Folgen
-
In this episode of the Beginner Photography Podcast, I chat with Taylor Jackson, a multifaceted wedding and travel photographer who has mastered the art of balancing work-life dynamics and outsourcing for efficiency. Taylor shares insightful anecdotes about his journey, emphasizing the value of trusting your process and understanding the benefits of outsourcing editing. He talks about creating a seamless client experience, from initial inquiry to final delivery which allows him more time to do everything else he loves.
THE BIG IDEAS
Outsourcing for Efficiency: By trusting others with the editing process, you can focus on your core creative tasks, maintaining quality control while gaining more time.Streamlined Communication: Simplifying interactions with clients can lead to increased efficiency and a reduction in time spent on back-and-forth emails.Networking within the Industry: Building relationships with vendors and venues strengthens your professional network and can lead to more business opportunities.Marketing Your Expertise: Creating valuable local content draws in potential clients and establishes you as a knowledgeable and trusted photographer in your area.PHOTOGRAPHY ACTION PLAN
Outsource Your Editing: Research and choose a reliable editing service or individual to handle your photo editing. Start with a small batch of photos to test their quality and turnaround time before committing fully.Simplify Client Communication: Streamline your booking process by clearly listing your pricing and offerings on your website. Use email templates for common inquiries to save time and ensure consistent communication.Enhance Your Networking: Reach out to local wedding venues, dress shops, and other vendors to introduce yourself and explore potential collaborations. Attend local wedding fairs or industry meetups to expand your connections and learn from peers.Develop Your Marketing Content: Create blog posts or social media content that offers valuable tips for local wedding planning. Make venue tours or behind-the-scenes videos to showcase your expertise and help build trust with potential clients.Focus on In-Camera Quality: Practice shooting in different lighting conditions to improve your technical skills and minimize the need for extensive post-processing. Experiment with composition, posing, and lighting to create compelling images straight out of the camera, reducing editing time later.Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of the Beginner Photography Podcast, I chat with Jenny Stein, a heartfelt family documentarian photographer dedicated to capturing real emotions. Jenny reveals the challenges of maintaining a love for photography when it becomes a business and shares powerful insights on how photography can provide closure in times of grief. We dive deep into balancing conflicting emotions and the significance of capturing authentic moments, even during difficult times.
Balancing Emotions: Conflicting emotions can coexist in photography; both joy and sorrow are real and valuable to capture. This duality enriches your work.Authenticity in Moments: Authentic photos during difficult times can offer significant comfort and closure, preserving the true essence of the moment.Personal Connection: Personal losses and experiences shape your perspective and add depth to your photographs. Let your unique story enhance your creative vision.Evolving Perspectives: As you grow, allow your photography interests to evolve. Focus on what you're good at and what genuinely inspires you to keep the passion alive.
The Big Ideas:Photography Action Plan:
Capture Real Emotions: During your next shoot, create space for authentic moments by engaging with your subjects and encouraging natural interactions. Review your photos with a critical eye, selecting those that genuinely capture raw emotions and telling a compelling story.Diversify Your Portfolio: Set up scenes that depict both joyful and solemn emotions. This practice will help you become more versatile and empathetic in your work. Gather these varying shots into a mixed portfolio to showcase your ability to capture the full spectrum of human experience.Reflect on Personal Losses: Take some time to reflect on moments of personal loss. Consider how these experiences can inform and deepen your photography practice. Write down three ways in which these experiences can shape your approach to photographing others.Engage in Personal Projects: Start a personal project focusing on a theme close to your heart, such as family moments or personal loss, and make it a point to capture these authentically. Share your project with a trusted group or online community to receive feedback and refine your narrative approach.Embrace Daily Practice: Commit to a 365 project where you take a photo every day, focusing on capturing real-life moments. This consistency will improve both technical skills and emotional depth. Maintain accountability by joining a group or setting reminders, and reflect weekly on the emotional journey and learnings from your daily shots.Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
Fehlende Folgen?
