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So many struggle with something that has the power to change everythingâconversation. The fear of rejection. The worry of not belonging. That awkward moment when you donât know what to say next. Weâve all been there. But hereâs the truth: Your ability to make genuine connections will impact your success more than any marketing tactic ever will.
In this episode, I break down three simple but powerful strategies to help you engage in conversations with confidence, ease, and real impact:
- How your body language shapes the way people perceive you before you even say a word.
- A subtle shift that creates deeper, more natural connections.
- The key to guiding conversations effortlessly, so they feel engaged instead of forced.If networking, small talk, or meeting new people has ever felt intimidating, this episode is for you. Letâs make conversations feel naturalâand even enjoyable.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
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Love this podcast? Write a review and give it a 5-star rating!
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode262
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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After seeing so many talented coaches and course creators feeling stuck, discouraged, and uncertain, I knew we had to have this conversation. The truth is, the energy in the world right nowâfear, uncertainty, disillusionmentâis affecting all of us. But hereâs the key: challenges donât define you; they shape you.
In this episode, I break down the three biggest mindset traps that keep experts from breaking through:
Believing that setbacks mean failure â How one painful business loss led me to restructure and scale to millions.
Comparing yourself to others online â Why the most "successful" people you see are struggling more than you realize.
Waiting for the ârightâ time â The deeply personal story of why I stopped waiting and took actionâeven in the hardest season of my life.
If youâre feeling stuck or like your breakthrough is always just out of reach, this episode will give you the perspective shift you need. The economy may be uncertain, but your ability to adapt and serve is what truly matters. Letâs dive in.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating!
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode261
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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Fehlende Folgen?
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After being stuck at $400,000 in annual revenue for four frustrating years, I discovered some strategies that finally shattered my income ceiling. In this candid episode, I'll reveal the practical shifts that changed everything for my business growth.
You'll discover the six proven strategies that create massive breakthroughs:
Expanding your audience aggressively,
Investing seriously in paid traffic,
Increasing conversion rates through data analysis,
Strategically raising prices,
Adding aligned new programs (with an important caution),
Increasing the velocity of what's already working.
Whether you're stuck at five, or six figures or trying to break through to seven, this episode provides the practical blueprint to finally shatter your revenue ceiling. Let's cuts through the noise with actionable advice that works across all coaching business models, focusing on the fundamentals that create sustainable growth rather than shiny object strategies.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating!
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode260
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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Not all coaches help clients make more moneyâbut that doesn't mean you can't command premium prices. In this value-packed episode, Colin tackles the common challenge faced by relationship coaches, parenting experts, health advisors, and other transformation experts: how to sell your offer when your results aren't directly tied to dollars and cents.
Drawing from his own journey as a life coach and the success stories of his students, Colin reveals three powerful strategies that will help you articulate value in a way that resonates deeply with potential clients:
Learn to showcase the full transformation (beyond the surface-level benefits)
Create a unique process that positions you as the only solution
Master the art of helping clients quantify their own value (with the exact questions to ask)
Whether you're struggling to fill your programs or simply want to increase your prices, this episode provides the practical framework to communicate the true worth of your servicesâeven when you don't help people make money directly.
Listen now and discover how to turn "I can't afford it" into "I can't afford NOT to work with you!"
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating!
