Episodi
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*****End 2024 on a Great Note by Subscribing and Following the Best Small Business Podcast on Apple or Spotify*****
We want to thank 2024 for being a year of understanding, learning, and reflection. As a small business we have had to continue that this a business of love that grows as we grow as a company and as a culture. We keep learning that the business landscape changes daily and we have to adapt on the run it seems at times. We also reflect on where we started, where we are now, and where we hope to go in the future.
2025 already has some business owners worried and we understand those feelings. Those who are wondering if they will start their business soon, there are no guarantees of success but you will never know if you don't try. Tune in to this episode and see where your thoughts are about being or becoming a business owner in 2025.
#becomingabusinessowner #smallbusinessowner #blackpodcastersassociation #blackpodcaster #apparelbusinessowner #smallapparelbusiness #businessesin2025 #forcastingbusinessfor2025 #economyin2025 #eonomicstatusfor2025
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We come with a great feelin of collaboration because of our inter with @Ermias Hagos of The Black Experience Podcast (YouTube). We are appreciative of him reaching out and inquiring if we would be willing to sit down and have a meet and greet session. Then we went on to realize all the great things we all have in common and then to put it on wax as they say lol.
The main thing to take from this episode is to be specific in what you are looking from in a potential collaborator and what everyone can possibly gain from the collaboration. Whether it is more views, more customers, better sales, etc., just be willing to understand what you are looking for. Click the link and tune in.....
#collabs #workingwithothers #likeminded #collaborations #HookingUp #talkingaboutthings #networking
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Episodi mancanti?
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A small business loan is money that can be borrowed from a prospective lender that will have to be paid back with interest. While a small business grant can be free money awarded to a small business that does not have to be paid back. The key from those last two sentences is that a loan requires repayment, whereas a grant does not.
There a key points about a small business loan and grants:
Application process:
Loan applications usually focus on creditworthiness and the ability to repay. We have talked about in an earlier episode about fixing your personal credit first. We continue to preach that after you become 18 your credit score number means more to you than your SS#.
Eligibility Criteria:
Both loans and grants may have certain criteria eligibility requirements based on certain business factors such as: size of the business, industry, location of the business, and financial health of the business. Sometimes grant eligibility can be more restrictive.
Just be aware of the financial stipulations can also can be associated with getting a loan or a grant. Tune in to this episode to see if your business can benefit from some financial stimulation.
#businessloan #businessgrant #financiallender #loan #grant #repayment #gift #freemoney #flexibility #applicationprocess #moneyawarded
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There are a number of ways a small business can accept payment from customers. Merchant services are various financial services for businesses to accept and process electronic payment transactions. It sounds simple, but that includes everything from hardware used for card payments to the virtual gateways that secure online transactions. As always, nothing in life is free either. The average credit card processing fee, which will be taken out of the merchant's (the business) sales revenue. This fee may range from about 1.5% to 3.5%. Merchants can negotiate their card processing fees, and they are not set in stone.
October of 2024, we had been noticing some "new" and "unexplained" charges coming from our business bank account for awhile. M&T Parker LLC has has a portable payment operating system from Clover. There had always been a standard monthly fee with a percentage fee of a certain percent on the amount of a processed purchase amount. We mainly used it for pop up events and in person purchases as well for our loyal customers. Long story short, we have not parted ways with Fiserv (the parent company) and Clover because of the unexplained charges and other not so cool customer service business transactions. Tune in to see if your small business is being service fees to death as well.
#smallbusinessowner #merchantservices #acceptablepayment #onlinetransactions #creditcard #creditcardpayments #banktransactions #monthlyfees #percentagefees #processingfees #electronicpayments #financialservices
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Over the years we see how celebrities are expanding their brands in multiple ways. It used to be a way of thinking to "let the little guy have this one". They basically were meaning not to go after every dollar, but how times have changed. The world of celebrity can be measured from the White House to the out house. Celebrities are casting a bigger net in the sea and they are now catching small businesses in them as well. They have so many advantages that many small businesses don't have. If they come into contact with a small business that contact could literally sink a small business. We want to let small business owners to keep on fighting and see what may happen when celebrities reach down to become business owners.
