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In this exciting episode of Lessons from a Podcaster, Tiago interviews Tom from Media Cage, exploring Tom's fascinating journey from radio to podcast production. Tom captivates listeners with a thrilling story about recording a podcast on a sinking kayak, showcasing the quick-thinking adaptability that podcasting often demands. They delve into the key differences between radio and podcasting, emphasizing the importance of purpose and direction. The episode also uncovers practical tips on creating compelling content, the nuances between branded and original podcasts, and how to leverage SEO for podcast success. Packed with expert advice, this episode is a goldmine for both new and experienced podcasters.
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Links & ResourcesWebsite : https://www.mediacage.co.uk/
Podsqueeze : Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
LinkedIn : https://www.linkedin.com/in/tom-evans-203973180
TimestampsIntroduction and Kayak Incident (00:00:02)
Tiago welcomes Tom and asks about a surreal incident involving a sinking kayak while recording.
Starting the Audio Producer Journey (00:00:31)
Tom shares lessons learned during his early days producing a podcast for a conservation association.
Recording with Technology (00:01:57)
Tom discusses how he successfully recorded using his waterproof iPhone after his kayak incident.
Transition from Radio to Podcasting (00:03:59)
Tom explains his move from radio presenting to podcast production, seeking new challenges.
Differences Between Radio and Podcasting (00:06:04)
Tom contrasts the time constraints of radio interviews with the flexibility of podcasting.
Branded vs. Original Podcasts (00:08:02)
Tom defines branded podcasts and discusses their purpose compared to original podcasts.
Monetization of Podcasts (00:09:13)
Tom explains how branded podcasts often serve as marketing tools, while originals may rely on ads.
Client Collaboration Process (00:10:49)
Tom describes how Media Cage collaborates with clients, like a history magazine, to create podcasts.
Evaluating Podcast Hosts (00:12:03)
Tom shares criteria for selecting effective podcast hosts, focusing on voice and engagement.
Starting Podcast Episodes (00:12:58)
Tom advises on crafting engaging introductions to capture listeners' attention quickly.
Scriptwriting in Podcasting (00:14:26)
Tom explains the preference for bullet points over scripts to maintain a natural presentation style.
Live vs. Remote Recordings (00:16:19)
Tom talks about the mix of live and remote recordings, highlighting the benefits of in-person sessions.
Evolution of the Podcast Industry (00:18:23)
Tom reflects on the saturation of the podcast market and the growing recognition of its value by companies.
KPIs for Podcast Success (00:20:22)
Discussion on key performance indicators businesses look for, particularly downloads per episode for monetization.
Target Audience Relevance (00:22:33)
Tom illustrates how niche markets may thrive with lower download numbers by focusing on community engagement.
Effective Strategies for Growth (00:25:16)
Tom shares strategies for growing a podcast, emphasizing word of mouth and cross-promotion with similar shows.
Four Key Areas for Podcast Growth (00:25:39)
Tom outlines four essential areas to focus on for podcast growth: word of mouth, SEO, older episode promotion, and website presence.
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In this episode of "Lessons from a Podcaster," host Tiago chats with Rainier, a top video producer and editor with a rich background in vlogging and podcast production. They explore Rainier's journey from editing vlogs for Filipino celebrities to mastering podcast production at Podcast Network Asia. Rainier shares invaluable tips on video and audio editing, the importance of sound quality, and effective lighting setups. He also discusses tools like Adobe Premiere and StreamYard, and offers advice for aspiring editors. This episode is packed with insights to help podcasters elevate their production game. Don't miss it!
Try Podsqueeze for free
Links & ResourcesPodsqueeze : Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
LinkedIn : https://www.linkedin.com/in/rainierbrclna/
Instagram : https://www.instagram.com/rainierbarcelona
TimestampsRainier's Background (00:00:30)
Reinier shares his journey from video editing at ABS-CBN to editing vlogs for celebrities.
Vlog Editing Techniques (00:01:28)
Discussion on the specific editing techniques used for vlogs, including sound effects and comedic elements.
Editing Pace for Vlogs (00:02:51)
Rainier explains the fast-paced nature of editing weekly celebrity vlogs under tight deadlines.
Podcast Editing vs. Vlog Editing (00:04:01)
Comparison of podcast editing's more relaxed pace versus the intensive demands of vlog editing.
Production Flow in Podcasting (00:05:37)
Rainier describes the workflow for editing podcasts, including client communication and file management.
Managing Video Cuts in Editing (00:07:54)
Tips on managing video cuts when editing podcasts with multiple camera angles to maintain flow.
Quality of Client Deliverables (00:09:25)
Discussion on the expected quality of video and audio from clients and recommended recording tools.
Setting Up for Recording (00:09:48)
Rainier outlines the ideal setup for recording high-quality video podcasts, including camera angles.
Importance of Lighting (00:13:40)
Rainier emphasizes the significance of lighting and its impact on video quality during recordings.
Editing Philosophy: "When in Doubt, Edit Out" (00:17:11)
Rainier shares his approach to editing long podcast episodes and maintaining audience engagement.
Recommended Tools for Recording (00:20:33)
Discussion on tools for recording podcasts, comparing Zoom to other professional options like Streamyard.
Editing Software Recommendations (00:21:41)
Reinier suggests various editing software options for beginners and professionals alike.
Learning Video Editing (00:22:44)
Advice on how to learn video editing through curiosity and online resources.
Staying Current with Trends (00:23:37)
Rainier discusses the importance of following current trends in video editing styles.
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Fehlende Folgen?
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In the Season 2 premiere of "Lessons from a Podcaster," host Tiago interviews Traci, founder of "Produce Your Podcast" and co-founder of the "Podcast Professionals Association." This season focuses on agencies that support multiple podcasters, offering expert insights from industry leaders. Tracey shares her transition from broadcast radio to podcasting, discussing how her agency helps businesses leverage podcasts for brand visibility and lead generation. The conversation also explores the pandemic’s effect on podcasting, the advantages of hiring a podcast agency, common pitfalls, and strategies for monetization. Tune in for valuable advice on how to take your podcast to the next level in this informative and engaging episode!
Try Podsqueeze for free
Links & ResourcesWebsite : https://produceyourpodcast.com/
Podsqueeze : Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
LinkedIn : https://www.linkedin.com/company/produce-your-podcast/
Facebook : https://web.facebook.com/produceyourpodcast/
X : https://x.com/produceyourpod
YouTube : https://www.youtube.com/channel/UCN1LkFZCc8oCX8tWdMTD-UQ
Instagram : https://www.instagram.com/produceyourpodcast/
TikTok : https://www.tiktok.com/@produceyourpodcast
TimestampsTraci's Background (00:01:13)
Traci discusses her agency, Produce Your Podcast, and her journey from broadcast radio to podcasting.
