Episodi
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âď¸ Download Faithann's Free Resource Below and Make Your Next Networking Introduction Memorableâď¸
FREE 8 Ways to Stand Out in Your Introduction
In this episode of The Networker's Tour Guide Podcast, host Faithann sits down with the energetic and inspiring Lupita Linda, a successful entrepreneur with Park Lane Jewelry. Lupita shares her journey from being a lifelong saleswomanâstarting at her family's restaurant at age 11âto building a full-time business in direct sales.
They dive into what it truly takes to treat an MLM like a real business, the value of consistency, and how networking fuels sustainable growth. Lupita gives practical, actionable advice on how to schedule income-producing activities, build loyalty with customers, and creatively engage your audienceâplus a behind-the-scenes look at her signature â12 Squareâ promotion.
Whether youâre in MLM, direct sales, or any kind of small business, this episode is packed with motivation and tools to keep showing up and building relationships the right way.
What You'll Learn:
Why consistency is the cornerstone of Lupita's success
How to balance sales with customer care and admin work using the 80/20 rule
The power of monthly promotions to keep momentum and visibility
How in-person networking provides better business feedback than social media alone
Tips for using simple systems to track follow-ups and customer engagement
Why relationship-building is essential for any businessâMLM or otherwise
An inside look at Lupitaâs creative â12 Squaresâ offer using hostess benefits
How Park Laneâs top-notch training and tools help their sellers thrive
Quotable Moments:
âYou have to treat it like a real business. That $250 kit doesnât come with a ticket to Hawaii.â â Faithann
âMy three keys to success are consistency, loyalty, and relationship-building.â â Lupita Linda
âNetworking helps you fine-tune your message in real time. You canât get that from just posting online.â â Faithann
âMake friends first. The sale will follow.â â Lupita Linda
đ¤ Guest: Lupita LindaIndependent Partner with Park Lane JewelryWith over 40 years in direct sales, Lupita brings depth, warmth, and a business-savvy mindset to the MLM space. She treats her business like a career and shares her expertise to help others do the same.
đą Follow Lupita: Facebook
đ Website: Park Lane
đ§ Subscribe to The Networkerâs Tour GuideNever miss an episode! Follow us on Spotify and stay inspired to build relationships that build your business.
âłď¸ Grab More Networking Tips and Tricks at the Networker's Tour Guide blog.
âłď¸ Join Faithann's Private Facebook Group, The Networker's Tour Guide to connect with others who use networking as a tool to grow their businesses.
Ask Faithann a specific networking question by emailing [email protected].
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â Grab Your "8 Ways to Stand Out During Your Introduction" Resource HERE!
In this powerful and heartfelt episode, Faithann and Brandi dive deep into how our mindset and nervous system affect the way we show upâespecially in high-pressure situations like networking events. Brandi shares her process of helping clients use neuroplasticity to rewire their thoughts and improve their emotional resilience.
Hereâs what youâll learn:
đ§ Neuroplasticity & Thought WorkThe Unintentional vs. Intentional Thought PracticeBrandi guides her clients to write down unintentional (negative) thoughts and intentionally reframe them into positive truths. From there, they explore the new feelings and actions those thoughts can create.
How Long Does it Take to âRewireâ a Thought?On average, 21â30 days of consistent practice on one thought pattern helps weaken the emotional charge behind negative thoughts. Over time, this process becomes internalized, reducing the need to write it downâbut starting with pen to paper is key.
âNew Levels, New DevilsâGrowth brings new challenges. As soon as one mindset block is cleared, a new one may surface. Recognizing this is part of the journey and not a sign of failure is essential.
đ§ Functional Freeze & the Nervous SystemFaithannâs Vulnerable StoryFaithann shares a personal moment from 2019, overwhelmed as a caregiver and business owner, when she cried over forgetting her bio at a BNI meeting. Brandi identifies this as âfunctional freezeââyouâre showing up physically, but emotionally and mentally frozen due to stress overload.
Burnout Among EntrepreneursBrandi reflects on her entrepreneurial family legacy and how neglecting emotional resilience can cause even successful businesses to crumble. Focusing only on strategy isn't enoughâwe must also prioritize mental and emotional health.
đ§ââď¸ Authenticity in NetworkingWhy Nervous System Regulation Matters at Networking EventsWhen dysregulated, we show up inauthentically, act from survival mode, and focus only on what we can get. Regulated people give and grow, creating more genuine and effective connections.
Showing Up as YourselfThe best strategy in any networking space is to be your real self. That means understanding your own thoughts, emotions, and triggersâthen entering rooms ready to contribute, not just to collect.
