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This episode is for all those needing a boost of encouragement and inspiration to lean into your God-given strengths and talents and to not look back.
Christy Wright is an amazing woman who shares some incredible insights on how you can identify your gifts and what you're good at (if you don't already know), some mistakes we can make in identifying those gifts and how we can overcome false humility that holds us back and keeps us from having the impact we're supposed to have.
Both entertaining and inspiring, Christy Wright presents messages that educate and give hope to audiences nationwide. As the creator of Business Boutique and through her #1 National Best-Selling book, podcast and sellout live events, Wright has equipped thousands of women to successfully run and grow a business so they can make money doing what they love. Wright is a Certified Business Coach and Ramsey Personality. Since joining Ramsey Solutions in 2009, she has spoken to audiences across the country at women’s conferences, national business conferences and Fortune 500 companies. You can follow Wright on Twitter and Instagram @ChristyBWright and online at christywright.com or facebook.com/OfficialChristyWright.
Subscribe to Heather's YouTube channel for even more tips and insights on using social media in your business : https://www.sweetteasocialmarketing.com/youtube
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We are in a time of great shifting and change. Maybe what you were doing pre-Covid isn't working for you anymore and you're needing to pivot and change your approach - which isn't a bad thing!
In this episode, I'm sharing with you 6 ways you can thrive in business and social media marketing. Now is always a good time to start using social media in your business marketing strategy. I pray these six things prove to be helpful to you as we navigate today's world.
Know your priorities provide a solution that is needed be authentically you Know the needs of your customers Communicate all of these things (numbers 1-4) in your messaging and marketing Be laser-focused on your goalsIf you want support inside an intimate group of believers so you can have more impact for Jesus in your business, we have opened up the waitlist for my Social Thrive Business Academy. Visit www.joinsocialthrive.com to be informed first of when the door open.
TIP : when we usually open the doors, we often have bonuses in the first 48 hours after the doors open (hint, hint)
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Today is a new day in business as it relates to discussing hard things.
In today's episode I share with you my perspective on race relations and God's truth for your business. Gone is the day when we can turn a blind eye and avoid these topics of conversation. We must face them head on and fight for truth and justice - even as business owners.
God has made us each in His image and we can each embrace each others cultures. AND we can never place anything before our identity in Christ.
You can also check out my YouTube I created on this topic : https://youtu.be/z20r2JhDLEM
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I loved having the chance to sit and talk with Andy and I think you will get great value out of this podcast episode too!
During this conversation with Andy Crestodina of Orbit Solutions Media, we had the chance to discuss the following:
Generating Leads vs. The Sale
Best practices for lead generation with content marketing
Whether B2B and B2C need to have different strategies
& More!I reference his book during this episode several times. If you want to get your own copy, you can do so by clicking here: >> https://www.amazon.com/Content-Chemistry-Illustrated-Handbook-Marketing/dp/0988336499/ref=dp_ob_title_bk
Andy Crestodina is a co-founder and Chief Marketing Officer of Orbit Media, an award-winning 40-person digital agency in Chicago.
Over the past 20 years, Andy has provided digital marketing advice to 1000+ businesses. He speaks at national marketing conferences and writes for big marketing blogs. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.
Andy has written 400+ of articles on content strategy, search engine optimization, influencer marketing, conversion and Analytics.
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Imagine you were taking an ad out in your local newspaper. It's approximately 4X5 and you're wanting to run that for 3 days. DO you know how much that would cost you? In my town, roughly $500 - $700. Based on the response you get, it would be fairly easy to determine what your ROI (return on investment) is.
So what's the ROI on social media? It's more challenging to figure out if you're not paying any money and are using your time and energy.
You're going to be sorely disappointed if you think you can put the least amount of work in, show up sporadically and are outsourcing every task related to social media that you lose your brand and your voice.
But if you're willing to do the work, put in the time, nurture the relationships that you form online, I believe that social media can be a game changer.
Don't be afraid to make yourself known for something. The right people are watching and will remember your name. But you have to be willing to be in the marathon, not the sprint, of social media marketing.
In today's episode, I share with you real-life examples of how I've used social media to gain some incredible opportunities. I also lay out my S.O.C.I.A.L. framework to leverage social media in your business.
