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For Episode 150, I’m flipping the mic toward the man behind this very show—Josh Culler of Culler Media. If you’ve noticed how the podcast audio, video, and consistency leveled up… that’s all Josh. But today’s episode goes deeper than tech and editing.
Josh shares his journey from forklift operator to founder of a media company serving real estate brands, coaches, and investors nationwide. We talk about the power of consistency on social, building credibility over time, what makes content actually convert—and how Josh has pushed through tough seasons in business without quitting.
If you’re building something and feel stuck in the “no traction” zone, or if you’ve been hiding from content because you’re scared of judgment… this one’s for you. Josh keeps it real about entrepreneurship, marketing, and staying the course when results don’t come fast.
Key Talking Points of the Episode
00:00 Introduction
00:25 JJ’s Joke of the Week
06:00 Who is Josh Culler?
08:44 Josh’s story: from forklift driver to marketing director to entrepreneur
12:52 Transitioning from W-2 to full-time media business in 2019
14:50 How COVID changed his business and made him pivot faster
16:35 Problem solving as a superpower in business
19:23 Detaching your self-worth from your business results
24:54 Why social media feels awkward—but why you must show up
29:22 The truth about content metrics: 1 lead > 10,000 views
33:11 Jason’s social content experience: no likes, but still working
35:10 Marketing with money vs. marketing with time
36:27 DIY content: start with your phone, then scale up
38:03 Answer real questions your audience is asking
40:44 How to start on social media: just do it
44:11 Product marketing lessons from running a sneaker side hustle
47:13 Jordan vs. LeBron: Josh’s surprising answer
50:33 Josh’s next evolution: digital consulting and fractional CMO
53:05 Get in touch with Josh
Quotables
“You need to emotionally detach from the results to make good marketing decisions.”
“Start scrappy. CapCut, your phone, your face, and a clear message—that’s all you need to start.”
“Detach your identity from the result. You are not your likes. You are not your metrics.”
Links
Josh Culler
https://www.facebook.com/cullerjosh/
https://www.instagram.com/joshkculler
https://www.youtube.com/@joshculler
608B Capital
https://www.608bcapital.com
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In this weekly ramble, I break down one of the most influential books I’ve ever read—Extreme Ownership by Jocko Willink. This episode isn’t a chapter-by-chapter summary. It’s a deep dive into how the mindset of extreme ownership has transformed the way I lead, parent, invest, and handle adversity.
I share real-life stories—from my early flips and hiring missteps to leading a sales agency and raising my kids. And the common thread in all of them? At the end of the day, you are responsible. When things go wrong, it’s not about pointing fingers—it’s about stepping up and owning the outcome. That’s how real leaders think. That’s how people who win long-term operate.
If you’ve ever struggled with blame, excuses, or the need to control what’s out of your hands, this one’s for you. Let’s talk about owning your life.
Key Talking Points of the Episode
00:00 Introduction
02:00 JJ’s Joke of the Week
03:05 The core principle: you are responsible for everything in your life
04:16 Why most people deflect, blame, and point fingers
06:27 You can’t change the past—only what you do next 09:11 How you should be taking extreme ownership 13:34 Leadership lessons: owning what your team does under your name
17:13 How taking extreme ownership as a leader builds trust
21:01 Ownership = Control
23:55 Inventory check: where are you deflecting responsibility right now?
Quotables
“Extreme ownership isn’t about blame, it’s about control. It’s about what happens next.”
“When things go wrong, ask: what did I do or not do to let this happen?”
“Leaders who blame rarely grow. Leaders who own get better, stronger, and more trusted.”
Links
608B Capital
https://608bcapital.com
Extreme Ownership
https://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057
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Fehlende Folgen?
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In this powerful sit-down with my good friend Tim Bratz, we go beyond real estate and straight into resilience, ego, family, and leadership. Tim’s story isn’t just about building a real estate empire, it’s about rebuilding with intention when everything gets hard.
From climbing to 4,800 doors and then intentionally scaling back to just 2,000, Tim shares the lessons he learned the hard way—through lawsuits, market shifts, partner friction, and being millions underwater. We talk about staying consistent, navigating failure with integrity, and the massive impact that community and mindset have when your back’s against the wall.
If you’re an entrepreneur, investor, or high achiever in any space, this episode will hit home. Real talk, real strategy, and real legacy—it’s all here.
