Episodi

  • We sit down with a top influencer in Uganda's beverage industry, the Managing Director of Nile Breweries Limited, who brings a wealth of experience from working in China, Brazil, and Tanzania. Adu Rando who speaks about the quality and perception of Ugandan beer, challenges in the alcohol market, CSR initiatives, and the impact of digital transformation on the business.

    Nile Breweries is working to support local farmers, advocating for responsible drinking, and contributing to the economy, aiming to foster a booming middle-class economy by 2040. The discussion intertwines global expertise with local commitment, providing a comprehensive look at what fuels the wheels of Uganda's economy.

    00:50 Meet the Exceptional Leader

    01:40 Comparing Global Markets

    03:12 Uganda's Alcohol Consumption

    05:03 Innovations and Trends in Brewing

    09:20 Digital Transformation in Sales

    14:55 Supporting Local Farmers

    18:28 Advocating Responsible Alcohol Consumption

    19:35 Health Benefits of Beer and Red Wine

    21:20 Environmental Initiatives and Water Stewardship

    23:31 Digital Transformation and Taxation Issues

    25:57 Challenges and Opportunities in Ugandan Business

    28:03 Celebrating Nile Special Beer

    32:18 Advice for Aspiring Sales Professionals

    33:14 Uganda's Path to a Middle-Class Economy

    Follow up with him on LinkedIn in his name.

    Share your feedback on what you think it will take for Uganda to achieve a middle class economy, and inquiries at [email protected]

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 12.11.24


  • Dr. Rose Nanyonga Clark, Vice Chancellor at Clark International University shares alarming education statistics, with only 3% of Ugandan children advancing from primary school to university, and discusses the inherent need for a robust system to equip individuals with necessary skills.

    Dr. Nanyonga is passionate against child sacrifice, and she recounts her grassroots campaign and personal experiences. We examine healthcare challenges, the importance of local innovation in driving down costs, and the necessity of robust human capital investment to achieve a middle-class economy by 2040.

    01:06 Meet Professor Rose Nanyonga Clark

    02:04 Child Sacrifice in Uganda: A Personal Story

    10:09 Healthcare Challenges and Innovations

    22:58 The Role of Education in Uganda's Future

    30:01 Final Thoughts and Call to Action

    Follow up with her on her social media platforms.

    Share your feedback on what you think it will take for Uganda to achieve a middle class economy, and inquiries at [email protected] or WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 7.11.24

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  • Ian Kiryowa, a pioneering figure in Uganda's digital marketing landscape shares his incredible journey from an IT graduate to becoming a digital marketing strategist and community manager at DataMine.

    He discusses the formation of the Uganda Digital Society, the importance of customer experience, and the rise of social commerce. Ian also delves into the challenges facing digital campaigns today and offers policy recommendations for achieving a middle-class economy in Uganda by 2040.

    This episode isi filled with valuable lessons, professional insights, and the future of digital marketing in Uganda.

    01:39 Meet Ian, the Digital Pioneer

    01:53 Ian's Journey into Digital Marketing

    03:03 The Birth of Skiza and Passion Projects

    04:08 Transition to Professional Digital Marketing

    07:28 Current Trends in Digital Marketing

    08:27 Customer Experience and Marketing Strategies

    13:11 The Rise of Social Commerce

    17:12 Understanding the Digital Consumer

    20:32 Refining Customer Engagement Strategies

    21:07 Digital Opportunities and Internet Penetration

    23:34 Challenges and Opportunities in a Fragmented Market

    24:12 The Role of Digital Practitioners

    28:50 Policy Recommendations for Digital Growth

    36:48 Achieving a Middle-Class Economy by 2040

    Follow up with him on his social media platforms.

    Share your feedback on what you think it will take for Uganda to achieve a middle class economy, and inquiries at [email protected] or WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 5.11.24

  • Wycliffe Onduso, the Business Developer for Uganda at Lesaffre discusses the crucial role of infrastructure development in boosting Uganda's agricultural economy, emphasizing the need for good roads, electricity, and water connections.

    He delves into the specific challenges and opportunities within Uganda's food industry, highlighting the importance of specialty ingredients, consumer awareness, and innovative practices like the use of enzymes and frozen doughs.