To read more in-depth about my S.O.C.I.A.L. framework, check out my book, 'The Golden Rules of Social Media Marketing' >>> https://www.sweetteasocialmarketing.com/thegoldenrules
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Jamie Cross is simply amazing and I am so honored to have her on today's episode of the podcast.
Jamie's episode is one we're pulling from the podcast vault! Her episode was one of the most downloaded and streamed episodes of the Business, Jesus, Sweet Tea podcast!
Jamie is a perfect example of having God be the center of your business and seeing how He moves when we give Him something to work with.
On today's episode, Jamie shares with us her mindset around money and how she has use the power of giving to increase and grow her business to 7-figures.
Jaime embarked on her entrepreneurial journey the next morning and after eight long years of trial and error.... and a lot of mistakes and tears... her multi seven figure company is one of the fastest growing organic skin care companies in the world. Jaime now stands at the forefront of business as a force for good, bridging her two empires, MIG and The HER Effect together to equip and surround women who are ready to rise. She is passionately paving the way for women to embody true beauty, pursue purpose, and embark on their own journey towards Becoming HER with profitability and a soul set on fire.
P.S. As a mother of four boys, unschooling, married for 16 years… she empowers from a place of no compromise and powerful truth. We have one life, and it’s time to stop putting a question mark where there belongs a period.
Join the waitlist for my membership program Social Thrive >>> www.joinsocialthrive.com
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Have you ever realized that your own mindset may be what is holding you back in business, rather than a 'skill' or the tactical details? I loved having the chance to talk with Matt Tommey of The Thriving Christian Artist. In this episode, you will get great insight on how Matt has renewed his own mind and how you can do.
Why is this important? Well, when you renew your mind in business, and realize you can thrive in your God-given design, great things can happen.Plus, listen to the big mistakes that Matt says he sees people making that they can work on immediately.
Matt Tommey is an artist, author and mentor to thousands of Christian artists around the world. Matt is passionate about helping artists thrive spiritually, artistically and in business and does so through his books, Created to Thrive Artist Mentoring Program and his podcast, The Thriving Christian Artist. In addition, as a lifelong southerner, Matt's also is a big fan of Jesus and sweet tea. :)
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'Influencer' has become quite the buzzword in our culture. Maybe you're asking 'why' get on the radar of influencers? How could little me get on the radar of a big influencer?
In today's episode, I share with you 9 tips for getting your name and business known by influencers in your industry (i.e. not all influencers are ones you should approach, find the ones that could have a positive impact on your audience).
Use Twitter >> Twitter allows you to have direct access to pretty much anyone. Identify the leaders and influencers who love being social (i.e. their feed isn't full of evergreen content and you can tell they are interacting as 'them') Buy their products or services Leave positive social proof of the products you buy Formally endorse that influencer by leaving a review or recommendation on their social media pages Create a one-minute encouragement video Recommend other people to them and their services or products Show up and engage - as a human - showing you really care Treat THEM as humans Add value to the conversations they're having on social mediaGet your copy of Heather's book, The Golden Rules of Social Media Marketing >>> https://www.sweetteasocialmarketing.com/thegoldenrules
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We're pulling an episode out of the vault today as it is one of our most downloaded episodes of all time. We pray it helps you grow your business and your social media marketing efforts.
In today's episode, I share with you 10 fool-proof Facebook post ideas that will increase your reach and engagement. And let's be honest...who doesn't want that?
Grab your copy of Heather's book, 'The Golden Rules of Social Media Marketing' today! https://www.sweetteasocialmarketing.com/thegoldenrules
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Chris Rudolph holds a very special place in my mind when it comes to the work he does. Mainly, because he was the first business coach I hired. It was so refreshing to have a Jesus loving business leader as my coach and I learned so much from Chris. In today's epsiode Chris and I discuss a lot of things that may be on your mind right now as it relates to how to raise your prices with integrity.
And..Chris shares 9 questions you can ask yourself TODAY and you can easily assess if raising your prices is the best decision for your business.
Chris Rudolph is a husband, father of three and business coach for digital agency owners.
Although he calls Madison, Wisconsin his home base, Chris runs his business 100% remotely, which allows him and his family the freedom to travel the world and do mission work in places like Mexico, South America various islands in the Caribbean and Uganda.
He helps digital agency owners build their own Freedom Agency; the vehicle to grow their income, scale with a team, AND enjoy more time with their families.
He’s on a mission to see them achieve the freedom they dreamed of when they first started their business...so that together, they can build thriving businesses and world-changing families!
