Episodi
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In this deeply inspiring episode of the Rebel CEO podcast, host Breeanna Kay sits down with one of her best friends, Vanessa Ford. Vanessa shares her experience in the U.S. Army, where a spinal cord injury almost ended her mobility. Told that she would never walk again, Vanessa talks about the miraculous turn of events that began with a mysterious chaplain's prayer. This episode speaks on the impact of faith, community, and resilience, highlighting how Vanessa overcame emotional and physical hurdles.
Vanessa discusses the process of recovery, from her time in a wheelchair to walking with a cane, turning around her misfortune into a powerful dialogue of hope and perseverance. She shares how developing a second-chance mindset has allowed her to live a fulfilling life, despite lingering health conditions. The episode also explores actionable advice for anyone dealing with mental health struggles or significant life changes, emphasizing the importance of community, therapy, and personal joy. With keywords like "resilience," "faith," and "inspiration," this episode promises listeners a moving account of what it means to truly live life to its fullest.
Key Takeaways: Miracle of Faith: Vanessa shares her spiritual journey from feeling spiritually dead to finding peace through prayer. Resilience in Recovery: Overcoming a severe spinal cord injury and other health challenges, Vanessa's story is one of unbelievable resilience. Living for Others: Vanessa emphasizes the importance of living a life dedicated to helping others as a route to finding personal joy and meaning. Practical Advice: From therapy to community support, Vanessa provides actionable tips for anyone struggling with depression or significant life changes. Joy in Small Things: Decorating her cane and finding joy in simple pleasures exemplify Vanessa's positive approach to daily life. Notable Quotes: "I think that if I go back to who I was before, that I am not the person that I was back then." - Vanessa Ford "I had this emptiness, and I kept trying to find it constantly, but I didn't know what I was even searching for." - Vanessa Ford "Isolation is your biggest enemy. Get around other people." - Vanessa Ford "I have a joy, and I live my life for other people. Before, I lived my life for myself." - Vanessa Ford "I have to judge myself based on me, and that's okay." - Vanessa Ford Resources: Vanessa's Instagram: @VaFord1 IF YOU'RE STRUGGLING WITH SUICIDAL THOUGHTS, PLEASE CALL THE SUICIDE AND CRISIS HOTLINE AT 988 About the Guest:Vanessa Ford: Vanessa Ford is a resilient and inspiring individual known for her incredible journey of recovery and transformation. A follower of Jesus, Vanessa served in the U.S. Army, where she endured a life-changing spinal cord injury during a mission in Afghanistan. Despite being told she would never walk again, Vanessa defied the odds through determination and faith. Today, she is a sourdough bread baker, traveler, and motivational woman who strives to live for others. Vanessa shares her story to inspire anyone facing life’s toughest challenges.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/finding-purpose
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This episode of the Rebel CEO podcast featuring Abbey and Courtney, co-owners of Duo Collective. They speak on the importance of branding and SEO for small businesses and share their journey from the burnout of corporate agency life to the fulfilling road of entrepreneurship. Hosted by Breeanna Kay, an elopement photographer and videographer, this episode offers an honest conversation about the challenges and triumphs of building a business that aligns with your true self.
Abbey and Courtney discuss their approach to branding, emphasizing the crucial step of starting with a solid foundation before moving on to the more exciting visuals. They share the power of aligning your brand’s core values with your business strategies and explore how SEO and branding are intricately linked. Learn about their major shifts in business focus, the importance of showing up authentically in your marketing efforts, and actionable tips on when and how to pivot your brand. Listen in to understand how branding and SEO work hand in hand to make your business more discoverable and credible online.
Key Takeaways: Start with the Core: Building your brand's foundation is crucial before moving on to visuals. Your mission, vision, and brand voice guide your overall strategy. Branding vs. Marketing: Understand that branding is your business's consistent foundation, while marketing is the active effort to reach your audience. Power of Authenticity: Show up in your marketing channels as authentically as possible. It will resonate more with your audience and provide longevity to your brand. Indicators for Rebranding: If your current brand leaves you uninspired or doesn’t reflect your business anymore, it might be time for a rebrand. SEO and Branding Connection: Both should work cohesively. A strong brand builds credibility and authority, which are essential for effective SEO. Notable Quotes: “If someone asks to see your website and you don't want to show them your website… that's a sign.” “Branding is your foundation. It's your identity, your values, your mission statement, your core audience.” “Give yourself permission to show up on that channel however you want to.” “What's the point of having this beautiful brand if no one can find it?” “You need to do what's right for you and your own brand, not just follow what everyone else is doing.” Resources: Duo Collective Website: duocollective.com Podcast: Duo On Air Instagram: @duo.collective Free Brand Basics Worksheet Newsletter Signup: Available through the Duo Collective website Duo on Air Podcast Episode on Pivots About the Guests:Abbey and Courtney are the dynamic duo behind Duo Collective, an organic marketing agency based in Minneapolis. After spending a decade honing their expertise at large marketing agencies, they decided to channel their skills into helping small businesses thrive. Abbey specializes in analytics and SEO, whereas Courtney brings the creative flair as the design expert. Together, they have transformed the landscape for independently owned brands through their unique approach that merges strategic SEO with compelling branding. Abbey and Courtney are moms and avid dog lovers, balancing their entrepreneurial ventures with engaging personal lives.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/small-business-branding
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Episodi mancanti?
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On the day of this episode's release, September 12, 2024, Bree marks the five-year anniversary of her sister Audra's passing with an epiosde that takes a look at domestic violence and its ripple effects on survivors and families. Through heartfelt interviews with coach Dani Jackson, spiritual teacher Nichole Sylvester, and her own mother, Christy Poppe, Bree unfolds a narrative of resilience, healing, and the urgent need for awareness around domestic abuse.
This episode is not just a narrative on domestic violence but a call to action, a plea for awareness, support, and healing. Listen to the full episode to gain a deeper understanding of the struggles and triumphs of those affected by abusive relationships.
The episode kicks off with Bree sharing a voicemail from Audra, setting an emotionally charged tone that underscores the weight of the discussion. Dani Jackson then joins Bree to recount her experience in a toxic relationship, offering listeners invaluable advice on recognizing red flags, the importance of support systems, and how to rebuild after leaving an abusive relationship. Dani's insights are practical and empowering, making her segment a vital resource for anyone affected by domestic abuse.
Nichole Sylvester's interview adds depth to the discussion with her narrative of overcoming generational trauma and abuse. She shares the horrific episode leading to her escape from an abusive relationship and her journey towards spiritual healing. Nichole underscores the complexities of leaving an abusive situation and emphasizes the importance of reconnecting with one's inner strength. Her transformative advice on spiritual connectivity and self-worth is both inspiring and actionable for listeners seeking their path to recovery.