Key Talking Points of the Episode
00:00 Introduction 04:13 Why Tim’s consistent voice built trust over time 05:45 Tim’s response to public criticism on BiggerPockets
11:45 Tim’s story: from blue collar Ohio kid to multifamily investor 13:35 Growing his rental portfolio to 4500 doors by 2021
14:36 COVID chaos, eviction moratoriums, and carrying toxic deals 16:02 Two biggest survival tools: community & doing the work
19:05 Narrowing from 12 states to 2: getting lean and focused 21:10 Ego & real estate: did the door count ever matter too much? 23:00 “More” = more stress, more problems, more distraction 25:00 Tim’s first mastermind story: drunk on New Year’s Eve, PayPaling $5K 29:45 The ROI of proximity: how he tripled his income in 10 months 34:19 The birth of Legacy Family 37:31 From liability to asset: how a game night became a mastermind 41:40 The mindset to have everything figured out
43:50 Surviving a $100M Texas deal gone wrong and raising $20M to fix it 50:04 The difference between relational vs. transactional members in masterminds 51:38 The 3-year Principle
55:40 Social media presence ≠ real reach
01:01:31 The impact of reputation and consistency in networking
01:08:28 How Tim prioritizes family over everything (including business)
01:12:16 Why proximity builds better kids and how his family travels with his mastermind 01:14:05 Time blocking, boundaries, and making work serve your life
Quotables
“I made $400,000 in 10 months after I finally invested in the right room. That wasn’t luck—it was community + doing the work.”
“The people who’ve stayed in the room for 2–3 years? That’s who I’ll be judged by.”
“More wasn’t better. More was just heavier. Heavier debt, heavier stress, heavier everything.”
Links
Tim Bratz
https://www.instagram.com/timbratz/
608B Capital
https://608bcapital.com
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In this week’s ramble, I dive deep into a book that hit me harder than I expected: The Let Them Theory by Mel Robbins. This isn’t just another mindset book, it’s a framework for how to reclaim your peace, your focus, and your freedom by letting go of the things you can’t control… especially what other people think.
From family drama to business gossip to childhood wounds, I unpack how this book reshaped my thinking and why I believe this mindset shift belongs in the top 3 most impactful reads of my life. I also share personal stories—some raw, some emotional—about how “letting them” has helped me step into a stronger version of myself.
If you’re feeling weighed down by criticism, expectations, or needing to be understood—this episode is for you. It’s time to burn the ships of validation and get back to owning your life.
Key Talking Points of the Episode
00:00 Introduction
01:48 JJ’s Joke of the Week
02:23 The 3 books that shaped my mindset 05:05 Why you should listen to the audiobook version 06:37 What the “Let Them” theory is all about
08:59 “My reaction to their reaction won’t change their reaction”
10:39 Why this matters for overthinkers, people-pleasers & high achievers 12:23 Let them judge you and stop explaining yourself into exhaustion 13:53 How judgment kept me up at night about leaving corporate
16:10 Their opinion of you is none of your business 17:10 Let them leave: family, friends, employees, clients
20:21 Why I chose distance to protect my kids
23:23 Let them talk: gossip, criticism, doubt 26:25 The power of silence against people talking about you
27:39 Let them not support you: not everyone will clap when you win
29:02 Burn the emotional ships: stop needing validation
Quotables
“My reaction to their reaction won’t change their reaction.”
“Clarity doesn’t require consensus—just commitment.”
“You never hear someone ahead of you talking down to people behind them.”
Links
608B Capital
https://608bcapital.com
The Let Them Theory
https://www.amazon.com/Let-Them-Theory-Life-Changing-Millions/dp/1401971369
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In this special episode of Burning the Ships, I sit down with Matt Brooks, guitarist and founding member of the hard rock band Like a Storm—one of the most successful musical acts to come out of New Zealand.
Matt pulls back the curtain on what it really takes to turn a dream into a worldwide touring machine. We talk about the band’s DIY beginnings, how they used grit, belief, and bold thinking to go from opening gigs to chart-topping international tours without a major label deal, and how Matt is overcoming the rockstar life he has grown to know for years.
From creative freedom to business strategy, this conversation isn’t just for musicians, it’s for anyone willing to bet on themselves when no one else will.
Key Talking Points of the Episode
00:00 Introduction
00:39 JJ’s Joke of the Week
01:29 Who is Matt Brooks?
09:27 Matt’s introduction to his passion for music
14:26 The challenges of being a musician in New Zealand
16:37 Where Matt’s love for music comes from
18:23 How playing in a band is like a business partnership
20:29 The pros of working with family in music
23:43 Making the decision to move to Vancouver
27:53 Why Matt and his brothers moved to Vancouver
32:39 The beginning of Like a Storm’s success
39:12 Joining Creed on tour for the first time
41:38 How resilience and determination helped Like a Storm succeed
43:24 The vicious cycle of the music industry
46:00 Finding challenges to foster continuous growth
48:24 The cliches of the music industry
51:41 Developing unhealthy coping mechanisms as a musician
53:57 How COVID impacted the music industry
57:11 Becoming dependent on substances to sustain a career
59:22 Overcoming the rockstar cliche
01:04:43 Life as a musician and life in the military
01:08:32 Matt’s wake up call during COVID
01:13:46 How addiction can affect children’s perspective in life
01:15:51 Matt’s mission to help musicians with their mental health
01:24:38 Learning how to be your authentic self
01:29:04 Get in touch with Matt Brooks
Quotables
“Our hope was always to end up touring the US but we knew this was gonna be a gradual process, so for us, Vancouver was a great place to start.”
