Episodi
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP13
US election: What's next,
freedom case,
holiday spending and supply chain disruption
Wellness category
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP13
Holiday Season
Battlbox: the power of videos
WhatNot crossing $2b GMV!
#1 liveshopping creator on TikTok
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Episodi mancanti?
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP13
Holiday Season
Battlbox: the power of videos
WhatNot crossing $2b GMV!
#1 liveshopping creator on TikTok
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP12
TikTok getting into ads search
RayBan, Ai and privacy concerns
Video ads - new study from emarketer
Fanatics live acquiring video commerce EU marketplace
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Unlocking the Potential of Live and Social Commerce: An Interview with Dario
In this episode of the Live E-Commerce Podcast, host Nico chats with Dario, the CEO of Eric Javits, a distinguished fashion brand known for its high-quality hats. They discuss the importance of breaking into the live stream space and the evolving creator ecosystem. Dario shares insights into the growth of Eric Javits, including their strategic expansion into South Korea and their omnipresent marketing approach. They also delve into the significant role of mobile and social commerce, and how optimizing mobile experiences can enhance conversion rates. Dario highlights the challenges of scaling a company, the value of affiliate marketing, and the rise of influencer collaborations. The episode concludes with a discussion on the future of Eric Javits, including plans for expanding into new regions and product categories.
00:53 Meet Dario: Social Media and E-Commerce Expert
02:16 Eric Javits: A Fashion Brand's Journey
03:20 Expanding into South Korea
03:59 Engaging the Community
07:35 Social Commerce and Mobile Strategy
15:54 Challenges and Growth Strategies
22:47 Future Plans for Eric Javits
23:51 Dario's Passion for Sharing Insights
25:47 Closing Remarks and Podcast Information
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
Dario's Linkedin: https://www.linkedin.com/in/dario-markovic-2a326aa9/
Dario's Forbes Contribution: https://councils.forbes.com/profile/Dario-Markovic-CEO-Eric-Javits/a89b504c-e17a-4dd3-abb2-bf6aed6a7df8
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP11
Consumer confidence
Mercado Libre
Grocery & Video commerce
Zara livestream
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
-
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP10
AI Trust - The deep doubt era
Mr Beast video Blueprint
Youtube short text to video release
What's going on at Tupperware
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, host Nicolas interviews Brenda Daniel, an expert in affiliate marketing and influencer partnerships. Brenda shares her experiences working with brands like Caraway and Karma Unlocked, offering valuable insights on building successful affiliate programs, nurturing creator relationships, and adapting to the evolving landscape of influencer marketing. Learn about effective strategies for attracting and retaining creators, the benefits of gifting versus paid collaborations, and how to leverage platforms like TikTok Shop and Shopify Collabs to optimize your marketing efforts. Whether you're a startup looking to establish an affiliate program or an established brand seeking to improve your influencer partnerships, this episode provides actionable advice and industry perspectives to help you succeed in the creator economy.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP8
Non Farm PayrollTikTok Shop OverforecastEbay & the Fashion weekReviews & EcomAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, host Nico sits down with Nathan Vazquez, CEO and co-founder of Pipsticks, a unique sticker and stationery business. Nathan shares his unexpected journey from Wall Street high-frequency options trader to sticker mogul, revealing how a small subscription service grew into a thriving e-commerce brand.
Discover:
How Pipsticks found success targeting adult crafters instead of childrenThe company's customer acquisition strategy using Facebook ads and email marketingChallenges and opportunities in transitioning from B2C to B2BInsights on managing cash flow and inventory in a growing e-commerce businessFuture plans for licensed products and leveraging design assetsNathan offers valuable advice for e-commerce entrepreneurs, discussing the importance of constant testing, understanding customer lifetime value, and adapting to changing market conditions. Whether you're a startup founder or an established e-commerce professional, this episode provides a fascinating look at building a niche brand in today's competitive online landscape.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
-
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP7
NBC Universal going live on TalkShop Live
Temu overtook Ebay as #2 most visited ecommerce platform worldwide
Youtube 30b Shopping related views!