#smallbusinessowners #celebrity #celebritybusinessowners #smallbusiness #markerting #advertising #influencer #applepodcast #spotifypodcast #podcastshow #podcasters #blackpodcaster #blackpodcasterassociation #businesspodcast #itunespodcast #podcastinglife #podcastinghost
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*****Subscribe today to the Watch4thehook Business & Entrepreneur Podcast*****
For our small business owners, take time right now to mark down your expenses as we go into 2025. It is always harder to argue facts than fiction or opinions. Write down what your day to day, month to month, or year to year expenses are for your business. This will help you to see how the current economic status is affecting you and your business. They say, "money makes the world go around". It is actually the movement and the exchange of monetary sources that makes the world go around. That is why there were 2 economic stimulus packages passed by the U.S. Congress during the height of the global Covid-19 pandemic. People were not getting out spending money, or exchanging monetary sources. The economy is paced by the population spending their hard earned dollars with businesses off all calibers. The issue is for the upcoming United States Presidential Administration, how will they make the following business concerns better of worse for small businesses.
Access to capital Business taxationTariffs on imported goodsTariffs on exported goodsBusiness loan qualifications#election2024 #yourvote #votingimpactsbusiness #smallbusiness #politicsimpactsbusiness #podcastinterview #franchise #podcastseries #spotifypodcast #applepodcast #inspiration #motivation #podcastlife #entrepreneur #womeninbusiness #podcastlove
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We acknowledge to some the world looks a lot different right now, and to some the world looks a lot clearer. Small business owners, we feel your uncertainty and The Hooks may keep coming our way. This episode may take a more political stance than most, but we have to realize politics plays a role in just about every aspect of our everyday lives. Politics can regulate who your business can bank with or receive access to capital from. Politics can dictate your tax rate or how taxes can impact your business. Politics can impact whom you could hire to help work for your company. We would love for you all to tune into this episode and hopefully be exposed to a way of thinking about politics differently....
#election2024 #yourvote #votingimpactsbusiness #smallbusiness #politicsimpactsbusiness #podcastinterview #franchise #podcastseries #spotifypodcast #applepodcast #inspiration #motivation #podcastlife #entrepreneur #womeninbusiness #podcastlove
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This is a deeper dive into our topic from Episode 125: Is Your Influence Worth Your Price. We are really trying to prepare business owners and potential business owners how to study and analyze social media stats. Also, it may be best to understand that influencers are not professional paid advertisers or advertising agencies. Some maybe able to "sell" themselves, but that doesn't mean they can sell anything. Have you ever noticed when an influencer is promoting a prominent product, there is always a massive paid adverting campaign behind it? They are just the paid talent in that commercial, they are not the master mind or engine behind that paid advertising campaign. The big issue comes when they are paid to be that master mind on social media for a specific product and they don't know how to be that for a particular company. Then as a company your return on investment (ROI) will probably be a negative impact. Listen in to this episode to better understand if paying a social media influencer the right move for your company.
#socialmediainfluencer #paidadvertising #advertisingagency #paidadvertisingcampaign #influencer #numberoffollwrers #numberofsubscribers #likes #subscribers #shares #post #repost
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There are so many "influencers" out there, and they will market and promote them as the one thing your business is missing to take it to the next level. You can go and research their social media following to see what type of attention they are garnering out there too. You can check out how many followers they have, how many likes their post get and all that. In the mist of during your research you should be able to see if their influence is worth the price. You can pay attention if someone has 500,000 thousand followers on a social media platform but are getting 500 likes on their post, their interaction with their audience is very low. We have been taught that you look for a 10% average of interaction from followers on that person's post. Yes we know, I thought I was going to kill them with one mentality applies. There will be some misses when it comes to social media and we know that. But just tune into this episode to see if their influence is actually worth the price they maybe charging your business.
#influencers #socialmedia #socialmediamarketing #followers #likes #subscribers #activelisteners #businesspodcast #entrepreneurpodcast #youtubepodcast #spotifypodcast #podcastlife #podcasthost #podcaster #blackpodcastersassociation
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We are deep diving more into the psyche of business owners in this episode. Lots of times a business owner can misinterpret a comment or feedback as hating or a negative response. Sometimes, solicited advice because you asked for an opinion can come in varies shapes forms and fashions. We talked about in our previous episode, you cannot do it all alone. Your network can determine your net worth is a frequently used statement right now. You have to be open to opinions, critiques, and criticisms. To think you know it all as a business owner can be a grave mistake. This way of thinking can lead you back to our episode of is your business thriving, surviving, or dying. We constantly talk about checking your ego at the door to help your business in positive ways. This is the perfect episode for open minded business owners, and those closed-minded ones nee to tune in too!!!!!
