Episodi

  • In this episode of the PT Profit Podcast, we sit down with Dr. Marc Morris, an experienced nutrition coach and the creator of the Dr. Marc Method. We dive deep into how Marc built a career around combining scientific knowledge with practical coaching strategies, allowing him to coach over 2,000 clients and help coaches establish their own nutrition practices.

    Key Takeaways:

    * How Marc transitioned from a career in science to becoming a full-time coach and educator.

    * The importance of understanding the science behind nutrition without getting bogged down by unnecessary complexity.

    * Why a strong foundation in business and marketing is crucial for nutrition coaches today.

    * The Dr. Marc Method approach: combining nutrition science with practical coaching systems.

    * How to help clients set realistic goals and the importance of patience when working through plateaus.

    * Strategies for coaches to implement nutritional guidance while staying within their scope of practice.

    Whether you're a seasoned coach or just starting out, Marc’s insights will inspire you to take action in your business and coaching practice.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Dr. Marc Morris is a renowned nutrition coach with a PhD in Nutrition and a passion for helping others achieve their health and fitness goals. He started coaching in 2011 and has since coached over 2,000 clients, building a team to support his growing business. Marc is also the creator of the Dr. Marc Method, an online certification program designed to equip nutrition coaches with the knowledge and tools they need to succeed. The program focuses on bridging the gap between scientific nutrition principles and practical coaching systems, empowering coaches to achieve better client results and build sustainable businesses.

    When he's not coaching, Marc is dedicated to teaching the next generation of nutrition coaches, helping them apply the science of nutrition in a way that is practical, effective, and client-focused.

    Links:

    * Dr. Marc on IG

    * Follow Dr. Marc on YouTube: Dr. Marc Method YouTube Channel

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • Hey, hey, what’s going on! In today’s episode, I’m beyond excited to bring you something that I know will change the way you run your business. I’m thrilled to have my friend, the incredible Michelle Fernandez, joining us to teach you how to double your income and profit on a consistent and predictable basis. We’re going to dive into the marketing systems that can help you generate income without having to live on social media or grind away 12-14 hours a day.

    Michelle has a proven process that I personally implemented, which increased my profit by 10% and my profit margin by 30%. If you’re a coach who’s feeling bogged down by admin work and tired of piecing together different tech systems, you do not want to miss this.

    Here’s what we’ll cover:

    * The 3 core marketing systems that every successful coach needs to scale.

    * How to streamline your business with tech—even if you’re not tech-savvy.

    * A step-by-step blueprint to generate leads and convert them without wasting time.

    * Why tracking your customer lifetime value is a game-changer for growing your profit.

    * How to build a marketing machine that runs on autopilot so you can do more of what you love.

    I brought Michelle on because I know firsthand how overwhelming it can be to manage the tech and admin side of a growing business. But there is a better way! Tune in to learn exactly how you can implement systems that free up your time and double your revenue without needing new leads.

    My Personal Takeaways:

    * I remember when I first started implementing Michelle’s system and the results were instant. A 10% boost in profit and higher conversions on my sales pages were game-changing for me.

    * It’s all about making data-driven decisions, and Michelle’s strategies will show you how to track what matters most.

    * The moment I realized that spending hours in DMs wasn’t scalable, I knew I needed systems in place, and now my business runs so much smoother.

    Link Mentioned:https://optimafunnels.com/bsf

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
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  • In this episode of the PT Profit Podcast, I'm talking to coach Ryan Patrick, a seasoned facility owner and performance expert, to discuss the science and strategies behind building faster, more resilient athletes. Ryan shares his insights on strength and speed protocols that help athletes reach their full potential, whether they are preparing for competitive sports or simply want to improve their overall fitness.

    Throughout the episode, Ryan explains how his facility, Peak Fitness and Sports Training, evolved over 15 years to focus on semi-private training with a particular emphasis on athletes. He also touches on how COVID impacted his business model and led him to pivot towards training more high-level athletes.