-
In this episode of the Beginner Photography Podcast, I pull back the curtain on the deceptive world of influencer marketing within the photography industry. I'll uncover how financial incentives and unethical practices are designed to mislead you when buying new gear. Learn why developing your skills should always take precedence over accumulating more gear. Reflect on your genuine needs before making purchases, and arm yourself with the knowledge to distinguish honest reviews from biased ones. As you listen, I encourage you to question the marketing messages you encounter, prioritize honing your craft, and aim for transparency in your own creative endeavors.
THE BIG IDEAS:
Skeptical Consumption: Always question product reviews to determine if they’re influenced by sponsorships. Trust your own instincts and needs.Skill Over Gear: Focus on improving your photography skills instead of constantly upgrading your equipment—it's your ability that makes the difference.Transparency Value: Understand the ethical implications of influencer marketing in shaping your buying decisions. Aim for transparency in your own practices.Personal Needs: Evaluate how, why, and if you will use a product before making a purchase—tailor your toolkit to your specific requirements.PHOTOGRAPHY ACTION PLAN:
Evaluate Current Gear: List out all your current equipment and consider which items you use frequently. Identify gaps in your skills that you might improve with your existing gear before buying new items.Research Ethically: Check multiple sources for reviews to compare and contrast their opinions on new products. Look for content creators who transparently disclose their sponsorships and affiliations.Focus on Skill Development: Spend dedicated time each week practicing different photography techniques. Invest in courses or workshops that focus on building your core photography skills.Create a Test Environment: Set up controlled environments to experiment and learn more effectively, using the gear you already own. Document your findings and review how well your current gear meets your actual needs.Board of Photography Advisors - Youtube
Creativity
Attic Darkroom: reminds me to get out of my comfort zone and try some crazy ideas even if they seem destined to fail - https://www.youtube.com/@atticdarkroomKim Grant: Has an idea and tests it. Encourages me to go deeper into smaller subjects - https://www.youtube.com/@kimgrantphotographyTechnical
Daniel Norton: In depth discussions about light and BTS - https://www.youtube.com/@DanielNortonPhotographerMark Wallace: Always sharing tips on using different kinds of light - https://www.youtube.com/@MarkWallaceVideosDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of the Beginner Photography Podcast, I chat with Nate Crawford, a vibrant food photographer who turned his passion into a thriving career. Nate outlines the essence of connecting with brands, stressing the importance of a strong portfolio and personalized follow-ups. He also delves into the technicalities and emotional aspects of food photography, sharing invaluable tips on capturing images that resonate with warmth and authenticity. As you listen, I encourage you to apply Nate's lessons by experimenting with different settings on your camera, prioritizing the story behind each photo, and refining your approach to engaging with potential clients. Always remember, each shot is a step towards mastery.
Embrace Persistent Selling: Consistently following up with potential clients can dramatically increase your success rate. Persistence pays off in this competitive field.Respect and Professionalism: Ensuring your interactions with brands are respectful and professional can make or break future opportunities. Your reputation precedes you.Harness the Power of Storytelling in Food Photography: Your images should tell a story, more than just showcasing a dish, they should evoke emotions and tell tales.Understand the Impact of Equipment Mastery: Learning the technical nuances of your camera elevates your ability to capture compelling images. Know your tools intimately.
The Big Ideas:
Master Lighting Basics: Begin by observing the natural light during different times of the day and notice how it affects the mood and texture of your photos. Use a simple reflector (even a piece of white cardboard) to manipulate light and fill in shadows when shooting under harsh sunlight.Practice Food Photography: Set up a mini home studio with a basic backdrop (a large sheet or plain wall) and natural light from a nearby window. Style your food using simple props like utensils or raw ingredients to add authenticity and appeal to your shots.Develop a Portfolio: Start gathering your best work in a digital portfolio that can be easily shared or updated. Focus on including varied subjects and styles to show your versatility and ability to handle different photography challenges.Engage with Other Photographers: Join local or online photography groups to connect with peers. Participate in discussions, ask for feedback on your work, and attend group shoots or workshops to expand your network and skills.Embrace the Business Side: Educate yourself on basic business practices relevant to photography like drafting contracts, setting pricing strategies, and managing client relationships. Consider attending a workshop or taking an online course focused on photography as a business to ensure you’re well-prepared to monetize your passion.