To end the episode, Bree has a candid and heartfelt talk with her mother, Christy Poppe, where they talk through the impact losing a loved one to domestic violence has had on them as individuals and as a family.
Key Takeaways: The importance of recognizing red flags and patterns of abusive behavior early in relationships. Emotional and financial hurdles often prevent victims from leaving abusive situations immediately. Support systems play a pivotal role in helping victims recognize their worth and take steps toward safety. The deep-seated impact of generational trauma can shape relationship dynamics and personal choices. Healing and rebuilding life after abusive relationships require reconnecting with inner strength and spiritual guidance. Notable Quotes: "It wasn't until I really came to terms and looked at how I was living, I was like, I don't want to be this person." - Dani Jackson "Imagine your six-year-old self, if she saw you in this relationship now, what would she say?" - Dani Jackson "There's a part of you that has never been tarnished or broken by anything that's happened to you." - Nicole Sylvester "Take every day, I would say one day at a time, but I changed it to one breath at a time." - Christy Resources: National Domestic Violence Hotline - 800-799-7233 Dani Jackson on Instagram: @lovedanijackson Dani's Podcast - Heal from Toxic Relationships Nichole’s Podcast - Miracle Minded Nichole’s Website: nicholesylvester.com Christy Poppe on Instagram: @christymaepoppe Past episode Bree mentioned where she shares the story of the impact of Audra's passingCLICK HERE FOR DOMESTIC VIOLENCE RESOURCES + HELP
CLICK HERE TO GET HELP FOR ADDICTION
About the Guests:Dani Jackson: Dani is a wife and soulful healing coach dedicated to helping women rebuild their confidence and heal from past relationship wounds. An experienced podcast host, Dani devotes her platform to sharing personal and spiritual growth stories. She has firsthand experience with toxic relationships and found true healing and purpose, leading her to inspire and guide countless women through their own challenges.
Nichole Sylvester: Nichole is a spiritual teacher and intuitive life coach for women. She is a bestselling author and hosts the "Miracle Minded" podcast. Nichole has dedicated her life to helping women overcome generational patterns of abuse, addiction, and crime. Through her coaching programs, retreats, and workshops, she aids women in reclaiming their power and potential.
Christy Poppe (Bree’s Mother): Christy is Bree’s mother and has faced the tragic loss of her daughter, Audra, to domestic violence. As a massage therapist, she has shown resilience and strength, navigating her grief while continually working to provide perspective and insight into the impact of domestic violence on families.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/domestic-violence-help
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In this episode, Breeanna Kay, an accomplished elopement photographer and videographer, shares her essential tips for creating space in your life during busy seasons. Bree is no stranger to the hustle and understands the overwhelming challenges that wedding photographers and videographers face, especially in the Midwest. This episode is packed with practical advice and personal anecdotes aimed at helping you manage your workload effectively without burning out. Bree also announces a special bonus episode dropping later this week that promises to be impactful.
Bree emphasizes the importance of clearing physical space as the first step to creating more mental and emotional room. By decluttering your surroundings, you can significantly reduce stress and anxiety. The conversation transitions into setting boundaries, not only with clients but also within your own schedules. Bree offers practical strategies such as adjusting turnaround times and communicating these boundaries to clients to manage expectations effectively.
Furthermore, Bree underscores the necessity of setting intentions and goals to avoid wasting time on unimportant tasks. She discusses the benefits of nourishing both your mind and body through activities that bring joy and relaxation, such as hitting the gym or taking spontaneous personal days. The episode concludes with actionable advice on outsourcing, both in professional work and personal life, to maintain a balanced and sustainable workflow during busy seasons.
Key Takeaways: Clearing Physical Space: Decluttering both your workspace and personal space can enhance focus and reduce anxiety. Setting Boundaries: Establish clear guidelines for communication and turnaround times with clients to manage expectations and reduce stress. Intentions and Goals: Prioritize tasks that align with your long-term goals, even during busy seasons. Nourishing Mind and Body: Engage in activities that replenish your energy and well-being to avoid burnout. Outsourcing: Delegate tasks that don't require your personal touch to maintain a balanced workload. Notable Quotes: "If you're sitting at your desk and you're looking at a mess on all sides of you, then you are going to just stay in that state of anxiety." - Bree "Set some freaking boundaries… let your couples know if you have a clear boundary set." - Bree "Remember that small steps can still make a big impact. Just do a little bit here and there." - Bree "You can look at what you enjoy in your business and what you don't enjoy and start phasing out of putting all of your time and energy into these little tasks." - BreeBREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/busy-season-tips
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In this episode of the Rebel CEO podcast, host Bree chats with Willow Lewis-Sons, founder of Design Boss Studio. This discussion dives into the power of YouTube as a business platform, SEO strategies, maintaining a work-life balance, and conquering imposter syndrome. Bree, an elopement photographer and videographer, looks to Willow for insights on effectively incorporating YouTube into her marketing plan amidst the challenge of managing multiple platforms.
Throughout the episode, Willow elaborates on the benefits YouTube offers due to its potential reach and SEO advantages. She provides a detailed account of her journey from graphic design to becoming a YouTube growth expert, highlighting the successful transformations she has helped achieve for her clients. Listeners will gain valuable knowledge on SEO intricacies, YouTube strategies, and the importance of personalized content. Additionally, Willow shares her insights on overcoming imposter syndrome, practical tips for maintaining a harmonious work-life balance, and the importance of setting boundaries as a creative entrepreneur.
Key Takeaways: YouTube as a Search Engine: YouTube is the second largest search engine globally, offering unmatched traffic potential. SEO optimization on this platform can significantly enhance reach. SEO Everywhere: Incorporate SEO not just in video titles but across thumbnails, descriptions, and channel keywords to leverage YouTube’s algorithm. Content Repurposing: Transform a single long-form video into various formats like shorts, blog posts, and social media posts to maximize content utility. Work-Life Balance: Establishing firm boundaries is vital for avoiding burnout and ensuring sustained productivity and creativity. Overcoming Imposter Syndrome: Recognize and address imposter syndrome through systematic self-assessment and tailored strategies to affirm your expertise and value. Notable Quotes: "SEO is literally all the way throughout. You need to have your SEO keywords for your channel, then you need to have your SEO keywords for each video." - Willow "We took the YouTube channel and made that the top of the funnel for the social media, creating 15 to 30 different pieces of content from each episode." - Willow "If you find the one platform that works for you, that gets you a lot of traction, then it's a matter of creating your templates and taking that platform to funnel everything else." - Willow "A lot of creative people don't necessarily have a college degree in their passion project. Does that make me less qualified? No, it doesn't." - Willow Resources: Willow on Instagram Willow's Facebook Design Boss Studio: designbossstudio.com Imposter Syndrome Assessment Guide YouTube Niche Guide About the Guest:Willow Lewis-Sons is the powerhouse behind Design Boss Studio, a digital haven where design meets function. Specializing in YouTube growth, her expertise has led clients to exponential success, including a mind-blowing 5,896% increase in YouTube traffic within five months. With a professional journey starting in graphic design back in 1997, Willow has seamlessly transitioned into social media management and YouTube consultancy. She's also a dedicated wife, mother of five adult children, and a proud grandmother, embodying a "family first" philosophy both in life and work.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/youtube-strategy
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Bree sits down with Nicole Matthews, a powerhouse in the event planning industry and founder of The Henley Company, LLC. Nicole shares her journey from working in corporate America to becoming a global event planner, detailing how she landed significant opportunities like the Olympics and Super Bowls by networking and making 'big asks'. Bree and Nicole discuss the importance of mindset shifts, focusing on how to move from competing to creating, and recognizing the value each entrepreneur brings to the table.