    Key takeaways from this episode include:

    * How to effectively assess and program for athletes

    * The importance of balancing strength, speed, and resilience

    * Managing athlete performance and recovery during the competitive season

    * The differences between training male and female athletes, especially during puberty

    * The unique challenges of working with underdog athletes and those returning from injury

    This episode is packed with actionable advice for coaches, clinicians, and fitness professionals looking to take their clients' performance to the next level. Ryan also shares details about his upcoming training event, "Speed Simplified: Build Fast Athletes Faster," which takes place on October 1st, where he will walk participants through a step-by-step protocol to build resilient and high-performing athletes.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Ryan Patrick is the owner of Peak Fitness and Sports Training, located just south of Cincinnati, Ohio. With over 14 years of experience in the fitness industry, Ryan has successfully transformed his facility into a hub for elite athletic development, focusing on helping athletes build strength, speed, and resilience. Ryan's unique approach integrates personalized semi-private training, injury prevention, and a deep understanding of how to maximize performance at every level.

    Ryan works with a variety of athletes, from high school players aiming for college scholarships to underdogs looking to earn their spot on the team. His ability to balance mentorship and performance coaching has made him a sought-after figure in the athletic development space. Ryan also works with active adults, applying the same principles he uses with athletes to help them achieve their fitness goals.

    Connect with Ryan Patrick:

    * https://www.instagram.com/coachryanpatrick/

    * https://nkyfitness.com/about/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • Welcome back, Coaches! In this "best of" episode, we break down how you can establish authority and deliver value to your audience without the stress of traditional launching. Whether you're an experienced fitness professional or new to online sales, this episode is packed with actionable tips to help you grow your business through a hybrid sales system.

    Key Takeaways:

    * Understanding Authority vs. Expertise: We explain the distinction between being an authority and having expertise, and why some people generate more revenue despite being less qualified. She emphasizes that authority is a decision and not always tied to expertise.

    * Shifting Away from Launch Cycles: I share my personal journey from relying on stressful launch cycles to developing a semi-automated, evergreen sales system that generates daily revenue without the high-pressure environment of traditional launches.

    * The Hybrid Sales System: Learn about the hybrid approach that allows fitness professionals to demonstrate their value, build connections, and make sales every day. We outline how to balance automated systems with human interaction to avoid the feeling of being overly “robotic.”

    * Why Selling Can Feel Challenging: We unpack common mental blocks around selling, particularly for high achievers who may feel like they need another certification or more experience before becoming an authority. She encourages coaches to embrace both authority and expertise as they grow.

    * The Power of Demonstrating Wins: Providing tangible results and helping clients achieve quick wins is key to building trust and loyalty. This episode explains how to create small yet impactful victories that encourage clients to take the next step with you.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this "Best Of" episode of the PT Profit Podcast, we’re excited to highlight a past recording with Dr. Michelle Boland, an experienced strength and conditioning coach and the founder of Michelle Boland Training. Michelle’s work in both the public and private sectors has made her an expert in simplifying complex concepts related to human performance without sacrificing the nuances that truly drive results.

    During this conversation, we cover key topics like:

    * The art of program design: how Michelle bridges the gap between theory and real-world application

    * How to apply progressive overload without falling into common pitfalls

    * Adapting training programs for remote clients versus in-person sessions

    * The role of biomechanics in movement quality and injury prevention

    * Michelle's approach to managing long-term client relationships and keeping training fresh

    * Tips on balancing personal enjoyment in fitness with content creation and marketing

