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In this insightful episode, Brittnie and Kailyn, a licensed primary care physician with expertise in various modalities including botanical medicine, acupuncture, nutrition, and environmental medicine, delve into the often-overlooked topic of managing anxiety in new motherhood. They discuss the non-verbal communication between mother and infant and how a mother’s anxiety can affect her child’s development. Brittnie shares her personal journey with anxiety during the first year of her second child’s life, emphasizing the need for greater awareness and support for mothers navigating these challenges.
Key Topics Discussed:New Motherhood and Mental Health Challenges:
Kailyn explains how anxiety and depression in new mothers can be difficult to recognize and distinguish from normal postpartum emotions. She highlights common symptoms such as intrusive thoughts, constant worry, and feelings of being judged. Brittnie shares her own experiences and regrets over missed moments with her children due to anxiety, underscoring the importance of awareness and support.Challenges in Accessing Mental Health Care:
The conversation touches on the difficulties of accessing mental health care in the U.S. Kailyn discusses the limitations of finding an in-person therapist due to long waitlists, while Brittnie shares her experiences with online healthcare services. They emphasize the importance of building a trusting relationship with a therapist and the need for patience in finding the right fit.Empathy and Mental Health Experiences:
Brittnie and Kailyn share their personal journeys with mental health, aiming to reduce the stigma around these issues. They stress the importance of empathy, self-awareness, and validation for those suffering from anxiety and depression.ADHD, Postpartum Experiences, and Normalization:
Brittnie discusses her experiences managing ADHD and how it intersects with postpartum challenges. Kailyn explains the hormonal changes, such as drops in dopamine and the role of oxytocin, that can mimic ADHD symptoms during the postpartum period. They advocate for normalizing these experiences as more common than many realize.Balancing Motherhood and Entrepreneurship Strategies:
Kailyn shares practical tips for balancing motherhood and entrepreneurship, including the importance of structured routines, intentional time management, and prioritizing self-care. They discuss replacing traditional to-do lists with daily routines to manage household tasks more effectively.Motherhood Experiences and Upcoming Projects:
Brittnie and Kailyn reflect on their experiences as mothers of young children, discussing the challenges and joys of the first two years of motherhood. Kailyn invites Brittnie to share her story on her podcast, while Brittnie announces her plans to pivot to a new photography-based podcast launching in early September.Key Takeaways:Anxiety in new motherhood is common but often underrecognized. Awareness and support are crucial.Accessing mental health care can be challenging, but building a trusting relationship with a therapist is essential.Empathy, self-awareness, and validation are important in managing mental health struggles.Balancing motherhood and entrepreneurship requires structured routines and intentional time management.Normalizing postpartum challenges and ADHD is key to reducing stigma and supporting new mothers.Connect with Kailyn
Dr. Kailyn Galloway is dedicated to helping new moms navigate the anxiety of the postpartum period through reducing shame, providing evidence-based information, and fostering mindset shifts. With a deep understanding of the unique challenges new mothers face, Dr. Galloway equips her clients with the tools they need to embrace this transformative season. Her expertise in postpartum mental health, including anxiety, intrusive thoughts, and postpartum depression, offers invaluable support to those working with new mothers. Dr. Galloway is passionate about sharing her knowledge and empowering mothers and practitioners alike to manage anxious moments and provide compassionate care. She is honored to contribute evidence-based wisdom and insights to those supporting new moms in this critical stage of life.
The New Mom Naturopath Podcast
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Save the dates
2025 Planner Reveal: September 9th -- Watch it here !
2025 Planner Launch: October 8th
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In this episode, Brittnie sits down with Alysha, a photographer and mom of a toddler who manages multiple businesses, including a rental studio. They discuss their personal and professional experiences, touching on everything from ADHD struggles to managing multiple ventures with the help of the Capture Chaos Planner. Together, they explore practical tips for staying organized, planning content, and balancing life’s demands.
Key Takeaways:
Before and After Using the Capture Chaos PlannerAlysha describes her shift from using basic planners from Marshalls to adopting the Capture Chaos Planner. She highlights how having everything—tasks, notes, and schedules—in one place has been a game-changer for her productivity and focus.