Throughout the conversation, Nicole emphasizes the power of networking and advocating for oneself. Using her life experience, Nicole illustrates how showing gratitude and being curious can lead to opportunities. Bree and Nicole explore practical steps for creative entrepreneurs to differentiate themselves, break free from the competition mindset, and hone in on the clients and projects that align with their passions. Furthermore, Nicole underscores the necessity of self-love and self-care for sustainable success in business, sharing her own personal stories that highlight the importance of health and well-being.
Key Takeaways: Shift from competing to creating by identifying your unique value and focusing on attracting the right clients. Use networking and 'big asks' to create opportunities and build your business authentically. Balance ambition and presence; appreciate current successes while aiming for future goals. Embrace curiosity and continuous learning to stay innovative and relevant in your field. Prioritize self-care and health as foundational to sustaining business growth and personal happiness. Notable Quotes: "Maybe it's a switch in mindset of why not me? To how do I get to be able to do that?" – Nicole "If you're not feeling gratitude, it's time to question if this is the right business for you." – Nicole "Without your health, you have nothing. Health and time are the two currencies that really define our life." – Nicole "Stay curious and keep learning. That's a really important piece of the journey." – Nicole Resources: Nicole's Book: Permission: Stop Competing and Start Creating the Life You Want to Live The Henley Company: thehenleycompany.com Nicole on Instagram: @msnicolematthewsStay tuned for more insightful episodes of the Rebel CEO podcast, where we're redefining what it means to be a leader and an entrepreneur. Join us again next week for conversations that challenge the status quo and inspire you to build a life and business that light you up. Don't miss out!
About the Guest:Nicole Matthews is the founder of The Henley Company, LLC, a global event, travel, and lifestyle concierge firm. Nicole launched the company in 2007 with a mission to help clients live life to the fullest by providing comprehensive event production, travel coordination, and personal assistance. With a profound portfolio including the 2012 London Olympics, FIFA World Cup in Qatar, and multiple Super Bowls, she also published her first book in 2014 titled "Permission: Stop Competing and Start Creating the Life You Want to Live."
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/stop-competing
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Breeanna Kay talks with Rachel Johnson, a dedicated entrepreneur and the face behind Rachel Leigh Photo, about the delicate balance between being a successful business owner and a stay-at-home mom. Rachel shares her insights into navigating the demanding worlds of professional photography and motherhood, offering wisdom on establishing boundaries, setting priorities, and self-care practices.
Rachel and Bree dive deep into how Rachel manages her photography business alongside raising her two young children. They explore strategies for maintaining a healthy work-life balance, emphasizing the importance of setting boundaries and being intentional with time. Rachel speaks about the mindset shifts necessary to juggle these dual responsibilities effectively, sharing her own experiences and the importance of recognizing and adapting to different seasons of life.
Key Takeaways: Setting Boundaries: Establishing boundaries is crucial for balancing business and family life. Rachel discusses the importance of phone time limitations and scheduling time off. Intentional Time Management: Managing your time wisely, like working during children's nap times, can help maintain a work-life balance. Value-Based Decision Making: Knowing what to prioritize, particularly when the interests of your business and family conflict. Mindset Shifts: Emphasizing the need to accept the unexpected and being adaptable in the face of challenges. Personal Well-being: Importance of holistic personal care, including nutrition, exercise, and finding hobbies outside of work to maintain mental health. Notable Quotes: "Even just having the mindset too, to tap the brakes, slow down. It's okay to be slower than the rest of the industry or the rest of the people out there. And it's okay to really just enjoy raising a family because you won't get this time back." "A boundary is something that you put in place to preserve your well being, like mental well being, your social well being, spiritual, physical." "I want my business to serve me and the lifestyle I want to live. Because you only live once, which is very cliche." "Be willing to be surprised…you will have to shift, you will have to adapt, and you may have to slow down, but those are all really amazing things." "It's okay to not be okay. There are so many things in the season you're in with juggling your passions, your business, and family." Resources: Follow Rachel on Instagram: @rachel.leigh.photo Check out Rachel on Pinterest: @rachelleighphoto About the Guest:Rachel Johnson is a seasoned photographer and entrepreneur, owning Rachel Leigh Photo. Based out of the Twin Cities, Rachel's work has been showcased in publications such as Minnesota Bride and Allure Bridals. Her journey into professional photography began in 2018 simultaneously with motherhood, offering her a unique perspective on balancing a thriving business with family life. She holds a degree in Animal Science from UW River Falls and brings a background in service and events into her photography business.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/mompreneur
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This episode is a little different than the norm, ft. host Breeanna in a solo session where she tackles what's holding you back from reaching the next level. Bree shares her firsthand experience in overcoming limiting beliefs, dealing with fear and resistance, and embracing vulnerability to achieve growth.
Bree also dives into the significance of knowing oneself on a soul level and having a clear vision for personal and professional growth. With a rejuvenating retreat in Bali planned for May 2025, she invites you to explore inner work and cultural experiences aimed at making lasting core memories. Each segment of this podcast serves as a guide for Rebel CEO's to break free from their comfort zones, redefine their path to success, and live a life in alignment with their true selves.
What it's like to visit a Balinese healer - Youtube video referenced in this episode*** LADIES, SIGN UP HERE FOR THE WOMEN'S WELLNESS RETREAT, HAPPENING IN MAY OF 2025 IN BALI! ***
Key Takeaways:Identify Limiting Beliefs: Recognize and reframe limiting thoughts that hinder personal and professional growth.
Deal with Fear and Resistance: Understanding that staying in your comfort zone prevents growth and how to take courageous steps forward.
Embrace Vulnerability: Being open to failure and showing your true self are crucial for development and success.
Soul-Level Self-Knowledge: Knowing who you are and what truly makes you happy helps in aligning your actions with your goals.