    Wycliffe also shares insights on the future trends and investment opportunities in Uganda's food sector, offering valuable advice for aspiring professionals in sales and marketing. Don't miss this engaging conversation on how Uganda can achieve a middle-class economy by 2040.

    00:00 Introduction and Infrastructure Development

    00:42 Meet Wycliffe Onduso

    01:03 The Importance of Food Quality and Performance

    01:40 Wycliffe's Role in the Food Industry

    03:01 Marketing Specialty Ingredients

    06:53 Challenges in the Ugandan Market

    10:58 Health Trends and Innovations

    18:29 Future Opportunities in the Food Industry

    24:30 Advice for Aspiring Marketers

    Follow up with him on his social media platforms.

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 6.11.24

  • Roland Byabagaba, founder of Muwado, a social networking platform aimed at monetizing and empowering African stories shares his journey from starting a personal blog to creating a community-driven platform that connects African content creators.

    He discusses challenges in gaining advertiser trust, the importance of decolonizing African storytelling, and the current trends in content consumption, notably the rising influence of video. Roland emphasizes the need for formalization, consistency, and patience for aspiring creatives. He also highlights opportunities for investors in African platforms, emphasizing the importance of supporting local businesses and building trust in African digital enterprises.

    Addressing policy changes, he calls for positive communication from leadership, removing taxes on artistic materials, and incentivizing local advertising. The episode closes with a reflection on the necessity of valuing and investing in African creative talent to foster cultural and economic growth.

    00:00 Introduction: Creativity and Value

    00:34 Podcast Welcome and Guest Introduction

    01:41 The Story of Muwado

    03:33 Challenges and Evolution of Muwado

    05:29 The Role of Media and Marketing

    09:58 Monetization Strategies for Creatives

    12:48 Advice for Aspiring Creatives

    22:32 Policy Recommendations and Final Thoughts

    29:08 Conclusion and Call to Action

    Follow up with him on Muwado, and on his social media platforms.

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 22.10.24

  • Kevin Walakira, is the Strategy Manager and Quality Assurance Officer at the Bank of Uganda. With over a decade of experience in banking, he shares his journey from a programmer to a seasoned risk management expert.

    Learn about the challenges and strategies in implementing risk management across organizations, the importance of automation and data, and practical advice for young professionals and investors. Kevin also offers valuable insights on how Uganda can achieve a middle-class economy by 2040.

    Don't miss the real-world examples and tactical advice that can help shape Uganda's economic future.

    00:00 Introduction to Uganda's Economy and NSSF

    00:39 Meet Kevin Walakira: tBanking and Risk Management Pro

    01:04 Kevin's Journey in Banking and Risk Management

    02:30 The Evolution of Risk Management

    04:14 Strategic Performance and Change Management

    14:46 Automation, Data, and Cybersecurity in Banking

    18:31 Opportunities and Challenges in Risk Management

    23:46 Achieving a Middle-Class Economy in Uganda

    27:08 Final Thoughts and Farewell

    Follow up with him on LinkedIn in his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 15.10.24

  • Kakooza Joseph, Communications and Brand Officer at CDO Digital Print discusses the crucial elements of brand management, digital marketing strategies, and the challenges of marketing in Uganda.

    Joseph shares his journey from studying journalism and mass communication to mastering various aspects of digital marketing and PR. The conversation touches on the importance of consistent, authentic, and engaging content across multiple platforms and the necessity of unique branding and quick responses to consumer engagement.

    Joseph also emphasizes the need for digital inclusion, affordable internet access, and support for local businesses to drive Uganda towards a booming middle-class economy by 2040.

