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At a time of great uncertainty in the market and the world, Gabe Greenberg and his company GABBCON are the trusted resource to help manage and navigate through change. From media and marketing, people and culture, to technology and ad agency partner review and selection, enterprises of all sizes call on Gabe and his team for support. Mr. Greenberg has worked both as a brand client and sales person spending his entire professional career focused on media and marketing. Mr. Greenberg has delivered more than $1BN in media revenue during his career and has held posts on the client side at Microsoft and sales and marketing roles with Vibrant Media, Autobytel, The Trade Desk and Delivery Agent.
In this episode of Asking Out Loud, Gabe sits down with The New School's Academic Director, Global Executive M.S. in Strategic Design and Management, Melissa Rancourt, to talk about the revolutionary blockchain technology and explore its potential impact on creativity and communications.
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Richard Edelman is the President and CEO of Edelman, a global communications firm. The firm was named “PR Agency of the Decade” by both Advertising Age and The Holmes Report. Richard topped PRWeek’s list of most powerful executives (2013), was recognized as the third highest rated CEO by Glassdoor (2014) and was inducted in the Arthur W. Page Society’s Hall of Fame (2014). He is regarded as an industry thought leader and has posted weekly to his blog since 2004. Richard is consistently mentioned as one of the top 25 foremost experts on corporate trust.
In this episode of Asking Out Loud, Richard lifts the lid on the evolution of PR as a discipline and reveals what the future looks like for the sector.
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Brian Wong is the co-founder and CEO of Kiip (pronounced "keep"), a category-creating mobile rewards network that is redefining mobile advertising through an innovative platform that leverages "moments of achievement" in games and apps to simultaneously benefit users, developers and advertisers.
Called the youngest person to ever receive venture capital funding by TechCrunch and the Wall Street Journal, Brian received his Bachelors of Commerce degree from the University of British Columbia at age 18, after skipping four K-12 grades.
In the latest episode of our series, Brian sat with The New School’s Melissa Rancourt to explore the creative process and where he thinks the tech and creative industries are heading.
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David Shing is Verizon Media’s digital prophet, working across the globe to identify new opportunities for the business. He regularly speak at conferences worldwide, discussing the latest trends and the future of the web to provide insight on the evolving digital landscape.
Previously he served as AOL’s European Head of Media and Marketing, before taking on his current mantle in NYC. In short he's spent most of his adult life in the digital world.
In the latest episode of our series, Shingy sat with The New School’s Melissa Rancourt to explore all things digital, D2C, innovation and where the world is heading right now.
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Ellie Norman is the head of marketing at Formula One. She joined from Virgin Media in 2017. She is a versatile marketing leader with over 16 years experience in fast moving complex commercial environments, including four years in Telecoms & Entertainment Marketing and eight years in Automotive Marketing. She's successfully lead both internal and agency teams to work to levels of excellence.
In the latest episode of our series, she sits with The New School’s Melissa Rancourt to talk about how she's helping F1 innovate and change as a brand.
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Bessie Lee is Founder and CEO of Withinlink, a China-based startup incubator and early-stage venture fund focused on marketing technology that supports China’s media communications industry. With more than 28 years of experience in the media communications industry in Greater China, she draws upon an extensive network of thought leaders to offer extensive experience in business management and networks to fund and mentor startups and to create winners. She was recently honoured as one of the 29 most inspiring women in digital, a prestigious recognition and an important symbol for female empowerment at and by Dmexco, The Female Quotient and Refinery29 in 2017.
In this episode, she sits down with The New School’s Melissa Rancourt to talk about innovation and her experiences of building businesses in China.
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Akon is an American-Senegalese singer and producer. Brought up in a family of musicians, he spent his early childhood in Senegal before leaving at the age of seven to live in the USA in Union City, New Jersey. A Grammy-nominated, multi-platinum selling artist, producer, entrepreneur, and philanthropist, Akon is one of the world most influential voices in music today.
As an entrepreneur, he's also been working to redefine how individuals can make a difference in the development of Africa, investing in everything from Blockchain to energy. In this episode, he sits down with The New School’s Melissa Rancourt to share some lessons he's picked up along the way.
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What does it take to develop talent to become the next generation of business leaders? Karen Kaplan, the current Chairman and CEO of Hill Holiday, is certainly in a position to provide answers. She joined the company as a receptionist, to save money for law school. Three decades later, she’s had just about every job there is to have at an agency, gaining valuable insight into how to approach each business challenge with a fresh perspective.
In this episode, Karen shares stories from her career with Melissa Rancourt and explore how she built an executive team of over half women, what it's like to be one of the few female agency chairmen in the country and more. -
As T-Mobile’s Executive Vice President, Marketing & Experience, Nick Drake is responsible for all marketing, product management, and digital platforms. His team is tasked with ensuring we deliver incredible marketing and customer experiences while driving the company’s digital transformation efforts.
In this episode, Nick sits down with The New School's Academic Director, Global Executive M.S. in Strategic Design and Management, Melissa Rancourt, to question what the future of digital marketing might look like and what (if anything) teams can do to prepare for the next revolution.
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Tom Donaldson is the VP of the Creative Play Lab at the LEGO Group and Jill Wilfert is the company’s VP of Global Licensing and Entertainment. Together they are helping to continually re-invent the LEGO brand and redefine how it engages with its millions of fans around the world. Whether it’s entertainment and film franchises or the creative possibilities of technologies like AR and VR, the pair focus on the power of play and what it can do to help the brand and deliver results.
In this episode of Asking Out Loud, they sit down with The New School’s Melissa Rancourt to explore the power of play and why LEGO remains one of the world’s most loved brands.