Having a Vision: Creating a clear, compelling vision for your future can help guide your steps and keep you motivated.
Notable Quotes:"Those limiting beliefs literally do what it sounds like they do. They limit you, and they limit the progress that you can make."
"Our brains identify anything that's new or scary as unsafe."
"Nothing can give you icky energy quicker than being somebody who shows two different sides of themselves."
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/next-level
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*** LADIES, SIGN UP HERE FOR THE WOMEN'S WELLNESS RETREAT, HAPPENING IN MAY OF 2025 IN BALI! ***
In this episode. Bree sits down with Lydia Swedberg, an accomplished cinematographic photographer, to unravel the journey of turning dreams into reality. Lydia, who began her photography career at an astonishingly young age, shares how she chose her passion over a conventional education path and crafted a flourishing business directly out of high school. This episode dives deep into the challenges she faced, the importance of self-belief, and the vital role of surrounding oneself with the right people.
Lydia discusses the hustle of balancing a full-time career while still being a full-time student, and how she overcame societal expectations to follow her passion. She highlights the importance of self-cheering and celebrating personal achievements, especially when external validation seems scarce. Bree and Lydia share profound insights on the significance of mental health and creating a supportive environment for growth. They also touch upon the transforming power of aligning personal and professional goals, and how treating your business with love and respect can pay dividends in success and fulfillment.
Key Takeaways: Balancing Business and Education: Lydia shares the struggles and triumphs of managing a full-time business while still in high school. Self-Celebration: The importance of recognizing and celebrating one’s own achievements, especially in the absence of external validation. Mental Health: Discussion on dealing with anxiety, seasonal depression, and the importance of creating a supportive environment. Aligning Goals: How aligning personal and professional goals can lead to authentic success and happiness. Support Systems: The value of surrounding oneself with supportive and inspiring individuals to foster growth and self-belief. Notable Quotes: "If they're cheering for me, like, girl, stand up, you gotta cheer for yourself too." – Lydia Swedberg "I knew that my favorite cheerleader is myself because she's the only one who truly gets it." – Lydia Swedberg "You realize so much quicker that you're living your dreams when you don't have people behind you telling you that you aren't." – Lydia Swedberg "You cannot heal in the environment you got sick in." – Lydia Swedberg "Being your own boss and your own coworkers and your own employee is a very lonely thing." – Lydia Swedberg Resources: Lydia Evelyn Photography on Instagram Lydia's websiteDive into this episode to be inspired by Lydia Swedberg's journey of resilience, creativity, and entrepreneurial spirit. Listen now and join the conversation on how to achieve your dreams while staying true to yourself. Stay tuned for more insightful episodes of the Rebel CEO podcast!
About the Guest:Lydia Swedberg is a talented cinematic photographer based in the Midwest. She started her couple's photography journey at the age of 13 and shot her first wedding at the age of 15. Skipping the traditional college path, Lydia turned her passion into a full-time career right out of high school. She is known for her stunning couple photography and her remarkable ability to infuse her work with genuine emotion and artistic vision. Today, Lydia is celebrated not only for her photography but also for her inspiring entrepreneurial journey and her strong social media presence.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/career-journey
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This week, Bree connects with Jordan Wayson, the founder of Roseway Consulting, to speak about the transformative power of systems and automations for creative entrepreneurs. Jordan shares her journey from a corporate career to helping clients, especially photographers, optimize their businesses through efficient systems. This episode is a must-listen for creatives looking to elevate their client experience and streamline their business processes.
Throughout the conversation, Jordan offers insightful advice on how systems and automations can help photographers and creatives avoid burnout and grow sustainably. Bree and Jordan discuss practical steps for setting up standard operating procedures (SOPs) and inquiry processes, even without expensive CRM systems. Jordan emphasizes the importance of maintaining a personal touch and avoiding the robotic feel often associated with automation. Listeners will gain valuable tips on creating a seamless client experience that builds trust and repeat business, making this episode essential for any service-based entrepreneur.
Key Takeaways: Transformative Power of Systems: Implementing systems and automations can significantly enhance client experience, allowing businesses to scale more effectively. Starting Simple: You don’t need expensive CRM tools to begin automating your business processes; even basic tools like Google Docs and email schedulers can make a big difference. Maintaining Personal Touch: Automations should reflect your personal voice to avoid coming off as robotic, ensuring clients feel valued and understood. Effective Inquiry Process: Prioritize setting up a streamlined inquiry process to make strong first impressions and manage client expectations effectively. Long-term Benefits: Proper systems save time, reduce overwhelm, and allow for scaling your business while maintaining high-quality client interactions. Notable Quotes: "A lot of my clients are really successful because they do show who they really are and therefore I believe they attract people that are like them." - Jordan Wayson "I feel like in my experience, creatives and photographers, they kind of push back on systems and automations. They hear that word and they're like, I don't know if I want that." - Jordan Wayson "If you want to scale as a photographer or simply just elevate your client experience, systems and automations are the way to go." - Jordan Wayson "Any written communication, make it how you speak. Don’t, you know, if you're not a super polished person, don't write a super polished email." - Jordan Wayson Resources: Roseway Consulting - Jordan's consulting website. Instagram: @systemswithjordan Quiz: "How Creative Are You Really?" About the Guest:Jordan Wayson is the founder of Roseway Consulting, a firm specializing in systems and automations tailored for photographers and creatives. Since its inception in June 2021, she transitioned from a full-time corporate insurance role to entrepreneurship, rapidly scaling her services to include online business management. Jordan's expertise has empowered clients by streamlining workflow processes, optimizing marketing strategies, and enhancing client growth. In addition to her professional endeavors, Jordan is a military spouse and mother of three, residing outside of Columbus, Georgia.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/systems-automations
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Breeanna reconnects with her longtime friend Ariane. They explore Ariane's transformative journey from a university graduate to an experienced traveler and yoga instructor. Through their heart-to-heart conversation, listeners gain insights into the profound impact travel and yoga have had on Ariane’s personal and professional growth. Ariane details her adventurous forays into different cultures, how she overcame significant personal challenges, including contracting an STD while traveling solo, and found solace and purpose in her journey.
Ariane elaborates on how she integrates her passion for travel and yoga into her career by organizing international travel retreats. These retreats are designed to offer a mix of relaxation, exploration, and yoga, creating a balanced, enriching experience for participants. She shares inspiring stories from her retreats, underscoring the emotional and spiritual benefits of stepping out of one's comfort zone. Bree and Ariane also discuss the importance of finding grounding practices that support mental and physical well-being while traveling, citing real-life anecdotes and practical advice for aspiring travelers and yoga enthusiasts.