Photography Action PlanResources:
Chicago Food Photographer Nate Crawfords WebsiteFollow Nate on InstagramDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of the Beginner Photography Podcast, I chat with Wedding Photographer Casey Fatchett, who shares how to make the most of the gear you have. Together, we explore the common misconception that newer equipment automatically leads to better photos and emphasize the importance of understanding and mastering your current gear. Casey shares his experiences with both digital and film photography, offering practical advice on how to push your creative boundaries without succumbing to the pressure of having the latest technology.
THE BIG IDEAS
Intentionality Over Abundance: Limitations can foster creativity. Choose your shots wisely to deepen your artistic expression.Practice Made Perfect: Regular, intentional practice with your camera will sharpen your skills faster than any new gadget.Embrace Constraints: Enforcing restrictions, like using older or manual equipment, can teach you the fundamental principles of great photography.Value Artistic Vision: Focus on developing a unique artistic vision rather than mimicking prevailing trends for broader appeal.Photography Action Plan:
Use a Film Camera: Find a film camera, whether by borrowing or purchasing a used one, to experience the process of manual exposure and intentional shooting. Use an entire roll to photograph a single subject or scene under different conditions and study how each image differs.Master Manual Mode: Shift to using manual mode on your digital camera. Begin by setting your own aperture, shutter speed, and ISO to see their direct impact on your images. Practice this in various lighting scenarios to gain confidence and improve your technical skills.Practice with Flash: Start with a basic external flash unit and experiment with bounce flash technique by aiming the flash at ceilings or walls instead of directly at the subject. Progress to using a diffuser or a reflector to soften the light and reduce harsh shadows in your images.Analyze Your Work: After each shooting session, set aside time to review your photos critically. Identify one thing you like and one area for improvement in each photo. This self-critique process will accelerate your learning and refine your photographic eye.Limit Your Shots: Challenge yourself with a 'single shot' day where you allow yourself only one photograph per subject. This will force you to think critically about framing, composition, and all camera settings before taking the shot, enhancing your decisiveness and precision in photography.Resources:
Visit Casey Fatchett's Wedding Photography Website - https://fatchett.com/
Listen to the Nerdy Photographer Podcast - https://nerdyphotographer.com/
Follow Casey on Instagram - https://www.instagram.com/thenerdyphoto/Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of The Beginner Photography Podcast, we explore the invaluable skill of critiquing your own photos to elevate your art. By understanding what your images are trying to convey and asking targeted questions like "Where does my eye go?" and "How is the visual weight and composition?", you can discern the strengths and areas for improvement in your work. Drawing parallels with Jerry Seinfeld's method of refining jokes, I highlight how revisiting and refining initial ideas can lead to profound outcomes.
Embrace Critique for Growth: Critiquing your work helps pinpoint strengths and weaknesses, accelerating your growth as a photographer.Seek the Good Moments: Focusing on capturing compelling moments enhances your ability to tell powerful stories through your images.Analyze Composition Thoughtfully: Assess where the eye is drawn in your photos and adjust the visual balance to improve overall impact.Know Your Artistic Voice: Understanding what you love about photography guides your style and helps you communicate more effectively through your images.
The Big Ideas:Photography Action Plan:
Practice Shooting in Manual Mode: Set aside 15 minutes daily to use your camera in manual mode. This will help you understand light, shutter speed, aperture, and ISO settings better. Aim to capture five varied photos during this practice session, like a portrait, a landscape, and a close-up to challenge your settings adjustment skills.Critique Your Own Photos Using the Four Key Questions: After each photo session, pick out at least three photos and critique them based on, Is there a good moment here? Where does my eye go? How is the visual weight and composition? Is the subject clear? This method sharpens your photographic eye and helps quicken your learning curve by identifying common missteps and success patterns.Watch a Video Walkthrough on Photo Critiquing: Visit https://beginnerphotopod.com/313 to view a break down photo critiquing in easy-to-follow steps. Focus on applying one new technique from the video during your next photo shoot session.Create a Portfolio of Your Work: Select 10 of your best images from your critiques and compile them into a digital portfolio. This portfolio will serve as a practical reference for your progress and helps you visualize your improvements, strengths, and weaknesses.Share Your Photos for External Feedback: Join photography groups online or engage friends and family to get their opinions on your work. Asking specific questions about your photos, such as "How does this composition make you feel?" or "What story do you think this photo tells?" can provide insightful feedback and fresh perspectives.