“A lot of the cliches about the music business are true – which is that it’s this incredibly exciting, amazing adventure, and you have the chance to do a lot of things that people don’t but there’s a cost to that.”
“The only thing that I could commit to was that I was gonna keep trying.”
Links
Matt Brooks
https://www.facebook.com/likeastormmatt
https://www.instagram.com/likeastormmatt
Like a Storm
https://www.instagram.com/likeastorm
608B Capital
https://608bcapital.com
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In this Weekly Ramble, we’re going deep into a topic that everyone needs more of: gratitude. Not the kind you post about on Thanksgiving, but the kind that grounds you in chaos, sharpens your leadership, and brings more meaning to your life and relationships.
I share personal stories, including a powerful leadership lesson I picked up from PGA pro Jordan Spieth, and how practicing gratitude through adversity has helped me grow as a father, business owner, and human.
Whether you’re navigating a hard season or just need a mindset reset, this one will challenge and inspire you to look at life differently.
Key Talking Points of the Episode
00:00 Introduction
01:48 JJ’s Joke of the Week
03:44 Why gratitude is a universal skill, not a personality trait 05:33 The Jordan Spieth interview that changed how I lead
09:36 Leadership = “We win, I lose” mindset 11:26 What gratitude is really about
13:25 Train your mind to see the positive in every situation 15:43 Reflections on resilience
16:41 “Ready, Fire, Aim”: how I operate in life and business 18:08 The difference between casual thanks and meaningful gratitude
19:17 Why handwritten letters matter more than watches 22:41 Easy gratitude practice: 5 texts to 5 people each week 25:24 You can’t send gratitude without feeling it yourself 26:40 Teaching kids to be grateful through habits and modeling 30:21 If you’re breathing, you’re winning at life
31:35 Be here. Be thankful. Keep burning the ships.
Quotables
“Gratitude isn’t just for when things are going right. It’s for when everything’s going wrong and you choose to be thankful anyway.”
“We win together. I lose alone. That’s leadership. That’s gratitude.”
“Every breath you take is a reminder - you’re still here, still kicking, still in the fight.”
Links
608B Capital
https://608bcapital.com
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In this episode, I sit down with my good buddy Tyrone Taylor, someone I’ve admired for a long time because of how he carries himself – with humility, resilience, and an unshakable commitment to growth.
Tyrone shares his incredible story: growing up in Philadelphia, watching his blue-collar father and entrepreneurial mother model grit and vision, bouncing back from career setbacks, and building a real estate portfolio one tough lesson at a time. We talk about the highs, the lows, the pivotal mindset shifts, and how his focus on family, fitness, and financial freedom drives everything he does.
This is an honest, powerful conversation about what it really takes to burn the ships, push through adversity, and stay grounded in your mission.
Key Talking Points of the Episode
00:00 Introduction
01:22 JJ’s Joke of the Week
03:56 Who is Tyrone Taylor?
06:14 Lessons learned from his parents: independence, generosity, and grit 08:09 Falling in love with computers during the dot-com boom
11:32 First corporate job in IT and the layoff that changed everything
14:14 Stepping into renewable energy and green infrastructure 16:33 Building a waste-to-energy facility and learning hard business lessons
19:51 What Tyrone learned from his parents
24:09 Launching into real estate in 2015: first flips, first lessons
26:58 Investing $27K into a real estate course and why it mattered
30:12 Scaling into property management: 350+ units managed
35:41 Exiting the management company to focus 100% on ownership 37:02 Building a personal portfolio: 32 units in the first year 41:41 The cash flow drought of 2023 and how Tyrone muscled through
44:04 Lessons learned from failure, staying positive in adversity 50:20 The irreplaceable role of his wife in their journey 54:57 Why fitness, health, and family drive every decision he makes
Quotables
“If it doesn’t kill me, I’m going to figure it out.”
“You’re batting a thousand in life if you’re still breathing. You’ve survived 100% of what’s tried to stop you.”
“Adversity isn’t a reason to quit. It’s the training ground for the life you’re building.”
Links
Tyrone Taylor
https://www.facebook.com/thisistyronetaylor
608B Capital
https://www.608bcapital.com
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In this Weekly Ramble, I’m pulling back the curtain on one of the most important things I’m trying to build and it’s not a business. It’s raising independent, resilient, kind, and grateful kids.