Click here to figure out your Manifesting Superpower by taking my brand new quiz!!! Key Takeaways: Personal Growth Through Travel: Ariane shares how solo traveling and experiencing different cultures profoundly impacted her personal development. Overcoming Challenges: She opens up about dealing with contracting genital herpes, combating feelings of unworthiness, and finding acceptance and strength through vulnerability. Integrating Passion and Career: Ariane discusses how she merges her love for travel with her professional life by leading international yoga retreats. Daily Practices for Grounding: Highlighting rituals such as using essential oils, practicing yoga, and wearing her St. Christopher pendant, Ariane emphasizes the importance of daily grounding practices. Purpose of Life: A meaningful reflection on finding happiness, health, and connection in life, complemented by personal and professional anecdotes. Notable Quotes: "None of this matters. Arianne, stop worrying. Stop feeling so anxious." "I felt everything melt away. It just dripped right off of me. All of that worry, all that stress, just totally dissolves." "The purpose for us all is to just be happy, to be as healthy as we feel, so that we can lead a happy life and to connect with other people." "We can travel on a bigger trip to kind of get yourself out of any rut that you might be feeling that you're in." "Romanticize your own life and see your life with fresh eyes…it can bring you a different sense of ingenuity when you come back home." Resources: Habitual Yoga Space Website Habitual Yoga Space on Insta: @habitual.yoga.space Ayurvedic Clock + Circadian Rhythm Freebie Doterra Essential Oils About the Guest:Ariane is a yoga instructor and traveler with an educational background in sociology and Spanish from the University of Minnesota. She has lived and traveled extensively, including residencies in Colombia, Australia, and various parts of the USA. Ariane runs "Habitual Yoga Space" in Eau Claire, Wisconsin, offers yoga classes, and leads international yoga retreats to destinations such as India, Thailand, and Greece. Her journey is marked by personal growth through solo travel and overcoming significant challenges, which she openly shares to help others find their own path to healing and self-discovery.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/travel
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Bree interviews Val Casola, a seasoned copywriter whose expertise is in blending research and poetry to create persuasive and emotive brand messaging. Val offers invaluable advice on transforming mundane website copy into captivating narratives that resonate deeply with ideal clients.
Throughout the conversation, Val talks on the significance of understanding your ideal client's pain points and transforming them into messages of empowerment. She shares her unique approach to copywriting that taps into emotional storytelling, breaking traditional rules to make content not just informative but also evocative and impactful. Val also provides practical tips on integrating your brand voice into copy succinctly and authentically, ensuring your business stands out in a crowded digital landscape.
Click here to figure out your Manifesting Superpower by taking my brand new quiz!!! Key Takeaways: Understanding Pain Points: Know your client's challenges and flip them into empowering messages to establish trust and connection. Unique Brand Voice: Infuse your personality and values into your copy, flipping the focus to how you want your ideal clients to feel. Creative Copy Techniques: Don’t shy away from breaking traditional rules, such as using emotional storytelling or unique formats like letters. Clarity and Specificity: Replace overused and vague phrases with specific, story-driven language that clearly conveys your brand’s unique value. Voice of the Customer: Engage in voice of the customer research to incorporate your client's language and ensure your copy resonates with them. Notable Quotes: “It's really not about doing playful things. It's about knowing who your customer is and understanding what they want to hear and what they need to hear.” - Val Casola “When you can articulate your ideal client's challenges and struggles back to them, you're creating a really incredible amount of trust.” - Val Casola “Don't be afraid to play with structure and form. If you're feeling called to communicate with your ideal client in some way, just give it a try.” - Val Casola “You want to make sure that your copy is skimmer-friendly… making sure that what's popping off the page is relevant information.” - Val Casola “If you feel like you have bland or non-magnetic copy, check if it’s something your ideal client can identify with.” - Val Casola Resources: Val Casola’s Website: valcasola.com Val Casola on Instagram: @valcasolawrites Copy Shop Voice of the Customer Research Guide / Data BankDon't miss this insightful episode filled with actionable copywriting tips and strategies. Subscribe to the Rebel CEO podcast and stay tuned for more episodes that equip you with the tools to become a successful entrepreneur.
About the Guest:Val Casola
Val Casola is a copywriter and brand storyteller with over eight years of experience in the industry. Specializing in crafting compelling messaging for coaches and creatives, Val infuses her copy with research-backed insights and poetic inspiration. Her work has successfully helped corporations and small businesses generate over $500k in revenue. Val holds a bachelor’s and master’s degree in rhetoric with a concentration in persuasive writing and has notable experience in fiction, poetry, and screenplay writing. She transitioned from corporate social media and nonprofit fundraising to launching her own copywriting business in 2021.BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/website-copy-photographers
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In this episode host, Breeanna, dives deep into web design and branding strategies with her special guest, Leelou, founder of Studio Leelou. Leelou shares her journey from a wedding photographer to a graphic design entrepreneur, providing valuable insights on creating effective and aesthetic websites that magnetize ideal clients.
This episode is filled with actionable advice on leveraging branding to create memorable digital experiences, utilizing effective Calls-to-Action (CTAs), and the importance of a well-crafted About Page. Leelou stresses the significance of understanding your target market and simplifying navigation to enhance user experience. Whether you're a seasoned professional or new to the industry, discover how to transform your website into a high-converting platform with expert tips from Leelou.
Click here to figure out your Manifesting Superpower by taking my brand new quiz!!! Key Takeaways: Branding for Client Attraction: Understand your target market through mood boards to design a website that resonates with their lifestyle and preferences. Calls-to-Action (CTAs): Ensure CTAs are present on every page of your website to keep potential clients engaged and lead them to your contact form. Effective Contact Forms: A shorter, simpler contact form can boost conversion rates by reducing friction in the initial client interaction. Importance of the About Page: Highlight personal stories, photos, and lifestyle elements to strengthen connections with potential clients. Mobile Optimization: With 60% of users accessing websites via mobile devices, ensure your site is just as functional and appealing on mobile as it is on desktop. Notable Quotes: "You want them to jump on your website and be like, this is so aesthetic and so beautiful. I want to like package this up and take it home." "Just because something is memorable doesn't mean it's converting really well, which is something that we need to think about." "Keep changing the one-liner for your CTA throughout the website so it doesn't get lost." "If someone's reaching out to you and they feel like they don’t know you, it's going to feel scarier to reach out." "It's really important to make sure that your contact button is super visible." Resources: Leelou's Social Media: @studioleelou Leelou's Website: Studio Leelou Contact Email: [email protected] About the Guest:Leelou is the founder of Studio Leelou, a graphic design studio focusing on branding, websites, templates, and guides tailored for photographers and videographers. With a background in wedding photography, Leelou transitioned to design, earning a bachelor's degree in Communication and Design. She has significant experience speaking at workshops like the Unrealistic Workshop in LA and the Wedding Photography Summit. Her work has included collaborations with industry leaders such as Joy Zamora, Cara Mia, Jennifer Moher, and Ginger's Eyes.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
REBEL CEO PODCAST SHOWNOTES: breeannakay.com/website-tips
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This episode of the Rebel CEO podcast features Halle Heather, a six-figure business coach and co-founder of "Lulle Photo and Film." Host Breeanna Kay speaks with Halle, who talks on insights on leveraging social media for business growth. The conversation explores key strategies for Instagram, balancing professional and personal life on social media, and avoiding common pitfalls.
