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Most of us believe that we can build better businesses if we niche down to become a go-to writer for a particular type of asset in a specific space. Once we do this, however, it can feel hard to expand and grow. What if we want to work in another industry? What if we want to write web copy instead of longform content? In this episode, we offer advice on how to expand, broaden, and pivot your offerings.
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Finding a freelance writing mentor is no easy task: They need to fit in with how you work and take instruction best. In this episode, we share our most impactful mentor experiences and the editors/mentors we learned from the most, plus tips on how to find one for yourself.
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Fehlende Folgen?
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An email newsletter is a great way to stay in touch with your audience and build your personal brand. But waitâŠis an email newsletter necessary? Will it actually help you market and sell your freelance services? In this episode, we share how we think about email newsletters and what weâve seen from our freelance friends: the successes, downfalls, and our personal experiences
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What do you say to people when they ask what you do? Does your professional identity as a freelance writer affect how you show up in the world? In this episode, we talk about how to explain what you do when youâre off the clock, surrounded by people who donât âget it.â Weâre also covering what weâre doing outside of work in 2024, what weâre thinking about as freelancers and as people.
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You see a post on LinkedIn calling for freelance writers with 750 comments. Is it just you⊠or does the market seem super saturated? What can you do when it feels harder than ever to differentiate? In this episode, we explore what weâve been seeing lately and how itâs affected us mentally. We offer advice on how to work around this saturation to continue to build a solid business.
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The writing process consists of three steps: (1) researching and outline, (2) productive writing, and (3) editing. But are the tools we use designed for this process? Are we as efficient as we think we are? Is there room to save time and increase our creative output? We sat down with Rob Carpenter, content strategist and Head of Marketing at Butter, to talk about ways to work smarter, not harder.
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Companies sometimes hire writers for short-term contract roles to help with specific projects. They might hire a writer to work with them for 30-40 hours per week for a set period, such as three months. What are the pros and cons of taking on these roles? In this episode, we share our own experiences taking on contract work and offer some things to think about if youâre considering such a role.
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Some freelancers suggest clients âbook their dayâ if they want to work with them. Clients reserve a day⊠and work gets done. What does this look like in practice? How do freelancers successfully structure it? Are âbook my dayâ offerings a good idea for your business? In this episode, we dig into the benefits and pitfalls of clients paying for a day.
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Did you know we are really good friends? HA. We enjoy each otherâs company, love chatting about WHATEVER, and are catching up and giving you a picture of our holistic selves beyond the world of freelance work. We talk about Kaleighâs history as a dancer, Emmaâs weird modern house, and get into whatâs happening outside of work. For anyone who wants to get to know us better, listen in on this episode to learn whatâs happening outside of work.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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Freelance writing is really weird right now. Layoffs, the rise of generative AI, and internal chaos at a lot of companies have made many of us feel super insecure about the field. Our friends and colleagues are kinda freaked out⊠and maybe we are too? In this episode, we talk about what weâre seeing in the world of freelance writing and what weâre doing about it.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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We both work in B2B SaaS. So do A LOT of writers. But what even is B2B SaaS? Why does it seem like so many writers are working in this area? In this episode, we talk about how we got into B2B SaaS, explain why itâs so popular, and offer some guidance on how to figure out whether itâs the right niche for you.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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If youâre creating original content, youâll likely find yourself conducting interviews. You might interview subject matter experts, customers, or your clientâs customers! Emma does it all the time when she writes case studies. Kaleigh does it for more journalistic assignments. In this episode, we offer advice on how to conduct a gosh darn good interview that guarantees youâll get the info you need to do your best writing.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/). -
Working with an intense editor can be, well, intense. It has the potential to elevate your writing, poke helpful holes in your sentences, and take you to the next level. But it can also be really annoying. In this episode, weâre discussing our experiences working with editors whoâve got high high high standards.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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What does it mean to be a REALLY GOOD writer? In this episode, weâre exploring what content managers, thought leaders, and others look for when theyâre hiring writers. In particular, we discuss writing abilities and editorial chops.
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WOOOOOOO boy. Where do we start with this one? Unless youâre living on the moon, you have *feelings* about what generative AI tools mean for your business, livelihood, and craft. In this episode, we explore our thoughts and feelings on AI and offer some ideas on how we can rise to the occasion in the new world of robot writers.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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Weâve all had clients that were...awful. But what if we told you avoiding nit-picky, cheap, or boundary-crossing clients was well within your control? We believe a screening process makes the difference! Donât worryâ weâve made our fair share of mistakes, too. In this episode, weâre explaining how we screen prospective clients to avoid bad eggs and maximize good experiences.
This season of Freelance Writing Coach was generously sponsored by Automatic Evergreen (yourweekly.email), B2B Writing Institute (https://b2bwritinginstitute.com/), Growthtrackers (https://supereasydigital.com/growthtrackers), and Ivy Magic (https://thativymagic.com/).
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Outsourcing frees up your time so you can focus on tasks that generate revenue and ultimately build your business. But how can you get started with outsourcing and why might hiring editors be a good place to start? In this special episode, we sat down with John Doherty, founder of EditorNinja and sponsor of this season of the Freelance Writing Coach Podcast, to discuss editing, outsourcing, and his path to offering services to freelancers.
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Freelance writers benefit from great editing! After all, having a second (or third) set of eyes on a piece of writing can help you better understand its strengths and weaknesses, ultimately helping you deliver higher quality assets. But what IS editing and how do you make sure everything you turn in is sufficiently polished? In this episode, we talk about the importance of great editing, how to become a better editor, and the tools you can use to help.
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A new lead comes in, you sell them on your services, and you both agree itâs a great fit. YES, this is the dream! But rolling out the red carpet for a new client doesnât end after they sign your contract or proposal. What can you do with a brand new client to get the relationship off on the right foot? In this episode, we talk about how to make sure clients are well taken care of from the second they say yes. After all, this is the beginning of a client relationship that hopefully leads to more business and more referrals.
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What happens when a prospective client asks you to write a trial post for free? What about an unpaid test? Are there circumstances where doing work thatâs unpaid makes sense or is this always a big NO? In this episode, we talk about writing tests, trial posts, and when it might make sense to write for free (or not!).
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