Resources:
Free Photo critique breakdown video - https://beginnerphotopod.com/313Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of the Beginner Photography Podcast, I chat with nature photographer Christopher Gilbert to dive deep into the importance of matching your gear with your unique photographic style. Christopher switched from medium format to APS-C, not because of sensor size, but to find a system that complements his creative vision. Through our conversation, you’ll learn that the technical aspects, like crop factors and lens focal lengths, should enhance your storytelling, not hinder it. I’ll share why mastering the settings that suit your needs can transform your shoots, guiding you to choose tools that truly embody your artistic expression. This is a journey to making every click of the shutter count!
Embrace Simplicity: Your best photos can emerge from using simpler, more intuitive gear. Less complexity allows more focus on capturing moments.Focus on What Matters: Prioritize your vision and expression over technical perfection. Focus on how the photo feels, not just how it looks.Experiment Freely: Allow yourself to make mistakes and learn from them. Each error teaches you something valuable about your own style.Seek Tools That Fit You: Choose gear that complements your way of seeing the world. Your comfort with your tools translates into better photography.
The Big Ideas:
Experiment with Different Lenses: Rent or borrow lenses in various focal lengths to explore how they transform the perspective and composition of your photos. Take the same subject and photograph it with different lenses to clearly see the difference each lens makes to the image.Dial in Camera Settings: Start using aperture priority mode to gain better control over depth of field and understand how it affects your photos. Practice shooting in different lighting conditions to learn how ISO and shutter speed interact with aperture.Focus on Composition: Concentrate on incorporating the rule of thirds into your shots to create more balanced and engaging compositions. Try out leading lines, framing, and the use of negative space to add more depth and interest to your photographs.Explore Post-Processing: Download a reputable photo editing software and familiarize yourself with basic adjustments like exposure, contrast, and color correction. Watch online tutorials specific to your software to efficiently learn various editing techniques that can enhance your images.
Photography Action Plan:Resources:
Follow Chris on Instagram - https://www.instagram.com/fujifilm.christopherDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In this episode of the Beginner Photography Podcast, I'll take you behind the scenes, sharing my personal pre-wedding rituals for energy and focus, overcoming equipment issues in challenging venues, and orchestrating the perfect shots despite unpredictable weather as we we dive into the dynamic and unpredictable nature of wedding photography. From capturing the dress and intimate moments during prep, to the emotional vows and lively group shots—I break down my strategies for creating those timeless wedding images. Embrace the tips, witness real-time problem-solving, and refine your skills to tell a wedding's story beautifully.
Routine is Key: Your mental energy is precious - a consistent pre-wedding routine helps you focus and stay sharp for the big day.Tackling Emergencies: Be adaptable; you can overcome unexpected challenges, like equipment malfunctions or weather changes, with calm problem-solving.The Art of Detail: You'll learn the subtle art of photographing wedding details – rings, dresses, and flowers – that tell a richer story.Capturing the Moment: Find strategies for photographing genuine moments, ensuring every emotion is beautifully immortalized in your pictures.
The Big Ideas:
Prepare Your Gear: Check your camera, lenses, flashes, batteries, and memory cards the night before to ensure everything is in working order. Have backups ready. Pack your gear neatly, create a checklist, and mark items off as you pack to avoid forgetting essential equipment.Plan Your Shots: Study and understand the wedding day timeline to know when key moments will occur and where you need to be for the best shots. Create a shot list with the couple beforehand, including must-have photos and desired poses, to work efficiently and not miss critical moments.Master Lighting Techniques: Practice using your flash in different environments so you're prepared for varying lighting conditions on wedding days. Learn to bounce flash off ceilings or walls to create a more natural light look in your photos when direct flash is too harsh.Capture the Details: Don't overlook photographing the small details like rings, floral arrangements, and place settings as they contribute to the story of the day. Be meticulous in arranging these elements and use macro lenses if necessary to capture intricate details and textures.Direct with Confidence: Develop clear, concise directions to guide groups and individuals during posed shots – having a few go-to poses can help you start strong. Encourage natural interactions between subjects for more candid and relaxed photographs, such as asking them to talk about a memory or share a joke.