Bree and Halle bring to light the importance of aligning social media practices with your core values to build genuine connections with your target audience. They explore how to balance showcasing professional achievements while maintaining personal authenticity. Halle also emphasizes the necessity of utilizing Instagram’s various features—stories, reels, and posts—to create a dynamic and engaging social media presence. Additionally, the episode uncovers effective tools for analyzing Instagram performance and outlines common mistakes to avoid.
Click here to figure out your Manifesting Superpower by taking my brand new quiz!!! Key Takeaways: Strategic Social Media Use: Understand the different purposes of Instagram features—stories for real-time connection, reels for reaching new audiences, and feed posts for showcasing best work. Authenticity over Perfection: Embrace your unique identity and show authenticity rather than trying to fit a mold. Consumer vs. Creator Balance: Focus on creating content rather than just consuming it to maximize social media benefits. Utilize Instagram Insights: Use Instagram’s native tools to evaluate the effectiveness of your posts and shape future content strategies. Set Boundaries: Clearly define your core values and boundaries to balance your professional and personal life effectively on social media. Notable Quotes: "It's always refreshing when you can do something different and just lean into who you are and what you're passionate about." "Define your values and have your set boundaries if you value work-life balance." "People want to buy from other people. They want to know this product or service is actually worth their time and money." "If you're showing up authentically, that’s what matters most." "The algorithm likes to see that you're engaging with other people's work as well as posting your own." Resources: Guest's Instagram: Take Your Shot Collective Guest's Photography Business Instagram: Lulle Photo and Film Guest's Photo/Video Website : Lulle Photo and Film Website for Coaching & Resources: Take Your Shot Collective Free brand audit workbook: takeyourshotcollective.com/brandbook Free SEO e-book: takeyourshotcollective.com/seobook Free online community: takeyourshotcollective.com/community About the Guest:Halle Heather is a six-figure business coach with an MBA and a compelling journey from the corporate world to entrepreneurial success. Formerly trading her mental health for a paycheck, Halle made the leap to turn her creative passion for wedding photography into a full-time career. Halle and her husband, Luke, run "Lulle Photo and Film," specializing in wedding photography and videography. She also heads the "Take Your Shot Collective," a business coaching initiative aimed at helping creatives scale their passions to six figures.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/instagram-tips
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*** Click here to figure out your Manifesting Superpower by taking my brand new quiz!!! *** Show Notes: Rebel CEO Podcast Episode Summary:
In this episode of the Rebel CEO Podcast, host Breeanna Kay sits down with Kassidy Marie, a multifaceted entrepreneur, photographer, videographer, and professional business and life coach. The conversation unfolds around Kassidy’s unique concept of "Think Week," an intentional retreat designed to disconnect from the hustle and bustle of daily life to gain clarity and direction for both personal and professional growth. Kassidy's inspiring journey from a college basketball coach to a thriving entrepreneur serves as a backdrop for this insightful discussion.
Throughout the episode, Kassidy elaborates on the profound impact Think Week has had on her life and business. Kassidy advocates the practice of taking regular breaks, emphasizing the importance of setting boundaries and listening to one’s inner voice. Her methodical approach in planning and reflection has led her to significant achievements, including doubling her income and acquiring a dream lake house. Coupled with personal anecdotes and actionable advice, this episode is beneficial for anyone looking to revitalize their career and personal life.
Key Takeaways: Think Week Concept: Discover the power behind setting aside dedicated time for reflection, planning, and disconnecting from digital distractions. Setting Boundaries: Learn the importance of establishing firm boundaries and maintaining a disciplined approach to managing work and personal life. Strategic Planning: Understand how planning in quarters and setting specific goals can lead to substantial financial growth and personal achievements. Personal Growth: The benefits of spending time alone, focusing on personal empowerment, and listening to one's inner guidance to achieve clarity. Practical Advice for Implementation: Concrete tips on how to start small with Think Week and tailor the retreat to meet individual needs and preferences. Notable Quotes: "For me, what it looked like was my first one was essentially like booking an Airbnb somewhere I love to go. I just turned off my phone and any form of communication for an entire week." - Kassidy Marie "I really just took time to reflect on the year - what went well, what didn't go well, how can I be better? What do I want to change?" - Kassidy Marie "The point of the entire thing is to be bored. Like, you have to figure out, like, what is it in the bored that you're thinking and doing?" - Kassidy Marie "We rely so much on other people and their point of view and their opinions that we don't even know what it's like to listen to our own voice." - Kassidy Marie Resources: Kassidy Marie Co: Instagram Human Design Profiles: Get a free reading on Human Design Decoded (as mentioned by Breeanna). Desktop Wallpaper Organizers - FREE DOWNLOAD Airbnb Igloo in IcelandDive into the full episode for a deeper exploration of how you can integrate the Think Week concept into your life, and stay tuned for more inspiring content from the Rebel CEO Podcast!
About the Guest:Kassidy Marie is an entrepreneur based in Nashville, Tennessee. With a background that spans across photography and videography to life and business coaching, Kassidy blends creativity with strategic insight. She has been in the photography industry for five years and has history as a business and life coach for seven years. Kassidy is also a celebrated podcast co-host of Level the F**k Up and retreat organizer. She's been feature in publications such as People, The Knot, and Southern Weddings. She is known for her transformative coaching sessions and immersive retreats, including the Level Up retreats held internationally.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/thinkweek
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*** USE THE PROMO CODE BREEANNAKAY FOR A DISCOUNT WHEN YOU SIGN UP FOR HONEYBOOK ***
Click here to figure out your Manifesting Superpower by taking my brand new quiz!
In this episode of the Rebel CEO podcast, host Breeanna Kay. sits down with business operations consultant Deb Mitzel to discuss the transformative power of Customer Relationship Management (CRM) systems for small businesses, particularly in creative fields like photography. Deb shares insights from her extensive career and personal journey, emphasizing the importance of integrating solid systems to ensure business success and client satisfaction.
The conversation speaks on the practical benefits of CRMs, covering how they can streamline operations, save time, and enhance the client experience. Deb offers valuable advice on how to implement CRMs effectively, using her experience with tools like 17hats. This episode is an essential listen for creative entrepreneurs looking to balance their artistry with robust business practices, as well as anyone interested in optimizing their business operations through advanced technology.