Parenting isn’t about getting it perfect, it’s about staying intentional. In this episode, I break down the strategies my wife Katie and I are using every day to raise children who can figure things out, who treat people well, and who aren’t afraid to fail and try again.
If you’re a parent, coach, mentor, or just someone who cares about the next generation—this episode will hit home. It’s not about preaching. It’s about leading by example, letting them struggle a little, and showing them how to smile through it all.
Key Talking Points of the Episode
00:00 Introduction
02:08 JJ’s Joke of the Week
03:16 The #1 way to teach kids independence: model it
05:07 Lessons from Mrs. Souter: Why laughter matters in every situation 07:48 Teaching kids real independence vs. false independence 09:38 How we intentionally let our kids fail at small things
13:40 Modeling resilience: kids watch how you handle adversity
14:54 Teaching kindness: reacting to compliments, standing up for others
16:38 Why standing up for people matters (and why we encourage it) 18:00 Healthy habits start early: why we model physical and mental health
Quotables
“I can’t make my kids be anything, but I can influence everything right now.”
“We let them struggle on purpose. It’s not being mean, it’s building resilience.”
“If you want your kids to smile through life, you better show them how to do it.”
Links
608B Capital
https://608bcapital.com
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Today I sit down with my good friend Josh Dixon, a powerhouse in real estate development and an even greater human being. Josh is a general contractor, real estate investor, visionary entrepreneur, and father to eight kids. This episode is a deep dive into what it means to go all-in on your purpose without sacrificing your priorities.
Josh walks us through his early years on job sites, building a business from roofing and remodels into full-blown multifamily townhome developments across multiple states. He shares how he balances an empire-in-the-making with homeschooling, intentional fatherhood, and a mission to build something that will outlive him.
We get into the business model behind I Build Townhomes, his unique partnership structure, and his long-term vision to build a $1B portfolio with integrity, humility, and legacy at the core.
Key Talking Points of the Episode
00:00 Introduction
01:37 JJ’s Joke of the Week
02:02 Who is Josh Dixon?
06:51 Josh’s background: early jobs, quitting college, and becoming a licensed plumber 10:07 The 100-hour weeks that built Dixon Homes 13:25 Discovering the investor mindset through the first few projects
16:25 Scaling flips and specs to 6-figure profits
18:55 Shifting the vision beyond the job sites
23:09 Living below their means to jump on the right deals 25:10 “I Build Townhomes”: the niche, the brand, the business model
29:51 Creative partnerships and contractor carry-back options 33:04 Building passive income while others operate
37:05 Managing builds remotely from Nashville 39:21 Leveraging family and team to scale efficiently
41:24 Raising 8 kids with intentionality and generational vision 47:35 The unsung power of a strong, supportive wife
52:58 The billion-dollar vision (and why it’s not about the money) 59:17 Mastermind groups, mindset expansion, and tribe over trends
01:02:29 Get in touch with Josh online!
Quotables
“I don’t build cheap. I build efficient. That’s a big difference.”
“I’m not chasing $1 billion for the money. I’m chasing it because I want to see what I’m capable of—and what I can leave behind.”
“If the billion meant I’d lose my family, I’d pull the plug today. It’s them first. Every time.”
Links
Dixon Homes
https://www.instagram.com/dixon_homes/
https://www.facebook.com/dixon.homes.2025
608B Capital
https://www.608bcapital.com
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In this Weekly Ramble, I’m breaking down one of the most powerful books I’ve revisited in years, Ego Is the Enemy by Ryan Holiday, and unpacking the lessons it taught me about leadership, humility, failure, and purpose.
I’ve lived this book. From corporate highs to entrepreneurial struggles, I’ve learned that ego isn’t confidence – it’s the voice that tells you you’ve arrived when you still need to grow. In this solo episode, I share real stories from my sales career, business building, and even parenting that helped me internalize this book’s message.
Whether you’re riding the wave of success or picking yourself up from failure, this episode is a reminder that ego will block your growth, isolate your relationships, and limit your potential, unless you learn to check it.
Key Talking Points of the Episode
00:00 Introduction
01:10 JJ’s Joke of the Week
02:09 A wild emcee story from a Farm Bureau trip 06:21 Why I’m bringing back book recaps & the return to reading
08:26 Book of the month: Ego Is the Enemy by Ryan Holiday 10:00 The three phases of life & where ego shows up in each 11:20 Ego vs. Confidence
12:23 How ego destroys your ability to become a student
13:23 The Belichick approach to silencing ego 15:30 Failure is your greatest teacher if ego doesn’t block it 17:31 Learning to detach your identity from outcomes
20:55 Be humble in your goals, gracious in your success, resilient in failure
23:54 What being “hard to kill” really means
25:06 Ego makes you talk a lot
27:35 Purpose over passion and why titles don’t mean anything 29:45 Favorite quote: “Ego is the enemy of what you want and what you have”
Quotables
“Ego makes us talk more than we act. Confidence makes us move in silence.”
