeeping system to guide business decisions.
About Andy Mulholland:Husband, Father, Real Estate Team Leader, Virtual Cfo
Andy Mulholland has built and operated a successful real estate team in MN, until he retired from it in 2018, at age 34. Now he spends time with his wife and 4 kids on their farm, driving his favorite vintage sports cars, flying his paramotor, traveling, and helping our clients to understand their business financials and find the financial freedom he and Ellyn have in their lives.
As an owner and team leader of a top real estate team in MN, Andy understands the importance of running the right economic model, and having simple, easy to understand financials each month. He believe's it is the key to running a business so that it doesn't end up running you. Anyone can do your books, but not anyone knows how to help you understand what they say about your business.
He's taken his experience as a business trainer, and a team leader of his own successful real estate team, and partnered with is wife Ellyn who is an experienced real estate team CFO and created Simple-Numbers.
â
Connect with Andy:
Website: https://www.simple-numbers.com/about-us
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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Hereâs another episode of the Life and Listings podcast, Clarissa Mcneill steps in again as host to interview Jennifer Stats, the company's founder and usual host. Jennifer dives deep into the importance of systems in real estate, from solo agents to brokers, and how implementing efficient, replicable systems can save time, improve productivity, and drive profitability. Jennifer shares her expertise on creating transactional workflows, client management systems, and operational structures, offering practical tips like starting with simple tools like Google Docs and scaling with platforms like Asana and Follow Up Boss. She also explores the role of technology, including AI, in enhancing business processes without eliminating the human element. Jennifer reflects on her journey as an entrepreneur, highlighting her pride in building a flexible work environment that allows her and her team to balance work with personal life.
âIf you have a really great system that you know you can replicate, you can go into your template, insert how you're going to send pizza to these people seven days before close, and it can happen over and over again. So I think a great system isn't necessarily something that's super fancy and techy all the time. It's something that you can easily replicate every single time. So you're treating your business like a business, and every client or agent or whatever is treated the exact same. â
In this episode, letâs delve into:
Importance of Systems: Implementing efficient and replicable systems in real estate, such as transactional workflows and client management processes, can enhance productivity, prevent oversight, and drive profitability, regardless of team size.
Start Simple: You don't need complex technology to begin building systems. Simple tools like Google Docs or project management apps like Asana can be effective starting points, evolving as your business grows.
Leverage Technology and AI: Technology, including AI, can be used to streamline processes and save time. However, the goal is to enhance human input, not replace it, allowing team members to focus on higher-value tasks.
Flexibility in Business: Creating a flexible work environment that accommodates personal priorities, like family commitments, leads to a healthy balance for both the business owner and their team, boosting overall job satisfaction and productivity.
About Clarissa McNeill:With four years of expertise in real estate marketing, Clarissa excels in both listing promotion and enhancing online brand presence for real estate agents and brokerages. Specializing in crafting targeted campaigns and content strategies, Clarissa specializes in matching real estate agents with the right media outlets, to highlight their top listings and expertise, often getting her clientâs featured in their local publications. Her creativity helps to propel real estate professionals forward in the digital landscape with innovative and effective marketing solutions.
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of the Life and Listings podcast, I welcome Leigh Ann, co-founder of Lex Vivendi Solutions. Leigh Ann shares insights on her role as an online business manager, where she helps business owners streamline operations, delegate tasks effectively, and pivot when necessary. She discusses her experience working with nonprofits alongside her partner Marian Ward, who specializes in nonprofit setup and event planning. Leanne also touches on the importance of adapting to market changes, setting boundaries in business, and knowing when to pivot services for long-term success. She reflects on the challenges and rewards of running a business, as well as her personal life, which includes adventurous family outings and balancing work with fun.
âSo pivoting, I feel sometimes, is a reactionary item from random things that we are completely unknown to us, like we're making an action based off of a reaction we have no control over it. I mean, you can be on top of all the things, and you still have, like you may have your hands full, but you still have that baseball come out your face. So what are you gonna do? Drop one thing, yeah, and try to get the baseball. So I don't know if there's actually a plan, but it's good to pay attention to how you feel about things.â.In this episode, letâs discuss:
Streamlining Business Operations: Leigh Ann emphasizes the importance of efficiently managing and delegating tasks to keep business operations running smoothly.