đ Online Networking Tips from BrandyBrandy excels at online networking and offers three key strategies:
Storytelling That ConnectsPeople are 22x more likely to remember you when your content includes stories. Focus on the Heroâs Journey and include:
Credibility (Why you're the expert)
Authenticity (Relatable moments)
Vulnerability (Honest struggles)
Clear, Memorable Elevator PitchEspecially important online, where attention is scarce. Make it concise, clear, and compelling.
Facebook Groups Are GoldminesDonât go in pitching. Go in building relationships, answering questions, offering value, and sharing helpful tools. These spaces are full of people actively seeking the solutions you provide.
đŁď¸ Faithannâs Community HighlightFaithann shares the success of her Networker's Tour Guide Facebook Group and the popular weekly post:âWhere are you networking this week?âThis simple question sparks connection, accountability, and increased visibility within the group.
đ Resources MentionedBrandiâs Free Storytelling Guide
The Networkerâs Tour Guide Facebook Group
đŹ Memorable QuotesâNew levels, new devils.â â Brandi
âThe two greatest things we can do in life are to give and to grow.â â Brandi
âWhen weâre dysregulated, we show up as someone weâre not.â â Brandi
đ Connect with UsBrandi Gilstrap [Instagram / Website / Free Story Telling Guide
Faithann Basore[Instagram / Free Networking Resources
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Episodi mancanti?
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Are your networking pitches too vague to generate meaningful referrals? In this episode, Faithann dives into why being crystal clear and specific about who you're looking for is the key to unlocking real referral success. Using a fun Rose Parade analogy, she explains how positioning your referral ask as "anyone with a house" or "anyone with skin" just doesn't cut itâand what to do instead.
You'll learn:
How to help your referral partners identify your ideal client by painting vivid, relatable pictures.Why the way you ask for referrals needs to feel natural, not salesy.Tips for making your networking introductions stand out using program interruptorsâfrom quirky phrases like âtippity-topâ to holding a microphone or even wearing your name tag upside down.Why inviting conversation after the meeting could be the most powerful part of your introduction.đĄ Plus: Donât forget to grab your free download: 8 Ways to Make Your Introduction Stand Out
If you're ready to turn vague introductions into unforgettable impressions, and vague referrals into the perfect connections, this episode is your guide.
Visit the Networker's Tour Guide blog for even more networking tips and tricks.
Join Faithann's free private facebook group for online networking support and weekly live educational videos here.
Which tips stood out to you? Email your thoughts to [email protected].
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In this episode, Faithann explores the less direct â but just as powerful â networking path with guest Patricia, a conversion copywriter who helps service providers like coaches and consultants attract ideal clients through authentic brand voice and messaging.
Faithann and Patricia unpack how they connected through the Sales Maven Society (shoutout to Nikki Rausch!) and trace the threads of networking that brought them together.
Together, they discuss:
â Why consistent brand voice matters across your website, social, emails, and in-person networking
â How passion and energy help build stronger relationships and attract the right clients
â The magic of voice-of-customer research and why itâs key to differentiating yourself in a crowded market
â Why testimonials and âwhat made you say yes?â stories are gold in your networking pitches
â Tips for helping your referral partners know exactly when and how to refer you
Youâll leave this episode inspired to align your messaging, show up authentically, and fine-tune the way you describe your value, so your network can confidently advocate for you.
Links & Resources Mentioned:
Learn more about Patricia here.Find out how well your voice and tone align with your audience's needs and expectations, take this quiz today.
Nikki Rausch, Salesmaven Society
Faithann's âReferrals in 60 Secondsâ manual
Grab your free "Impressions" guide from Faithann and stand out at your networking meetings.Connect with Us:
Gain more networking insight at the Networker's Tour Guide blog.
Subscribe to Networkerâs Tour Guide wherever you listen to podcasts
Leave Faithann a review â weâd love to hear what topics help you the most!
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In this episode of Networker's Tour Guide, Faithann welcomes Evonne Barrier, founder of Barrier Consulting, a thriving virtual assistant agency. They dive deep into Evonne's journey â from her beginnings in the restaurant industry, through selling insurance and health products, to building a successful agency that supports entrepreneurs with administrative, operations, and SOP (Standard Operating Procedure) services.
Evonne shares a powerful analogy about SOPs being like scaffolding for a business, explains why they're critical even for solopreneurs, and highlights how strong documentation lays the foundation for scaling successfully.
The conversation turns to networking, where Evonne shares a heartfelt story about how her involvement in BNI (Business Networking International) helped her pivot careers and build a business that eventually allowed her family to achieve financial freedom. They discuss the long-term value of relationships, the patience required in networking, and how connections made years ago can still bear fruit today.
If youâve ever doubted the lasting impact of genuine networking or wondered how to set your business up for sustainable growth, you won't want to miss this conversation!
Key Takeaways:What Barrier Consulting offers: VA placement, operations support, SOP creation, and more.
SOPs explained: Why documenting your processes is like building scaffolding around your business.