    Whether you’re a fitness professional looking to sharpen your programming skills or an athlete trying to reach the next level, Michelle’s insights offer valuable strategies that can help you optimize performance for yourself and your clients.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Dr. Michelle Boland, distinguished as a certified strength and conditioning coach, is the founder of Michelle Boland Training, LLC. Formerly serving as the Director of Education at a private training facility, Michelle brings extensive experience from her role as a Strength and Conditioning Coach at a Division 1 collegiate institution. Her expertise lies in movement biomechanics and athletic development, focusing on enhancing fitness and mitigating persistent pain or injuries that hinder performance.Links:

    https://www.instagram.com/dr.michelleboland/

    https://www.michelleboland-training.com/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode of the PT Profit Podcast, Chris Liddle dives into how AI tools like ChatGPT can be integrated into your fitness business to enhance efficiency, improve client retention, and scale operations. Chris shares practical use cases, from optimizing workout programming to creating personalized nutrition plans, and even how to streamline client onboarding with AI-powered tools. Whether you're new to using AI or looking for advanced strategies, this episode is packed with actionable insights to help you stay ahead in the fitness industry.

    Key Topics Discussed:

    * Introduction to Chris Liddle: Chris shares his background and role at B Simpson Fitness, highlighting his experience in coaching both in-person and online clients.

    * Integrating ChatGPT in Fitness Coaching:

    * Use Case #1: How to use ChatGPT for updating client workout programs, ensuring novelty while targeting the same muscle groups.

    * Use Case #2: Utilizing ChatGPT to create detailed macronutrient plans and meal suggestions tailored to client goals and dietary preferences.

    * Use Case #3: Creating a comprehensive client profile by combining Big Five Personality Traits with a PAR-Q assessment using ChatGPT.

    * Advanced Applications:

    * Custom Macronutrient Calculator: Chris discusses how ChatGPT can be used to create a custom Python script for macronutrient calculations, and how to embed it into your website.

    * AI-Assisted Show Notes and Content Creation: Learn how to use ChatGPT for generating show notes, blog posts, and social media content from podcast transcriptions.

    * The Importance of Human Oversight: Chris emphasizes the need to proofread and verify AI-generated content to ensure accuracy and relevance, using your expertise as a guide.

    * Final Thoughts: Chris concludes with the importance of embracing AI tools like ChatGPT to stay competitive in the industry, while also recognizing the limitations and potential inaccuracies that come with AI.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this "Best Of" episode, we sit down with Amy Lang, a master health coach who has dedicated her career to helping people create sustainable, healthy lifestyles. Amy shares her journey from owning a successful health club in San Francisco to becoming an influential online coach and author. She dives into the key principles from her book, Thoughts Are Habits Too: Master Your Triggers, Free Yourself from Diet Culture, and Rediscover Joyful Eating, discussing how to break free from diet culture, develop healthier habits, and embrace a holistic approach to health and well-being. Whether you're looking to improve your relationship with food or seeking practical tips for better health, this conversation is packed with valuable insights.

    Key Takeaways:

    * Breaking Free from Diet Culture: Amy discusses the pitfalls of diet culture and how to shift towards a more intuitive, joyful approach to eating.

    * The Power of Habits: Learn how your thoughts can become habits and how to reframe them to better serve your goals.

    * Embracing Deep Health: Amy explains the concept of deep health, which encompasses not just physical health but also mental and emotional well-being.

    * Practical Strategies for Habit Change: Amy shares actionable tips for developing and maintaining healthy habits that align with your values.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Amy Lang is a master health coach with a rich background in both the tech and health industries. She owned and operated Pacific Heights Health Club in San Francisco for over 15 years, where she helped thousands of members achieve their health and fitness goals. After closing her health club just before the pandemic, Amy transitioned to online coaching, where she continues to impact lives through her personalized approach to health and wellness. Amy is also the author of Thoughts Are Habits Too: Master Your Triggers, Free Yourself from Diet Culture, and Rediscover Joyful Eating, a book that offers readers practical tools to break free from the constraints of diet culture and develop a healthier relationship with food. Amy’s coaching is centered around deep health, which focuses on the integration of physical, mental, and emotional well-being.

    Links:

    * Amy’s Book: Thoughts Are Habits Too

    * Follow Amy on Instagram: @HabitWhisperer

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In today's episode, we're diving deep into one of the most crucial topics for fitness professionals: generating leads organically. If you're looking to attract new clients without breaking the bank on ads, this episode is for you.