    00:00 Introduction to Digital Inclusion

    01:04 Brand Management Insights

    03:30 Defining Brand Strategy

    05:59 Joseph's Journey into Marketing

    10:20 Digitalizing the Funeral Industry

    13:42 Starting a Digital Marketing Company

    24:06 Challenges and Opportunities in Ugandan Marketing

    28:05 Innovative Marketing Campaigns

    29:37 Final Thoughts and Conclusion

    Follow up with him on X and LinkedIn in his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 18.10.24

  • Hillary Baguma, Brand Manager at Uganda Breweries Limited shares his journey into marketing, discussing the importance of creativity, understanding consumer behavior, and anticipating future trends. He highlights the evolving role of authenticity and influencer marketing, and the impact of technology and AI on the field. The conversation also touches on the need for increased support for local products to achieve a middle-class economy in Uganda by 2040. Additionally,

    Hillary discusses impactful social campaigns, including autism awareness and the initiatives of the Soroti Cricket Academy, showcasing how brands can create meaningful impacts within their communities.

    00:29 Introduction to the Podcast

    00:56 Marketing Insights with Hillary Baguma

    01:23 The Power of Creativity in Marketing

    01:40 Understanding Consumer Behavior

    02:20 The Dynamic Nature of Marketing

    03:45 The Role of Authenticity in Branding

    05:13 Hillary Baguma's Journey into Marketing

    05:47 The Impact of Empathy in Marketing

    09:26 The Importance of Marketing Education

    10:52 Autism Awareness Campaign

    12:18 Challenges and Support for Autism

    17:00 The African Marketer's Convention

    18:43 The Future of Marketing and Technology

    20:34 Global Marketing Strategies for Africa

    21:29 The Untapped Potential of Africa

    24:22 The Future of Marketing: Authenticity and AI

    27:13 Sustainability and Traditional Media in Marketing

    30:29 Achieving a Middle-Class Economy in Uganda

    36:36 Impactful Marketing Campaigns and Social Initiatives

    44:38 Closing Thoughts and Call to Action
    Follow up with him on LinkedIn, X in his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 25.09.24

  • "A fashion show isn’t a unique concept, it’s been done, but no one does it like us” – Kampala Fashion Week's PR Director - Melinda Wavamunno shares relevant insights in this special even, though recorded pre-Corona times.

    “Our team was working on developing our 7th edition | September 2020, aiming to push our boundaries & change our audience experience. With all the changes of these times, it became clear this years’ KFW would have to be postponed. We have chosen to use this situation as a learning opportunity for increased consciousness of our industry and the role it plays in our society.

    We believe the industry at large is closer than ever to a destination we have supported since our inception - to source and create locally, respect African craft and protect and adapt to our environment.

    As we navigate the way forward we are committed to ensure our platform continues to support the business of African fashion, Art and provide a meaningful experience for everyone involved. Thank you for all your support. #Staysafe #covid19” KFW.

    Email us on [email protected] or WhatsApp at +256781537996.

    Reach out to Melinda and check out KFW creativity on IG and Facebook

    Special Thanks to Chad Matovu our sound engineer, Umisha Gheewala for giving us rights to "Sounds of Uganda" watch the video here, Michael Moeller and Amanda Phylis Turwomwe.

    #Communications #engagement #Fashionweek #investment #TeesaAdvisoryServices #change #SAFashion #FashionPR #Art #FashionTrends #storytelling #strategy #authenticity #locgic #sustainablebusiness #UgandaFashionCouncil #AfricaFashionweek #BusinessAfrica.

  • Primera Muthoni, team lead at Analytics Business Center, discusses the pivotal role of technology and innovation in driving economic growth. She highlights the importance of investing in human capital, digital literacy, and an innovative workforce. Muthoni shares insights from her diverse career spanning engineering, marketing, and product management, emphasizing the importance of leveraging AI tools in various sectors such as marketing, finance, and agriculture. She also addresses the opportunities in fintech, agri-tech, healthcare, and education for achieving a middle-class economy by 2040. Additionally, Muthoni touches on the significance of mentorship and collaboration in business growth and reveals how her company partners with Zoho to support digital transformation for businesses in Uganda.


    00:00 Introduction to Human Capital and Technology

    00:53 Meet Ms. Primera Muthoni

    01:57 Journey into Communications

    05:42 From Engineering to Marketing

    07:30 The Importance of Technology in Business

    12:26 AI in Marketing and Beyond

    16:59 Empowering Ugandan Businesses

    18:20 Opportunities in Uganda's Tech Space

    20:45 The Role of Digital Literacy

    22:27 Future Projects and Collaborations

    24:29 Achieving a Middle-Class Economy by 2040

    Follow up with her on X and LinkedIn nn her name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 18.09.24

  • EXCLUSIVE*

    Sjaak De Bloois, former head of sustainability and agronomy at UGACOF speaks to us about the impact of new European import regulations (EUDR) on the coffee sector, the promising growth trends, and the innovative ways Ugandan coffee farmers can thrive.