Networking as a catalyst: How Evonne's BNI experience led to sustained business growth, even after she stopped active weekly networking.
Long game of networking: Building trust and relationships can take years, but the investment pays off over time.
Practical advice for new networkers: Your first year is about learning, not expecting immediate returns.
Connect with Evonne Barrier:Website: barriervirtualassistants.com
Instagram: https://www.instagram.com/barrierconsulting/
LinkedIn: https://www.linkedin.com/in/evonne-barrier-40627747/
Connect with Faithann:Website: www.thenetworkerstourguide.net
Instagram: https://www.instagram.com/thenetworkerstourguide/
Get Your Free "Impressions" Guide and start making confident, memorable connections at every networking event!
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In this solo episode, Faithann dives into both sides of what keeps a networking group strong and thriving: how we support the leaders who organize and facilitate our favorite networking spaces â and how, in turn, leaders can better support their members. Think of this as two sides of the same "connection coin." When both sides feel valued, engaged, and seen, everyone wins â and so do our businesses.
She explores:
What it really means to create opportunities for others â and why that gives us standing to ask for opportunities when we need them.
How we can be intentional about lifting up and supporting those who lead networking organizations.
Actionable ways leaders can prevent burnout and make sure members feel welcomed, recognized, and appreciated.
The ripple effect of support: more connection, more referrals, more growth.
Highlights & Takeaways:đĄ Part 1: Supporting Networking LeadersSay thank you with intention: Go beyond a generic "thank you" â share specific reasons why their leadership matters to you.
Be the person they can rely on: Show up early, anticipate needs, offer help without being asked, and bring guests.
Make their life easier: Gift cards, thoughtful notes, or simply noticing what they do can go a long way.
Offer feedback before you quit: If you're not seeing results, ask your leader for insight. Vulnerability opens doors.
đĄ Part 2: Leaders Supporting MembersClear communication is kindness: Always post accurate times, locations, parking details, and meeting lengths â no surprises.
Respect attendees' time: Start and end on time to honor everyone's schedule.
Public recognition builds culture: Celebrate the members who go above and beyond â the greeters, the helpers, the connectors. What gets recognized gets repeated.
Why it's so important to ask for feedback from your members before making big changes to your group. Just because youâre the leader doesnât mean you get to make changes âwilly nillyâ â like the day, time, or location of your meetings â without involving your members in the process.
A personal story about how small, gradual tweaks to a meeting agenda made a big impact â and helped build trust and consistency.
The #1 thing you can do to make your members feel supported: Create a culture where newcomers feel welcome.
đ Resources & Mentions:Download this free PDF to make a powerful First Impression.
Here's another impactful resource for you: 10 Questions to Ask in a One-to-One
đŹ Stay Connected:Loved this episode? Be sure to subscribe, share with a friend, and leave a review.Got a question or a networking story to share? Email me at [email protected] or DM me on Instagram @thenetworkerstourguide.
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In this episode of The Networker's True Guide, we're continuing our "Experts We Meet" series with special guest Will Yarbrough of Yarbrough & Sons. Will shares the story of his familyâs HVAC businessâstarted by his father in 1988âand how it grew into a successful, people-focused company of over 50 team members. We dive into the role that networking and relational capital play in building a trusted business, especially in the trades. From BNI involvement to showing up consistently, Will talks about the surprising and lasting benefits of being part of a networking community.
In This Episode:The evolution of Yarbrough & Sons and what it's like working with family
Why tradespeople should make time for networking
The return on relationships vs. just return on investment
How trust is built through consistent presence in the community
The value of laughter, recognition, and relational connection in business groups like BNI
What to look forâand avoidâwhen entering a networking room
Guest: Will Yarbroughđ Company: Yarbrough & Sons Heating & Airđ§ Industry: HVAC, Family-Owned Trades Businessđ Website: https://yarbroughandsons.com/đą Connect with Will/Yarbrough & Sons: YouTube Channel
Connect with Your Host:Love the episode? Follow the journey, join the conversation, and learn how to build genuine business relationships that last.
LinkedIn: Faithann BasorePrivate Facebook Group: Join HereEmail: [email protected] Sign-Up: Join Here
đŹ Leave Us a Review!Enjoying the podcast? Help us reach more people by leaving a rating and review on Apple Podcasts or Spotify. We appreciate your support and look forward to growing with you!
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In this insightful episode, Faithann sits down with Danielle Baily, a longtime collaborator and expert in helping high-performing but scatterbrained individuals find clarity in life and business. Danielle shares her personal journey, her work as an efficiency and implementation consultant, and how she came into Faithannâs life during a pivotal and vulnerable moment in 2020.
Together, they explore how understanding the brainâspecifically the Reticular Activating System (RAS) and the Amygdalaâcan help you not only survive networking events but thrive in them.