Podcast Growth Post-Pandemic (00:03:20)
The speakers talk about the significant growth in podcasting since the pandemic and its impact on businesses.
When to Hire a Podcast Agency (00:06:19)
Tracey explains when businesses should consider hiring an agency for podcast development and production.
Common Mistakes in Podcasting (00:08:35)
Discussion on the importance of choosing the right podcast hosting platform and common pitfalls.
Free vs. Paid Hosting Platforms (00:09:56)
Tracey outlines the differences between free and paid hosting options regarding scalability and functionality.
Dynamic Ad Insertion Explained (00:11:39)
Tracey describes dynamic ad insertion and its benefits for monetizing podcasts effectively.
Importance of Podcast Stats (00:14:52)
The speakers discuss essential statistics for monitoring and growing a podcast's audience and engagement.
Podcasting for Brand Awareness vs. Lead Generation (00:17:11)
Traci shares insights on how businesses use podcasts for brand awareness and lead generation.
Lead Generation Strategies for Various Businesses (00:18:37)
Exploration of how different businesses can leverage podcasts for effective lead generation.
Content Ideas for Niche Podcasts (00:20:18)
Tracey provides examples of content strategies for niche podcasts, like those for divorce attorneys.
Trust Building Through Podcasting (00:22:02)
Discussion on how podcasts create trust with audiences, particularly in professional services.
The Importance of Collaboration (00:23:03)
Tracey discusses the need for collaboration among podcast service providers to improve industry standards.
Membership Benefits of the Association (00:25:04)
Details on joining the Podcast Professionals Association and the benefits of membership.
Networking Events for Professionals (00:25:35)
Overview of monthly virtual networking events for podcast service professionals to share and brainstorm.
Tips for Growing Your Podcast (00:27:00)
Traci shares effective strategies for increasing podcast audience, emphasizing SEO and discoverability.
Optimizing Show Descriptions (00:27:45)
Advice on creating SEO-optimized show descriptions and the importance of standout graphic art.
Consistency and Content Repurposing (00:28:41)
The significance of consistency and using efficiency programs to repurpose podcast content for growth.
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In this episode of Lessons from a Podcaster, Tiago sits down with Erika, CEO of Audivita, a top-tier podcast production company. Erika opens up about the company’s 'white glove' approach to podcast production, offering personalized, high-touch services that elevate podcasts to the next level. Reflecting on the podcasting boom during the COVID-19 pandemic, she dives into the common struggles new podcasters face and the solutions for overcoming them. Erika also shares actionable tips on how planning, consistency, and professional production are essential for long-term podcast success. Whether you're just starting or looking to refine your podcast, tune in for expert advice from a leader in the industry.
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Links & ResourcesWebsite : https://audivita.com/
Podcast : https://audivita.com/podcasts/
Podsqueeze : Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
LinkedIn : https://www.linkedin.com/in/erikayocom/
Facebook : https://www.facebook.com/audivitastudios/
X : https://x.com/audivitastudios
TimestampsProudest Moment (00:00:08)
Erika shares her proudest moment as CEO, highlighting the unique culture and partnership at Advaita.
Market Saturation Discussion (00:01:18)
Discussion on the saturation of podcast production companies and how Advaita differentiates itself.
Co-hosting Solutions (00:07:43)
Explains how bringing in a co-host can alleviate pressure for novice podcasters.
Preparation vs. Improvisation (00:08:42)
Advice on whether to prepare scripts or go with the flow, depending on the host's personality.
Consistency in Podcasting (00:12:16)
Erika stresses the importance of consistency in podcast release schedules for maintaining audience engagement.
Motivations Behind Podcasting (00:13:12)
Exploration of various motivations for starting podcasts, from business to personal storytelling.
Challenges with Clients (00:16:09)
Funny anecdotes about managing clients and unexpected challenges during podcast production.
Current Production Volume (00:18:07)
Erika reveals that Audivita manages about 40 shows in production at any given time.
Pandemic Boom (00:19:17)
Discussion on the surge in podcasting during the pandemic and its impact on Advaita's business.
Sales Growth During Pandemic (00:20:42)
Erika explains how the pandemic led to increased inquiries and client conversions for podcasting services.
Increased Interest in Podcasting (00:21:04)
Erika discusses the higher conversion rate and increased inquiries about starting podcasts during the pandemic.
Using Podsqueeze for Efficiency (00:21:24)
The conversation shifts to how Podsqueeze helps manage the workload for podcasters.
When to Hire a Production Company (00:24:58)
Discussion on the criteria for hiring a production company, focusing on professionalism and production value.
Finding Advaita (00:26:13)
Erika shares where listeners can find more information about Advaita and reach out with questions.
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In this compelling episode, Tiago welcomes Cezars to discuss the profound impact of digitalization on society through their podcast, "The Future Was Yesterday". They delve into the transformation of digital identities, the opportunities and challenges presented by AI, and the significant effects on sectors like education and healthcare. Cezar shares personal stories and stresses the urgency of understanding these shifts. The episode also covers content repurposing with Podsqueeze, the dynamics of bilingual podcasting, and offers valuable advice for aspiring podcasters. Tune in for a thought-provoking conversation on navigating the digital future.
Try Podsqueeze for free
Links & ResourcesWebsite : projectsaule.eu/
Podsqueeze : Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/gb/podcast/the-future-was-yesterday/id1640231302
Spotify : https://open.spotify.com/show/5rr9oddXPKmkQ13En79GJi
Podcast Addict : https://podcastaddict.com/podcast/the-future-was-yesterday/4426150
LinkedIn : https://www.linkedin.com/in/cezars-torres/
TimestampsPodcast Pitch Challenge (00:00:09)
Cezars describes their podcast as exploring the value of digital selves in a digitized world.
Concerns About Digitalization (00:01:04)
Discussion on the dangers of not understanding the rapid changes due to digitalization.
Impact on Society (00:01:43)
Scissors highlights the widening salary gap affecting those not technologically savvy.
Personal Example of AI Impact (00:02:27)
Scissors shares a personal story about their child's speech therapy and the role of AI.
Adaptation Challenges (00:03:29)
The discussion emphasizes the difficulty some children face in adapting to new technologies.
Motivation for Starting the Podcast (00:04:10)
Scissors explains their desire to articulate complex topics about technology and society.
Audience Engagement (00:05:04)
Scissors reflects on gaining invitations to projects despite a niche podcast audience.
Using Podsqueeze (00:06:12)
Scissors discusses how Podsqueeze helps repurpose podcast content for wider reach.