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode259
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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For years, I thought making money as a coach or course creator had to be complicatedâbig launches, fancy tech, and endless prep. But the truth is, youâre probably sitting on untapped income right now. You donât need more time or resources; you just need simpler strategies.In this episode, I share three quick, practical ways to start making fast, easy money using what you already have. If youâre ready to simplify your business and boost your income without overcomplicating the process, this episode is for you.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
Check out the Podcasts featuring Colin & Sarah:
Part 1: https://www.expertedgepodcast.com/blog/episode244
Part 2: https://www.expertedgepodcast.com/blog/episode245
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode258
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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For years, I thought success was all about your strategyâthe perfect offer, the perfect pitch, the perfect marketing process. But the truth is, your business will never outgrow your identity. If you see yourself as someone who just âgets by,â youâll always hit an invisible ceilingâno matter how many strategies you try. In this episode, I break down three key shifts that will help you step into a more abundant identity. If youâre ready to break through, this episode is for you.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
Check out the Podcasts featuring Colin & Sarah:
Part 1: https://www.expertedgepodcast.com/blog/episode244
Part 2: https://www.expertedgepodcast.com/blog/episode245
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode257
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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Scaling a coaching business doesnât have to mean working more hours. Just ask Verena Tschudi and Lauren Moniqueâtwo coaches who hit roadblocks before finding their breakthrough with Sell From Stage AcademyÂź. Verena was stuck at $200K-$300K per year, and Lauren struggled to scale beyond one-on-one coaching. The game-changer? One high-converting presentation. In this episode, they share how this strategy helped Verena break past $1M and gave Lauren predictable growth in her business. If youâre ready to scale smarter, donât miss this one!
Sell From Stage Academy is currently open for just a few days.
https://sellfromstageacademy.com
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode256
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Connect with Lauren Monique on Instagram:
https://www.instagram.com/laurenmonique.business/
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Imagine waking up to find new clients already signed up for your programâbefore youâve even had your morning coffee. Thatâs the magic of an automated client machine: a system that scales your business, drives consistent growth, and gives you the freedom to focus on what matters most. In this episode, I break down the common mistakes that keep coaches and experts stuck in manual, one-to-one work and share how to transition to a scalable, on-demand system. If youâre ready to build a business that works for you (even while you sleep), this episode is a must-listen!
Colinboyd.co/stages
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode252
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
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Having a great program isnât enoughâitâs your offer that makes people say, âI need this in my life.â In this episode, I share the story of how my first program flopped, the game-changing lessons I learned from refining my offer, and how those lessons helped me create a multi-million-dollar success. If youâre struggling to sell your incredible program, the problem isnât the contentâitâs the way youâre packaging it. Tune in to learn the psychology behind a high-converting offer and discover how to make yours irresistible. This is a must-listen for anyone struggling to sell their program!
Colinboyd.co/stages
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode251
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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As coaches and experts, we often strive for moreâa bigger business, greater impact, financial freedomâbut true prosperity begins within. What if abundance isnât something you chase but something you become? In this episode, Iâm joined by Cathy Heller to explore a fresh, aligned approach to abundance. We unpack how your mindset shapes your results, why stepping into your power creates ripple effects for others, and what it really means to open yourself to effortless prosperity. If youâre ready to shift from hustle to flow and step into the life youâre meant to lead, this episode is for you!
cathyheller.com/book
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode250
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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Whatâs the key to keeping clients coming back? For coaches and experts, itâs all about how you handle those critical first 100 days. Research reveals that if clients feel connected and valued early on, theyâll stick around for years to come. In this episode, I sit down with customer experience expert Joey Coleman to explore how you can elevate your client relationships from day one. We dive into unexpected strategies that foster trust, create meaningful connections, and set the stage for long-term loyalty. If youâre ready to transform how you engage with clients, this is the episode for you!
JoeyColeman.com
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode249
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi
https://colinboyd.co/kajabi
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What makes someone a leader worth following? As a coach or expert, stepping into that role means youâre declaring yourself as a guide, a leaderâbut that alone isnât enough. You need a spark that attracts people to you, a quality that makes you stand out: charisma. Weâve all seen it, even if we canât quite define it. So, how do you develop that magnetic presence? In this fan-favorite episode, I break down what charisma really is and share practical steps to help you cultivate it. Donât miss this oneâitâs a must-listen for anyone looking to inspire and lead!
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode248
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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Many coaches overcomplicate their workâwhether itâs their online courses, their systems, or especially their messaging. The truth is, when your messaging is unclear or overly complex, your audience will quickly tune out. In this weekâs replay episode, I sat down with Donald Miller, a master at simplifying messaging and a household name in the expert business space. Together, we dive into actionable strategies that will help you cut through the noise and deliver a message that sticks.
Hereâs what youâll learn:
How to simplify your messaging into a clear and powerful tagline so you own a problem and become the go-to solution.