What Youâll Learn:
What the Reticular Activating System (RAS) is and how it affects your visibility and effectiveness in networking
How to leverage the RAS to stay top of mind when you're not in the room
The importance of specificity in your 60-second pitch to âtrainâ other peopleâs brains to remember you
How the Amygdala (the brainâs emotional alarm system) can sabotage your attempts to network before you even walk in the room
Why you shouldnât beat yourself up for feeling anxious before an eventâitâs just your brain trying to protect you
The value of persistence and familiarity in making networking feel more natural over time
Quotes to Remember:
âYour brain processes billions of bits of informationâyour job is to educate others' brains to notice you.â â Danielle BaileyâWhen you ask for anyone, you get no one.â â FaithannâThe Amygdala is your ancestry brainâitâs there to keep you safe, not to help you network.â â Danielle Baily
Resources Mentioned:
Danielle's Accountability Champions Program
Faithannâs Referrals in 60 Seconds Manual
Connect with Danielle Bailey:Website | LinkedIn | Accountability Champions
Connect with Faithann:Website | Blog | Free First Impressions Guide
Want more episodes like this?Donât forget to subscribe, rate, and leave a review! Every review helps more people discover how to network with purpose and confidence.
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In this episode, Faithann explores networking from an employeeâs perspective with Debra, a business development professional at Armstrong Company. Debra shares her experience of building relationships and representing her company through networking. Faithann and Debra discuss how employees can leverage networking to grow their business, the benefits of intentional relationship-building, and how employers can support their employees in these efforts.
Download Your FREE First Impressions Guide HERE.
Key Topics Covered:
Introduction to Deborah & Armstrong Company:
How Debra got into networking.
Overview of Armstrong Companyâs relocation services.
The Power of Networking for Employees:
How networking benefits both employees and their companies.
The importance of intentionality in building professional relationships.
Debra's Networking Journey:
How she transitioned from Ohio to Oklahoma City and built her network.
Her introduction to Business Networking International (BNI).
The impact of finding a community and establishing her own chapter.
Employer Support & Permission for Networking:
How Debra approached her company for permission to join BNI.
The financial investment companies make in networking and its ROI.
Why Armstrong Company values employee networking.
The Value of Exclusive Networking Groups:
How BNIâs seat-specific structure fosters strong professional relationships.
The difference between referrals and leads.
Why exclusivity in networking enhances credibility and trust.
Networking Beyond BNI:
Other industry-specific networking groups Debra participates in.
The importance of continuous learning and connections within an industry.
Tracking & Reporting Networking Results:
How Debra demonstrates ROI to her employer.
The value of tracking referrals, closed business, and engagement metrics.
How businesses can measure the effectiveness of employee networking efforts.
Final Takeaways:
Why networking is a long-term investment.
The importance of tracking results and being proactive.
Encouragement for employees to seek employer support for networking.
Resources Mentioned:
Armstrong Company OKC Website
Business Networking International (BNI)
Debra on LinkedINConnect with The Networker's Tour Guide:
Free First Impressions Guide
@thenetworkerstourguide
Faithann on LinkedIN
Email your questions to [email protected]
If you enjoyed this episode, please subscribe and leave a review! Your support helps us bring more valuable networking insights to our listeners.
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In this episode of The Networker's Tour Guide Podcast, host Faithann welcomes Tara Waddle, founder of Waddle It Be LLC. Tara shares her expertise in fractional operations and HR support for small to mid-sized businesses. They discuss the importance of networking done right, the value of referrals, and how businesses can better equip their employees to represent them at networking events. If you've ever wondered how to make networking work for you and your business, this episode is packed with insights and actionable strategies.
Key Takeaways:
Networking Happens Over Time: Tara and Faithann met through a referral partner, showcasing the power of building relationships over time.
The Role of a Fractional COO: Tara explains what a fractional COO is and how outsourcing operational support can benefit small businesses.
Equipping Employees for Networking Success: Many employees struggle with networking because they lack clear goals and guidance. Employers must prepare them to effectively represent the company.
Making Networking Less Intimidating: Tara shares her approach to overcoming networking fears, including gamification and confidence-building exercises.
The Importance of Practice: Networking is a skill that improves with experience. Every event provides an opportunity to refine your message and build credibility.
Notable Quotes:
"Networking is done right when you're intentionally building relationships and providing value over time."
"A fractional COO is essentially an outsourced COOâproviding strategy and operational support without the commitment of a full-time hire."
"Employees should never walk into a networking event unsure of why they're there or what they should say. Employers must prepare them for success."
"Every networking event is practice. Whether you find a client or not, youâre refining your ability to communicate your value."
More about Tara Waddle:
At the core of everything Tara does are three values: communication, community, and curiosity. She believes that clear communication builds strong business relationships, community fuels sustainable growth, and curiosity â the willingness to ask the right questions â opens doors to new opportunities.