Language Differences in Audience (00:07:25)
Scissors observes different interests between Spanish and English-speaking listeners.
Managing Bilingual Content (00:08:39)
Scissors explains their approach to creating content in both English and Spanish.
Funny Podcasting Moments (00:09:36)
Scissors shares humorous mishaps during podcast recordings and a past interview experience.
Cultural Connection Through Podcasting (00:11:28)
Scissors reflects on how podcasting in Spanish reconnects them with their cultural roots.
Advice for Non-English Speakers (00:13:09)
Scissors encourages aspiring podcasters to start recording to improve their skills.
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In this engaging episode, Tiago, the host, converses with Senda, the guest, who shares her experiences and insights as a podcaster. The discussion delves into various aspects of podcasting, including the challenges faced, the motivations behind starting her Podcast "Too Long Don't Listen" and her thoughts on the evolving landscape of content creation, particularly with the rise of AI.
Senda candidly discusses the impact of AI tools in podcasting, expressing mixed feelings about their authenticity. She emphasizes the importance of human connection, predicting a future counter-movement advocating for genuine, human-centric content. Senda also reflects on overcoming challenges, the value of community, and the significance of listener engagement.
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Links & ResourcesPodcast : https://podcasts.apple.com/au/podcast/too-long-dont-listen/id1640981588
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast :
Spotify : https://open.spotify.com/show/6jnPMSxR9J1ZWk1yqDzz9G
Instagram : instagram.com/toolongdontlisten
YouTube : https://www.youtube.com/@tldltoday
X : twitter.com/tldltoday
LinkedIn : linkedin.com/company/too-long-don-t-listen
TimestampsInterviewing the Author (00:00:08)
Sandra shares her experience interviewing the author of "Surrounded by Idiots" and the unexpected acceptance.
Nervousness in Early Interviews (00:02:02)
Reflecting on her early nervousness and enthusiasm during her podcast interviews.
Podcast Overview (00:03:56)
Sandra introduces her podcast "Too Long Don't Listen," focusing on inspiring stories.
Choosing Podcasting Over Other Mediums (00:05:01)
Sandra discusses why she chose podcasting, inspired by friends' comments about her voice.
Gender Representation in Podcasting (00:08:47)
Sandra shares her podcast's gender listener statistics and discusses the inclusivity of her content.
Advice for Women Podcasters (00:11:18)
Sandra emphasizes the supportive nature of the podcasting community for female podcasters.
Marketing Techniques for Growth (00:12:42)
Sandra outlines her approach to defining her podcast's unique selling points for growth.
Practical Tips for Podcasters (00:15:15)
Sandra shares her experience with launching a newsletter to repurpose podcast content effectively.
The Role of AI in Podcasting (19:24)
Discussion on AI tools in podcasting and concerns about authenticity.
Future of AI in Content Creation (19:48)
Speculations on AI's growing presence and the preference for human-generated content.
Struggles of Consistency in Podcasting (20:53)
Sandra reflects on moments of doubt and the motivation that keeps her podcasting.
Importance of Community Support (21:52)
Advice on leveraging listener feedback and community to maintain consistency.
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In this engaging episode, Tiago, welcomes Lawrence, a business psychology expert who also hosts the podcast 'Interpreting Wine'. Together, they dive into compelling topics such as podcast creation, storytelling in marketing, and the wine industry. Lawrence shares his unique experience, blending psychology and marketing to craft content that resonates. They discuss how storytelling can captivate an audience, strategies for monetization, and practical advice for growing a podcast in a niche market. This episode is packed with valuable insights for anyone passionate about podcasting.
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Links & ResourcesWebsite : https://www.interpretingwine.com/
Podcast : https://interpretingwine.libsyn.com/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/au/podcast/interpreting-wine-podcast/id1289085070
Spotify : https://open.spotify.com/show/1W1ImyiJqU13FFZRKXZinA
Facebook : https://www.facebook.com/interpretingwine/
Instagram : https://www.instagram.com/interpretingwine/
YouTube : https://www.youtube.com/channel/UCLZWYzVP0kjLKkPL170rBiw
X : https://x.com/winepodcast
LinkedIn : https://www.linkedin.com/company/interpretingwine/
TimestampsPsychology and Marketing (00:00:06)
Discussion on the combination of business psychology and marketing.
Podcast Mission (00:02:33)
Presentation of the mission of the 'Interpreting Wine' podcast and its narrative approach.
Transition to Podcasting (00:03:17)
Explanation of the guest's journey towards creating his podcast.
Audience Growth (00:04:50)
Details on the audience growth during the first few months.
Marketing Techniques (00:06:06)
Effective strategies for promoting the podcast in a specific niche.
Using Instagram (00:08:08)
Importance of Instagram for engagement and podcast promotion.
Pandemic Context (00:09:48)
Impact of the pandemic on the interest in the podcast within the wine industry.
Monetization Tools (00:11:08)
Discussion on tools like Podsqueeze and their impact on the workflow.
Content on Instagram (00:12:57)
Types of content shared on Instagram to engage the audience.
Issues in the Wine Industry (00:14:10)
Critique of ineffective communication methods in the wine industry.
Podcast Monetization (00:17:22)
The guest’s approach to monetizing his podcast without advertisements.
Collaboration Process (00:19:34)
Description of the three-step process for working with wine regions.
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In this engaging episode, Tiago, welcomes Ryan, a former professional footballer turned podcast host, to discuss his podcasting journey and the mission behind his show, the "2ndwind Academy Podcast". The conversation delves into the nuances of podcast production, the significance of quality audio, and the valuable lessons Ryan has learned from interviewing athletes about their career transitions. Ryan shares his structured approach to content strategy, emphasizing consistency, organization, and the use of technology to streamline his workflow. This episode is a must-listen for podcasters seeking inspiration and practical tips.
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Links & ResourcesWebsite : https://www.2ndwind.io/
Podcast : https://www.2ndwind.io/podcast
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/au/podcast/2ndwind-academy-podcast/id1618477039
Spotify : https://open.spotify.com/show/0Iz5LiJJy4LIWWkGqoGNNq
Facebook : https://www.facebook.com/2ndwindacademy/
Instagram : https://www.instagram.com/2ndwindpod/
YouTube : https://www.youtube.com/@2ndwindAcademy
X : https://x.com/2ndwind_io
LinkedIn : https://www.linkedin.com/company/2ndwind-io/
TimestampsFirst Episode Experience (00:00:07)
Tiago recalls recording his first episode with minimal equipment.
Impact of Guest Popularity (00:01:06)
Discussion on how guest achievements can boost podcast listenership.
Radical Career Changes (00:02:42)
Exploration of significant career shifts from sports to other professions.
