Episodi
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In today's episode, I dive into the journey of Ian Grant (@vermontdogtrainer 270k), a dog trainer who transitioned from in-person coaching to launching a successful online course, all while managing life as a parent and business owner. Ian shares his formula for creating viral Instagram reels, with 17 of his videos surpassing 1 million views. He breaks down the strategies that helped him grow his audience and explains why understanding client pain points and documenting real-world moments are key to creating impactful content.
We also explore how Ian built his online course, starting with a six-month beta program that evolved into his current three-month "Canines and Culture" program. He discusses the value of running launches, building community, and gathering feedback to continuously improve his offerings. Whether youâre a content creator, entrepreneur, or dog owner, this episode is packed with actionable tips for balancing life, growing a business, and creating meaningful connections through social media.
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In today's episode, Iâm diving into part three of our Q&A series, where I answer advanced-level questions directly from your Instagram audio submissions. Weâll cover how to strategically use Instagram Stories based on your goals, whether itâs boosting engagement or building trust. I also share my exact 30-day strategy for starting a brand-new Instagram account and how to manage your time effectively when growing your business while juggling a full-time job.
Youâll learn my approach to deciding when itâs time to start over with a new Instagram account, the difference between free content and paid offers, and my top strategies for converting non-followers into followers. I also discuss using tools like trial reels to maximize reach and why over-delivering on free content can actually help you grow your business. Whether you're just starting out or looking to take your Instagram game to the next level, this episode is packed with actionable insights you can implement today.
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Episodi mancanti?
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In today's episode, I answer your advanced social media question that you submitted through Instagram!
We dive into nuanced strategies for priming your audience before a launch, effectively running ads for an engaged organic audience, and preparing for a potential influx of creators to platforms like Instagram and YouTube in case of a TikTok ban. I also share insights into overcoming challenges as a long-time content creator, managing engagement as your audience grows, and staying passionate about your work.
Additionally, I discuss how to strategize content for multiple products, trends to expect in 2025, and the evolving importance of DM automation and creative storytelling in reels. Listen in to get actionable advice and advanced tactics to level up your social media game!
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In today's episode, you're interviewing me! Iâm answering your questions to wrap up the year with insights and actionable advice for content creators and entrepreneurs. Youâll learn how to navigate algorithm changes during dips in engagement, whether around the holidays or any time of year, and why consistency matters. I also share practical tips for improving SEO by using audience-relevant language and keyword research tools.
We dive into strategies for setting fair rates when working with brands, identifying your niche with ease, and reaching non-followers through creative, share-worthy posts. Iâll also walk you through how to create authentic content, maximize Instagram story reach with a simple reset strategy, and tailor your content to different platforms while overcoming fears about posting publicly.
Plus, I reveal my predictions for the best-performing content in 2025, discuss how to use DM automation effectively, and offer advice on converting followers into clients by mastering empathy. Whether youâre just starting out or looking to refine your strategy, this episode is packed with real-world tactics to help you grow your online presence.
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In today's episode, I speak with Maria, an incredible content creator and pediatric physical therapist (@DeveloBaby 375k). Maria has grown three Instagram accounts, each in a different language, with over 50,000 followers eachâher English account alone boasting over 375,000 followers. We dive into how Maria stands out in a crowded niche by sharing evidence-based, practical advice for parents and building trust with her audience.
Maria shares her content creation strategies, including her innovative content days, where she films up to 250 clips in one day, and her ability to simplify complex information for her audience. We discuss the importance of understanding your audienceâs pain points and how Maria turned the most common challenges she encountered in her clinic into successful online programs, including her bestselling baby sleep program.
Maria also opens up about balancing authenticity and professionalism on social media, the challenges of going viral with the wrong audience, and why she believes consistency, genuine enjoyment of the process, and giving value are the keys to success. Whether you're a content creator, entrepreneur, or parent, this episode is packed with actionable insights you won't want to miss!
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In todayâs episode, Iâm joined by Lo (@stanforcreators 100k), the face behind Stanâs social media and someone whoâs played a key role in growing the brandâs Instagram to nearly 100,000 followers in just over a year. Lo shares the strategies that helped the account skyrocket, from the importance of adapting content formats to whatâs working now on Instagram, like B-roll videos with text and storytelling-driven hooks.