Tara has spoken at OK Women in Technology events, DisruptHR, SHRM chapter events, and the National Native American HR Association annual conference, helping businesses at every stage rethink how they operate from the inside out.
Today, sheâs here to share how the right workflows, mission alignment, and operational clarity arenât just internal necessities; theyâre the key to making networking truly work for your business.
Connect with Tara:
Website: https://www.waddleitbe.com/
LinkedIn: https://www.linkedin.com/in/tararwaddle/
Instagram: @waddleitbe.llc
Connect with Faithann:
Free First Impressions Download: https://www.thenetworkerstourguide.net/resources
LinkedIn: https://www.linkedin.com/in/faithann-basore/
Instagram: @thenetworkerstourguideIf you enjoyed this episode, subscribe to The Networker's True Guide Podcast and leave a review! Share this episode with a fellow entrepreneur or business owner who could benefit from networking insights. Donât forget to follow us on social media for more tips on building meaningful connections!
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In this solo episode, Faithann dives into how you can gain valuable networking benefits from industry-exclusive groups even before officially joining. While she always recommends becoming a member as soon as possible, there can be valid reasons for delays, such as cost or scheduling conflicts. This episode outlines seven actionable strategies you can implement to stay engaged and build relationships while waiting for the right time to join.
Key Takeaways:
Arrive Early â The most committed members are there early, making it a great time to connect with engaged individuals in the group.
Have a Curiosity-Driving Introduction â Prepare a response that sparks interest when asked, âWho are you? Whatâs your business?â
Prepare a Strong 60-Second Presentation â Even as a visitor, be ready to clearly communicate who you are looking for in a referral.
Be Open About the Cost â Membership fees reflect the value these groups provide. Consider the return on investment before dismissing the cost.
Connect with Members Online â Use provided member lists or business cards to follow up via LinkedIn or email and schedule one-on-one meetings.
Engage with the Speaker on LinkedIn â If the meeting includes a speaker, endorse their skills on LinkedIn as a way to build rapport.
Offer to Be a Substitute â Many networking groups allow substitutes for absent members. Volunteering for this role can keep you involved and visible.
Resources Mentioned:
Episode 22: The Experts We Meet Part 1 with Nikki Rausch
Episode 21: The Fair Analogy â Who's in Your Network?
Free Resource: Guide to Making a Great First Impression âDownload today!
Final Thoughts:You donât have to wait to start benefiting from networking groups. By using these strategies, you can build relationships, gain insights, and prepare yourself for membership when the time is right. Go network, my friend!
Connect With Me:
Website: https://www.thenetworkerstourguide.net/
Instagram: https://www.instagram.com/thenetworkerstourguide/
LinkedIn: https://www.linkedin.com/in/faithann-basore/
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In this episode of The Networkers Tour Guide Podcast, Faithann Basore welcomes Amy Singleton, owner and CEO of Hite Digital Norman. Amy shares her journey from being a nurse to becoming a leader in digital marketing and business growth. She discusses the power of networking, the importance of authenticity, and how stepping outside your comfort zone can lead to incredible personal and professional transformation.
Key TakeawaysNetworking as a Two-Way Street â True networking isnât just about gaining clients; itâs about forming valuable connections and offering support.Business Growth through Messaging â Many businesses struggle not with marketing, but with unclear messaging and broken systems.Overcoming Fear in Networking â Amy shares how she went from being terrified of networking to becoming a sought-after speaker and mentor.The Importance of Finding the Right Room â If youâre the most knowledgeable person in the room, it might be time to find a new space for growth.Intentional Networking â Asking thoughtful, personal questions fosters deeper relationships and leads to more meaningful connections.Notable QuotesđĄ âGrowth does not happen when weâre comfortable. Forget your comfort zoneâkick the door down and get uncomfortable.â â Amy Singleton
đĄ âThe more accomplished people become, the more they are willing to share. It's the people who haven't done much that are often the most guarded.â â Faithann Basore
Resources & Mentions:Connect with Amy Singleton: amysingleton.netFollow Amy on social media: @TheRealAmySingletonFaithannâs blog: The Networkerâs Tour GuideFree Resource: First Impressions Download at networkerstourguide.net/resourcesConnect with Faithann:đ Subscribe to the Podcast â Never miss an episode!đą Follow on Social Media â @The Networker's Tour Guide
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Welcome to the first episode of Faithann's special series, Meet the Experts! In this series, she talks with experts who can help us become better at networking and building strong business relationships.
âŹď¸Download Your First Impressions Guide BelowâŹď¸
https://www.thenetworkerstourguide.net/resources
Visit the Networker's Tour Guide blog here.Meet Our Guest: Nikki RauschNikki Rausch is a sales expert, coach, and the creator of The Selling Staircase. She teaches business owners how to sell in a way that feels natural and comfortable. Nikki has helped many people, including our host, understand sales better and use it to grow their businesses.