Supporting Athlete Transitions (00:04:56)
The podcast aims to guide athletes in their career transitions.
Podcast Publishing Schedule (00:05:41)
Tiago reveals that new episodes are released weekly on Wednesdays.
Guest Selection Process (00:06:19)
Tiago explains how he finds and invites guests for his podcast.
Episode Preparation Timeline (00:08:12)
Discussion on scheduling and preparing episodes ahead of time.
Editing Challenges (00:09:03)
Tiago shares his experience with time-consuming editing processes.
Hiring Editing Support (00:10:03)
Tiago discusses the benefits of hiring someone for podcast editing.
Finding the Right Editor (00:11:55)
Tiago explains how he found his current editor through referrals.
In-Person Recording Setup (00:13:05)
Challenges and strategies for setting up a studio for in-person interviews.
Improving Sound Quality (00:14:08)
The impact of using headphones on sound quality during recordings.
Using Podsqueeze Effectively (00:15:25)
Tiago describes how Podsqueeze has streamlined his podcasting workflow.
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In this episode of "Lessons from a Podcaster" ,Tiago chats with Dan Gonzales, who shares his inspiring journey from venture capital to full-time podcasting. Dan discusses the creation of his podcast "Startup Mindset" which features interviews with entrepreneurs and explores the deeper motivations behind starting and growing businesses. He offers insights on building self-confidence, monetizing a podcast, and maintaining authenticity in content. Dan also teases his upcoming book, "Startup Mindset" which complements his podcast. This episode is a must-listen for podcasters eager to learn about entrepreneurship, content creation, and effective podcasting strategies.
Try Podsqueeze for free
Links & ResourcesWebsite : https://www.startupmindsets.com/
Podcast : https://podtail.com/podcast/startup-mindsets/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/startup-mindsets/id1506844547
Spotify : https://open.spotify.com/show/4E1xPCJRiI6AS2RwYhcbSg?si=Vb_TiSUQSNO6NTScnWr9VA&nd=1
Facebook : https://www.facebook.com/startupmindsets
Instagram : https://www.instagram.com/startupmindsetspod/
YouTube : https://www.youtube.com/@startupmindsets
LinkedIn : https://www.linkedin.com/company/startupmindsets/
TimestampsTransition from VC to Podcasting (00:00:19)
Dan shares his journey from the venture capital world to becoming a full-time podcaster.
Overview of the Podcast (00:01:20)
Dan explains that his podcast focuses on entrepreneurship and interviews with founders.
Using the Podcast for Book Research (00:02:27)
Dan discusses how the podcast serves as research for his book, also titled "Startup Mindset."
Biggest Lesson from Entrepreneurs (00:03:15)
Dan reveals that self-belief is the most significant lesson learned from interviewing entrepreneurs.
Building Self-Confidence Strategies (00:04:02)
Dan suggests that developing habits can help build self-confidence over time.
Self-Identification as a Podcaster (00:05:27)
Tiago emphasizes the importance of believing in oneself as a podcaster from the start.
Monetization of the Podcast (00:05:55)
Dan explains how he monetizes his podcast through guest appearances and PR companies.
Content Quality and Guest Payment (00:09:10)
Dan reflects on whether paid guests affect the quality and authenticity of the podcast content.
Defining Good Content (00:09:39)
Dan shares his perspective on what constitutes good content for his podcast.
Preparation for Interviews (00:10:12)
Dan discusses his preparation process for ensuring engaging and meaningful podcast episodes.
Challenging Interviews (00:11:34)
Dan recalls a particularly challenging interview with a highly educated guest.
Networking After Interviews (00:12:51)
Dan explains how he maintains relationships with guests after the podcast episodes are published.
Future of Podcasting in Business (00:14:33)
Dan speculates on the evolving role of podcasting as a marketing tool for businesses.
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In this engaging episode, Tiago chats with Gregory Heller, a seasoned podcaster and career management expert at the Foster School of Business. Gregory shares his podcasting journey, emphasizing the importance of sound quality and the tools he uses to create his show, "Conversations on Careers and Professional Life". He offers actionable advice for job seekers, particularly MBA students, and discusses how his podcast builds trust with prospective students. Gregory also delves into the innovative use of AI in podcasting, offering tips for improving audio quality and maintaining authenticity. Tune in for valuable insights and inspiration!
Try Podsqueeze for free
Links & ResourcesWebsite : https://conversationsoncareers.com/
Podcast : https://conversationsoncareers.com/podcast/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/conversations-on-careers-and-professional-life/id1439113603?mt=2
Amazon music : https://music.amazon.com/podcasts/4a17b57c-0b4d-436f-98cd-22c8127b1c8d/conversations-on-careers-and-professional-life
YouTube : https://www.youtube.com/@conversationsoncareers
LinkedIn : https://www.linkedin.com/in/gregoryheller/
TimestampsMeeting at Podcast Festival (00:00:12)
Gregory shares how he and Tiago met at Podfest Berlin and discusses their microphone giveaway.
Pitch Challenge: Podcast Overview (00:02:31)
Gregory introduces his podcast, focusing on actionable advice for job seekers, especially MBA students.
Starting Podcasting Journey (00:03:15)
Gregory recounts his early podcasting experiences dating back to 2005 before the iPhone era.
Lost First Podcast Recording (00:04:26)
Gregory reflects on the first podcast he recorded, which is now lost to history.
Using Podcast for Teaching (00:05:06)
Gregory explains how he utilizes his podcast to share knowledge with MBA students.
Importance of Sound Quality (00:09:16)
Gregory emphasizes the critical role of sound quality in podcasting.
Creating a Good Recording Environment (00:10:26)
Gregory shares tips on what makes a good room for recording.
Soundproofing Tips (00:12:20)
Gregory offers practical advice on soundproofing for better audio quality.
Editing Tools and Workflow (00:18:52)
Gregory outlines his editing process and the tools he uses for post-production.
Impact of AI on Podcasting (00:21:55)
Discussion on how AI has transformed audio quality and editing in podcasting.
Discovery of Podsqueeze (00:22:25)
Gregory shares his early experience with Podsqueeze and its benefits for creating podcast transcripts.
Voice Cloning with 11 Labs (00:25:42)
He describes using 11 Labs for voice cloning based on previously recorded scripts.
Challenges in Podcasting (00:27:57)
Tiago and Gregory discuss the evolving podcast landscape and the implications of AI.
Importance of Quality Content (00:29:13)
Gregory emphasizes the need for quality in a world where content creation costs are dropping.
Understanding Your Audience (00:30:15)
He stresses the importance of knowing your audience for effective podcasting.
Goals of Podcasting (00:31:27)
Discussion on various motivations behind starting a podcast and setting clear goals.
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In this engaging episode, Tiago interviews Kc, a podcaster who faced the daunting challenge of losing her voice following thyroid cancer surgery. Kc shares her emotional journey of recovery, the impact on her identity, and the lessons learned about self-compassion and grace. She discusses how she managed her podcast, "Heart Glow CEO" which empowers high-achieving female leaders, during her recovery by repurposing content and leveraging her extensive back catalog. Kc also offers insights into her interviewing techniques, audience engagement strategies, and the importance of consistency and self-awareness in podcasting.
Try Podsqueeze for free
Links & ResourcesWebsite : https://www.heartglowceo.com/
Podcast : https://www.heartglowceo.com/podcasts/heart-glow-ceo
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/heart-glow-ceo/id1409856589
Spotify : https://open.spotify.com/show/6T7CTvfXdvn5jGnVbljzjC
YouTube : https://www.youtube.com/channel/UCzSM101AElfxlDCUhbDp9Rg
Facebook : https://www.facebook.com/heartglowceo
LinkedIn : https://www.linkedin.com/in/kcrossi/
Pinterest : https://www.pinterest.com/mycoachkc/
TimestampsKc's Voice Loss Experience (00:00:06)
Kc shares her unexpected voice loss after thyroid cancer surgery and its impact on her identity.
Coping with Unexpected Challenges (00:03:31)
She explains the feelings of shame and blame during her voice loss and the importance of self-compassion.
Repurposing Past Content (00:04:32)
Kc highlights the value of promoting past episodes while unable to create new content.
Overview of "Heart Glow CEO" (00:05:25)
She introduces her podcast, focusing on empowering high-achieving female leaders to overcome perfectionism.
Nervousness in Initial Episodes (00:05:59)
Kc recalls her nervousness during her first podcast episode and her learning curve in podcasting.
Balancing Guest Dynamics (00:11:07)
Kc discusses managing guest energy levels and ensuring the conversation remains focused on the audience.
Adapting to Guest Conversations (00:14:09)
She explains the importance of being prepared yet flexible during interviews to capture valuable insights.
Repurposing Content Techniques (00:15:50)
Kc describes her strategies for repurposing podcast content into engaging social media posts and reels.
Social Media Strategy (00:16:28)
Kc discusses tailoring social media content for different platforms and audiences.
Using Podsqueeze (00:17:32)
Kc explains how she utilizes Podsqueeze for transcripts and social media inspiration.
Transcripts for SEO (00:18:47)
Kc shares the importance of having episode transcripts on her website for convenience and SEO.
Demographic Preferences (00:19:19)
The speakers discuss how different age demographics prefer varying content formats.
Advice for New Podcasters (00:20:03)
Kc offers key advice on knowing your audience, maintaining consistency, and defining value.
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In this episode of "Lessons from a Podcaster," Tiago welcomes Kay Miller, the creator of "Uncopyable Women in Sales." Kay discusses her journey in the male-dominated sales industry and her motivation to empower women through her podcast. She contrasts her podcast with her book, "Uncopyable Sales Secrets" and shares insights on networking, podcast production tools, and handling rejection. Kay emphasizes the importance of building genuine relationships and offers practical advice for women entering sales.
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Links & ResourcesWebsite : https://www.uncopyablesales.com/
Podcast : https://www.uncopyablesales.com/podcast
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/uncopyable-women-in-sales/id1706676563
Spotify : https://open.spotify.com/show/3rbwCCRrkf2hO0N6U2jwbV
Buzzsprout : https://uncopyablewomeninsales.buzzsprout.com/
YouTube : https://www.youtube.com/@uncopyablesales/podcasts
Facebook : https://www.facebook.com/uncopyablesales
LinkedIn : https://www.linkedin.com/in/millerkay
TimestampsInspiration Behind the Podcast (00:01:03)
Kay discusses her journey in a male-dominated industry and her motivation to support women.
Differences Between Book and Podcast (00:02:11)
Kay explains how her podcast complements her book by featuring diverse women's experiences.
Networking and Relationship Building (00:04:09)
The conversation highlights the importance of networking and learning from podcast guests.
Podcast Growth Strategies (00:05:45)
Kay shares her approach to promoting her podcast and connecting with women's groups.
Using a Virtual Assistant (00:09:03)
Kay discusses the benefits of hiring a VA to manage podcast bookings and outreach.
Podcast Production Tools (00:13:11)
Kay lists her favorite tools for recording and editing her podcast episodes.
Handling Profanity in Podcasting (00:16:11)
Kay describes her approach to managing profanity in episodes rated clean.
Advice for Women in Sales (00:18:15)
Kay offers key advice for women starting their careers in sales, emphasizing resilience and relationship-building.
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In this engaging podcast episode, Tiago welcomes Lauren as a guest. She shares the unique experience of recording a podcast with her spouse. They delve into the current season, which explores their love story and personal challenges, including a divorce. Lauren reveals how sharing their intimate journey has been therapeutic and positively received by listeners. They discuss the transformative impact on their relationship and personal growth, likening the experience to couples therapy. Lauren's podcast, "Aligned and Magnetic" focuses on helping individuals monetize their passions through spirituality and mindset. She also shares practical tips on leveraging intuition in business and life decisions, and innovative strategies for launching podcast episodes, including engaging launch parties and giveaways.
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Links & ResourcesWebsite : https://coachlaurenashley.com/podcast/
Podcast : https://coachlaurenashley.com/podcast/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/it/podcast/aligned-and-magnetic-podcast/id1655985848
Spotify : https://open.spotify.com/show/1oEuKKmZX4wI7AfZljZxkC
YouTube : https://www.youtube.com/@coachlaurenashley
Instagram : https://www.instagram.com/coachlaurenashley
Facebook : https://web.facebook.com/yourcoachlaurenashley/
TimestampsRecording a Podcast with Spouse (00:00:06) Discussion about the impact of sharing an intimate love story with a spouse on the podcast and its therapeutic effect.
Discovering New Insights (00:01:26) Exploring the self-discovery and lessons gained from sharing personal experiences through podcasting with a spouse.
Aligning Business with Intuition (00:04:27) Explaining the concept and purpose of the "Aligned and Magnetic" podcast, focusing on aligning intuition and spirituality with business and life goals.
Identifying External Pressures (00:06:22) Addressing societal pressures and identifying personal desires versus external expectations in career and life choices.
Tapping into Intuition for Decision Making (00:10:21) Discussing the importance of tapping into intuition for making business and podcasting decisions and achieving success.
Techniques for Accessing Intuition (00:13:02) Suggesting meditation and journaling exercises to tap into intuition and release external pressures in decision-making.
Meditation for Goal Visualization (00:15:21) Exploring the use of meditation and visualization to connect with intuition and seek guidance for achieving business and podcasting goals.
Wandering and Creativity (00:17:40) Discussion on the power of wondering for creativity and the best time for generating ideas.
Podcast Launch Strategy (00:18:38) The guest's unique strategy for launching a podcast, including a launch party, giveaways, and leveraging word of mouth.
Virtual Launch Party (00:21:11) Details of the podcast launch party, including the funnel, prizes, and engagement with listeners.
Podsqueeze for Content Creation (00:22:50) The guest's use of Podsqueeze for creating show notes, social media posts, and blog content, and its impact on sharing episodes.
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In this episode, Tiago interviews Brent, a seasoned podcaster, who shares invaluable insights on mastering the craft of podcasting. They delve into the ideal episode length, with Brent advocating for a 20-minute sweet spot to maximize listener retention. He highlights the importance of engaging listeners within the first 60 seconds and discusses the nuances of engagement metrics across platforms like Spotify and YouTube. Brent also talks about his podcast, "Talk Commerce" emphasizing storytelling and practical insights over technical jargon. The episode covers strategies for attracting diverse guests and achieving monetization, including a humorous anecdote about a cricket conversation that went viral.
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Links & ResourcesWebsite : https://talk-commerce.com/
Podcast : https://talk-commerce.com/episodes/
Google Analytics : https://analytics.google.com/analytics/
Google AdSense : https://adsense.google.com/intl/fr_fr/start/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Entrepreneur Operating System (EOS) : https://www.eosworldwide.com/
Apple Podcast : https://podcasts.apple.com/us/podcast/talk-commerce/id1561204656
Riverside : https://riverside.fm/
Youtube : https://www.youtube.com/channel/UC5blM_aXiUhP5QCChKcjTDw
LinkedIn : https://www.linkedin.com/in/brentwpeterson/
Instagram : https://www.instagram.com/brentwpeterson/?hl=fr
Twitter : https://x.com/brentwpeterson
Facebook : https://web.facebook.com/brentwilliampeterson/
TimestampsIdeal Length of an Episode (00:00:06) Discussion on the ideal length of a podcast episode and its impact on listener engagement and content delivery.
Engagement Metrics and Episode Length (00:02:22) The impact of episode length on engagement metrics and audience retention, with insights into the transition from longer to shorter episodes.
Podcast Content and Audience Interest (00:05:12) The shift in podcast focus from e-commerce platforms to entrepreneurial journeys, emphasizing the importance of personalized and engaging content.
Transition to Podcasting and Creative Energy (00:07:06) Brent's journey from being an entrepreneur to an employee, and how starting a podcast helped him retain creative energy and stay updated in his field.
Diversity in Podcast Guests (00:09:19) The importance of diversity in podcast guests, challenges in attracting diverse guests, and the decision-making process for selecting guests.
Attracting Diverse Guests (00:12:55) Strategies for attracting diverse guests, including proactive outreach and the creation of a separate podcast to accommodate a broader range of stories.
Monetization and Funny Story (00:16:04) Monetization strategies for podcasts and a humorous anecdote about a conversation on crickets leading to attracting a large audience through an article.
Google Analytics Success (00:16:57) Brent discusses how an article about crickets attracted substantial traffic and led to a business venture.
Repurposing Content for SEO (00:19:44) The conversation delves into repurposing podcast episodes into blogs for SEO and attracting new listeners.
Podcast Workflow and Efficiency (00:20:39) Brent explains the use of PodSqueeze for summarizing, repurposing, and automating podcast content, enhancing workflow efficiency.
AI Tools and Creativity (00:22:58) The discussion highlights the benefits of AI tools in podcasting, saving time, and enabling exploration of new business opportunities.
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In this engaging podcast episode, Tiago welcomes Laurie, a website design agency owner and podcaster, to discuss her experiences at major podcasting conferences like PodFest and Podcast Movement. Laurie shares insights on the contrasting atmospheres of these events, with Pod Fest being more grassroots and Podcast Movement more corporate. They delve into Laurie's podcast journey, her strategies for finding guests, and her use of Podsqueeze. Laurie also highlights the importance of community building and offers valuable tips on monetizing podcasts without relying on ads. This episode is a must-listen for podcasters eager to enhance their craft and network effectively.
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Links & ResourcesWebsite : https://ignitingyourbusiness.com/our-marketing-agency/
Podcast : https://theencoreentrepreneur.com/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/the-encore-entrepreneur-business-tips-and-strategies/id1617202497
Spotify : https://open.spotify.com/show/51UZ1wA95HvJ5Ij3xh4pEV?si=ba9a7cc6047b4171
LinkedIn : https://www.linkedin.com/in/lalyons/
Facebook : https://web.facebook.com/ignitingyourbusiness/
Twitter : https://x.com/lorilyons_
TimestampsNetworking at Podcast Conferences (00:00:08) Comparison of Podcast Movement and Pod Fest, networking with independent podcasters, and the differences in focus.
Goals and Preparation for Podcast Conferences (00:01:29) Laurie's approach to attending conferences, seeking guests for her podcast, and networking with industry professionals.
Podcast Cruise Experience (00:02:06) Details about a podcast cruise, including its focus on monetizing podcasts, training sessions, and building a community.
Community Building and Networking (00:03:32) Laurie's experience of building connections and relationships during podcast cruises and conferences, emphasizing the importance of community in podcasting.
Podcast and Business Background (00:04:48) Laurie's website design agency, her podcast aimed at individuals over 50, and her reasons for starting the podcast.
Podcasting as a Community Activity (00:08:05) Laurie's involvement in podcasting for community building, networking, and establishing close relationships within the podcasting community.
Monetization Strategies (00:09:29) Insights from Podcast Fest on monetizing podcasts without relying on ads, leveraging podcast content as a lead magnet, and driving traffic to the podcast.
Benefits of Podcasting for Business (00:12:24) Discussion on how podcasting enhances credibility, increases visibility, and leads to higher client retention and pricing.
Utilizing Podsqueeze (00:13:22) Laurie's use of Podsqueeze for show notes, link sharing, and the convenience of accessing past episodes and content.
Podsqueeze and Team Workflow (00:15:20) Laurie discusses using Podsqueeze and her team workflow for podcast production.
Podcast Recording Process (00:15:38) Laurie explains her podcast recording process, including using a private Facebook group and working with a team.
Encouragement to Start a Podcast (00:19:46) Laurie offers advice and encouragement for people to start their own podcast, emphasizing the simplicity of getting started.
Overcoming Shyness about Podcasting (00:21:51) Laurie addresses concerns about starting a podcast and offers advice on overcoming shyness and simplifying the process.
Starting a Podcast on a Budget (00:22:20) Laurie discusses the simplicity of starting a podcast, emphasizing that it doesn't have to be expensive and can be done with a good mic and a phone.
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In this episode, Becca Pountney, a wedding industry expert, shares her journey from launching her business in 2016 to becoming a sought-after speaker at the world’s largest wedding industry conference in Las Vegas. Becca discusses her podcast, "Wedding Pros Who Are Ready to Grow" which offers invaluable insights for starting and scaling a profitable wedding business. She delves into her content creation process, networking strategies, and the power of podcasts in building trust and credibility. Becca also highlights the importance of a strong launch strategy and leveraging social media, particularly Instagram, to engage with her audience. Tune in for actionable tips and inspiring stories!
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Links & ResourcesWebsite : https://beccapountney.com/podcast/
Wedding MBA Conference : https://www.weddingmba.com/
Captivate : https://www.captivate.fm/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Audiogram : https://getaudiogram.com/
YouTube : https://www.youtube.com/@beccapountney3941
TikTok : https://www.tiktok.com/@becca.pountney
Facebook : https://web.facebook.com/beccapountney
Instagram : https://www.instagram.com/beccapountney/
TimestampsThe invitation to speak in Las Vegas (00:00:29) Becca shares her excitement about being invited to speak at the world's largest wedding industry conference in Las Vegas.
Starting the podcast and business (00:02:35) Becca shares her journey of starting her business in 2016 and the challenges and motivations behind starting her podcast two years ago.
Benefits of podcasting for business (00:03:50) Becca discusses the advantages of using a podcast as a platform for sharing knowledge, building trust, and attracting new clients.
Impact of the podcast on Becca's business (00:05:44) Becca explains how her podcast, despite having a small audience, has led to client conversions and enhanced her credibility in the wedding industry.
Content creation and guest features (00:07:58) Becca elaborates on how she generates content ideas, including addressing common industry questions and featuring experts and clients on her podcast.
Networking and collaboration through podcasting (00:09:47) Becca discusses how podcasting has facilitated connections with other industry professionals and speakers, leading to valuable relationships and opportunities.
Repurposing and sharing podcast content (00:14:21) Becca details the process of editing, repurposing, and sharing podcast episodes, including utilizing PodSqueeze for time stamps, titles, and show notes.
Utilizing audio grams on Instagram (00:16:54) Becca shares her strategy for using audio grams generated by PodSqueeze on Instagram, including tips for creating engaging content for reels and stories.
Engaging with the audience on Instagram (00:18:21) Becca explains her approach to writing descriptions for Instagram reels, including encouraging audience engagement and utilizing DMs to share podcast links.
Using content across platforms (00:19:01) Becca discusses using content across multiple platforms to reach a wider audience.
Benefits of niche industry podcasts (00:19:31) The host and Becca talk about the benefits of niche industry podcasts for learning and business growth.
Starting a podcast for business (00:20:59) Becca explains how a podcast can enhance credibility and trust for businesses, especially in niche markets.
Launching a podcast effectively (00:22:04) Becca shares tips on launching a podcast effectively, including pre-recording episodes and building a supportive community.
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In this engaging episode, Tiago and Donna dive deep into the world of podcasting, marketing, and branding. Donna, the host of "B2B Marketing Excellence" shares her insights on building authentic relationships through podcasting and the unique value of personal stories. They discuss the evolving nature of marketing, especially in industrial sectors, and the humanizing effect of podcasting for brands. The conversation also covers the use of AI tools like PodSqueeze and Descript for efficient podcast production and promotion. Tune in to learn about the importance of consistency, the power of evergreen content, and the future role of AI in podcasting.
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Links & ResourcesWebsite : https://www.worldinnovators.com/b2bmarketingexcellence
Simplecast : https://www.simplecast.com/
Descript : https://www.descript.com/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/us/podcast/b2b-marketing-excellence-a-world-innovators-podcast/id1553086832
Spotify : https://open.spotify.com/show/39val2FZWA1OWGnJjiw1f5
YouTube : https://www.youtube.com/@WorldInnovators
LinkedIn : https://www.linkedin.com/in/donnaapeterson/
TimestampsPodcasting to Build Relationships (00:00:00) Tiago and Donna discuss how podcasting can help build relationships and create rapport with guests.
Podcasting for Branding and Marketing (00:02:29) The discussion revolves around the value of podcasting for branding, marketing, and humanizing a brand, especially in the industrial manufacturing space.
The Impact of Podcasting on Branding (00:07:23) Donna shares examples of how companies have seen the impact of podcasting on their branding, including feedback and interactions from conferences.
Value of Branding in Podcasting (00:08:38) The conversation explores the importance of branding in podcasting and how it goes beyond lead generation, emphasizing the long-term impact.
Repurposing Podcast Content (00:14:37) Donna explains the process of repurposing podcast content using tools like Descript and PodSqueeze, and the importance of creating unique content for different platforms.
AI Tools in Podcasting (00:18:19) Tiago and Donna discuss the increasing importance of AI tools like PodSqueeze and Descript for podcasters and their potential future essentiality.
Promotion on Social Platforms (00:21:39) Donna discusses the use of LinkedIn as the main platform for promotion, as well as the exploration of platforms like TikTok and the evaluation of audience engagement.
Measuring Platform Success (00:22:09) Donna shares her strategy for measuring platform success by observing audience engagement and alignment with the brand's image and values.
Content Posting on LinkedIn (00:23:44) The speakers talk about the effectiveness of different types of posts on LinkedIn, such as longer posts, videos, and three-minute video clips.
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In this engaging episode, Marie, the host of "Culture and Leadership Connections" shares her inspiring podcasting journey and the evolution of her show. She delves into her passion for interviewing, sparked by her work at the United Nations University, and the importance of sharing diverse and sometimes controversial stories. Marie offers valuable insights into her meticulous preparation process, including the use of AI tools and effective team management strategies. She also discusses her shift to a weekly release schedule and the introduction of solo episodes. Aspiring podcasters will find her advice on goal setting, organization, and monetization particularly enlightening. Tune in to discover Marie's expert tips and the impactful stories behind her podcast.
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Links & ResourcesWebsite : https://shiftworkplace.com/podcast/
Calendly : https://calendly.com/
Google Forms : https://docs.google.com/document/u/0/
Google Sheets : https://docs.google.com/spreadsheets/
CRM HubSpot: https://www.hubspot.com/
Trello: https://trello.com/
Dropbox: https://www.dropbox.com/
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Apple Podcast : https://podcasts.apple.com/ca/podcast/culture-and-leadership-connections-podcast/id1444492741
Spotify : https://open.spotify.com/show/47LP55ipGKPOgwiihHEL9K
YouTube : https://www.youtube.com/channel/UCKNoMIug6Bs53LoLAiBI_cg
LinkedIn : https://www.linkedin.com/in/leaderstraining/
Facebook : https://web.facebook.com/ShiftWorkPlace
TimestampsImportance of Sharing Stories (00:01:54) Marie discusses the importance of sharing diverse and controversial stories through podcasting.
Memorable Guest Stories (00:05:18) Marie shares impactful stories from her podcast interviews, including those of indigenous activists, a shy tech entrepreneur, and a lawyer.
Preparation for Interviews (00:07:32) Marie explains her interview preparation process, including sending questions in advance and the use of podcast release forms.
Powerful Interview Questions (00:11:28) Marie discusses the power of asking about formative childhood experiences and the importance of adapting questions to the guest.
Transition to Weekly Releases (00:13:43) Marie describes the transition from bi-monthly to weekly podcast releases and the introduction of solo episodes.
Preparation and Planning (00:15:39) Marie discusses her advanced planning and stress reduction for her team.
Tools and Workflow (00:17:26) Marie explains her use of calendly, Google forms, and HubSpot CRM for scheduling and workflow management.
Hiring Process (00:20:44) Marie details how she found her audio editor and show notes writer, emphasizing luck and timing.
Podsqueeze and Monetization (00:23:09) Marie shares her experience with Podsqueeze and advises on starting with a monetization plan.
Podcast Name and Distribution (00:25:44) Marie mentions her podcast "Culture and Leadership Connections" and its availability on various platforms.
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In this must-listen episode, Haley dives into the raw and real world of podcasting with her show "Messy in the Middle." She candidly shares the hurdles she's overcome, from production woes to the daunting task of putting herself out there. Haley's journey is a testament to the power of podcasting in fostering personal growth and confidence. She also touches on the fear of feedback, offering reassurance and tips to budding podcasters. Plus, don't miss her take on the controversial topic of business coaching. Tune in for an episode that's as inspiring as it is informative, and discover why even hate comments can be a sign of success.
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Links & ResourcesGarageband : https://garagebandmusic.net/
Website : https://www.haleyejohnson.com/
Apple Podcast : https://podcasts.apple.com/us/podcast/empowered-presence/id1694537703
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Instagram : https://www.instagram.com/haleyejohnson/
LinkedIn : https://www.linkedin.com/in/haley-e-johnson/
TimestampsStarting the Podcast (00:00:00) Bailey discusses the challenges of starting her podcast "Messy in the Middle" and the support she initially had.
Transition to PodSqueeze (00:00:57) Bailey talks about the transition to using PodSqueeze after her editor and assistant left, and the challenges she faced.
Purpose of the Podcast (00:04:51) Bailey explains the purpose of her podcast, "Messy in the Middle," and its focus on the challenges of being an entrepreneur.
Lessons Learned (00:11:30) Bailey shares the lessons she's learned from her podcasting journey, including gaining confidence and reaching out to potential guests.
Self-Confidence and Anxiety (00:13:36) Bailey discusses how podcasting has given her self-confidence and the natural anxiety she feels about promoting her work.
The challenges of starting a podcast (00:14:56) Bailey discusses the fear of feedback and the importance of pushing oneself to share content.
Overcoming fears and promoting a podcast (00:15:38) Bailey shares advice on dealing with feedback, haters, and promoting a podcast to overcome fears.
Receiving feedback and involving family (00:17:01) Bailey and the host discuss the impact of feedback, including the excitement of receiving the first review and involving family in the podcast.
Memorable episode: "You don't need a coach, you need professional help" (00:18:53) Bailey describes a memorable episode where she discusses manipulation and issues in the business coaching realm, receiving positive feedback.
Encouraging critical thinking (00:21:30) Bailey emphasizes the importance of encouraging critical thinking without bashing coaches, discussing the response to her episode.
Conclusion and podcast details (00:22:10) Bailey shares the name of her podcast, "Messy in the Middle," and her website for finding episodes.
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In the latest episode of "Lessons from a Podcast" Melanie dives into the heart of personal branding with the creator of "Empowered Presence" a podcast dedicated to amplifying the voices of women of color. They tackle the intricacies of maintaining authenticity while building a brand, the pressures of social media presence, and the importance of setting up systems for sustainability. An enlightening story from a recent guest highlights the struggle and resilience involved in reclaiming one's voice after personal setbacks. This episode is a treasure trove of insights for podcasters looking to navigate the balance between personal branding and personal well-being.
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Links & ResourcesLibsyn : https://libsyn.com/
Website : https://www.empoweredpresence.tv/
Apple Podcast : https://podcasts.apple.com/us/podcast/empowered-presence/id1694537703
Spotify : https://open.spotify.com/show/2JxNZrID32hfWEhu5jNbr4
Podsqueeze: Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.
Kartra : https://kartra.com/
Instagram : https://www.instagram.com/melanieldenny/
YouTube : https://www.youtube.com/@melanieldenny
LinkedIn : https://www.linkedin.com/showcase/empowered-presence%E2%84%A2-podcast/about/
TimestampsChallenges and enjoyment (00:01:05) The guest's experience with the podcast, challenges faced, and the enjoyment of the process.
Reason for starting the podcast (00:01:33) The motivation behind starting the podcast and its relevance to the guest's work.
The setback of personal branding (00:03:34) Discussion on the personal nature of branding and the impact of personal issues on visibility.
Managing social media breaks (00:04:27) The importance of taking breaks from social media and managing presence during breaks.
Setting up systems (00:05:57) The importance of setting up processes and systems for potential breaks in content creation.
Finding your voice and brand (00:07:24) Discussion on the process of finding one's voice, personality, and brand identity.
Embracing weaknesses (00:08:54) The realization and acceptance of perceived weaknesses as strengths in personal brand development.
Assimilation and identity (00:10:52) The impact of assimilation on personal branding, particularly for people of color.
Authenticity in podcasting (00:12:27) The role of podcasting in providing a platform for authentic self-expression and identity sharing.
Creating a comfortable environment (00:13:13) Methods for making podcast guests comfortable and building trust for open conversations.
The challenges of finding the right guests (00:15:40) Discussion about the difficulty of finding guests who align with the podcast's focus on women of color.
Podcast publishing process and tools (00:18:08) Explanation of the process of podcast publishing, including the use of Podsqueeze for editing and distribution.
Engaging with listeners and email marketing (00:21:07) Discussion about collecting listener emails, sending newsletters, and using email marketing tools like Karcher.
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