3 mental shifts Donald made that propelled him to become one of the most respected leaders in the expert business.
3 practical hacks to get out of a tight spot, whether itâs cash flow issues or other business challenges.
And much more! Donât miss this episode!
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode247
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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As coaches, the way we approach our business & personal growth has a profound impact on the direction we take. Because of that I thought it was necessary and important to dedicate an entire episode on reflection and goal-setting to prepare for an incredible 2025. From choosing your word of the year to acknowledging both wins and challenges from the past year, we explore how to harness momentum and leverage for growth. You'll learn how to reflect on your successes, tackle fears holding you back, and answer questions that will set you up for success in 2025. Tune in!
Hereâs a sneak peak of a few questions:
If you were to make 2025 the best year you ever had, what would need to happen for that to occur?
Whatâs the one project you know you need to do but havenât yet because of fear?
What parts of you must come out even more in the next 12 months to allow yourself to be the fully expressed version of yourself?
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode246
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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As promised, here is part 2 of the big business lessons we learned after reflecting back on 2024. While part 1 covered the first 3 lessons, part 2 dives deep into the final 6 lessons we learned. We cover topics that are responsible for up to 50% of our business to how to make sure your business and you are growing WITH your partner/spouse so that there are no unnecessary conflicts that might hinder your and your businessâ growth. Make sure you tune into this one as we jump immediately into Lesson 4.
Pre-order Sarahâs new book âTurn Down The Noiseâ with special limited bonuses:
https://sarahboyd.co/turn-down-the-noise
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode245
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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As a coach and expert, thereâs going to be a ton of âlessons learnedâ along the way. The sooner you can recognize them the better. But oftentimes there are bigger picture lessons that require a bigger lens to really understand them. Thatâs why at the end of each year, my business partner (who happens to be my wife) and I always take time to reflect on the past year. We look back at what worked and what didnât work. As well as the lessons learned. Thatâs what I want to share with you today during part 1 or this 2 part series - Business lessons from this past year. Sarah & I go over the first 3 lessons during this episode. Donât miss this!
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode244
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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Have you ever noticed that during some seasons in your business everything seems to happen easily with little resistance. You easily scale your business to the next level and you're attracting the right person or the right thing exactly when you need it? And then other times it feels so challenging that you want to quit? This my friends is the difference between having momentum and not having it. In order to get momentum, you need to first have a momentum mindset. Iâve laid out 3 simple but powerful strategies during this episode that will help you cultivate momentum with ease. Tune in!
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode243
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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As coaches we are always looking at ways to enhance the customer experience. One of the easiest ways to do this is by adding a physical product into the mix. This could be one that they asked for by adding it to their cart via an order bump or it can be one that comes to them completely unexpectedly. Both versions work extremely well at enhancing their experience. In an effort to really help you with the implementation of this, I brought âProduct Bossâ Jacqueline Snyder on to the podcast to give you a bunch of examples and ways to bring them to life for you business & your customers. Tune in!
Jacquelineâs podcast: theproductboss.com/podcast
Jacquelineâs instagram: @theproductboss
Jacquelineâs course: ayearofcontent.com
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode242
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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A down market is one of the scariest things for most coaches. But have you ever noticed that there are some coaches that seem to never skip a beat while others struggle or disappear completely? Thatâs because some coaches have some safeguards in place that allow them to never really have to worry about down turns. They may have their own strategies, but I can share with you the 3 big ones that have allowed our top line revenue to continually climb while others hit the panic button. Make sure you tune into this episode where I share 3 big strategies with you.
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode241
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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If youâve been to any number of live events, youâve certainly sat through your fair share of âblahâ presentations and phenomenal ones. I can almost guarantee that the ones that didnât pique your interest or capture your attention were by speakers that had little to no stage presence. For coaches, stage presence is crucial. It doesnât matter if you're presenting on a virtual stage or a live stage. Both require stage presence in order to get the most out of your presentation. The question then lies in how does one exude this stage presence? I share all of that during this episode of The Expert Edge. Make sure you tune in!
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! Iâd love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode240
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
https://colinboyd.co/optima
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