    Key Takeaways:

    * Reversing the Process: Learn how to reverse engineer your content strategy by starting with the end in mind—what you want your potential clients to achieve—and then crafting messaging that aligns with those goals.

    * The Power of Organic Content: I emphasize the importance of organic content across platforms like Instagram, Facebook, and LinkedIn. Discover how to maximize your reach and convert new leads through compelling and consistent content.

    * Common Misconceptions: Many fitness professionals think they need a large following or perfect content to generate leads. We're breaking down why this isn't the case and how even those with a small audience can see significant results.

    * Content Framework: We introduce conversion content framework, guiding you on how to create content that not only attracts but also converts potential leads into loyal clients.

    * Building Trust and Authority: Learn the difference between everyday content and conversion content, and how to use the latter to position yourself as the go-to expert in your niche.

    * Overcoming Sales Anxiety: If you've ever felt hesitant about promoting yourself or your services, Beverly shares insights on how to shift your mindset, approach sales conversations with confidence, and why selling is ultimately about inviting clients to say "yes" to themselves.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode of the PT Profit Podcast, we talk to Adam Badger to explore the often overlooked mental and emotional aspects of fitness. With over a decade of experience in the industry, Adam has evolved from a conventional personal trainer to a coach who specializes in helping clients overcome self-limiting beliefs, manage stress, and foster a mindset that leads to sustainable success. Whether you’re a coach, trainer, or fitness enthusiast, this conversation is packed with actionable insights that can help you and your clients make lasting changes.

    Key Topics Discussed:

    * The importance of mindset in achieving long-term fitness goals

    * How to help clients overcome self-sabotage and mental blocks

    * The role of stress management in fitness and overall well-being

    * Adam’s journey from traditional training to a more holistic coaching approach

    * Practical strategies for fostering a growth mindset in clients

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Adam Badger is a seasoned fitness coach with over 10 years of experience in the industry. Starting out as a traditional personal trainer, Adam quickly realized that true transformation goes beyond just physical training. He has since dedicated his career to helping clients break through mental and emotional barriers, develop sustainable habits, and achieve lasting results. Adam is known for his deep understanding of the psychological aspects of fitness and his ability to connect with clients on a personal level. His approach combines fitness, nutrition, and mindset coaching to create a comprehensive program that addresses the whole person.

    Connect with Adam Badger:

    * Instagram: @badgerstrength

    * Podcast: Talk and Fit with Adam Badger

    * Website: https://badgerstrength.com/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode, we dive deep into the essential "Million Dollar Offer Stack" that every successful health and wellness business needs to scale. I reveal the four common traps that smart and successful coaches often fall into when trying to grow their businesses—whether online, in person, or a combination of both. By the end of this episode, you'll understand how to create irresistible offers, communicate effectively with your ideal clients, and avoid the pitfalls that can hinder your business's growth.

    Key Topics Covered:

    * The Four Common Traps:

    * Trading dollars for hours and not understanding the true value of an offer.

    * Inability to communicate your offer effectively to the right person at the right time.

    * Lack of volume—both in terms of visibility and client engagement.

    * Limited number of offers in your business, which can restrict growth potential.

    * Creating Irresistible Offers:

    * How to structure your offers so that they practically sell themselves.

    * The importance of understanding the "promise" your offer makes and how to communicate it effectively.

    * Why your pricing strategy should be based on value rather than competition.

    * The Power of Volume:

    * Understanding the importance of visibility and consistent engagement with your audience.

    * The 15-85 Rule: Why 85% of your buyers may come after the first 90 days and how to keep them engaged.

    * Building a Comprehensive Offer Stack:

    * The three essential types of offers every successful business needs: Free, Accessible, and Premium.

    * How to create a pressure-free, permission-based sales system that takes what it takes until it takes.

    * Pricing strategies that protect your profit margins and ensure sustainable growth.