    An ambitious goal of mapping farmers and introducing digital farmer cards to achieve a middle-class economy by 2040, we dive deep into the pivotal changes and collaborations needed to boost Uganda's coffee exports to 20 million bags.

    Such an enriching conversation that sheds light on the path forward for Uganda's Coffee Success agricultural success.

    Follow up with Sjaak at the EUDR Think Tank and everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 1st.04.25

  • Aggrey Bwaita, the marketing and communications officer at Healthy Entrepreneurs. Aggrey discusses his journey into marketing, his passion for health advocacy, and the importance of working within communities to drive positive impact. The conversation delves into strategies for effective rural marketing, the role of SMEs in fostering a middle-class economy, and the significance of innovation and favorable regulations for business growth. Aggrey also shares insights on running successful health campaigns and the challenges and opportunities in healthcare communications.

    Follow up with Bwaita everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 10th.09.24.

  • Raymond is the Business Development and Strategy Manager at Fireworks Advertising, a strategic mind behind one of Uganda’s influential advertising agencies.

    Originally set on becoming an accountant, his path shifted toward marketing, where creativity met strategy. Now a powerhouse in pitching and business development, Raymond dives deep into how value addition, vocational skills, and professionalism can shape Uganda’s journey to a middle-class economy by 2040.

    Tune in to hear his bold take on ethical marketing, organized entrepreneurship, and how impactful communication can transform lives. 🇺🇬

    #ONUganda #Marketingforgrowth #Advertising #MiddleClassEconomy #PodcastInsights

    00:00 The Importance of Culture and Attitude

    00:09 Exploring Uganda's Economic Potential

    01:01 Meet Raymond - Business Development and Strategy Manager

    01:23 Raymond's Journey into Marketing

    03:47 The Role of Passion and Strategy in Marketing

    09:46 Challenges in the Advertising Industry

    14:39 Opportunities for Growth and Innovation

    19:38 The Impact of Influencers on Campaigns

    23:11 Memorable Campaigns and Industry Insights

    27:11 Achieving a Middle-Class Economy by 2040

    35:45 Conclusion and Final Thoughts

    Follow up with him on LinkedIn and X by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 6th.09.24.

  • Danze is a multifaceted marketing expert and content curator with a wealth of experience in digital marketing, influencer marketing, and competitive brand strategy.

    His journey spans roles from data entry and portrait drawing to TV/radio hosting and producing, culminating in his current position as the head of marketing at one of Uganda's leading media houses. Danze's insights are deeply rooted in both practical and theoretical knowledge, having collaborated with prominent brands like Disney, Marvel Studios, and Pepsi, and he is passionate about the transformative power of digital platforms.

    His approach emphasizes the importance of understanding consumer behavior, leveraging data, and fostering positive and engaged online communities.

    Follow up with Danze everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 4th.09.24.

  • Baron Ochola is a multifaceted, articulate, and driven individual who passionately leverages his skills in leadership, communication, and marketing to inspire and empower others towards achieving transformative change.

    Follow up with Baron everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 3rd.09.24.

  • Derrick Mugisha, who discusses his versatile career in banking and media, highlighting his passionate focus on customer experience.

    He shares insights on the challenges and strategies in customer relations, including handling difficult clients and the importance of seamless service. The episode also delves into his interest in sports marketing, the potential of sports to drive national growth, and the importance of supportive policies for sustainability and ESG initiatives.

    Follow up with Derrick everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 30th.08.24.

  • The communications lead at Unbounded Associates, Ruth Namara, has been a fervent advocate for children's education rights and shares her journey into communications and advocacy, beginning from her university days in 2015.