Photography Action Plan:
Resources:Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with family photographer and host of the This Cant Be That Hard podcast, Annemie Tonken about developing essential systems in your photography business to ensure efficiency, client satisfaction, and growth. Learn how strategic planning can transform your operational approach for the better.
The Big Ideas:
Embrace Systemization: Treat your photography business like a well-oiled machine. You'll save time and avoid stress.Audit Your Processes: Regularly checking your current processes teaches you where improvements can be made for smoother operations.Focus on Fulfillment: Perfect your fulfillment system first; this ensures your client’s last interaction with you is memorable and professional.Use Tools Wisely: Leveraging tools like CRMs can drastically improve your workflow and client management.
Audit Your Current Workflow: Review each step in your current process from handling initial client inquiries to final delivery of photos. Identify any bottlenecks or repetitive tasks that slow you down. Document your findings in a simple spreadsheet or flowchart. This will give you a clear visual representation of where you can begin implementing improvements.Set Up Basic Systems for Marketing, Sales, and Fulfillment: Implement a CRM tool to manage client communications and keep track of sales leads. This step is crucial for maintaining organized client interactions. Create a checklist for each project phase. This ensures that nothing is missed and each client receives consistent, high-quality service.Automate Repetitive Tasks: Identify tasks that are repetitive and time-consuming, such as appointment scheduling, email responses, or social media posts. Find tools that can help automate these processes. Start small, perhaps with automating appointment confirmations or thank-you emails, and gradually expand as you become comfortable with the technology.Focus on Client Experience: Map out your ideal client journey from first contact to post-delivery follow-up. Think about how you want your clients to feel at each stage. Solicit feedback from recent clients to understand what they loved about working with you and areas where you might improve the experience.Educate Yourself Continuously: Enroll in online courses or workshops that focus not only on photography techniques but also on business practices specific to photography. Seek out resources that offer practical advice on systematizing your business, such as free video lessons or worksheets that help you develop efficient workflows.
Photography Action Plan:
Annemie's systems audit resource - https://www.thiscantbethathard.com/bppFollow Annemie on Instagram - https://www.instagram.com/thiscantbethathard_
Resources:Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with Dan Milnor, an acclaimed documentary photographer who shares transformative insights on creativity, industry challenges, and the true impact of social media on your work.
The Big Ideas:
Seek Inspiration, Not Imitation: Embrace the storytelling and influence behind another artist's work rather than copying style or gear.The Value of Authentic Engagement: Understand social media's shallow interactions and focus on building a genuine audience.Embracing a Multifaceted Identity: Delve into various creative outlets to enrich your photography and personal brand.Isolation for Innovation: Discover how stepping away from the crowd can enhance your unique voice and creativity.Photography Action Plan:
Explore Outside Influences: Visit the websites of conceptual artists or photographers you admire at least a few times per year. Jot down what elements of their work inspire you the most. Incorporate what resonates with you into your photography, be it their storytelling approach or their thematic focus, to craft a richer narrative in your images.Prioritize Care with Equipment: Familiarize yourself with the functionalities of your current equipment, such as the exposure compensation dial, to enhance your shooting efficiency without the need to upgrade immediately. Engage in Long-Term Projects: Select a subject matter that sparks your curiosity and devote time to a long-term photographic project. This commitment often leads to deeper insights and more substantive work. Resist the industrial pressure to multitask on numerous short-term endeavors and instead focus on developing a solid body of work that reflects your dedication and skill. Rethink Social Media Engagement: Create a portfolio website showcasing your unique photographic work to establish a professional online presence that's independent of social media validation. Begin reducing your reliance on social media platforms by actively seeking genuine engagement with your audience through direct channels like newsletters or local exhibitions.Embrace a Multifaceted Approach to Photography: Invest time in developing additional skills that complement your photography, such as writing or video, which can enhance your storytelling capabilities and marketability. Explore your other interests and hobbies alongside photography. These pursuits can provide fresh perspectives and inspirations, enriching the creative content of your photographic work.