We also dive into Loâs âRule of Threeâ method for repurposing ideas into multiple content types, helping creators stay consistent without burning out. Later, I shift gears and ask Lo to guide me through the steps of monetizing on social media, whether youâre brand new, pivoting your niche, or figuring out what digital product to create first. Lo emphasizes starting with your experiences, identifying your audienceâs pain points, and testing different ways to serve them, like 1:1 coaching, ebooks, or video courses.
This episode is packed with actionable insights for content creators and entrepreneurs looking to grow their audience, streamline their strategies, and start making money online. Donât forget to check out the Stan for Creators Instagram page, and help them hit that 100K milestone!
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In today's episode, we dive into two of the most important strategies for online entrepreneurs: creating multiple streams of income and generating passive income. Iâm joined by Amanda Schonberg, owner of Baking for Business (@bakingforbusiness 60k) and a culinary arts graduate with an inspiring journey of resilience and success. Amanda shares how her personal experiences shaped her entrepreneurial path, from managing bakeries to launching her own baking business, and how she transitioned to educating others on how to monetize their unique talents.
We explore Amandaâs approach to diversifying income streams, including courses, memberships, templates, and coaching, and how she helps clients identify opportunities to serve their audience in meaningful ways. She emphasizes the importance of starting small, assessing your unique gifts, and building scalable systems that generate income while allowing for personal freedom.
Amanda also sheds light on what passive income really means, debunking misconceptions and explaining how to set up systems that work for you. Whether you're just starting out or looking to take your business to the next level, Amandaâs actionable advice and powerful story will inspire you to turn your passion into profit. Donât miss her tips on overcoming challenges, engaging with your audience, and creating a sustainable business that aligns with your purpose.
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In today's episode, I sit down with Nicole Simone , the inspiring founder of Redemption Paws (@redemptionpaws 44k), a Canadian dog rescue organization that has saved over 4,000 dogs since its inception.
We dive into the role of social media in building and growing Redemption Paws, with over 40,000 followers supporting the cause. Nicole discusses the strategies behind crafting authentic, share-worthy content that resonates, from capturing heartfelt stories to showcasing the incredible transformation of these rescued dogs. We also explore the challenges of balancing emotional transparency with uplifting messaging, along with the innovative ways Nicole and her team engage fosters, donors, and volunteers.
Whether youâre a dog lover, a social media strategist, or someone seeking inspiration for building a mission-driven brand, this episode is full of valuable insights on consistency, authenticity, and creating lasting impact. Nicoleâs journey is a testament to the ripple effect of small actions and the power of social media to drive real change. Make sure to listen to discover how you, too, can turn your passion into a meaningful venture.
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In this episode, I sit down with Casey and Megan of Marriage 365, who have built a brand with over half a million followers on Instagram and generated eight unique streams of income. They share their journey from the early days of their business, which started as a mission to help couples, to their current success, including their app, books, and membership services. Casey and Megan provide insight into the slow-and-steady growth of their brand and how they've diversified their income through various online resources.
We dive into their content creation process, including how they stay consistent, come up with relatable ideas, and use vulnerability to connect with their audience. They also discuss how theyâve built a loyal community and the importance of understanding your audience. Finally, Casey and Megan offer valuable advice on monetizing a social media following and the challenges of balancing free content with paid offerings. This episode is packed with practical tips for anyone looking to build a sustainable business on Instagram.
Podcast Instagram
Marriage365 Instagram
Marriage 365 book
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In today's episode, I have an incredible conversation with Aimee (@utahtransportation 147k), the social media manager for the Utah Department of Transportation. We dive into how her team transformed a typically mundane and often frustrating topicâroad closures and constructionâinto a viral, share-worthy social media presence.
Aimee breaks down the five key types of shareable content that drive engagement, explains the importance of relatability and humor in creating content, and shares her strategy for leveraging memes, timely trends, and audience insights to educate and entertain. She also talks about overcoming leadership concerns about professionalism and provides actionable tips for content creators looking to connect with their audience and build trust, no matter their niche.
Even if you're not a social media manager, this episode is still jam packed with actionable advice for ALL creators - so don't miss it!
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In today's episode, I talk with Helen (@frownies 300k), a content creator and key player at Frownies, a family-owned brand with a unique history dating back to 1889. Frownies, known as the original wrinkle patches, offers natural alternatives to Botox and has gained a significant following on both Instagram and TikTok. Helen shares how she transformed Frowniesâ online presence, growing it from just a few thousand followers to nearly 300,000 on each platform.