#businesspodcast #openmindedness #thinkingaboutthingsdifferently #businessowners #watch4thehook #businesslife #businessmindset #businesstips #blackbusinessowner #blackpodcasterassociation #creativesondisplay #influencer #lifestylepodcast
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***** Please Follow our new Instagram business page, Watch4thehookBusinessPage*****
As small business owners we sometimes try, or even have to be the whole damn show. You have to be the event originator, organizer, promoter, advertiser, marketer, attendee, etc. It can be overwhelming and can take you down a rabbit hole to nowhere. We constantly talk about checking your ego at the door as a business owner, and that maybe hard for some of us to do. Teamwork makes the dream work, but if you are wanting all the accolades that comes with the success, are you willing to accept the blame if it is not as successful as you dream it to be.
We know it is hard to keep that same energy as a business owner but sometimes you may have to get "help" from others. That "help" may give you the energy boots your business needs. You will have hits and misses, but you have to be able to deal with the misses as they come along. Tap in and hear if you are a business owner who is looking for real feedback about their business.
#businesstips #newepisodes #blackpodcast #blackpodcastassociation #podcasthost #explorepage #podcastshow #itunespodcast #eventplanning #popupevents #smallbusinessmarketing #youtuber #smallyoutuber #spotifypodcast #applepodcast #podcastinglife
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*****Please Go Follow Our New Instagram Business Page, Watch4TheHookBusinessPage*****
We were hit with a hard Hook to swallow a few weeks ago. Some low-down ass persons or entity secured the access to our original IG page, Watchfourthehook. Our access was disabled and to our knowledge they deleted our entire page. We had that page for over 4 years and had so many memories tied to that page. I always talk to Tatiana about being able to capture those "lightning in the bottle" moments on that page. Those moments were content created from scratch like our Hook Up Session interviews. My goodness just thinking about losing those and i am ready to chicken choke a MF. All those late nights of thinking, plotting, planning etc. gone without much of a trace. No real reason why to evil steal our page, we are not some big company or major money producer. That was years of hard work taken away in a whim just because someone thought it was a thing to do on that day. If you want to know my true feelings, and all the curse words I felt like using in this episode.
rzmfunhrtizs is the profile that stole ours by the way!!!!!
#socialmedia #profilehacked #profilestolen #instagram #facebook #youtube #followers #subscribers #likes #shares #post #socialmediamarketing #paidadvertising #socialmediapresence
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There are lots of business owners who have other friends who are also business owners. Parts of the friendship is supporting each other in their business ventures and vice versa. But at what time does the friendship turn into a businesship? This is where the one friend business owner only deals with the other friend when it comes to business issues only. Where did the friendship go? How did it get this way, or did they see they could more out of you on the business end and not be a friend at all anymore? They are only counting on you to help, but are they going to start counting you in on things?
We have talked numerous times about checking your ego at the door as a business owner. You as a business owner should always be in learning mode. The way you see a 9 maybe a customer or friends 6. If you can understand how they see that 6, you can possibly grow as a business owner. Sometimes your friends can help your business and possibly give you all a evenly distributed businesship. All you have to do is tune in to this episode and see are you in a mutual businesship...
#businesship #partnership #friendship #businesspartners #businessgoals #entrepreneurs #smallbusinessowners #applepodcast #spotifypodcast #youtubepodcast #deezerpodcast #pandora #amazonpodcast
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We have learned over the years that being a business owner, you may ask request from your customers. Those are called Calls to Actions aka CTAs. The first line in the blog is a CTA, and we hope you do it for us too. lol Our CTA in writing is a clear and direct message that will elicit the response we are hoping from our customer or audience. A CTA can also be a marketing tool to get the consumer to take in what you may be asking or requesting from them.
CTAs can be conversation starters, attention grabbers, motivational in nature, and etc. There also can be the overuse of CTAs in one setting. Download, subscribe, like, share, love, etc. all at once can turn your customers or consumers off. Sometimes when it comes to CTAs, less may get you more. Tune in to this episode and see if you or someone you know has too many calls to actions.
#calltoactions #CTAs #download #subscribe #like #love #read #access #achievement #marketing #listento #podcasting #business #leads #assets
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A lot of business owners are still working a 9 to 5 job to fund their entrepreneurial dreams. This is termed as bootstrapping. A form of self-funding that helps you leverage your own financial resources to support your business dreams. This is the infamous Bank of Parker we have referred to so many times over. Our reality maybe a nightmare to other business owners who may not be able to leverage their income to help keep their business thriving, surviving, or dying.
There is even a flipside to this situation where your 9 to 5 increases in some form or fashion where it begins to take away the time you have allotted for your small business ventures. You may have gotten a promotion, work schedule change, etc. Whatever it is, it is now demanding more of your time and your business my start to suffer from it. Tune in to this episode to see how your profession can fund your small business dreams.