Adapting and Pivoting: She highlights the need to pivot services when necessary to adapt to market changes and ensure long-term success.
Nonprofit Expertise: Leigh Ann and her partner, Marian Ward, bring a wealth of experience in nonprofit setup, event planning, and working with charitable organizations.
Setting Boundaries: She discusses the significance of setting clear boundaries in business to maintain balance and avoid burnout.
Balancing Work and Fun: Leigh Ann shares the importance of balancing work life with personal adventures, underscoring that success comes with enjoying both work and family time.
About Leigh Ann:
Leigh Ann Van Epps is an online business manager and co-founder of Lex Vivendi Solutions, a done-for-you business management agency that passionately serves scaling business owners, who are overwhelmed by the tedious, yet essential, task of running their business.
Prior to becoming an entrepreneur, she spent 20 years in the mortgage industry in various capacities honing her analytical, logical, and project management skills. Today, she uses those decades of experience to act as a strategic partner who helps business owners optimize their online operations, maximize efficiency, and generate more income, impact, and return on investment.
Connect with Leigh Ann:
Website: www.leighannvanepps.com
Facebook: https://www.facebook.com/lavaneppsOBM
Instagram: https://www.instagram.com/leighann.vanepps
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In another episode of the Life and Listings podcast, I interview Amy Stockberger, the broker-owner of Amy Stockberger Real Estate. Amy shares her journey of over 24 years in the business, detailing her all-inclusive, service-oriented business model focused on repeatable excellence. She discusses her innovative lifetime home support model introduced in 2014, aimed at maintaining long-term client relationships and generating referrals. The model includes unique services like a complimentary moving truck and a party shed for clients, which have significantly contributed to her team's success. Amy also highlights her strategies for scaling a business, attracting referrals, and teaching other agents how to build profitable, systemized businesses. The episode wraps up with a discussion on Amy's upcoming PR course aimed at helping agents become local market influencers.
âYou should always be leveraging other people's audiences if you have something to serve and that's what it is. We have a lot to give, and we want to take care of the clients for life, and that attracts the right tribe to us too, because agent attrition is a big deal. So attracting the right agents who want to serve like we do, that's who we're getting, and we're just helping them create big businesses.â-Amy
In this episode, letâs talk about:
Client-Centered Business Model: Amy Stackberrger emphasizes a service-first approach, embodied in her "serve, serve, serve, then sell" model. This strategy focuses on maintaining strong relationships with clients not just during the transaction but "forever after," aiming to support their homeownership and life needs beyond the initial deal.
Creative Brand Awareness and Customer Retention: Amy created innovative programs, like the moving truck and VIP club, to serve clients long-term. These offerings, which include branded equipment for events, serve as both a valuable resource for clients and a continuous marketing tool, keeping her brand top of mind.
Focus on Systems and Referrals: Amy attributes her success to a systemized approach, which helps with consistency and scalability. By focusing on lifetime customer support and deepening relationships, her business has become 80% referral-based, proving the effectiveness of a well-executed, client-centered system.
Systemization and Scalability: A systemized business is more valuable and scalable compared to one without systems. Implementing repeatable processes allows for smoother operations.
Multiple Revenue Streams: To scale a business effectively, it's important to add additional income streams beyond commissions. This diversification can come from various programs serving both clients' needs and generating high-level lead opportunities.
Client-Centric Ecosystem and Leveraging Influence: Building long-term client relationships through service models like lifetime home support is crucial for sustainability. Additionally, agents can grow their influence and brand awareness by leveraging media opportunities and creating systems that position them as go-to experts in their communities, enhancing lead generation and client retention.