Visit Dan's Website Shifter Media: https://shifter.mediaDan Milnor's YouTube Channel: https://www.youtube.com/@DANIELMILNOR505
Resources:Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
Download your Free Photography Business Plan Template - https://beginnerphotopod.com/bp
Embrace Business Identity Mastery: Recognize and refine your unique photography style to attract your ideal clients and build a brand that stands out.Analyze to Capitalize: Understand your market like the back of your hand; demographics and needs analysis can set you up for capturing the right audiences.Strategic Offer Structuring: Learn how to create tiered pricing and bundle packages to maximize value perception and revenue.Financial Planning Proficiency: Plan your photography business finances to manage irregular incomes and maximize profitability with a clear, structured approach.
in todays episode of the podcast I'll walk you through how to write a photography business plan to help transform your hobby into profit by targeting the right market with effective strategies.
The Big Ideas:Photography Action Plan:
Draft Your Photography Business Plan: Start by outlining your business goals, target market, and services you’ll offer. This roadmap will guide all your business decisions and strategies. Break your plan into manageable sections like market analysis, operational strategy, and financial goals. Tackle one section at a time to avoid feeling overwhelmed.Conduct Market Analysis: Research potential clients and understand their preferences and behaviors. This knowledge will help you tailor your marketing efforts and service offerings. Identify your competitors and analyze what they are doing well and where they lack. Use this information to differentiate yourself and fill gaps in the market.Develop Your Product and Service Offerings: Create packages that cater to different customer segments. Consider offering basic, premium, and deluxe packages that meet varied needs and budgets. Consider unique add-ons or bundled services that enhance value such as quick turnaround times or special editing services to make your offerings more attractive.Set Up Effective Client Management Processes: Invest in a reliable client relationship management system. This tool will help you keep track of inquiries, bookings, and follow-ups, ensuring you never miss a potential job. Establish a clear communication channel with clients. Regular updates and responsiveness will build trust and improve client satisfaction.Establish Financial Goals and Structures: Calculate your initial setup costs, ongoing expenses, and desired income. Use these figures to set pricing that covers your costs and meets your financial goals. Choose the right business structure to optimize tax benefits and limit liability. Consult a tax professional to decide whether a sole proprietorship, LLC, or another entity best suits your needs.Resources:
Download your free photography business plan template - https://beginnerphotopod.com/bp
Grab your free CloudSpot account with CloudSpot Studio to tackle client management - httpsDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with Family, Newborn, and Maternity photographer Sabrina Gebhardt, about the importance of personal growth in photography amidst the trials of starting and maintaining a business.
The Big Ideas:
Embrace Your Own Journey: Avoid comparing your progress with others; focus on your unique path and growth.Invest in Learning: Prioritize education to build a strong foundation and gradually enhance your skills.Balance is Key: Find harmony between your passion for photography and life commitments to prevent burnout.Practice with Purpose: Set attainable goals and projects that challenge your creativity and technique.Photography Action Plan:
Set Achievable Photography Goals: Decide on a simple, attainable goal you can achieve this week, such as mastering one new camera setting or taking a photo that captures an emotion. Write down this goal and the steps you need to accomplish it; keep it visible for daily motivation.Engage in Daily Practice: Choose a subject or theme each day and capture it using different angles and perspectives. Remember, experience is your greatest teacher. The more you shoot, the faster you’ll bridge the creative gap. Limit Social Media Influence: Allocate specific times for viewing social media to avoid constant comparison that might hinder your creativity. Use this saved time to focus more on your personal development in photography.Invest in Your Education: Pick a tutorial or course on an aspect of photography you’re unfamiliar with, such as lighting or composition. Consistently applying new knowledge will not only build your skills but also boost your confidence behind the lens. Initiate a Personal Project: Start a 365-day photo project, giving yourself permission to bend the rules, such as taking multiple photos in one day or not adhering to consecutive daily posts. This project is meant to fuel your growth and enjoyment in photography, not add pressure, so keep it fun and flexible.Resources:
Visit Sabrinas Website - https://sabrinagebhardt.com/Follow Sabrina on Instagram - https://www.instagram.com/sabrinagebhardtphotographyDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with portrait photographer Cris Duncan about mastering light with an umbrella for your flash and creating dimension in your photographs to transform your photographic techniques and storytelling.