“Your ego is not your identity. You are not your wins and you are not your losses.”
“Success feels good, but it’s where ego does the most damage if you’re not careful.”
Links
608B Capital
https://608bcapital.com
Ego is the Enemy
https://www.amazon.com/Ego-Enemy-Ryan-Holiday/dp/1591847818
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In this episode, I sit down with real estate developer Justin Goodin, who went from flipping homes during college to building luxury multifamily developments across Indiana. This is a masterclass in burning the ships and going all-in on your vision.
Justin shares how his background in finance and time as a commercial underwriter gave him a strategic edge as a real estate investor. From his first 29-unit syndication to his current ground-up developments, Justin breaks down how he scaled, when he pivoted, and why laser focus, vertical integration, and discipline are at the core of his success.
Whether you’re just getting started or thinking about the leap from W-2 life to full-time investor, this is an episode you’ll want to replay twice.
Key Talking Points of the Episode
00:00 Introduction
00:40 JJ’s Joke of the Week
02:10 Who is Justin Goodin?
04:23 Goodin Development: how it started, what they’re focused on today
07:45 College flips, full-time work, and building work ethic
08:58 Why Justin chose real estate over an “average” path 10:43 Inside the underwriting role: what he learned and why he left 13:12 Getting fired and going full-time into real estate
19:50 Scaling to 500+ units with syndications, JVs, and seller financing
23:03 Why laser focus is the difference-maker in real estate 25:54 Reverse engineering goals and partnerships to build momentum 29:27 Transitioning from value-add to ground-up development
31:36 Learning new construction by partnering with an experienced mentor 34:20 Project updates for 2025
35:48 Personal habits that fuel business focus and success
40:49 Motivation from the journey > chasing the destination 44:30 Creating a legacy through business, not retirement
46:45 Why you need to build multiple platforms
49:07 Book recommendations for mindset development
50:15 Connect with Justin online!
Quotables
“You don’t build an empire by doing 15 different things. You pick one, go deep, and dominate it.”
“If this were easy, everyone would be doing it. It’s not supposed to be easy.”
“Your legacy starts with how you use your time today.”
Links
Goodin Development
https://goodindevelopment.com/
Justin Goodin
https://www.facebook.com/justin.goodin.16
Stay Sane in an Insane World
https://www.amazon.com/Stay-Sane-Insane-World-Controllables/dp/1665092416
Best Ever Apartment Syndication Book
https://www.amazon.com/Best-Ever-Apartment-Syndication-Book/dp/0997454326
Tools of Titans
https://www.amazon.com/Tools-Titans-Billionaires-World-Class-Performers/dp/1328683788
608B Capital
https://608bcapital.com
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In this week’s Weekly Ramble, I’m getting raw and real about one of the most important battles I’ve fought—and still fight every day: health and wellness. This isn’t a “fitness influencer” episode. I’m not an expert. I’m a regular guy who used to eat like crap, live on autopilot, and ignore the compounding damage I was doing to my body… until one picture at the beach woke me up.
In this solo deep dive, I walk you through the mindset shift that helped me lose 35+ pounds, build real habits, and stay consistent for nearly a decade—not for six-pack abs, but for my wife, my kids, and my future grandkids. Whether you’re just starting out or you’ve fallen off the wagon for the 10th time, this one’s for you.
I’ll show you the exact steps I took (no gimmicks), the small changes that made a huge difference, and why discipline and accountability—not motivation—will change your life.
Key Talking Points of the Episode
00:00 Introduction
01:11 JJ’s Joke of the Week
02:10 Who this episode is (and isn’t) for
04:00 The key pillars of health: fitness and nutrition
05:35 The compounding effect of bad habits
08:11 The beach photo that changed everything 10:30 From always active to sitting 75% of the day
13:32 The first changes: cutting soda, cookies, milk, and more
16:05 Eliminating 1,500–2,000 calories/day without the gym
19:13 Losing weight but remaining unfit
22:38 How COVID made discipline replace motivation
25:35 Building habits that last through vacation, stress, and life 28:30 Why I care: to be around and active for decades
31:23 Track your food with MyFitnessPal 34:29 Add steps: 8,000–10,000/day can change your life 36:14 Gradually building out your fitness routine
38:10 Accountability: the final piece that locks it all in
41:16 Want accountability? Message me—I’d love to help
Quotables
“That beach photo wrecked me. But it woke me up—and probably saved my life.”