How We MetFaithann first discovered Nikki through Business Networking International (BNI), an organization that helps people connect and learn about networking. After watching Nikkiâs Selling Staircase training, she became a fan and later joined Nikkiâs Sales Maven Societyâa group that offers coaching and support for business owners who want to improve their sales skills.
The Selling Staircase: A Simple Way to SellNikki created The Selling Staircase to help people understand how to have successful sales conversations. Just like you wouldnât jump to the top of a staircase in one step, you shouldnât rush into selling without taking the right steps first!
The 5 Steps of the Selling Staircase:Introduction â Make a great first impression.
Create Curiosity â Get people interested in what you do.
Discovery â Have a conversation to understand their needs.
Proposal â Offer a solution that fits their needs.
Close â Confidently ask for the sale.
Many people make the mistake of skipping steps, but following this process makes selling feel more natural and effective!
How This Relates to NetworkingNetworking isnât just about meeting peopleâitâs about building relationships.
Creating curiosity is key! Instead of overwhelming people with information, give short, interesting answers that make them want to learn more.
Avoid "word vomiting"âtalking too much without letting the other person engage.
Think of conversations like a game of catchâboth people should take turns asking and answering questions.
Fun Tip: Dog Calling vs. Cat CallingDog Calling (Too Pushy!) â Being overly excited and overwhelming people with information.
Cat Calling (Creating Curiosity!) â Giving just enough information to make someone want to ask more.
Key TakeawaysSales and networking go hand in hand.
Take your time and follow the steps of the Selling Staircase to build trust.
Make networking conversations fun and engaging by creating curiosity.
Anyone can learn how to sell with the right structure and approach.
Connect with Nikki RauschGet Nikki's free e-book, Closing the Sale here.Listen to The Sales Maven Podcast for more tips!
Join the Sales Maven Society for coaching and support.
Thank you for listening! If you enjoyed this episode, be sure to subscribe and share it with someone who wants to improve their networking and sales skills!
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In this solo episode, Faithann dives into the importance of building relationships with other business owners who naturally align with your clientâs journey. Before that, Faithann revisits Episode 20, where she worked with Amy Thurman to craft a clear, compelling elevator pitch that helps her attract the right referrals. Faithann reads the final version they created together and breaks down its structure so you can apply the same approach to your networking strategy.
Next, Faithann explores the concept of a business âfairââhow clients move from one service to the next and how you can position yourself as the natural next step in their journey. Whether youâre a real estate professional, contractor, or coach, understanding where your clients come from and where they go next can help you build strong referral partnerships and grow your business.
âŹď¸Download Your First Impressions Guide BelowâŹď¸
https://www.thenetworkerstourguide.net/resources
What Youâll Learn in This Episode:
How to structure a compelling elevator pitch (featuring Amy Thurmanâs pitch from Episode 20)Why networking is more than just collecting business cardsâitâs about strategic partnershipsThe concept of the âbusiness fairâ and how different service providers fit togetherHow to identify who your clients see before and after you, and how to build relationships with themSmart questions to ask clients to uncover referral opportunitiesHow to proactively create opportunities for others so theyâll return the favorKey Takeaways:
A well-structured elevator pitch makes it easy for people to refer you.Your clients donât make purchases in isolationâeach step leads to another.Identify businesses that naturally align with yours and form partnerships.Asking clients âWhatâs next?â helps you anticipate their needs and connect them with the right people.Providing referrals builds trust and increases the likelihood of receiving referrals in return.Resources & Mentions:
Episode 20: Crafting the Perfect Elevator Pitch with Amy ThurmanEpisode 3: Understanding Referral PartnersConnect With Me:
https://www.thenetworkerstourguide.net/https://www.linkedin.com/in/faithann-basore/Tour 53: At The Fair at The Networkerâs Tour Guide blogIf you found this episode helpful, be sure to subscribe and leave a review! Your support helps us reach more business owners looking to grow through strategic networking.
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Welcome to Episode 20!
In this episode, Faithann talks with her special guest, Amy Thurman. Amy is a best-selling author, speaker, and transformation coach who helps people live more authentically and overcome fear. She also shares her personal journey of recovering from a traumatic neck injury.