Planner Challenges & SolutionsAlysha shares the challenges she faced with time-blocking and how she’s adapted by incorporating theme days to stay organized. Brittnie empathizes with her struggles and offers encouragement, acknowledging that time-blocking can be difficult, especially as a mom.
Managing Multiple Businesses & ProjectsThey discuss the challenge of juggling multiple business ventures. Alysha shares how Brittnie’s suggestion to use the monthly content grid for each project has helped streamline her workflow. They also explore strategies for managing multiple social media channels for different businesses.
Prioritizing Daily TasksBoth Brittnie and Alysha emphasize the importance of setting top priorities each day. Alysha explains how this helps her maintain balance and feel accomplished by the end of the week, while Brittnie highlights how focusing on fewer tasks can reduce stress, especially during busy or difficult seasons.
Content Planning & Marketing FocusAlysha discusses how the planner helps her stay accountable with her content planning and marketing strategy. They both stress the importance of having a clear marketing focus while also being flexible enough to manage the present and immediate future.
The Planner as a Tool for BalanceAlysha reflects on how the planner has supported her through personal challenges, including the passing of her father. Brittnie and Alysha agree that the planner not only helps them stay organized but also serves as a tool for managing life’s ups and downs without letting business take over.
Self-Care and Weekly PlanningThe importance of taking things week by week, prioritizing self-care, and how planners can help manage both personal and professional tasks. Alysha opens up about navigating grief, and Brittnie reminds listeners of the importance of connecting and sharing their experiences.
Connect with Alysha
Alysha is multi-passionate mompreneur, living life with inattentive ADHD. She runs a photography business, creative studio rental business and is working to relaunch her mompreneur focused podcast/brand to encourage and serve other mamas who find themselves in the thick of those messy, early years. She does it all mostly from home while raising her busy toddler and trying to keep up with all things life.
Messy Momprenuer Podcast
Instagram
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Save the dates
2025 Planner Reveal: September 9th -- Watch it here !
2025 Planner Launch: October 8th
Listen to more episodes of the The Organized Creative Podcast!
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Fehlende Folgen?
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Let's explore the benefits of establishing regular routines, especially for moms and kids, and how they can help create a sense of balance and organization in daily life. I'll share my own experience of initially being hesitant about routines but eventually recognizing their value, particularly during difficult times. We will discuss the advantages of having clear goals, making routines enjoyable, and the importance of incorporating flexibility to prevent burnout. Using the Capture the Chaos planner, I will explain how to develop sustainable, adaptable routines, with special emphasis on creating morning routines that can positively impact the rest of the day.
Key Takeaways:
The Benefits of Routines in Daily LifeBrittnie discusses how routines, especially for children, can help manage behavior and establish stability. She reflects on a challenging summer when she implemented structured routines for her kids, leading to improved behavior and a more harmonious family life. Contrary to common beliefs, routines can be natural, enjoyable, and customized to individual needs.
Brittnie’s Struggles With Routine MaintenanceBrittnie opens up about her personal challenges in maintaining consistent routines, highlighting issues such as a lack of motivation and conflicting goals. She stresses the significance of aligning routines with specific objectives and making sure they stay enjoyable to prevent feeling overwhelmed or bored.
Preventing Burnout with Daily RoutinesRoutines can reduce stress, improve work-life balance, and promote better physical and mental health. Brittnie highlights how including relaxation time in your schedule is crucial for preventing burnout, which is easier to prevent than recover from.
Fostering Positive Habits with Flexible RoutinesRoutines don't have to be rigid. Brittnie encourages listeners to embrace flexibility, allowing room for unexpected changes or shifts in priorities. She reminds us to give ourselves grace in the process and understand that routines are meant to evolve over time.
Creating Sustainable Morning RoutinesBrittnie breaks down her method for developing a sustainable morning routine, starting small and gradually building habits. She stresses the need to make routines enjoyable and aligned with personal preferences. The Capture the Chaos planner is a helpful tool for tracking progress and staying on course. Flexibility is key—routines should adapt when necessary to keep them effective.