#businessfunding #moneymanagment #smallbusinessdreams #entrepreneurialmindset #womeninbusiness #smallbusiness #shopsmall #smallbusinesssupport #businessstartup #blackownedbusiness #localbusiness #businesspodcast
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In this episode we are talking about how lingo can help or hurt your business. What actually is lingo? Lingo is the language and speech, possibly the jargon, slang of a particular field, group, or individuals. An even deeper dive for lingo is a corruption of lingua, Latin for tongue. For us of African descent, over 2,000 languages are spoken in Africa. Over 80% are not written down, so what does that mean? The lingo translates across many of different people.
We are talking about also how as a business owner how can you interpret feedback about your business. How your customers are speaking about their interactions with your business, whether good or bad. Do you as a businessowner understand what they are saying about your business? Your business practices? Your business concepts? Tune in to this episode to see is your business lingo helping or hurting your business.
#lingo #messaging #businessmessaging #podcastlife #businesscoach #applepodcast #podcastmovement #podcastcommunity #podcastlove #businessmindset #businesstips #businessadvice #tuneinpodcast #businessstrategy #businessmindset #businesslanguage #lingo #buinesslingo
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Have you ever been to a meet up, social or networking event and felt underwhelmed? We always talk about how time is the greatest commodity you have that you can never get back. You invest your time into certain events, and you felt like you got absolutely nothing from it. The networking wasn't networking for some reason. It could be a number of reasons why things didn't go as you had planned. The host could not have been friendly, drab environment, no grown-up cocktails, etc. The main issue is now you have met Individuals whom you thought had liked minded interest and you got absolutely nothing new from these encounters, Now What do you do? Tune in to this episode for Part 2.
#netowking #meetup #socialgatherings #networkingevents #businessmeetings #popupshop #smallbusinessfunctions #podcastinglife #podcastermeetups #smallpodcasters
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*****Please Leave Us A 5* Review on Apple Podcast When You Get a Chance*****
Have you ever been to a meet up, social or networking event and felt underwhelmed? We always talk about how time is the greatest commodity you have that you can never get back. You invest your time into certain events, and you felt like you got absolutely nothing from it. The networking wasn't networking for some reason. It could be a number of reasons why things didn't go as you had planned. The host could not have been friendly, drab environment, no grown-up cocktails, etc. The main issue is now you have met Individuals whom you thought had liked minded interest and you got absolutely nothing new from these encounters, Now What do you do? Tune in to this episode and next one (Part 2) to see what can come from this.
#netowking #meetup #socialgatherings #networkingevents #businessmeetings #popupshop #smallbusinessfunctions #podcastinglife #podcastermeetups #smallpodcasters
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This episode will take you a journey into the world of business competitor and a business comparator. A business competitor is an organization that offers similar or almost identical products or services as another business. A business comparator is possibly a group of businesses that are selected according to size, sector, geographic spread, or other criteria to be used as a basis of measurement. Basically, we are talking about how some businesses compare themselves to others and how they measure up or against other companies as well. In this episode we talk about how business owners can let their egos get the best of them when giving a real assessment of their business. We as business owners in the apparel business no we don't compare with larger scale smaller businesses. We know to compare ourselves to smaller, online ecommerce businesses that fit close to the same criteria we fall in. This episode we hope to inform business owners about seeing your business as a competitor or a comparator to other businesses.
#businesspodcast #podcasting #podcastcommunity #motivation #businesstips #entrepreneurpodcast #inspirationpodcast #smallbusinessowner #businessconsulting #smallbusinesspodcast #womeninpodcasting #podcastinglife #podcastaddict
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The business landscape is always changing and for business owners that means you have to change as well. In that phase of adapting also comes a phase where understanding what you are trying to accomplish will come in handy too. Lots of times being aware of when to and when not to do certain things will be crucial to your business and how it runs day to day. Even when it comes to getting around the right crowd there will be so many challenges. You may be approached by any and every one with their pitch to help elevate your business to the next level, and that is a can of worms in itself. This goes to the adage of getting your foot in the door. That is just part of the battle right there. The most important part is once you are in the building, make sure you are in front of the right people. This is where you are in the right building, but in the wrong room comes from. Tune in and find out are you heading in the right direction.
#businessmindset #businessventures #entrpreneurdreams #podcastcommunity #podcastaddict #podcastmovement #onlinebusiness #businessadvice #womeninbusiness #businessleadership #womenpodcasters #podcastinspiration
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