âŹď¸Download your free Powerful First Impressions guideâŹď¸
https://www.thenetworkerstourguide.net/questions
How Faithann and Amy Met
Faithann and Amy met at a networking event.Faithann reached out to Amy before the event, making her feel welcomed.A great tip for networking leaders: Send a message to new attendees to make them feel comfortable before they arrive!Amyâs Inspiring Story
Amy lived with an undetected broken neck for six months.She turned her trauma into a message of empowerment.She wrote her book Finding My Hero Within to share her journey from pain to strength.She chose to publish her book on the anniversary of her accident to change the way she saw that dayâfrom tragedy to victory.Helping People Find Their Authentic Self
Amy teaches people how to be their true selves.When you are authentic, life flows more easily, and you donât have to try so hard to find joy and purpose.Her work helps people improve their relationships, careers, and overall happiness.Making a Stronger Elevator Pitch
Instead of just saying what you do, describe the kind of person you help.Use clear examples to make it easy for others to refer you to the right people.For example, Amy helps people who feel stuck in their roles and want to discover who they truly are.Final Thoughts
If you want to improve your elevator pitch, focus on who you help and how you help them.If you want to read Amyâs book, you can find it on Amazon and her website.Thanks for listening, and donât forget to subscribe for more great networking tips!Links:
Amyâs book: Finding My Hero WithinAmy's website: getamyshelp.comMore resources at:thenetworkerstourguide.net -
In this solo episode, Faithann talks about elevator pitchesâthose short, powerful introductions that help you stand out in networking meetings. She shares three real examples of elevator pitches from business owners and gives helpful tips on how to create your own!
âŹď¸Download your free Powerful First Impressions guideâŹď¸
https://www.thenetworkerstourguide.net/questions
đ What Youâll Learn in This Episode:â What an elevator pitch is and why it mattersâ Three great examples of elevator pitches from different industriesâ How to confidently tell people who youâre looking to meetâ Tips to make sure your pitch is memorable and effective
đ Key Takeaways:đš A great elevator pitch starts with a short success storyđš Be specific about the type of person youâre looking to meetđš Give your listeners a clear action step (like introducing you to a friend!)đš If youâre in a room with others in your same profession, make your pitch stand out!
đĄ Bonus Tips for Networking Meetings:⨠Pick a seat where you can see the whole room when speaking⨠Stay focusedâeven if thereâs a distraction, keep going⨠If others in the room do the same job as you, sit separately and make your pitch unique
đ Resources Mentioned:đ Referrals in 60 Seconds Playbook â Get it at networkerschewerguide.net/products
đ§ Missed the last episodes? Check out:đš Episode 17 & 18 â Guest interviews on crafting great elevator pitches
đ Connect with Faithann & Learn More:đť networkerschewerguide.net
Take Action! Use these tips to improve your elevator pitch and stand out at your next networking event!
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In this episode, Faithann welcomes Vice President of Sales and Development Nathan Howell with Advantec Solutions to talk about how making friends is key in business, not just finding customers. When you trust people, itâs easier to work together and help each other succeed.
âď¸Grab your "First Impressions" Guide mentioned during the show here.âď¸
What Youâll Learn:
Friends Over Customers: In business, strong friendships lead to better opportunities.The Power of Testimonials: Sharing kind words about someoneâs work can make their day and boost their confidence.The Magic of Stories: Using real-life stories helps people understand what you do and remember you better.Elevator Pitches: Learn how to make the most of your 60 seconds when introducing your business. Be specific, tell a story, and make it easy for people to connect with you.Knowing Your Audience: Adjust what you say depending on whoâs listening. The more relatable your story, the more people will respond.Key Tip: When sharing, use phrases like âfor exampleâ to grab attention. People love hearing stories that they can imagine themselves in.
Whether youâre new to networking or a pro, this episode will help you build stronger connections and feel more confident in any room.
Where to find Nathan from Advantec Solutions:
LInkedIN
Website
Youtube
Purchase Faithann's "Referrals in 60 Seconds" playbook to create an impactful elevator pitch of your own that makes it easy for others to bring you referrals here.
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Get your free "How to Make a Great First Impression" download mentioned in the show:
âď¸Powerful First Impression Downloadâď¸
Welcome to Episode 17 of the podcast! This episode is extra special because Faithann welcomes her very first guest, JoAnne Stiles, from Stiles Realty Group. JoAnne has been in real estate for over 20 years, and sheâs here to share her expertise about crafting the perfect elevator pitch to stand out in networking meetings.
What You'll Learn in This Episode:What Makes a Great Elevator PitchJoAnne explains why specificity is key. A great pitch should be clear and make it easy for others to help you.Learn how to avoid being too broad and how a specific request can lead to actionable referrals.Creative Examples from JoAnneâs PitchesGarage Sale Tip: JoAnne shares how she uses garage sales as a way to identify potential home sellers and why it works so well.Holiday Decorating Tip: Discover why decorating for Christmas might hurt your home sale and how JoAnne uses fun topics like Christmas trees to make her pitches memorable.Engaging Your AudienceUsing fun and relatable questions to grab attention, like asking if people are on âTeam Real Christmas Treeâ or âTeam Fake Christmas Tree.âWhy participation and interaction make your pitch more memorable.Networking Doâs and DonâtsDO: Be genuinely interested in others and mix up who you talk to at meetings.DONâT: Repeat the same pitch every time without adding something new or helpful.Bonus Tips for Advanced NetworkersHow to adapt your pitch on the fly based on whoâs in the room.Tying your message to current events or shared experiences to make a lasting impression.About Our Guest:JoAnne Stiles is a real estate broker based in Norman, Oklahoma. She owns Stiles Realty Group and has six agents on her team. Joanne also manages Stiles on Gray, a beautifully renovated office and co-working space in a historic building. Her expertise in real estate and networking makes her a go-to resource for anyone looking to grow their business connections.