The Big Ideas
Embrace Manual Mode with Flash: Unlock the true potential of your creativity by understanding how aperture and shutter speed interact with flash, enhancing your artistic expression.Practice Leads to Instinct: With regular implementation, you'll develop an instinctual grasp of lighting, leading to faster setups and more confident shooting.Light Shapes Stories: Learn to control light to sculpt the narrative of your photos, using hierarchy and contrast to direct the viewer's attention where you want it most.Modifiers are Game-changers: Discover affordable tools like umbrellas that soften light, adding depth and nuance to your portraits, and elevate the professional quality of your work.Photography Action Plan:
Practice Shutter Speed Variations with Flash: Take your camera and flash unit, set the camera to manual mode, and experiment with various shutter speeds. Observe how changing the shutter speed affects the areas of your photo not illuminated by the flash. Aim to shoot in both bright and dimly lit conditions to see how ambient light interacts with the flash at different shutter speeds, remembering that flash exposure remains constant.Master Lighting Placement: Position your light source at a 45-degree angle from your subject to create appealing shadow and depth, enhancing the three-dimensionality of your portraits. Use a reflector to bounce light onto the shadow side of the subject, experimenting with reflector distance and angle to manipulate shadow density and contrast.Utilize Umbrellas for Soft Lighting: Incorporate a bounce or translucent umbrella into your setup to diffuse and soften the light. Begin by pointing a bounce umbrella towards your subject and adjusting the spread of light accordingly. For larger groups, opt for a bigger umbrella to ensure even light distribution across all individuals, and try using translucent umbrellas for a wider light spread when necessary.Control Contrast with Off-Camera Flash: Detach your flash from the camera and place it off to the side to create more dynamic lighting with visible shadows, which contribute to the form and texture in your photos. Test shooting outdoors with off-camera flash to balance the daylight and flash exposure, giving you more control over the contrast and mood of your images. Learn and Apply Light Hierarchy: Begin by crafting a lighting plan that assigns priority to different elements of your scene, such as main subject illumination, background, and accent lighting, based on your creative objectives. As you arrange your setup, constantly check through your viewfinder to ensure the light is shaping your subject as intended and adjust your light sources and modifiers to match your vision for the photograph.Resources:
Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In Today's Episode of the podcast, you'll discover how embracing isolation and self-reflection can profoundly impact your photography. Fine art photographer Jason Matias shares insights on NFTs offering a new perspective on art in the digital age.
The Big Ideas:
Embrace Isolation for Growth - You'll learn the value of solitude for self-reflection and personal development in your photography journey.Leveraging NFTs for Art - Discover the potential of NFTs in expanding your art market and creating new avenues for connecting with buyers.Creating Context in Fine Art - Understand the significance of storytelling and context to elevate your photographic art beyond mere images.Overcoming Creative Constraints - Find inspiration in limitations and hone your craft by focusing on creating the perfect shot.Photography Action Plan:
Master Your Camera: Research your camera's settings and functionalities to understand its full potential. Practice using different camera modes and settings to get a feel for what works best in various shooting conditions.Explore Fine Art Photography: Study different styles of photography to discover what resonates with you and inspires your creativity. Experiment with storytelling elements in your photography, focusing on context and creativity to elevate your images to the level of fine art.Embrace Digital Photography Trends: Learn about NFTs and their role in the art market to understand how they can potentially benefit your photography career. Consider how you can brand yourself and market your work effectively in the digital space, including social media and NFT platforms.Leverage Constraints for Creativity: Challenge yourself to capture images with intention, focusing on quality over quantity. Experiment with limiting yourself to taking only one perfect shot to hone your skills and creativity.Build Your Portfolio and Network: Compile a portfolio of your best work across different genres to showcase your versatility and artistic vision. Engage with other photographers, artists, and potential clients to expand your network and gain valuable insights and opportunities.Resources:
Follow Jason on Instagram - https://www.instagram.com/realjasonmatias/
Visit Jason's Website - https://www.jasonmatias.com/Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with renowned photographer and author Michael Freeman about embracing the artistic journey of photography, where you'll learn to cultivate your creative eye and appreciate the process over the technical.