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Save the dates
2025 Planner Reveal: September 9th -- Watch it here !
2025 Planner Launch: October 8th
Listen to more episodes of the The Organized Creative Podcast!
Listen on: Apple | Spotify | Google
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Natalie and Brittnie share their struggles with traditional planning methods, particularly in the context of managing family life with ADHD. They explain how the "Capture the Chaos" planner has revolutionized their routines, helping them stay organized and increase productivity. They also emphasize the important role of community support in staying consistent with the planner, the advantages of scheduling and time blocking, and how these strategies have positively affected their lives. Looking ahead to the 2025 planner, they share their experiences with ADHD and motherhood, providing listeners with insight into the planner’s transformative impact.
Key Topics:
Organization and Time Management with ADHD:
Natalie and Brittnie discuss their struggles with conventional planners, which often failed to capture the complexity of their lives, especially with ADHD in the mix.They share their journey from sticky notes and multiple notebooks to finding a system that works for them.Discovering the Capture the Chaos Planner:
Natalie recounts how she discovered Brittnie’s planner through a podcast, followed her journey on social media, and was drawn in by an effective email marketing campaign.Planner Usage and Accountability:
Both women share their ups and downs with maintaining a planner routine, especially during chaotic times, and the importance of community support for accountability.Scheduling, Time Blocking, and Productivity:
They delve into the benefits of scheduling and time blocking, emphasizing how these techniques have helped them create a balance between family and work life.Impact of the Planner and Upcoming 2025 Version:
The conversation shifts to the positive impact of the planner on their daily lives, their excitement for the 2025 version, and the new features that will be included.ADHD, Motherhood, and the Planner’s Role:
Natalie and Brittnie reflect on how the planner has not only helped them manage their businesses but also brought structure and calm into their family lives.If you're a mom or a creative business owner struggling with ADHD and looking for a planning system that truly understands your needs, the Capture the Chaos planner might be your answer. Stay tuned for the release of the 2025 planner and consider joining our community to start your journey toward better organization and productivity!
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Connect with Natalie:
Facebook
Instagram
Youtube
Save the dates
2025 Planner Reveal: September 9th
2025 Planner Launch: October 8th
Listen to more episodes of the The Organized Creative Podcast!
Listen on: Apple | Spotify | Google
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Go behind the scenes of Brittnie's content planning process, sharing the tools, strategies, and systems she uses to stay organized and ahead of the game. Whether you're a creative entrepreneur or a busy mom managing a small business, you'll find valuable insights in her approach to content creation and planning.
Key Highlights:
Brittnie's Content Planning Toolkit:
Brittnie shares her go-to tools for content planning, including her phone calendar, Capture the Chaos planner, Google Docs, Google Sheets, Canva, Flow Desk, Pinterest, and Google for research.She discusses her exploration of online task management systems like Meiser Task, Notable, Airtable, Trello, and Asana, noting that she's still on the hunt for the perfect long-term solution.Strategizing for Sales and Promotions:
Planning content with sales, promotions, and events in mind is crucial. Brittnie explains how she aligns her content calendar with key dates, such as promoting mini sessions during the fall and timing her planner launches.Content Strategy for Special Events:
Using her upcoming "reveal day" as an example, Brittnie outlines her multi-platform approach to event-driven content, including email, social media, and YouTube. She emphasizes the need to start planning content well in advance and shares her focus on promoting her email list and the 2025 planner, rather than blogging specifically about the reveal day.Content Creation and Niching:
Brittnie dives into her content creation process, from managing ideas in a Google sheet to organizing them into categories like podcasts, YouTube, blogs, and freebies. She stresses the importance of having a clear purpose and call to action for each piece of content.The episode also touches on the power of niching in marketing and messaging, which Brittnie plans to explore further in a future episode.Repurposing Content Across Platforms:
Brittnie discusses her plans to repurpose podcast content for email, YouTube, and potentially her blog. She shares her thoughts on whether YouTube is the right platform for her and how routines fit into her content strategy as one of her key pillars.Content Organization and Planning Strategy:
Using Google Sheets and Pinterest for keyword research, along with her Capture the Chaos planner, Brittnie breaks down her content planning process. She organizes her planner into four columns—Inspire, Educate, Behind the Scenes, and Promote—and details how she applies this system across various platforms like podcasts, email, and social media.Listeners are encouraged to take advantage of Brittnie's free printable content planning pages and mini-course on using the planner to maximize their content strategy.Instagram Content Planning:
Brittnie shares her content planning approach for Instagram, emphasizing the importance of preparation, organization, and consistency. She offers insights into her upcoming email series on content planning and invites listeners to sign up for her email list to access additional resources.Whether you're just starting out or looking to refine your content strategy, this process provides a roadmap for success in managing content across multiple platforms.