The Networker's Tour Guide BlogRead Tour 31: Trust in 60 Seconds? as a great compliment to this episode.
Final Takeaway:Your elevator pitch is not about impressing others; itâs about involving them. By being specific and fun, you make it easier for people to remember you and refer you.
Action Step:Next time you create a pitch, ask yourself: âDoes this paint a clear picture? Will it stick in peopleâs minds?â
Thanks for tuning in to Episode 17! Donât forget to subscribe and share this episode with a friend who wants to improve their networking skills.
Grab your free "Powerful First Impressions" download here.
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Welcome to Episode 16! This is the first part of our series on creating your perfect elevator pitch. If youâve ever felt unsure about what to say during that short introduction at networking events, this episode is for you.
âď¸ Grab Your FREE First Impressions Resource âď¸
An elevator pitch is a 30-60 second introduction where you share who you are, what you do, and who you help. Think of it as your chance to grab the roomâs undivided attention and make a memorable first impression. But, thereâs a right wayâand a wrong wayâto use this precious time.
Host Faithann shares the importance of painting a clear picture of your ideal client or referral. Using an analogy called "looking loud," she explains why you should describe your ideal client in specific, memorable terms. When you do this well, the people listening will know exactly who to refer to youâor even recognize themselves as your perfect client!
Key Takeaways:
Paint a Clear Picture: Donât just say what you do; describe the type of person you're looking to connect with. For example: âIâm looking for someone whoâs struggling to find the perfect Motherâs Day gift.âFocus on One Thing: If you have multiple businesses, pick one to highlight during your pitch.Donât Waste Time: Avoid buzzwords, acronyms, or unnecessary details (like how long youâve been in business). Stay focused on what matters.Make It Easy to Refer You: Teach others how to bring you up in conversation by using specific examples and language.Why It Matters:Your elevator pitch isnât just about youâitâs about helping others see how they can help you. When you create curiosity and make it easy for people to connect you with your ideal clients, youâll get better results from your networking efforts.
Tune in to learn how to master your 60 seconds and stand out in any room! Donât miss the next episode in this series, where Faithann shares real-life examples and invites special guests to workshop their pitches live.
Free Resource:Want to make a great first impression? Faithann has a free guide to help you leave a lasting impact. Get it now.
Email Faithann at [email protected].
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Welcome to the Networkers' Tour Guide Podcast
Host: Faithann
Are you a business owner or professional struggling with networking? Does walking into a room full of strangers feel overwhelming? Faith Ann, your tour guide through the networking terrain, is here to help! In this episode, she shares tips to make networking easier and brings insights from the world of business success. Get ready to learn how to network like a pro and build meaningful relationships!
âłď¸ Grab your free "First Impressions" download here.
Episode Highlights:Networking is about creating opportunities for others so theyâll feel empowered to return the favor when you need it. Itâs about generosity and connection.Faithann emphasizes: Relationships are at the heart of networking, and generosity is the key to success.Lessons from Joe Roganâs Comedy Club
Joe Roganâs "Mothership" comedy club was designed with the needs of comedians in mind. From the stage setup to backstage comforts, everything was intentional.Networking takeaway: Think of ways to prioritize the needs of those youâre connecting with. When you go the extra mile, youâll earn respect and trust.Small Gestures Make a Big Impact
Faithann shares relatable examples, like Samâs Club providing convenient trash cans. Small details create memorable experiences.Networking tip: Pay attention to small gestures that show consideration, like confirming appointments or being mindful of time limits.Practical Networking Tips:Appointments:
Confirm appointments 24 hours in advance.If you need to reschedule, propose an alternative time right away.Respect othersâ time by checking in at the start of a meeting about time constraints.Conversations:
Be the âtour guideâ of group conversations. Fill in context so no one feels left out.Make introductions when people you know havenât met.Compliment others sincerely, especially during introductions.General Tips:
Always carry useful items (gum, ibuprofen, pens) that others might need.Be mindful when sharing photos from events; ensure theyâre flattering.Reflect on your interactions to identify areas for improvement. Small changes can make a big difference!Read Tour 15 of The Networker's Tour Guide blog here.
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