    She emphasizes the importance of involving children in advocacy efforts and creating environments where they can express themselves freely. Ruth discusses the necessity of partnerships and collaborations in successful advocacy campaigns, recounting impactful campaigns such as the 'Transforming #Education Summit.' Highlighting the critical roles of health and education in child development, Ruth discusses the need for better health care and the importance of safeguarding and storytelling in advocacy. The conversation also covers the impact of #digital technologies and the future of advocacy in shaping #government policies and parental involvement.

    Finally, Ruth shares her optimism for the future and her belief that passion is key in advocacy work.

    Follow up with Ruth everywhere by her name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 28.08.24.

  • Daniel Odaka, the Digital Channels Manager at Airtel Uganda, shares his journey from university to his current role, highlighting the evolution of digital marketing across various sectors.

    He discusses the importance of understanding digital channels, the distinction between digital marketing and social media, and the key trends such as generative AI, content creation, and digital training. Daniel also provides practical advice for businesses looking to adopt digital strategies and reflects on impactful marketing campaigns he's worked on, including the launch of Pepsi Max.

    Furthermore, he addresses the future of digital marketing in Uganda and the importance of internet access, education, and favorable taxation policies in achieving a middle-class economy. The episode is packed with insights and recommendations for both digital marketing professionals and business owners.

    Follow up with Daniel everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 28.08.24.

  • In this episode of the ON Uganda podcast, listeners are treated to a deep dive into Uganda's economic development, the importance of infrastructure, and the dynamic beverage industry. Host discusses with Elia Kim Atuhere, Key Account Sales Representative at Uganda Breweries Limited, his journey from a social sciences student to a marketing maverick. Kim shares his experiences in sales, insightful stories, and strategies for managing relationships in the competitive beverage market. He also offers advice for up-and-coming entrepreneurs on maintaining work-life balance and emphasizes the critical role of infrastructure in achieving a middle-class economy by 2040. Additionally, Kim talks about his venture, Maverick UG Consult, showcasing his passion for business development and personal branding.

    00:00 The Importance of Infrastructure for Economic Development

    00:41 Introduction to the Podcast and Guest

    01:26 Elia Kim Atuhere's Journey into Marketing

    03:02 Challenges and Successes in Sales and Marketing

    06:21 Key Market Trends in Uganda's Beverage Industry

    07:45 The Role of Real Estate in Business Longevity

    11:08 Managing Relationships in the Beverage Industry

    15:40 Innovative Marketing Campaigns

    17:10 Collaborating with Malembe Lifestyle

    17:55 Negotiating Deals and Overcoming Challenges

    20:47 Balancing Work and Personal Life

    22:58 Strategies for Sales Success

    24:39 Vision for Uganda's Future

    26:12 The Birth of Maverick UG Consult

    29:09 Building a Personal Brand

    30:55 Wrapping Up and Final Thoughts

    Follow up with Kim everywhere by his name!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 20.08.24.

  • We had the privilege to host a marketing expert Jeremiah Kariho Turyatemba, with over a decade of experience in mobile, peer-to-peer, and online marketing. Jeremiah shares his unconventional journey from a Bachelor's degree in industrial and organizational psychology to becoming a business development specialist at Brighter Monday.

    His story is filled with valuable marketing insights, including the importance of skilling, the impact of experiential marketing, and the evolution of tech startups in Uganda.

    Jeremiah also delves into the success of major marketing campaigns and provides practical tips for proposal drafting and peer-to-peer marketing. Towards the end, he discusses the digital trends of the future, the challenges of doing business in Uganda, and the steps needed for Uganda to achieve a middle-class economy. A must-watch for anyone interested in marketing, tech startups, and doing business in Uganda.

    00:32 Jeremiah's Journey into Marketing

    01:23 Early Career and First Job

    04:26 Transition to Smile Communications

    05:34 Joining Safe Boda and Brighter Monday

    10:14 Marketing Insights and Trends

    24:12 Effective Proposal Drafting

    29:34 Future Digital Trends and Policy Recommendations

    33:14 Achieving a Middle-Class Economy in Uganda

    Follow up with Jeremiah on Linkedin!

    Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.

    PODCAST DISCLAIMER.

    The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

    As of 16.08.24.