Hire-Heather-for-a-Day NOW AVAILABLE!
Get Heather's expertise on your social media marketing : https://www.sweetteasocialmarketing.com/contact/
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Too often I feel that business owners try and over complicate how they can use social media to make progress.
Today's episode is going to be short, sweet and give you 3 super clear tips that are key to you using social media and getting results.
Go ahead, take a listen.
Get my must-see checklist to grow your business with Facebook so you can make a bigger Kingdom impact and love your family! 100% free! Get yours!
https://www.sweetteasocialmarketing.com/freechecklist
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I've heard so many stories of entrepreneurs who didn't set out to become an entrepreneur but found themselves in a place where it made the most sense for their lives - and doing it while they didn't have every 'duck in a row' and finding out things along the way. My guess is that there are those of you listening to this podcast who could say the same thing.
On today's episode, my guest, Ai Addyson-Zhang, shares her story of being a teacher to an entrepreneur and how she never had everything figured out and didn't wait until the perfect moment to make the next move.
Dr. Ai Addyson-Zhang is an Adobe Education Leader and the founder of Classroom Without Walls. Her work has been featured in Forbes, Entrepreneur, Pearson Education, HubSpot Academy, etc. Ai has spoken at VidCon in the US, Social Media Week Lima, Global Digital Marketing in Jamaica, Global Youth Media conference in South Korea, etc. Ai hosts a weekly live streaming show where she interviews leading digital marketers such as Seth Godin and Mark Schaefer. Ai’s ultimate goal for building Classroom Without Walls is to make formal education optional, exam-based evaluation obsolete, and personalized learning affordable, relevant, addictive, independent yet collaborative, and multidisciplinary.
Get my free checklist to grow your business with Facebook so you can make a bigger impact and love your family : https://www.sweetteasocialmarketing.com/freechecklist
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So often I hear people share that they feel social media is a huge time waster. The reality is that it certainly can be if you don't have a clear game plan on what you want to accomplish and how to go about doing it.
In today's episode, I am going to share with you 3 tips on how to make social media manageable for your business..and I think you may be surprised at how simple they really are but what a HUGE difference they can make in your business growth.
Social media strategist, international keynote speaker and author of The Golden Rules of Social Media Marketing, Heather Heuman has 20 years of combined experience in sales, social media and business consulting. Identified as a 2019 Top Business Influencer, Heather is the founder of Social Thrive Business Academy and has worked with Chick-fil-A, Chambers of Commerce, and dozens more. Heather is the podcast host of ‘Business, Jesus and Sweet Tea’ and enjoys life with family in South Carolina.
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Ask any entrepreneur why they went into business working for themselves and I would wager that at least 90% would say having the freedom to choose for yourself and having flexibility in their schedule would make their Top 5 Reasons for being a business owner. And I'm no exception.
On this episode, I share with you my goal of being generous and keeping things simple this year and both of those have to do with the intentional choices I make everyday that wouldn't be possible if I wasn't my own boss.
Social media strategist, international keynote speaker and author of The Golden Rules of Social Media Marketing, Heather Heuman has 20 years of combined experience in sales, social media and business consulting. Identified as a 2019 Top Business Influencer, Heather is the founder of Social Thrive Business Academy and has worked with Chick-fil-A, Chambers of Commerce, and dozens more. Heather is the podcast host of ‘Business, Jesus and Sweet Tea’ and enjoys life with family in South Carolina.
****DOORS ARE OPEN - Sign up now for my signature program, Social Thrive Business Academy, for established business owners and leaders looking to begin their journey with social media. www.joinsocialthrive.com
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Let's just address the elephant in the room - the coronavirus. I do not want to pretend that this isn't real, that it's not happening and that people are not being affected by it. I also don't want to ignore the fact that people's businesses are also being drastically affected.
What I DO want to do is encourage you that you can get creative. Utilize this time for good and for your benefit and success with social media.
Have you been wanting to improve the way your business or non-profit uses social media? The doors for Social Thrive Business Academy are now open!You know social media is a way for your business to grow, but you know you need help.
And you want Jesus to continue to be the CEO of your business! Find out more info and sign up today! -
On today's episode, Dave Scott shares tips and insights on how to have super clear messaging that will attract the right clients. By creating straight, to-the-point messaging that is humble and helpful (thanks George Thomas!) and that avoids tech jargon and being cute or funny, knowing your why/mission/vision, you can attract the clients you are wanting to do business with.