About Amy Stockberger:
Amy Stockberger is the founder of Amy Stockberger Real Estate and the creator of the innovative Lifetime Home Supportâą model. With a proven track record of leading the highest-producing real estate team in her area since 2017, Amyâ team captures approximately 10% of the market share each year. She is renowned for her strategic approach to client support, providing unparalleled value at every stage of the home buying, selling, and investing journeyâbefore, during, and forever. Amy's philosophy of "Serve, Serve, Serve, Sell" is the cornerstone of her business approach.
Amy's vision is to transform the real estate industry into a community of Servepreneurs, who elevate the client experience to the highest level by delivering exceptional service and support at every touchpoint, thereby creating legacy businesses for real estate agents. Her Lifetime Home Supportâą model is designed to help agents leverage their biggest lead source; their sphere, keep clients for life, increase brand awareness, and generate significant income beyond commissions.
Connect with Amy:
Website: www.LifetimeHomeSupport.com
Instagram: https://www.instagram.com/amystockberger/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this engaging episode of the Life and Listings podcast, the tables are turned as the usual host becomes the guest. In this episode, I am the guest and share my incredible journey, from starting as an unpaid intern to becoming the CEO of a top operations and marketing management company for real estate agents. I dive into how a passion for operations grew from early experiences in a flooring store and an aircraft engine facility, to founding Staats Solutions seven years ago. The conversation uncovers insights into common pitfalls in team and brokerage operations, with a focus on the crucial first hire. I discuss the importance of preparation, from understanding what tasks to delegate to ensuring the right training and onboarding process. This episode is a must-listen for anyone looking to scale their real estate business effectively.
âSo make sure you have something, and I'm gonna really kind of hone in on that. It doesn't have to be perfect, because that person can help you define those SOPs. As you start going, you can say, this is my basics, but can you help me make them better in the future? Because I always say, when you're hiring, I want you to be ready for that person to move on to a different role, and that person that you hired as an assistant. I'm not saying that prepare for them to leave you, but prepare for them to move up the ladder, right? Because that's always the goal. It's like, I want want those people to be able to do more, or take on more, delegate out the other stuff eventually.â- JenniferIn this episode, letâs dive into:
Hiring Wisely: The first step in expanding your team is to assess your readiness to hire. This involves creating a list of tasks you can delegate, ensuring you have the budget for the new hire, and determining if you're prepared to invest time in training and managing the new person.
Delegation Strategy: Start delegating smaller tasks, like bookkeeping or transaction coordination, to contractors or professionals before bringing on a full-time employee. This helps ease the transition and reduces the training burden.
Effective Onboarding: When hiring a full-time employee, make sure you have a basic training structure and clear expectations in place. Consistency in meetings and communication is key to creating a positive working relationship and ensuring the new hireâs success.
Management Accountability: As a leader, itâs crucial to hold yourself accountable to your team, just as much as you hold them accountable. Consistent check-ins and support are essential for maintaining a healthy work environment and fostering team loyalty.
About Clarissa McNeill:
With four years of expertise in real estate marketing, Clarissa excels in both listing promotion and enhancing online brand presence for real estate agents and brokerages. Specializing in crafting targeted campaigns and content strategies, Clarissa specializes in matching real estate agents with the right media outlets, to highlight their top listings and expertise, often getting her clientâs featured in their local publications. Her creativity helps to propel real estate professionals forward in the digital landscape with innovative and effective marketing solutions.
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In another episode of the Life and Listings Podcast, I am joined by Lindsay, a multi-passionate entrepreneur who made the leap from corporate America to real estate. Lindsay shares her journey as a real estate agent in Phoenix, managing a portfolio of single-family investment properties, coaching women in real estate through her program "Legacy Agents," and launching her new book, Becoming a Legacy Agent. In this insightful conversation, She discusses the importance of balancing the strategic side of real estate with inner work and boundary-setting. She delves into her coaching philosophy, personal growth, and passion for helping experienced agents transition from being real estate agents to becoming CEOs of their businesses. Lindsay also touches on her latest passion project, a podcast called "The Inspection Period." Tune in for valuable insights on navigating the unique challenges of the real estate industry while maintaining personal well-being and professional success.