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, Jason Greenwood, founder of Greenwood Consulting, explores the evolving landscape of B2B e-commerce and the emerging opportunities in video commerce. Greenwood discusses how digital transformation is reshaping B2B strategies, the shift in buyer behaviors, and the growing importance of online presence for B2B sellers. He delves into the potential of video commerce in B2B, addressing both its opportunities and challenges. Greenwood also shares insights on future e-commerce trends, offering valuable perspectives for B2B companies and e-commerce professionals alike.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
-
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP6
Consumer Spending Data
White House Creator Summit
Mars & Kellanova M&A and what it could mean for video commerce
Etail boston: Hot takeaway on AI & retail
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
-
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP5
Consumer Spending
Amazon & TikTok Shop partnership
DrugStore closure
Ads on Livestream
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, host Nicolas interviews Morgan Chemij, who oversees global marketplace strategy at HP. They explore several key topics shaping the future of retail and e-commerce:
The evolution of retail media and its impact on brand marketingThe convergence of social commerce and e-commerce, especially in Asian marketsThe rapid adoption of AI in retail and its applications throughout the customer journeyThe potential for personalized advertising in connected TVThe profitability of ad-supported streaming modelsThe growth of the on-demand economy and its impact on consumer behaviorChemij shares insights from his global perspective, offering a deep dive into the technologies and trends transforming digital retail and marketing strategies.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
-
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: EP4
Adaptive Retail Report from Walmart
GenZ Underconsumption trend
Ads are down but price are up
Deals for you & TikTok Shop Deal event
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
-
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, host Nicolas Bailliache and guest co-host Matt Hodlofski sit down with Neha Agrahari, Senior Director of Video Commerce at Flipkart. Neha provides fascinating insights into Flipkart's innovative approach to video commerce in India, discussing the company's mobile-first strategy, the launch of initiatives like Vibes and Live Shop Plus, and the unique challenges and opportunities in the Indian e-commerce market.
Key topics include:
Flipkart's journey from books to a horizontal e-commerce platformThe role of video commerce in customer retentionDifferences between Indian and Western consumer behaviorsThe importance of mobile platforms in India's digital landscapeStrategies for engaging Gen Z and female consumersThe future of AI and personalization in e-commerceChallenges and solutions in managing customer reviewsNeha shares valuable perspectives on how Flipkart is shaping the future of video commerce for India's 1.4 billion potential online shoppers. This episode offers a unique glimpse into one of the world's fastest-growing e-commerce markets and the innovative strategies driving its evolution.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
Connect with Neha: https://www.linkedin.com/in/nehaagrahari/?originalSubdomain=in
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
Season 2: Ep2
Happy International bluescreen day!
Prime day Results
Ray-Ban Meta Glasses & Livestream
Return Report - $743b returned in 2023 :(
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
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Season 2 : Welcome back everyone!
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In today's discussion:
HSNfluencer
Video Testimonial in Stream
Inflation & Interest rate
Prime day
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0
About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN
#curated #videocommerce news of the week #ecommerce #retail
-
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter
In this episode of the Live E-commerce Podcast, host Nicolas Bailliache interviews Lucy Norris, a seasoned professional who has transitioned from TV presenting to becoming a live shopping expert. Lucy shares her fascinating journey from New York's entertainment scene to pioneering secondhand fashion live streams in the UK.
Listeners will gain valuable insights into:
The evolution of video commerce from traditional TV to modern live shoppingHow to create engaging live shopping experiencesTips for aspiring hosts and brands entering the live shopping spaceThe importance of authenticity and community building in live streamsBalancing fashion advice with sales techniquesLucy also discusses her swap program at Secondhand Styling and her consulting work with OCP Media Training, where she helps brands implement live shopping strategies.
Whether you're a brand looking to explore live shopping, an aspiring host, or simply curious about the future of e-commerce, this episode offers a wealth of knowledge from a true industry veteran. Tune in to learn how Lucy Norris is reshaping the world of fashion retail through the power of live video commerce.
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0
Connect with Lucy: https://www.linkedin.com/in/lucy-norris-a4501215/
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