“Motivation fades. Discipline, habits, and accountability are what actually keep you going.”
“The old me is still in there. That guy could crush a large pizza and a 12-pack. I just don’t let him win anymore.”
Links
608B Capital
https://608bcapital.com
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Today’s guest is someone I’ve admired for a while now not just for what he’s building, but for how he’s building it. Tim Olson is the managing partner of Aspire Finance, and in this episode, we walk through his journey from a commission-only equipment finance rep to launching a nationwide lending firm, acquiring companies, and raising capital for real estate syndications all while staying grounded, humble, and hungry.
We talk about fast money, medium money, slow money, how to align your business with your values, and why consistency and curiosity are two of the greatest traits any entrepreneur can develop.
This one’s for the connectors, the visionaries, and the people who want to own their life instead of just making a living.
Key Talking Points of the Episode
00:00 Introduction
02:51 Who is Tim Olson? 04:27 Tim’s start in banking, sales, and relationship-building
09:25 When the entrepreneurial bug started to bite
11:01 The power of curiosity and genuine connection
15:19 Learning to speak less, listen more, and win trust
18:32 Fast, medium, and slow money
21:38 Building Aspire Finance with Kelly Garrett & team
28:10 The value of partnerships and staying in your lane
31:22 Acquiring legacy businesses from retiring owners
33:22 Focusing on culture when acquiring businesses
36:15 Structuring acquisitions: SBA loans, seller financing, rollovers
39:36 Raising capital for multifamily real estate
43:14 Vetting real estate operators and avoiding bad deals
47:20 Fitness, cold plunges, and daily mental reps
55:21 How to enforce accountability in your life
01:02:33 Get in touch with Tim!
Quotables
“Fast money puts food on the table. Medium money builds wealth. Slow money creates legacy.”
“You’re not a better entrepreneur because you grind harder. You’re better because you get clearer.”
“I don’t want to just raise money—I want to build trust that lasts decades.”
Links
Tim Olson
https://www.facebook.com/timothylee87
https://www.instagram.com/tim.olson.1/
608B Capital
https://608bcapital.com
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There’s a common message floating around the entrepreneurial space: “You’re the average of the five people you spend the most time with, so cut out anyone who’s not helping you grow.”
I don’t buy it.
In this weekly ramble, I break down why I believe some of the most valuable people in your life may have nothing to do with your business but everything to do with your heart, identity, and sanity. These are the friends who were there before the titles, before the growth, before the success and they’ll still be there when the spotlight dims.
If you’ve ever felt the pressure to “cut ties” just to rise higher, this episode is your reminder that you can build big without burning the people who built you.
Key Talking Points of the Episode
00:00 Introduction
01:42 Challenging the narrative: “Cut out your old friends to grow”
02:25 JJ’s Joke of the Week
03:11 The real value of long-term friendships
05:01 My friends are on completely different paths
07:02 Why I protect my inner circle and who gets in my bubble
08:40 What old friends do for your heart and mind
09:32 Weak-minded people need to cut ties
11:08 The annual Outer Banks trip: friendship > ROI
14:33 Friendship = fulfillment, not friction
17:29 Why I keep my core circle small
20:05 Never forget where you came from
23:08 Stop buying the myth: you’re not the sum of five people—you’re you
Quotables
“If I applied the logic of cutting people out who aren’t helping my growth, I’d lose every one of my best friends.”
“You can’t tell me that laughing around a campfire doesn’t add value to my life.”
“My biggest ROI? A weekend in the Outer Banks, belly laughing with guys I’ve known since high school.”
Links
608B Capital
https://608bcapital.com
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In this episode, I sit down with one of the most electric humans I know—Jen Josey, the self-proclaimed (and trademarked) Bestower of Badassery. Jen’s a former music teacher turned real estate mogul, coach, podcaster, author, and all-around badass. We get into everything from her first deal off Craigslist, to co-founding multiple real estate companies, launching a mastermind for investors, and how margaritas and bold moves shaped her career.
We talk about burning the ships, building confidence, raising capital, making mistakes, and still showing up with energy, humor, and grit. If you’re on the fence about chasing something bigger or you just need a little push to get out of your own way—Jen’s story is your wake-up call.
Key Talking Points of the Episode
00:00 Introduction
01:57 JJ’s Joke of the Week
02:24 Who is Jen Josey?