Dave owns and runs a boutique digital marketing consulting firm where he cuts through the gimmicks and the hype to show businesses what really works. Dave and his team work with high-growth technology companies and E-Commerce organizations to help them grow using today’s best digital marketing tactics. Dave lives and works in West Fargo, North Dakota and in Minneapolis. He’s been featured in publications like as E-Commerce Consulting.com, the Good Men Project, and as a featured contributor in the upcoming book Get Acquired for Millions by Linda Rose.
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Live events and conferences are a great way to take your skills and leadership to the next level. A few years ago I had the privilege of attending Funnel Hacking Live in Nashville, TN with Russell Brunson. To say it was amazing, would be an understatement. I'll let the fact that I took 36 pages of notes speak for itself.
On today's episode, I've compiled a list of 30 things that I took away from the event that I believe (and many I have done myself) that have the power to transform your business.
Social media strategist, international keynote speaker and author of The Golden Rules of Social Media Marketing, Heather Heuman has 20 years of combined experience in sales, social media and business consulting. Identified as a 2019 Top Business Influencer, Heather is the founder of Social Thrive Business Academy and has worked with Chick-fil-A, Chambers of Commerce, and dozens more. Heather is the podcast host of ‘Business, Jesus and Sweet Tea’ and enjoys life with family in South Carolina.
Business NOT as usual >>> Social Media Marketing during uncertain times so that you can connect with your customers, relate to what they are dealing with and give people an opportunity to know you can help them with their needs. https://www.sweetteasocialmarketing.com/thrive
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Social media can feel intimidating but it certainly does not have to and I'm here to help you! In today's episode, I share with you my secrets to implementing a social media plan that will help you bring the right clients. You do not need to be a slave to social media nor do you need to feel frazzled and frustrated when trying to create content. It all ends today with these simple and easy to implement hacks and tips.
Know what your customer needs | the people you are wanting to serve are real people with real needs Have a system to organize content | pen + paper, Google Sheets, Word Document - doesn't matter, whatever works for you ABC - Always Be Creating Skip imperfection | Let go of the fear of imperfection and become an advocate for action Engage daily | 5 minutes/day is GOLD! Find your place and be there every single day whether it's responding to DM's, commenting, sharing content, etc. Schedule content 1 day / week or month | batch scheduling will change your lifeNow I'd love to connect with you over on LinkedIn, so if we're not already connected there, please let's make it happen. And remember to tell me you came from the podcast! (LinkedIn : https://www.linkedin.com/in/heatherheuman)
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Today's epsiode was inspired by an e-mail I received from one of my former business mentor's Chris Rudolph. We had Chris as one of our first guests on the podcast. To go back and take a listen to that check it out here:
Genuinely Reach Out - Whether you do so via e-mail, social media, or a direct message, please make sure you acknowledge that you are making a first impression here. Make it a good one. Listen to their Podcast First - Ya'll, come on here. Don't be so silly as to want to be on their show but not take the time to listen to it first. You'll be able to find out more about the style/format and structure of the show just by taking the time to listen. Have Your Ducks In a Row - Take a listen to know exactly what I mean here. Let Your Personality Shine Back and Forth Dialogue is Crucial Be Flexible Remember it isn't Your Show - Follow procedures of the host Share on Social Media - Before, During and After Ask Host How You can Support Their Journey - SO THIS! Express Gratitude
Work Less and Spend More Time with Family with Chris Rudolph
http://www.sweetteasocialmarketing.com/episode02/Be sure to listen to today's episode to hear how I share with you how you can contact me directly!!
If you are looking to grow your business with social media, I'd love to invite you to get on the waitlist for when we open the doors again:
Https://www.joinsocialthrive.com -
If you were watching the Super Bowl Half Time Show a few weeks ago, or if you have been on social media at all, you may have noticed many people have an opinion about Shakira and Jennifer Lopez's performance.
In today's episode I share exactly how I feel about it, but more importantly, I share with you how the world perceives women empowerment, how Christians can show up in their business and be completely ready to serve the people that God has called them to help and know, not everyone is your audience.
You may agree or disagree. I would welcome you to show up on social media and tell me what you thought of today's episode (Be sure to use the #businessjesussweettea).
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