Key Takeaways: Understanding CRMs: A CRM (Customer Relationship Management) system is crucial for managing client interactions, streamlining business processes, and enhancing customer experiences. Automation Efficiency: Automation through CRMs doesn't depersonalize client interactions; instead, it allows for more personalized and timely communications. Workflow Integration: Establishing well-defined workflows within a CRM helps maintain consistency in client experiences and improves operational efficiency. Client Satisfaction: Consistent and proactive communication facilitated by CRMs leads to higher client satisfaction and better conversion rates. Diverse Applications: While discussed primarily in the context of photography, CRMs are beneficial for a wide range of service-based industries. Notable Quotes: "It's taking a client from the start to the finish of their journey with you and giving them the information they need in a way to give them the best experience." - Deb Mitzel "The person who gets [clients] the best information the quickest will have the best chance." - Deb Mitzel "You can really personalize even the automated parts of things." - Deb Mitzel "Having reminders to let them know where they need to be, when what they need to do…People really value that." - Deb Mitzel "My main mission is to help small business owners save time so they can live the life of their dreams." - Deb Mitzel About the Guest:Deb Mitzel is a seasoned professional with over 30 years of experience in the automotive industry. Transitioning into the role of a small business operations consultant for creative entrepreneurs, Deb combines her extensive business background with her personal passion for photography to help creative professionals streamline and scale their businesses. She is dedicated to optimizing workflows, implementing effective processes, and enhancing customer experiences, drawing from her background in business operations. Deb is also an ambassador for 17hats, a popular CRM tool.
Resources: Book your free disovery call with Deb here!!!! Website Deb Mitzel Social Media: Instagram | Facebook CRM Tool: 17hatsTune into this episode for actionable insights and practical advice from seasoned professional Deb Mitzel. Stay tuned for more episodes of the Rebel CEO podcast to support your journey towards entrepreneurial success.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/photographer-crm
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*** CLICK HERE TO TAKE THE QUIZ AND DISCOVER YOUR MANIESTING SUPERPOWER! ***
In this episode, Breeanna is joined by the Rachel Traxler, a seasoned wedding photographer and business coach, who shares her proven strategies for turning inquiries into booked clients, even in a competitive field.
Rachel dives into her unique "inquiry to income method," explaining crucial steps like customizing responses, understanding client needs, and creating dynamic proposals. For photographers facing a dip in bookings or anyone responding to inquiries, Rachel's expertise offers actionable advice to increase conversion rates and connect deeper with potential clients. Discover Rachel's secrets behind her success in transitioning from a full-time photographer to a thriving business coach while helping others achieve remarkable growth.
Key Takeaways:Customize Your Responses: Personalize initial inquiry responses by identifying and addressing the client's core needs.
Utilize a Five-Step Method: Rachel’s "inquiry to income method" includes lead generation, customized responses, phone calls, tailored proposals, and follow-up strategies.
Analyze Client Needs: Understand client values by assessing their inquiry details to craft a genuinely engaging response.
Dynamic Pricing: Employ dynamic pricing strategies based on demand, helping to maximize bookings during peak times.
Brand Trust: Building a strong brand identity and trust is crucial for maintaining high conversion rates, especially if inquiries are dropping off.
Notable Quotes:"When an inquiry comes into your inbox, figuring out how you want to customize your response to them that makes sense to them."
"A mistake that I see a lot of people making is...thank you so much for reaching out. I'm so excited. Congrats on your engagement. I love this venue, or this venue's always been on my bucket list. Nothing about that stands out."
"If you're responding to every single inquiry the same, I mean that's probably a good indicator of maybe why inquiries don't convert for you."
"Once you get that inquiry, crafting your initial response to customize things and doing a phone call or whatever that next step process, I like to do phone calls."
"The more you can customize things, the better. The more people feel a part of the process, the better."
Resources:Rachel Traxler’s Instagram: @racheltraxler (Find all coaching, education methods, podcast, and YouTube channel)
Gold Biz Podcast: Hosted by Rachel Traxler
Rebel CEO Podcast: Hosted by Breeanna Kay
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About the Guest:Rachel Traxler is a wedding photographer based in Wisconsin, also known for her expertise as a photography business coach and podcaster for the Gold Biz Podcast. With a heart for serving the creative community, Rachel has coached thousands of photographers, empowering them to significantly increase their pricing, book high-paying clients, grow their teams, and run successful businesses. Her innovative methods and relatable coaching style have set her apart as a leading voice in the industry.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/boostbookingrates
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Episode Summary:
This week, your host Breeanna Kay, talks with Renee Bowen, a highly experienced photographer turned life and business coach. Renee shares her journey from the world of photography to coaching, offering invaluable insights into overcoming limiting beliefs and achieving success as a creative entrepreneur. As someone deeply versed in the psychology of self-improvement, Renee talks about how she helps clients navigate both their professional and personal lives, integrating a blend of neuro-linguistic programming, hypnosis, and other advanced modalities.
In this episode, Renee dives deep into the common challenges faced by women entrepreneurs, ranging from issues of self-worth to fear of visibility and overextending oneself. Using real-life examples, including a client who revolutionized her pricing strategy and mindset to find more business success, Renee highlights how critical it is to align one's life purpose with business goals. She also discusses practical techniques for reprogramming the unconscious mind to remove emotional and psychological barriers, providing actionable steps for listeners to implement immediately.
Key Takeaways: Mindset Shifts Matter: Your beliefs about money and self-worth have powerful impacts on your business success. Holistic Coaching: Renee emphasizes a comprehensive approach, focusing on both life and business coaching to offer complete transformations. Unconscious Mind: Learn how to work with your unconscious mind to reframe limiting beliefs and achieve new levels of success. Custom Coaching: Every client is unique, requiring personalized strategies and processes to overcome specific challenges. Hypnosis for Change: Renee discusses the effectiveness of hypnosis in fast-tracking mental and emotional reprogramming. Notable Quotes: "We are going to find proof of whatever we're looking for. That's just how our brains work." – Renee Bowen "I can give you the tools, but if you're not willing to take the action and get your unconscious mind to work for you, it's going to be really hard." – Renee Bowen "When you're ready to ask why is this coming up, that's where the first sign of transformation happens." – Renee Bowen "Every single thing in our life is a mirror. When something shows up, it's a reflection back at us for a reason." – Renee Bowen "People don't buy what you do; they buy why you do it." – Renee Bowen Resources: Website: Renee Bowen Instagram: Renee Bowen on Instagram TikTok: Renee Bowen on TikTok Free Hypnosis Free Brand Audit Free Pricing Video Class About the Guest:Renee Bowen: Renee Bowen is a seasoned professional photographer with over two decades of experience specializing in luxury experiences for high school seniors and branding. Leveraging her background in psychology, she has transitioned into a successful life and business coach for photographers and creatives. Renee holds certifications in Neuro-Linguistic Programming (NLP), brain training, neuroencoding, and hypnosis, making her uniquely equipped to assist her clients in achieving transformative results. Her coaching method blends proven strategies with cutting-edge brain science and metaphysical principles, aimed at helping individuals overcome professional and personal obstacles.