    Key Takeaways:

    * To scale a health and wellness business successfully, you need to focus on building a stack of offers that cater to different stages of your client's journey.

    * Effective communication and consistent visibility are key to converting prospects into loyal clients.

    * A well-crafted offer should be 10 times worth the asking investment and should address the specific needs and desires of your target audience.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this "Best Of" episode, we're highlighting an insightful conversation with Gerard Friedman, a seasoned coach with over 15 years of experience in both athletic training and health coaching.

    In This Episode, You’ll Learn:

    * How Gerard transitioned from working with high school athletes to training the general population.

    * The differences between athletic training and general population coaching.

    * The importance of individualized assessments to tailor programs that meet clients’ specific needs.

    * Strategies to help clients build confidence, stay consistent, and achieve long-term fitness goals.

    * How Gerard blends health coaching with personal training to support clients in making sustainable lifestyle changes.

    * The role of experimentation and continuous learning in staying passionate and effective as a coach.

    Key Takeaways:

    * Personalized training is essential for helping clients achieve their goals, whether they are athletes or general population.

    * Building confidence through gradual progress is crucial, especially for clients dealing with pain or previous injuries.

    * Consistency is key—both in training and in adopting healthier habits outside the gym.

    * Coaches should continuously experiment with different training methodologies to keep their practice fresh and effective.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Gerard Friedman is a certified athletic trainer, personal trainer, and nationally board-certified health and wellness coach. With over 15 years of experience, Gerard has worked extensively with both high school athletes and the general population, helping them enhance their athleticism, reduce pain, and achieve their fitness goals.

    Connect with Gerard:

    * Website: bellhousefitness.com

    * Instagram: @bellhouse_fitness

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode, I'm thrilled to dive into a topic that's been on a lot of your minds: how to build a hot audience of clients without feeling like you need to live on social media. We all know how overwhelming it can be to constantly chase followers and likes, but today, I'm going to show you a different approach—one that focuses on profitability rather than popularity.

    I'll be breaking down the critical differences between followers and a true, engaged audience. We'll explore why it's essential to shift your mindset from chasing viral moments to creating meaningful connections that drive your business forward. Plus, I'll be sharing some of my top strategies for content creation, so you can build an audience that’s genuinely interested in what you offer—without burning yourself out.

    We’ll also tackle the concept of 'not enoughness'—that sneaky feeling that you’re not doing enough or that you need more before you can succeed. I’ll help you knock down those pedestals and get real about appreciating where you are right now while staying open to growth and expansion.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode of the PT Profit Podcast, we sit down with Aman Jaggi, a dedicated personal trainer who transitioned from being an auto mechanic to a successful fitness professional. Aman shares his journey, including the challenges he faced and how his personal experiences with injury and recovery have shaped his training approach. We discuss the importance of consistency, mobility, and recovery in achieving long-term fitness success. Aman also talks about his recent move from Alberta to Ottawa and his efforts to build an online training business. Tune in for valuable insights, practical tips, and motivational advice that can help you in your fitness career.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Aman Jaggi is a dedicated and experienced personal trainer based in Ottawa, Ontario. With over seven years of experience in the fitness industry, Aman has worked with a diverse clientele, ranging from children to seniors, helping them achieve their fitness goals through personalized training plans.

    Aman’s journey into fitness began after transitioning from a career as an auto mechanic, where he experienced firsthand the debilitating effects of physical labor without proper strength and mobility training. His personal experiences with injury and recovery have deeply influenced his approach to training, emphasizing the importance of consistency, mobility, and recovery.

    Since starting his career in a big box gym, Aman has built a successful in-person training business and is expanding into online coaching. His passion for helping others live pain-free and healthier lives is evident in his client-centered approach and his commitment to lifelong learning in the fitness field.

    Learn more about Aman:https://www.instagram.com/singh_athletics/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In today's episode, we're diving deep into a crucial and timely topic: ethical marketing. With all the recent events in the fitness industry, I felt it was important to have an honest and transparent conversation about maintaining integrity in our marketing practices.