Helen discusses the strategies behind building a brand without relying on her personal identity, instead crafting a relatable brand persona and community. We dive into how she uses social media for more than just sales, emphasizing the importance of creating genuine connections through DMs and comments. Helen also explains her approach to managing different content styles across Instagram and TikTok, the impact of viral videos on brand visibility, and the role of community engagement in sustaining audience loyalty. Whether youâre building a business brand or personal brand, Helenâs insights on nurturing community and creating a trustworthy, likable presence are invaluable for anyone looking to grow authentically on social media.
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In today's episode, I sit down with Dr. Tracy Dalgleish (@drtracyd 435k), a therapist, mental health expert, and podcast host with over 400,000 followers on Instagram. Although sheâs not your typical social media guru, Dr. Tracy offers valuable insights into maintaining mental health and setting boundaries on social platforms. We dive into her journey from being advised to avoid social media altogether to sharing her expertise on relationships, parenting, and overcoming perfectionism online.
Dr. Tracy also discusses the power of syncing content creation with oneâs hormonal cycle and the benefits of cycle-based planning for women. She shares practical strategies for building an authentic community, including the importance of consistency, addressing controversial topics, and knowing when to draw the line between personal and professional life. Whether youâre interested in mental wellness, content creation, or navigating life as a busy professional, this episode is packed with inspiration and practical advice.
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In todayâs episode, Iâm joined by Kelly Leardon (@walk_like_warriors 1k), a business coach who recently hit nearly $30,000 in revenue with under 1,000 Instagram followers. Kelly proves that a massive following isnât necessary for big sales and shares the strategies she used to launch her group program successfully.
We dive into her step-by-step process, including her pre-launch seeding tactics, the role of consistency in her Instagram Stories, and how she builds trust with her audience. Kelly also shares how she uses testimonials effectively, nurtures her community through authentic engagement, and offers advice for building a strong business without going viral.
This episode is packed with insights on how small accounts can drive high revenue by leaning into authenticity, knowing their audience, and focusing on results over follower count.
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In today's episode, I chat with Kristen Coffield (@kristencoffield 170k), a coach and successful content creator in the niche of active grandparenting. Kristen has grown her Instagram following to over 150,000 by attracting women aged 50 and above. We explore how sheâs built her online business, grown her email list, and transformed her passion into a thriving brand.
Kristen shares her inspiring story of consistency, trial and error, and finding her niche after ten years on the platform. We dive into her effective selling strategies, discuss the importance of niching down, and her journey to monetizing her content even before reaching a massive audience. Kristen also gives valuable insights into creating content that resonates with her demographic and building authentic connections on Instagram.
This episode is packed with practical tips for anyone looking to grow their business, especially for those over 50 who may feel hesitant about social media. Kristenâs approach is a masterclass in leveraging Instagram to build a loyal community and a successful online empire.
Links to everything mentioned:
Hydration: https://theculinarycure.com/newsletter/Book: https://theculinarycure.com/book/Website: https://theculinarycure.com/Media: https://theculinarycure.com/media-kit/
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In today's episode, I sit down with Tam Milledge, an inspiring teacherpreneur who's built a thriving online business while navigating the ups and downs of content creation. Tam shares her unique journey of steady growth on Instagram, amassing over 100,000 followers without ever going viral. We dive into the strategies that have been key to her success, including the power of consistency and how she leverages DM automation to boost engagement and build her email list.
Tam also opens up about the challenges of balancing content creation with a full-time teaching job before transitioning to running her business full-time. We explore how she and her husband teamed up to create a membership platform for teachers, offering resources and tools to help them succeed in the classroom. She talks about how this membership model provides reoccurring revenue and has allowed her to scale her business while maintaining a work-life balance.
From insights on monetizing a niche to tips on repurposing content, Tamâs journey is full of actionable takeaways for anyone looking to build a sustainable business on social media. Stick around to the end, where Tam drops some wisdom for those feeling stuck or overwhelmed with their own content journey.
Tamâs instagram https://www.instagram.com/mrslearningbee Tamâs Website https://mrslearningbee.com/ The Hive: https://hive.mrslearningbee.com -
In today's episode, I have a fantastic conversation with Heather (@thefairytalefoodie 115k). Heather has built an impressive following of over 100,000 by creating whimsical, themed âdinner and a movieâ nights, often inspired by Disney. We dive deep into her journey, from experimenting with different content to finding her niche that combines elaborate themed meals with a dash of magic.