To get the most out of this episode and explore the tools and techniques Renee Bowen shares, don't forget to listen all the way through. Stay tuned and be sure to subscribe to this show for more insightful conversations on the Rebel CEO podcast, where we bring you practical advice and inspiring stories to help you achieve your entrepreneurial dreams!
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/business-life-coach
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Episode Summary:In this episode of the Rebel CEO podcast, host Breeanna Kay, an elopement photographer and videographer, talks with Hayley Fisk about the intersection of passion and profession. Hayley shares her journey from feeling like an outsider in the competitive, hustle-driven fashion industry to finding joy and fulfillment in product and beauty photography. The episode offers a profound exploration of navigating personal happiness in alignment with one's career.
Hayley Fisk's narrative is a testament to the transformative outcome of embracing one's passions. She opens up about facing challenges such as being treated unfairly at work, confronting a male-dominated industry, and the anxiety and perfectionism that often accompany creative careers. Breeanna and Hayley discuss the importance of community support and the challenges and fears associated with pivoting a career path, even within an established business.
Key Takeaways: The significance of pursuing a career driven by passion over one solely aimed at financial gain, as underscored by personal anecdotes. The evolving journey of a creative professional, including the importance of pivoting and adapting within one's career path. The impact of mindfulness practices, such as grounding meditation and intention setting, on personal and professional growth. The challenges faced by women in male-dominated industries and the importance of fair treatment and pay equity. Strategies for manifesting dreams and aspirations, including visualization exercises and reaching out to community members for support and guidance. Notable Quotes: "Whatever you choose to do with your career, do something you're passionate about, do something that you love. Don't do something just for the money." - Hayley "There's so much work out there that there's no reason for us to not have a community where we can support each other." - Hayley "Sometimes trusting the discomfort and just kind of surrendering to it and letting go of that control of, like, the how and the when and even the why." - Hayley About the Guest:Hayley Fisk is an accomplished commercial photographer based in Los Angeles, specializing in beauty and product photography with a focus on skincare and cosmetics. Celebrating over a decade in the photography industry, Hayley has worked with notable brands like Fenty Skin, Meaningful Beauty and Crepe Erase. Beyond photography, Hayley extends her expertise as a mindset coach through her venture, The Anxious Photog, where she mentors aspiring and established photographers in growing their careers. Her holistic approach to creative work emphasizes strategic, scroll-stopping imagery and upholds the significance of diversity, inclusion, and authentic beauty standards.
Resources: Hayley Fisk Photography Instagram: @hayleyfiskphoto The Anxious Photog Website Download The Anxious Photog's Guide to Landing Dream Clients FreebieTune into the full episode for more in-depth insights on aligning your career with your core values and the power of community support. Don't miss out on more empowering episodes from the Rebel CEO podcast, your informative guide to entrepreneurship with a heart.
Download The Anxious Photog's Guide to Landing Dream Clients Freebie
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
REBEL CEO INSTAGRAM: @rebel.ceo.podcast
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/happiness-driven-career
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Episode Summary:
In this episode of the Rebel CEO podcast, host Breeanna speaks with Molly Ho as she takes us on a deep-dive into the world of Pinterest and its potential as a powerful business tool. The conversation pivots around Molly's professional insights into why Pinterest stands out from other platforms and how it could be the key to unlocking a wealth of traffic and engagement for passionate entrepreneurs.
Molly Ho shares her journey into Pinterest marketing, dating back to 2018, when she first began to market her digital templates for photographers on the platform. The success she witnessed by achieving top-page rankings on Creative Market stemmed from her adoption of Pinterest, sparking her interest to develop a comprehensive Pinterest course. Throughout the episode, key SEO strategies, content scheduling, and analytics best practices are unpacked, providing listeners with actionable advice to enhance their presence on Pinterest.
Key takeaways from the episode emphasize the significance of Pinterest as a long-term strategy, the importance of optimizing profiles with keyword research, and more. For creatives, especially photographers, Molly's expert tips on pinning strategies and board management could be paramount in transforming their marketing efforts.
Key Takeaways: Pinterest as a Search Engine: Molly perceives Pinterest more like a search engine than a social platform, emphasizing the significance of SEO and keywords for successful marketing. Starting with Pinterest Marketing: For newcomers, Molly recommends setting up a business account, optimizing profiles, conducting comprehensive keyword research, and focusing on creating fresh content. The Long-Term Impact of Pinterest: Unlike other platforms, Pinterest works long term, indexing and driving traffic over extended periods, even when not actively managed. Vertical Pins and Clear Texts: The importance of pinning vertical images and ensuring texts on graphics are clear, as this increases the likelihood of capturing users' attention while scrolling. Seasonal and Advance Content Planning: Molly stresses the foresight needed for seasonal content, advocating for planning three to six months ahead for Pinterest indexing to catch up. Notable Quotes: "Even the years when I don't actively pin, I see Pinterest is still driving a lot of my traffic." - Molly "...my mind is always like, okay, what are people actually typing into the search bar." - Molly "Followers don't matter as much on Pinterest because people can find your content anyway without being a follower of your content." - Molly "I see so many names that don't include what they do." - Molly on optimizing Pinterest profiles for better discoverability. "I realized that the ones who have been on Pinterest and weren't consistently pinning in the past, but they perform better, faster than the ones who start completely new." - Molly on the advantage of having an established presence on Pinterest. Resources: Molly Ho's Website: mollyhostudio.com Molly Ho's Instagram: @mollyhostudioTune into this episode of Rebel CEO podcast for insights from Molly Ho on mastering Pinterest and futureproofing your marketing efforts.
About the Guest:Molly Ho is a marketing strategist and manager specializing in assisting service providers, course creators, coaches, and educators with their marketing needs. She has made remarkable strides in enhancing businesses through streamlined marketing, enabling them to concentrate on their core competencies. Her expertise in Pinterest marketing has not only led to significant revenue generation on Creative Market but also to the creation of a course dedicated to helping photographers and creative entrepreneurs leverage Pinterest for their business growth.
BREEANNA KAY'S INSTAGRAM: @breeannakayphotography
BREEANNA KAY'S WEBSITE: breeannakay.com
MANIFESTING PHOTOGRAPHER PODCAST SHOWNOTES: breeannakay.com/pinterest
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