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Save the dates
2025 Planner Reveal: September 9th
2025 Planner Launch: October 8th
Listen to more episodes of the The Organized Creative Podcast!
Listen on: Apple | Spotify | Google
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In the latest episode of The Organized Creative, Brittnie opens up about her recent struggles with the economy and her business. She's shifting the focus of her podcast to help creative business owners and busy moms find balance through productivity tips, time management strategies, and emotional connections. Brittnie shares her personal challenges with anxiety, depression, and juggling motherhood with entrepreneurship, emphasizing the importance of routines and time management. She also discusses her ADHD and its impact on her creativity and productivity. Brittnie reveals plans for the 2025 Capture the Chaos Planner and encourages fellow business owners to prioritize well-being and seek balance in their lives.
Key Takeaways
Shifting Focus as a creative business owner:Brittnie discusses her decision to change the direction of her podcast, focusing more on helping creative business owners and moms find balance in life through productivity and time management.
Managing ADHD, anxiety, and depression in entrepreneurship:She opens up about her struggles with anxiety, depression, and balancing motherhood with entrepreneurship, highlighting the importance of self-care and mental health.
Balancing ADHD and Creativity:Brittnie shares her discovery of having ADHD and how it influences her creativity and productivity, offering tips for managing it effectively.
2025 Planner Development:Brittnie reveals her plans for the 2025 Capture the Chaos Planner, with key dates for the planner reveal on September 9th and the launch on October 8th
Prioritizing Well-being while being a business owner:She emphasizes the importance of trimming unnecessary tasks and focusing on what brings joy, encouraging others to do the same.
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
Save the dates
2025 Planner Reveal: September 9th
2025 Planner Launch: October 8th
Listen to more episodes of the The Organized Creative Podcast!
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It's important to acknowledge that the outfits our photography clients wear can significantly impact a photo shoot. The clothes they wear and the colors of those clothes should ideally complement your style as a photographer, your location, and your editing style. Whitney Irene Ford assists photographers and their clients by providing styling services to ensure the best outcomes. Offering styling services to your clients and their families is essential for creating beautiful photographs that will help you stand out online.
Here’s where we dive in:
Start with the mom and work from there Consideration for kids with texture issuesAsk your clients where they shopWhitney Ford is the Stylist behind Styled By W.I. - specializing in family photography styling, in addition to styling couples, newborn sessions and seniors. Mama of 3 little ones, who met her husband on a blind date and they reside in Mesa, Arizona. A California native who grew up in the photography industry since (before) birth, her parents were international models turned photographer & make-up artist, so it’s safe to say Whitney is no stranger to the photography world.
Prior to styling families Whitney worked in the digital marketing space as a social media and brand manager for business across the country, from small cafés to Fortune 500 companies. Her first job out of college was what she would say a “dream job” working in the Brand Management department for a shoe designer in Los Angeles, which laid a lot of the groundwork for understanding the fashion world.
Her passion for styling is rooted in the desire for people to prioritize having these special seasons of life documented, and loving the outcome, which starts with loving what you’re wearing.