06:55 Making the decision to get into real estate full-time
08:30 “Everything’s negotiable”—how she landed her first deal with confidence
11:52 Dealing with doubt, critics, and the “perfectly good job” mindset
14:11 From flips to short-term rentals to the Acorn Agency
16:43 Building momentum with quick wins and small flips
20:30 Investing in yourself through coaching, masterminds, and communities
24:35 The power of networking and peer accountability
28:35 Becoming a podcast host, coach, and speaker
32:35 Coaching with Tarek El Moussa and sharing the stage with her TV inspiration
35:15 Why your network builds your influence
38:13 Energy as a superpower and what it costs to give 110%
40:37 The journey of writing From Beginner to Badass
44:48 Why publicly declaring goals unlocks massive accountability
48:03 The REIGN Mastermind: coaching, classes, and connections
52:45 Jen’s 2025 BHAG: Building a couples-only tiny home retreat
Quotables
“Entrepreneurship is living a few years of your life like most people won’t, so you can live the rest like most people can’t.”
“I didn’t just burn the ships—I burned the trucks that brought them.”
“If you’re not getting uncomfortable, you’re not pushing hard enough.”
Links
Jen Josey
https://www.therealjenjosey.com/
https://www.facebook.com/therealjenjosey
https://www.instagram.com/therealjenjosey/
Real Estate Investor Growth Network Podcast
https://reign.libsyn.com/
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This one’s personal. In today’s episode, I’m diving deep into the role your marriage plays in your entrepreneurial success—not just as a support system, but as a strategic advantage most people overlook. I’m breaking down what it’s meant for me to be married to a spouse who’s never tried to change me, always supported me, and gives me the space to fully be who I am.
From emotional bandwidth and shared freedom to the kind of trust that lets you swing big in business without fear, I’ll share how my marriage to Katie has shaped every success I’ve had.
This episode is a challenge to check in on your relationship, set a new standard, and maybe most importantly—protect the partnership that protects everything else.
Key Talking Points of the Episode
00:00 Introduction
01:59 JJ’s Joke of the Week
02:19 My marriage to Katie: 16+ years of partnership
04:06 A billionaire’s answer: “My spouse is my greatest asset”
05:48 What it means to be understood and calmed by your spouse
08:49 Early relationship talks: loving who we were without trying to change it
12:11 Understanding what your spouse wants
14:47 Emotional bandwidth: the most underrated asset in business
17:32 Creating space for personal freedom and mutual respect
20:35 Encouraging each other’s solo trips and friendships
27:13 Spouse support is the foundation of business courage
30:48 Advice for anyone in a relationship or considering marriage
Quotables
“You only have so much mental bandwidth. If your spouse takes up half of it, what’s left for your dreams?”
“Real support means giving each other space to live fully—and come back better.”
“If you’re constantly negotiating freedom with your partner, you’re already losing your edge.”
Links
608B Capital
https://608bcapital.com
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In this episode, I sit down with my good friend Joe Robey, a humble, no-BS entrepreneur who went from growing up with little to leading a thriving nationwide fiber optics company while raising six kids and living life on his terms.
We talk about everything from overcoming adversity, to how sports built his confidence, to how he uses business as a tool to bless others. Joe gets real about his rough childhood, why that struggle became his superpower, and what it means to design a life where family always comes first.
If you’re a parent, business owner, or just someone trying to balance ambition with being present—this one is for you.
Key Talking Points of the Episode
00:00 Introduction
02:55 JJ’s Joke of the Week
06:30 Who is Joe Roppe?
08:00 Transitioning from building properties to fiber optics
12:50 Starting a nationwide company from scratch (with no credit!)
14:34 How sports helped Joe gain confidence in life
20:14 Teaching kids grit when they grow up without struggle
26:20 The importance of curating adversity for your children
29:48 Navigating life with a blended family
34:30 Scaling the business to 80+ employees
37:07 Redefining success: It’s not about money
40:14 What being motivated by your family should look like
46:03 How Joe and his wife balance entrepreneurship and parenting
52:23 Laser-focusing your work time to stay present at home
54:19 The game-changing power of forced accountability
59:48 The joy of hunting with your kids (and the best quote ever!)
01:04:50 How to connect with Joe and his team
Quotables
“If I’m going to preach discipline to my kids, I better be in the gym before they wake up.”
“At the end of the day, I want my kids to say, ‘My dad showed me how to live right.’”
“Money is just a tool. Legacy is the mission.”
Links
Joe Roppe
https://www.facebook.com/elitecutoverconnections
https://www.facebook.com/joe.roppe.1
https://www.instagram.com/jroppe4/
608B Capital
https://608bcapital.com
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In this episode, I’m diving deep into something we all face—adversity—and why it’s not something we should run from, but something we should lean into. I’ll share how the hardest moments in my life became the very foundation for my discipline, resilience, and success—and why I believe your toughest battles are actually building you.