    In this episode, I'll be discussing:

    * The importance of transparent communication and meeting clients where they are.

    * Differentiating between ethical principles and marketing tools.

    * Strategies for maintaining honesty while effectively marketing, without resorting to fear-mongering tactics.

    I'll share my personal journey and reflections on how I've grappled with these issues, and how I've come to reconcile them in my own business. This episode aims to inspire you to stay true to your values and uphold high standards in the industry.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • Today, we're excited to introduce you to Dr. Ashley Dwyer, a former pharmacist who transitioned from traditional Western medicine to the world of holistic health and fitness. With a background in pharmacy and experience in competitive bodybuilding, Dr. Dwyer faced her own health challenges that led her to discover the power of functional health. Now, as the founder of Team BDN Coaching, she helps women navigate hormonal issues, weight loss, and lifestyle changes through a personalized and inside-out approach. Get ready to dive deep into her journey and learn how she empowers others to achieve lasting health and wellness.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Dr. Ashley Dwyer is the Founder and CEO of The Big Day Nutrition, a company she established in 2018 to revolutionize the way we approach health and wellness. Dr. Dwyer graduated from the UF College of Pharmacy in 2014 and worked as a retail pharmacist for several years.

    Throughout her career as a pharmacist, Dr. Dwyer felt constrained by the traditional medical model, which often relied heavily on medications to treat preventable illnesses. She recognized that many of these conditions could be managed or alleviated through lifestyle modifications and improved nutrition. This insight prompted her to transition from the pharmacy to health coaching.

    With a decade of experience in pharmacology and healthcare, coupled with her background in NPC bodybuilding competitions and personal health challenges, Dr. Dwyer has garnered extensive knowledge from functional medicine practitioners and numerous certifications. Her mission is to help clients master balanced nutrition and effective training without resorting to crash diets.

    Dr. Dwyer's credentials include PharmD, ACE Health Coach, HMCC, FNMS, Plant-based Nutrition, and soon-to-be Women's Health.

    She is a strong advocate for fueling our bodies correctly, using clean ingredients, engaging in strength training, and fostering a positive mindset. Dr. Dwyer believes that life is meant to be lived to the fullest, and achieving health and wellness should not require severe restrictions.

    Learn more about Dr. Ashley Dwyerhttps://www.instagram.com/dr.dwyer/

    https://teambdncoaching.com/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In today's episode, I'm giving you an honest, no-nonsense look at how to hit consistent 50K months. We're diving into how you can create a scalable sales system using paid lead acquisitions and a hybrid sales model that I've perfected over the years.

    I'll walk you through why I moved away from the traditional launch model, focusing on ethical marketing and sustainable practices. You'll learn how to use free and low-ticket offers to build an unlimited ad budget, generate consistent growth, and create a pressure-free sales environment.

    I'm sharing my personal journey, including the challenges and victories, so you can avoid common pitfalls and make the most of your resources. This episode is all about helping you work more efficiently, maintain your integrity, and achieve sustainable success.

    Ready to transform your business? Let's get started!

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • We're bringing back an episode originally published in March 2023. Dr. Joe Zundell is a dedicated cancer biologist whose personal journey has driven his professional mission. Dr. Zundell opens up about losing his mother to esophageal cancer and how this pivotal experience led him to pursue a career in cancer research. With a bachelor's degree from St. Leo University and advanced studies in Philadelphia, Dr. Zundell's work has been published in prestigious journals, reflecting his deep commitment to understanding and combating cancer.

    Dr. Zundell shares invaluable insights into the complexities of cancer biology, the importance of personalized treatment approaches, and the profound impact of cancer therapies on patients' lives. He emphasizes the necessity of treating cancer patients with empathy and respect, challenging the notion that they are fragile and highlighting the importance of personalized physical therapy tailored to their unique needs.

    If you listen to this episode let us know! We'd love to hear from you. Tag us at @bsimpsonfitness on social!