We discuss how she broke out of a plateau and skyrocketed her follower count by adding new elements to her content, including cocktail recipes inspired by Disney characters. Heather explains her unique content strategy, which allows her to stay months ahead of schedule, and how she keeps her audience engaged by playing guessing games about the themed recipes she creates.
She also shares her approach to monetization, specifically how sheâs made her digital cookbooks a major income source. Heather details her experience using Facebook ads to drive sales and how it gave her the freedom to be creative on Instagram without relying solely on organic growth. Stick around to the end, where Heather offers some empowering advice for anyone nervous about what friends and family think when theyâre starting their own journey in content creation.
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In today's episode, I sit down with Dr. Kyle Richmond (@drkyle.richmond 120k), a chiropractor and mobility coach who has grown a following of over 120,000 on Instagram by posting consistently within the strength and mobility niche. We dive into how Kyle stands out in this saturated space and explore his journey of posting a reel every single day for nearly two years. He shares the systems he uses to make daily content creation sustainable while managing a thriving in-person and online business.
We discuss the key strategies that have contributed to his growth, the tools and batching techniques that help him stay consistent, and how he balances quality with quantity. Kyle also opens up about his content hooks that drive engagement and his approach to brand partnerships, explaining how he only promotes products he genuinely uses. Plus, if youâre someone feeling stuck in your content creation process or unsure how to monetize, Kyle offers actionable advice on showing up consistently and learning through trial and error.
This episode is packed with insights into how staying dedicated to a routine can help build your audience and business, and Kyleâs tips for creating a system that works for you are invaluable.
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In todayâs episode, I sit down with Meredith (@meredith.vanness 157k) to dive into the world of social media success through consistency and organic growth. Meredith shares her journey of building a dedicated following over several years and how sheâs successfully used static, text-based Instagram posts to engage her audience without relying heavily on reels.
We dive into how Meredith has found success using a more traditional Instagram strategy of posting static photos and text posts rather than videos. She shares her thoughts on why this works so well for her community and explains how it fosters a more meaningful connection with her audience. We also touch on topics like mental health, avoiding burnout, and overcoming perfectionismâkey issues Meredith regularly helps her clients work through.
Additionally, she provides practical tips for managing burnout, staying consistent, and nurturing an email list, all while maintaining authenticity and a strong connection with her community. If youâre interested in learning how to create and launch a successful online business while prioritizing mental health, you wonât want to miss this conversation!
Grab her freebie here: https://meredithvanness.com/10-tips-self-care
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In today's episode, Iâm talking with Amanda (@rawfitnessandnutrition 115k), a fitness coach and nutrition expert who has grown her Instagram following to over 100,000. Amanda shares her journey, from starting out casually posting on social media to consistently building her brand over nearly a decade. We dive into the realistic side of social media growth, where viral moments arenât the norm, and instead, itâs about serving your audience consistently over time.
Amanda also discusses her path to becoming a successful course creator, with practical advice for anyone looking to create and sell courses. We explore the steps she took to develop her programs, including how she pre-sold her courses, involved her audience in the creation process, and eventually made $20,000 during her launch weekend. Plus, Amanda offers tips on growing an email list, the importance of staying consistent, and how she keeps her audience engaged by sharing both valuable content and personal stories. If youâve ever wondered how to grow your online business while staying authentic and connected to your audience, this episode is for you.
Amanda's free masterclass: https://www.rawfitnessnutrition.com/optin1717752867740
All of her other freebies and paid offers: https://www.rawfitnessandnutrition.com/store
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In todayâs episode, I chat with Justin Stringfellow (@justin.thedj 150k), a DJ whoâs mastered the art of growing his social media presence across multiple platforms. Justin shares how heâs built over 100,000 followers on Instagram, TikTok, and YouTube Shortsâeach with very little crossover. We dive into how he uniquely carved out his niche, focusing on helping other DJs elevate their craft and social content.
We also explore the specific types of content that work best for each platform and how Justin uses gear like Insta360 cameras and iPhones for high-quality, engaging videos. Plus, Justin breaks down how he monetized his following with a $5 monthly membership for DJs and personal coaching offers.
Whether you're looking to grow your social media or monetize your expertise, Justin's insights on scaling content, creating community, and refining your tech setup will leave you ready to take your online presence to the next level.
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