How to work with Whitney:
Styled by WI
Whitney on Instagram
Grab whitney's styling course: https://thechrysaliscourse.teachable.com/p/simplified-styling-by-whitney-ford Check out Whitney's Family Styling Catalog https://whitneyirene.com/family-photo-styling-catalog/
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner
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Happy summer! I hope you've been enjoying our amazing summer series of podcast appearances and replays. I've been taking a much-needed break, and I hope you've also had a chance to relax this summer. Today, I'd like to discuss the balance we're always seeking between motherhood and business, and how we can achieve that balance using the Capture the Chaos Planner. You can find the planner here >> https://capturethechaos.com/
How to create order amidst the overwhelm:
Prioritize your tasks to the most important 3 per day.
Time blocking for efficiency to preserve your mental clarity.
Goal setting. How to use short term goals to support your big goals.
Prioritize self care
Delegate to your family.
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner ---- shop the warehouse sale! 40% off + free shipping
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Do you ever feel like you’re working around the clock but still can’t seem to get anything finished? There’s a common misconception that the more we work, the more productive and successful we’re going to be. But that’s simply not true!
In today’s episode, I’m sharing an interview I gave on The Art and Soul Show with Lisa DiGeso. She asks me about my strategies for overcoming distractions, prioritizing tasks, and setting healthy boundaries. If you want to learn how to hone your focus and finally move your business forward without burnout, then this is the episode for you!
Topics we cover:
How to embrace systems when you struggle with organizationTime blocking a 15-hour workweek and overcoming distractionsConquering overwhelm, decision fatigue, and how to prioritize tasksThe importance of setting and maintaining boundaries to avoid burnoutThe ways self-care can look different for everyoneStrategies for being more financially mindfulTools and resources for working efficientlyStreamlining work with AI culling softwareTune in to this episode to learn how you can achieve more by working less.To learn more about Lisa check out her website here: https://themilkyway.ca/picture-perfect-productivity-strategies-for-streamlining-your-photography-business-with-brittnie-renee/
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner ---- shop the warehouse sale! 40% off + free shipping
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Sure, here's a clearer version of the text:
As a mom and an entrepreneur, you'll often feel stretched to the limit. This feeling becomes especially apparent when trying to ensure you still have quality time with your kids. It's exciting to pursue something that ignites our passion, but how can we manage the guilt that comes from shifting priorities so significantly?
In today's episode, we're joined by the amazing Sabrina Gebhardt to discuss all things related to mom guilt and the challenges of running a business while raising kids.
Key points in this episode include:
The benefits of childcare for both you and your childEnsuring to spend meaningful time with your kids, especially as they grow olderRecognizing that much of our guilt is self-imposedEmbracing the fact that as women and moms, we are allowed to have multiple passionsConnect with Sabrina:
Instagram: https://www.instagram.com/sabrinagebhardtphotography/
Website: https://sabrinagebhardt.com/
Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner ---- shop the warehouse sale! 40% off + free shipping
Listen to more episodes of the Capture the Chaos podcast!
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In this episode, I shared my interview on the Book More Clients Podcast with Brooke Jefferson. We discussed the importance of routines and time management for photographers and creative business owners, and how implementing routines and time blocking can help reduce overwhelm and increase productivity.
I talked about my journey from being disorganized and overwhelmed to running multiple businesses and feeling less stressed. I also discussed my photography planner, which I designed to help photographers and creative business owners plan and manage their time effectively.
Topics covered:
Implementing routines and time blocking to reduce overwhelm and increase productivity.The importance of routines and time management for balancing work and personal life.The planner is specifically designed for photographers and creative business owners to help them plan and manage their time effectively.Connect with Brittnie:WebsiteInstagramFree Content Planning PagesPurchase The Planner ---- shop the warehouse sale! 40% off + free shipping
Listen to more episodes of the Capture the Chaos podcast!
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In this episode, I'm excited to share my recent podcast appearance on The Creative Business Plan with Charley Van Amburg. During the episode, I discuss what my business looks like on a weekly basis and share tips on how to streamline tasks through automation. We also delve into topics such as my approach to outsourcing, the benefits of batching work, and conducting a time audit.