I also break down why it’s crucial to teach our kids how to face adversity head-on, instead of shielding them from every hardship. Because one day, we won’t be there to protect them—and the best thing we can do is equip them to stand strong when life hits back.
This one is raw, real, and meant to challenge you to reframe pain as preparation. Burn the ships, embrace the fire, and let’s talk about what’s really shaping you.
Key Talking Points of the Episode
00:00 Introduction
02:03 JJ’s Joke of the Week
03:22 How adversity teaches us lessons for the future
06:37 Explaining the concept of adversity to your children
09:05 The impact of helping your children build the right mindset towards adversity
11:39 What we do to shape our children’s mindset and teach them independence
13:40 Why independence is important in overcoming adversity
15:20 Different kinds of adversity you can encounter in life
17:29 What it means to curate adversity for your children
21:18 The value of making your children understand that losing comes with lessons
23:41 How being so focused on winning can impact your child’s perspective
27:11 The kind of support your children actually need from you
31:19 Why you need to guide your child through adversity
Quotables
“If we allow them to do that, then we’re not teaching them to be able to struggle through things, to be able to figure things out.”
“They have to learn to deal with the consequences that come with small decisions they make.”
“Losing is applauded in our house, as long as they did so with max effort, as long as they did so with the attitude of “I’m gonna try harder”.”
Links
608B Capital
https://608bcapital.com
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In this episode of Burning the Ships, I talk with Philip Thai, who left a stable software engineering career to build wealth through real estate investing, lending, and business acquisitions. He shares how he burned the ships, scaling from his first wholesale deal to managing 60+ flips, 80+ wholesale transactions, and commercial properties.
Philip also reveals how he’s using seller financing to acquire businesses with little to no money down. If you’re ready to leave corporate life, scale your income, or master creative investing, this episode is packed with real-world strategies you can apply today.
Key Talking Points of the Episode
00:00 Introduction
02:39 Who is Philip Thai?
07:12 Philip’s transition from software engineer to full-time investor
10:18 The importance of taking action after education
15:40 The role of mentorship & masterminds in fast-tracking success
19:03 Paying for education: Why investing in yourself is a game-changer
25:04 The biggest opportunity in business buying right now
31:06 The “Annuity Structure”
32:37 The shift to buying strip malls and commercial properties
38:51 The key to balancing business, real estate, and passive investing
43:05 Why social media is the new business card
48:54 Journey vs. Destination: Why you need to enjoy the process
53:25 How Jiu-Jitsu and business share the same mental game
Quotables
“I had enough pain to make a change. If you don’t have enough pain, you don’t have a reason to change.”
“If you invest in yourself, you can shrink a 5-year learning curve into just 12 months.”
“You can buy a business just as creatively as real estate—sometimes even better financing terms.”
Links
Philip Thai
www.youtube.com/@philliphthai
https://www.instagram.com/philliphthai
New Breed Investors
www.skool.com/newbreed
608B Capital
https://608bcapital.com
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Welcome back to Burning the Ships, where we go all in on taking risks, pushing boundaries, and eliminating excuses. Today, we’re diving into grit—the unshakable quality that separates those who succeed from those who quit too soon. You’ve heard the word before, but what does it actually mean?
In this episode, I break down G.R.I.T. into four essential traits: Gratitude, Resourcefulness, Intentionality, and Tenacity. Through personal stories of adversity, lessons from my father’s struggles, my mother’s resilience, and real-life setbacks, I’ll show you why grit is the ultimate predictor of success—whether in business, sports, or life.
If you’ve ever struggled with doubt or setbacks, this episode is for you. Learn how to move with purpose, turn failures into fuel, and push through when success is just around the corner. No matter your path—entrepreneur, athlete, or go-getter—embracing grit will transform your journey. Burn the ships, commit fully, and get to work.
Key Talking Points of the Episode
00:00 Introduction
01:46 JJ’s Joke of the Week
02:10 What is grit?
03:49 G is for Gratitude
05:50 How my father’s struggles shaped my mindset and leadership
08:35 Learning resilience through financial and emotional hardships
11:20 R is for Resourcefulness
14:17 I is for Intentionality
16:55 T is for Tenacity
19:07 Lessons from competition, sports, and how to bounce back after failure
22:55 How jiu-jitsu has reinforced my mindset on grit and perseverance
24:44 The profound moment with my mom that changed my entire perspective on struggle
29:04 Finding gratitude in setbacks
32:14 The difference between those who succeed and those who quit too soon
Quotables
“Most of the good in me came from the hard times I went through. And I wouldn’t change a thing.”
“You don’t need to be the smartest, fastest, or strongest. But if you’re the one who refuses to quit, you’ll always have a chance to win.”
“If you quit now, you’ll never know how close you were to breaking through.”
Links
608B Capital
https://608bcapital.com
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