âI've been doing this stuff forever, and the more you understand about yourself, the more you can navigate this world with ease and build a business that's in alignment with what you're actually already good at. So instead of focusing on things that you're not good at and gridding through it with just like white knuckling through it, you can just do more of what you're already good at, and find somebody delegate what you're not good at.â-Lindsay Fricks
In this episode, letâs explore:
Corporate America Dropout to Real Estate Entrepreneur: Lindsay transitioned from a 12-year corporate career to becoming a multi-passionate entrepreneur in real estate, handling traditional real estate, investment properties, and a coaching program for women in real estate.
Balancing Inner Work with Business Success: Lindsay emphasizes the importance of combining inner workâmindset, emotional regulation, and boundariesâwith traditional real estate strategies for long-term success and happiness.
"Becoming a Legacy Agent" Book: Her book, "Becoming a Legacy Agent," addresses the mental, emotional, and strategic challenges in real estate. It combines personal development techniques with practical steps to scale a business, all based on Lindsay's own experiences.
Coaching Program for Experienced Agents: Lindsay's coaching program, "Legacy Agents," is tailored for women already making six figures in real estate. It focuses on helping them transition from being just real estate agents to becoming CEOs of their own businesses.
Importance of Community and Mentorship: Lindsay values investing in masterminds and surrounding herself with successful, happy people. Her coaching program reflects this by creating a supportive community of like-minded, experienced women in real estate.
About Lindsay Fricks:
Lindsay Fricks is an accomplished real estate entrepreneur based out of Phoenix, Arizona. Since 2018, Lindsay has built an outstanding reputation for professionalism, market expertise, and client experience within her residential real estate business. In 2022, Lindsay founded a community for successful women in real estate called Legacy Agents where she blends her unique philosophy of deep personal development with time tested strategies and tactics to help women in real estate create fulfilling, aligned and sustainable businesses. Lindsay recently wrote a best selling book, Becoming A Legacy Agent, and launched a new podcast,The Inspection Period. Outside of real estate, Lindsay is highly engaged in her community and passionate about animal welfare, womenâs empowerment, and preserving her local neighborhood. She serves on the Board of Directors for The Arizona Pet Project and is actively involved with Fresh Start Womenâs Foundation and her local neighborhood association. When Lindsay isnât serving her clients or community, she is spending quality time with her husband, Jason, and their two dogs and cat at their home in Arcadia, Arizona. In her free time, Lindsay can be found enjoying a great glass of champagne or bold red wine, traveling, reading, watching reality TV or dining at local restaurants.
Connect with Lindsay:
Website: www.lindsayfricks.com and www.legacy-agents.com
Instagram: https://www.instagram.com/lindsay.fricks/ and https://www.instagram.com/legacy.agents/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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In this episode of the Life and Listings Podcast, I welcome Lauren Rathgeb, the Client Success Manager at Reside Platform, who shares her expertise in helping real estate agents and team leaders scale their businesses. Lauren dives into her experience managing large teams, including virtual assistants across the U.S., the Philippines, and Venezuela. She offers insightful tips on building strategic partnerships, training VAs effectively, and fostering clear communication. Lauren also discusses her passion for connecting with people and problem-solving, which she considers her superpower.
Tune in for practical advice on how to successfully onboard and manage virtual assistants, as well as inspiring personal insights from Lauren.
âYou need to have training programs set up. And here's the thing, it's our mindset around leverage, I believe. So it's understanding that it's not you giving things up, it's not you being lazy. What you don't do determines what you can do. So I hired a virtual assistant to do that group training, and it's like agent onboarding, if we're constantly bringing in recruits, and then you notice your times being sucked by one person in this hour when you're training all on the same material, do group training.â- Lauren Rathgeb
In this episode, letâs discuss:
Strategic Partnerships in Hiring Virtual Assistants (VAs): Lauren emphasizes the importance of treating VAs like stateside employees by building strategic partnerships.
Communication is Crucial: Regular communication through start-of-day and end-of-day emails is essential for ensuring that tasks are completed, expectations are clear, and adjustments can be made as necessary.
Training and Accountability: Lauren highlights the importance of detailed training programs, including creating an operations manual and ensuring that new hires are trained thoroughly on all aspects of the business.