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Dr. Joe Zundell received his PhD in cancer biology through the University of the Sciences and The Wistar Institute in Philadelphia, PA. As a cancer biologist he has over 10 years of cancer research experience. Much of his published research has focused on finding new therapies for the treatment of many different cancer types upon epigenetic and metabolic characteristics of cancers. Currently, he is a Research Scientist at a biotherapeutic company near Philadelphia where he is examining Immunotherapies for treating cancers. Joe aims to develop and characterize therapies to enhance cancer patient outcomes. Secondly, he aims to produce educational tools to enable better scientific understanding and instructing. Thirdly, and lastly, he aims to have his own lab with his own projects to progress cancer research.Learn more about Dr. Joe Zundellhttps://www.instagram.com/dr.joezundell/

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In this episode, Chris Liddle guest hosts to reflect on some of the times he's failed or faced obstacles in his career and the mindset and attitude it's taken to persevere. The message of this episode is that truly, no matter who you talk to, they're not winning all the time. It's how they handle their losses that defines them.If you enjoy this episode, be sure to tag us and share it on social. You can tag Chris @christianliddle and you can tag Beverley @bsimpsonfitness

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • In Episode 345 of the PT Profit Podcast, we are thrilled to welcome Michelle Spring, the inspiring force behind Thriving Autoimmune. Diagnosed with both Hashimoto's and celiac disease, Michelle faced a challenging journey of misdiagnoses and debilitating symptoms before finding relief and a new path through the Autoimmune Protocol (AIP) diet. Now, as a health coach, she dedicates her life to helping others navigate their own autoimmune challenges.

    Join us as Michelle shares her personal story, from enduring relentless fatigue, brain fog, and more, to reclaiming her health and vitality. She discusses the critical role of diet, stress management, and mindset in managing autoimmune diseases. Michelle also offers practical advice for coaches working with clients who might be experiencing similar health issues.

    This episode is packed with insights for anyone dealing with autoimmune conditions or those looking to support loved ones on their health journeys. Tune in to learn about the transformative power of the AIP diet, the importance of listening to your body, and how to advocate for yourself in the face of chronic illness.

    Don't miss this enlightening conversation that promises to provide hope and actionable strategies for living a vibrant life with autoimmune disease.

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    About the Guest

    Michelle Spring is the founder of Thriving Autoimmune, a platform dedicated to supporting individuals with autoimmune diseases. Diagnosed with Hashimoto's and celiac disease, Michelle transformed her health through the Autoimmune Protocol (AIP) diet and now works as a health coach, helping others achieve similar success. With a background as an Ironman triathlete, Michelle brings a wealth of personal experience and professional expertise to her coaching practice. She is passionate about empowering people to take control of their health, manage stress, and adopt nourishing diets. Michelle is based in Colorado, where she enjoys hiking and embracing the outdoors while maintaining her own wellness journey. Links@thrivingautoimmune

    https://thrivingautoimmune.com

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps:

    Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for free

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://www.ptprofitformula.com/simplescaling

    Conversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

    90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.

    The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe
  • We are diving into how to build compelling content in less time—literally using just one to three hours a day. This challenge is part of my Conversion Club, and we're focusing specifically on optimizing your Instagram presence.

    Today, I'll be sharing insights on why it's crucial not to put all your eggs in one basket and how to effectively use multiple platforms to maximize your reach. We'll explore the three pillars of performance: a profitable offer suite, a powerful position, and a purposeful plan, and how these elements can transform your business.

    I'll also give you a behind-the-scenes look at my processes, including how I create hundreds of pieces of content with just a few core ideas. We'll talk about creating content that provides real value, shifting perspectives, and generating results in advance.

    Whether you're feeling overwhelmed or just looking for some new strategies, this episode is packed with actionable tips and insights. If you're ready to save time and see real growth in your business, this episode is for you. Let's get into it!

    Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free.

    Join the Facebook community!

    Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

    Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

    BSimpsonFitness Best Next Steps

    Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin

    The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe