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New Year, New You! We all know the flood of trends, and usually tricks, to overhaul our lives that come with a new year. Resolutions tend to fail because people look for a quick fix and try unsustainable methods to make big changes in a short amount of time. The way to make sure your resolutions translate to true, lasting life impact is by addressing them in context of your Personal Brand. We discuss 4 questions for doing just that.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
B2B marketing is a great way to attract business - and a great way to waste money, if you’re not careful. How do you increase demand for your products or services through B2B marketing tactics? In this Quick Hit, we welcomed on Deanna Shimota, CEO of GrowthMode Marketing - a demand generation agency focused on driving long-term growth. Make sure to catch the full episode here
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Too often, design becomes a purely creative exercise. This is a HUGE missed opportunity. When used correctly, design can be a tremendous asset in helping people think differently, flex different tools in their toolkits, and get to unique solutions that wouldn’t otherwise come to fruition. We wanted you to learn from a trusted expert in the worlds of design and business, so we welcomed on Paul Stonick, Founder of KICK Consultancy & Former Vice President of SCADpro - a collaborative design studio connecting current and future art and design professionals with business leaders to solve real-world challenges. He’s also a founding cohort member of Punks & Pinstripes, a private network of transformation executives.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
How do you crack the code with Gen Zers? There’s a lot to consider, and any success can feel more like lightning in a bottle than a trusted marketing strategy. It helps to hear from the source - and we have you covered! In this Quick Hit, we welcomed on a very special guest who’s been mentioned many times on this podcast - Anne’s daughter, Corinne Westbrook. Check out the full episode here
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Podcasting has grown a TON as a business-building tool over the past couple decades. We’re entering our 3rd year of podcasting, and we continue to find it to be an interesting point of discussion for most people. But what does it take to start - and continue - an awesome podcast for your business or personal brand? We’re excited to share a special peek behind the curtain, as we welcomed on our podcast producer: Max Branstetter! Max is the Founder & Podcast Producer at MaxPodcasting, the Host of the Wild Business Growth podcast, and writes the Podcasting to the Max newsletter - where podcasting meets entrepreneurship (and terrible puns).
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
Digital media can open doors for your business - no matter what type of business you have. But it’s easier said than done. In this Quick Hit, you’ll hear from Blake Pinsker and Torii Rowe. They’re the Founder and Head of Acquisition, respectively, at DREAMLABS, a performance marketing agency specializing in media buying, ad creative, and strategic investment. Catch the full episode here.
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We encourage respectful debate. It has an ability to pull different POVs, expertise, and beliefs - and that can be a great thing for your business. BUT, there’s an art to it. You can disagree without being contentious by taking responsibility for your current set of beliefs and assumptions, knowing when you are being objective or subjective, not letting it get personal, and defining and consistently reinforcing the common goal. Let’s dive into the art of respectful debate.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
Virtual Assistants (VAs) can be a huge help for your business. Imagine how much time you could free up for yourself while not being worried about things falling through the cracks. We wanted you to learn from someone with an incredible resume of partnering with VAs, so we welcomed on Molly Rose Speed. She’s the creator of Virtual Assistant Academy and Virtual Assistant Management. This Quick Hit gives you an insight on how a VA can be a gamechanger, but make sure you listen to the full episode here.
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Public speaking. Do those words give you butterflies? You’re not alone. As Jerry Seinfeld famously said, most of us would rather be in the casket than delivering the eulogy. But finding your voice can make the difference in your career, whether you’re speaking or communicating on social media. We wanted you to learn from an expert with an incredible passion for helping you find your voice, so we welcomed on Israel Duran. He empowers purpose-driven speakers, leaders, entrepreneurs, and companies to achieve exponential growth.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
We’re thrilled to bring you this Quick Hit featuring special guest Jill Morenz, the President & CEO of Aviatra Accelerators. Jill & Aviatra are all about supporting, enabling, and lifting female entrepreneurs. Hear the biggest challenges female entrepreneurs face & how to get started. Don’t miss the full episode, which you can find here.
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PR (Public Relations) has the power to drive awareness, reputation, and credibility for your startup. How do you make it all work? In this episode, we cover it all - from hiring a PR firm, to gaining traction, to leveraging influencers. We wanted you to learn from a thought leader in the world of PR, so we welcomed on Amy Jackson. She’s the Founder & CEO of TaleSplash, who builds PR programs for founders & innovative brands by engineering a strategy that actually works.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
People decisions are hard to make for many managers & leaders. Making the choice to fire an employee can be difficult, other than obvious egregious misconduct. So often, team members are kept on - especially if they are a high performer - when they should really be let go. Rather than keeping someone on the payroll who could be harming your team, listen in & learn how to clearly identify when it’s time to say goodbye.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
HR (Human Resources) has been a staple of organizations over the years. With all the changes to the workplace in recent years, is your HR department due for an update? We believe HR can evolve to better support the needs of businesses today. That means moving beyond compliance and administration with a primary focus on people development, cutting out what doesn’t belong anymore, and hiring differently. Hear our ideas and personal stories from our career in this thought-provoking episode.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
Have you thought about how you’re going to approach the later years of your career? It’s an area so many of us don’t have a roadmap for. We’re of course NOT financial advisors, so we welcomed on Nick Bour. He’s the Founder & CEO of Inspire Wealth, a financial company providing wealth building and retirement planning services to residents of Michigan, Ohio, and Massachusetts. Catch the full episode here.
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Customer experience (CX) can be a game-changer when it comes to differentiating your brand. But, you need to do the work to get your CX to a good place. That involves getting a deep understanding of the customer’s journey and creating a true relationship with your customers - not just selling to them. We wanted you to learn from a force in the world of CX, so we welcomed on Allen Adamson. He’s the Co-Founder of Metaforce and Author of many books, including Seeing the How.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
So many workplace struggles can be alleviated by starting with mindset. What is your current set of beliefs and expectations? How is this impacting your ability to feel content and excel? This Quick Hit welcomes V. Krishna Lakkineni. He’s the CEO of ROI Media Works, an Investor, TEDx speaker, and Author of 3 Amazon Best Sellers. Make sure you listen to the episode in its entirety here.
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Word-of-mouth marketing (WOM) is the most coveted - yet elusive - marketing channel for many. It is generated by a consumer who loves your brand SO MUCH, they openly and frequently recommend you and talk about you to others. You can’t buy your way into these authentic testimonials - you must earn them. For this episode, we invited Sue Frech, Co-Founder & Former CEO of Vesta (acquired by TINT), a digital community platform company, to discuss ways to generate WOM marketing.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com.
FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency
INSTAGRAM
https://www.instagram.com/forthrightpeople/
LINKEDIN
https://www.linkedin.com/company/forthright-people/
RESOURCES
https://www.forthright-people.com/resources
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop -
We spend a lot of time talking about how to put branding and marketing practices into action. We’re excited to welcome on one of our clients, Scott Farmer, the CEO of LYP Health Management. He joins us to talk about how our collaborative work to evolve their mission, vision, and values has transformed his business. Make sure you listen to the full episode here.
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