The Creative Business Plan
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner ---- shop the warehouse sale! 40% off + free shipping
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Struggling to reach the right clients can be overwhelming and exhausting. You might be tirelessly posting on social media every day without seeing the results you want. Simply posting on Instagram and considering it marketing won't get you far or fast enough, and it can leave you feeling frustrated and burnt out. In this episode, we will discuss which marketing methods provide the best return on your investment of time and money. We'll examine the effectiveness of word of mouth, referrals, websites, SEO, blogging, Pinterest, email marketing, and social media.
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner -- shop the warehouse sale! 40% off + free shipping
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This episode is from a guest podcast appearance I had on Girl Means Business with Kendra Swalls. During our conversation, we delved into various strategies and tips for balancing the demands of running a photography business with family responsibilities. Our discussion was focused on helping photographers manage their time effectively and build a thriving business while devoting less than 15 hours per week to work.
We dive into so many practical strategies you can make your own for productivity, time management and parenting including batching, my famous time audit, and fun family routines.
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I understand the challenges you face as a photographer. Are you ready to increase your profitability and reduce your workload? You might be wondering how to achieve this desired outcome. But don't worry, I have the solution that will help you achieve higher earnings and a more manageable schedule.
Highlights in this episode:
Explore successful pricing strategies adopted by leading photographers.Recognize the signs that indicate it's time to raise your photography prices.Get insights on how to utilize add-ons and upselling strategies for increased revenue.Get to grips with techniques to communicate the true value of your work persuasively.Learn about implementing gradual price increase measures to fend off work stress.Discovering Pricing StrategiesIt is crucial to understand the intricacies of pricing strategies in photography in order to achieve profitability and sustainability. This involves calculating costs and potential income to help set fair yet profitable prices. Consistency, value addition, and maintaining a specific portfolio-building phase are also integral parts of this pricing strategy, all of which work together to create a successful photography business.
When Should You Raise Your Prices?
Knowing when to raise your prices is a critical aspect of managing a photography business. This usually happens when you notice regular bookings, improvements in your work, and positive client experiences. Careful timing and gradual increase in prices can promote sustainability and prevent work burnout, creating a healthy workload and income balance.
Increasing Revenue Without Added Work
Integrating valuable add-ons and offering upsells can contribute significantly to your revenue without necessarily raising session prices. This strategy enhances the average session income while providing clients with more tailored options. By offering gallery upgrades, prints, albums, or limiting images per session and charging for extra, photographers can add more value to their services and, in turn, increase profitability.
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner -- now $20 off! No code needed.
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You know it, and I know it: This job is a literal dream come true when we work with amazing clients. I love my clients, and so does my guest Jenny Brower. In this episode, we're talking about how we get such great clients and how we set up good systems and boundaries so that we can continue to love working together!
Listen in to hear us chat all about:
How to run a photography business as a mom of young kids.How to attract the most gracious and kind clients. Boundaries and systems that help attract the right clientsHow we try to not take ourselves too seriously.Delivering beautiful photos and not feeling the need to reinvent the wheel artistically every shoot.Want to know more about Simplify the Chaos? Be sure to get on the waitlist: brittnierenee.com/simplify-the-chaos
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner -- now $20 off! No code needed.
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Bringing you a guest episode of an appearance I did on the podcast Take it Personally. Big thanks to Maddie Peschong for a wonderful interview about our favorite topics as photographers!
Let’s dive right into it! Here’s what we cover:
How I got into photography backwards at age 19.How to run your business in 15 hours per week.How to do a time audit so you know where your time is goingWhy I chose to go all-in on families and newborns.Picking a niche and why niching down helps with marketing.How to repurpose the writing for your blog as your photo captions, too.Summer is not a time to grind. 2 crucial priorities for my day-to-day: my morning routine and nighttime routine. Steal these for yourself!Knowing who you are talking to makes your messaging easier.Connect with Maddie Peschong:
https://podcast.maddiepeschong.com/
Want to know more about Simplify the Chaos? Be sure to get on the waitlist: brittnierenee.com/simplify-the-chaos
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner -- now $20 off! No code needed.