Streamlined Processes for Managing Larger Teams: When scaling operations with multiple VAs, group training sessions and communication platforms like Slack can streamline the management process. This reduces the time spent on individual training and communication, improving overall efficiency.
About Lauren Rathgeb:
Lauren Rathgeb is the Client Success Manager at Reside Platform, a real estate coaching and consulting platform designed to scale real estate teams and brokerages, enhancing their productivity and profitability through a comprehensive suite of services and expert guidance. Lauren specializes in real estate team operations, administrative and virtual assistant coaching/training, and building SOPs for scalability. At Reside, she manages onboarding, agent services, client meetings, operations, and admin coaching.
With extensive experience as a Transaction + Listing Coordinator and a proven track record in executive and operational support, Lauren has provided strategic counsel to Real Estate Admin and Virtual Assistants globally. She has led numerous special projects that have driven organizational growth. Today, Lauren is dedicated to fostering the development of operations leaders, streamlining client onboarding processes, and ensuring exceptional client experiences.
In her free time, you will likely find Lauren either reading or exploring the outdoors. She lives in Tennessee with her fiancé and their animals, Boone, Hadley, and Oliver.
Connect with Lauren:
Email: [email protected]
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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Welcome to another episode of the Life and Listings Podcast, I welcome Mac Hill, Strategic Partnerships Manager at Open to Close. Mac shares his extensive experience in real estate technology, including his decade-long journey at Boomtown and 2 years at Sisu, before transitioning to his current role. He discusses the importance of simplifying life for real estate agents through technology, highlighting how different tech stacks can streamline operations, improve efficiency, and ultimately drive growth. Mac also talks about the need to assess tech usage in real estate businesses to ensure tools are being effectively utilized.
Hear more insights about real estate tech, business growth, and a glimpse into Mac's personal life as he balances work and family. Listen in!
âSometimes a broker-provided system may be an invisible cost to the team because they're paying some sort of split or fee to the brokerage, but they don't see it as being something that they want to use. But in reality, there could be some features or functionality in that tool that they could use to create greater efficiency and some of your operations, or lead follow up, or what have you. So, I think it's kind of taking a look at everything that they're using, and trying to create some measurement around effective use of that and the cost of it as well. So starting there, and then continuing to to look at where they view gaps in their own businessâ- Mac Hill
Letâs talk about:
Strategic Partnerships and Real Estate Technology: Mac, the Strategic Partnerships Manager at Open to Close, emphasizes the importance of building relationships with real estate businesses, coaches, and technology solutions that support agents.
Evaluating and Optimizing Tech Stacks: Mac suggests creating a spreadsheet to track all tech subscriptions, measure their effectiveness, and decide whether to keep or cut certain tools based on their impact on the business.
Open to Close Transaction Management Platform: Open to Close is a robust transaction management platform designed to streamline operations for teams and brokerages.
Mac's Approach to Relationships and Problem-Solving: Macâs superpowers include being a people person, a connector, and someone who doesn't take himself too seriously.
About Mac Hill:Mac is a veteran of the Real Estate technology space, having spent 10 years at BoomTown (building the training team, community team, and advocacy programs during that stint), two years at Sisu (managing community and ambassador relations), and is now helping Open to Close grow through strategic partnerships efforts. He has a passion for SaaS, as he has seen first hand the impact that technology can have on the profitability and quality of life of one's Real Estate business.
Outside of helping RE businesses with improving their tech stack, Mac loves spending much of his free time with his young family. A father of two girls, aged 4 and 2, he spends much of his free time learning about proper hair-doing-techniques, the ins and outs of painting nails, and keeping up with the latest princesses to join the Disney universe. When free time presents itself, he enjoys watching soccer, staying active, and hanging out with his friends in beautiful Charleston, South Carolina.
Connect with Mac:
Website: www.opentoclose.com
Facebook: https://www.facebook.com/MacHillFB
Linkedin: https://www.linkedin.com/in/machill/
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor
LinkedIn: https://www.linkedin.com/company/staatssolutions/
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