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As the school year comes to a close, it's time to prepare for the summer chaos. Are you a working mom looking for some tips to make the transition smoother? I've got some strategies that work for me and my family that I'd love to share with you.
We recently moved, so finding a good work-life balance has been on my mind a lot. One concept that has really resonated with me is the idea of glass balls and plastic balls. Author Nora Roberts uses this metaphor to illustrate how we should prioritize our responsibilities. We can afford to drop the plastic balls, but it's crucial not to drop our glass balls!
Want to know more about Simplify the Chaos? Be sure to get on the waitlist: brittnierenee.com/simplify-the-chaos
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The Planner -- now $20 off! No code needed.
Listen to more episodes of the Capture the Chaos podcast!
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As a photographer, the primary product that you offer is your photographs. However, sometimes, your photos alone may not be enough to tell the whole story. This is where the importance of copywriting comes in. The words that you use to describe your work, your business, and yourself can provide a comprehensive understanding of your brand and differentiate you from the competition.
In this episode we are joined by Sara Gillis, a talented copywriter, to dive deeper into why copywriting is so crucial for your business. A well-crafted copy can help you convey your brand's personality and values, tell your story effectively, and build a strong connection with your audience. It can also help you showcase your expertise, highlight your unique selling points, and persuade potential clients to choose you over your competitors.
Therefore, as a photographer, it is essential to invest in high-quality copywriting to complement your outstanding visual work and maximize your business's potential.
What we cover:
How do we create demand for our service, especially when you are at a higher price or you sell a “non necessity” product?
Where do we value putting our money and what that value means for everyone else?
Even if your photos are fantastic, they can still be pretty similar to other photos. Words, however, can communicate exactly what makes you different and special.
How we can use AI as a tool to help improve our writing and ideas
You shouldn’t compete with people as far a prices oges, but rather something you can control like the quality of your work
Connect with Sara:
Website: https://whatsarasaid.com
Instagram: https://www.instagram.com/hellosaragillis/
Copywriter on Call Podcast: https://whatsarasaid.com/podcast
Want to know more about Simplify the Chaos? Be sure to get on the waitlist: brittnierenee.com/simplify-the-chaos
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The PlannerUse code: PODCAST15 for 15% off your planner order
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Rachel Traxler joins the podcast to discuss her secret to booking premium photography clients. Rachel is a Wisconsin-based wedding photographer, photography business coach, and podcaster, and she is a true expert when it comes to booking premium clients. Rachel has a wealth of knowledge and experience on the topic, and she has identified the common mistakes that photographers make when trying to attract and work with premium clients.
During our conversation with Rachel, she will be sharing her insights on marketing your photography business and building your ideal clientele. She will explain how to find and attract premium clients who are willing and ready to invest in your services. Rachel's tips will be valuable to anyone looking to improve their client base and grow their business.
We all know that attracting and booking the right clients is crucial for any photography business. But it can be challenging to identify the types of clients we want to work with and to figure out how to reach them. Rachel's expertise can help us with just that. By the end of our conversation, you will have a better understanding of how to avoid the mistakes that are holding you back from working with premium clients and how to market your business effectively to attract the right clientele.
What we cover:
The secret to booking premium clients
Marketing your business without social media
Three mistakes that people are making in their marketing
Three different types of buyers and how we interact and sell to them
Pivoting and shifting our marketing strategies to achieve our best results
Listen to Rachel talk about similar topics:
https://www.youtube.com/@RachelTraxler/videos
https://podcasts.apple.com/us/podcast/037-re-defining-what-client-experience-means-for-photography/id1617838824?i=1000576337689
https://www.youtube.com/watch?v=N73egFg-oWQ
Connect with Rachel:
Website: www.racheltraxler.com
Instagram: https://www.instagram.com/racheltraxler/
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Want to know more about Simplify the Chaos? Be sure to get on the waitlist: brittnierenee.com/simplify-the-chaos
Connect with Brittnie:WebsiteInstagramFacebook Community Purchase The PlannerUse code: PODCAST15 for 15% off your planner order
Listen to more episodes of the Capture the Chaos podcast!
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