Continuous Learning: Embrace lifelong learning to elevate your art. Studying others' works is as crucial as mastering your camera.Creative Experimentation: Forget strict rules. Prioritize creativity to make photos that stand out and reflect your unique perspective.The Power of Surprise: Strive for images with unexpected elements. Predictability is the enemy of interesting photography.Intentionality Wins: Plan your shots with intention, but also leave room for spontaneity. It’s about the story you want to tell.
The Big Ideas:Photography Action Plan:
Immerse Yourself in the World of Photography: Visit local art galleries or explore online photography exhibitions to discover different styles and techniques.Regularly study the work of various renowned photographers to learn from their compositions and subject matter choices.Practice Intentional Shooting: Before taking your next photo, spend extra time pre-planning the shot, considering aspects like lighting, angle, and composition. After each photoshoot, review your images and note what worked and what didn't, then adjust your approach for next time.Challenge the Rules of Composition: Experiment with breaking conventions such as the rule of thirds; place your subject off-center and see how it affects the impact of your photo. Create a series of photos with unconventional framing or perspective to explore new creative possibilities.Experiment with Black and White Photography: Convert a selection of your images to black and white to see how it changes the mood and focus on textures and contrasts. Practice shooting with the intention of black and white output to hone your attention to light, shadow, and compositional elements.Connect with the Photography Community: Join the BPP group to exchange feedback, share your work, and learn from peers. Attend photography workshops or talks in your area to network, pick up new skills, and stay inspired by what others are doing.Resources:
Follow Michael on Instagram - https://www.instagram.com/michaelfreemanphotographyCheck out Michaels Collection of Photography Education books on AmazonVisit Michael Freemans WebsiteDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In Today's Episode of the podcast I chat with Branding Photographer Abby Grace, and you'll discover how to infuse your photography with genuine storytelling, service, and strategy that will transform your brand photography from generic to truly compelling.
The Big Ideas:
Embrace the Power of Visual Storytelling: Elevate your brand photographs from mere snapshots to narrative-rich visuals that connect deeply with your audience.Service Over Shots: Begin your photography journey by serving others, and the quality of your portfolio will naturally follow.Strategic Planning Pays Off: Thorough preparation and research before shoots ensure that your photos align with your client’s branding goals.Learn from Experience: Pursue opportunities to work alongside a mentor and capture real-time events to refine your anticipation and execution in photography.Photography Action Plan
Engage with Clients Before the Shoot: Schedule a consultation call to understand your client's brand, their vision, and the message they want to communicate through the images. Prepare a detailed questionnaire for your clients to fill out, capturing essential information about their brand identity, target audience, and the feelings they want to evoke with their photography.Craft a Strategic Shot List: Research your client's industry and competitors to identify visual gaps and opportunities for their brand photography to stand out. Curate a shot list that includes diverse scenes, from close-ups of the client's work process to wider shots that encompass their work environment, ensuring variety and depth in your portfolio.Master Your Camera’s Manual Settings: Take time to practice with your camera, experimenting with different ISO, aperture, and shutter speed settings to see how they affect the outcome of your photos. Challenge yourself to shoot in manual mode during your next few sessions to build your confidence in adjusting settings on the fly and understanding the lighting conditions.Conduct a Beta Client Session: Identify potential beta clients in your network who might benefit from your services and approach them with a tailored pitch offering a session that aligns with your portfolio goals. Execute the session with the same professionalism and dedication as a paid shoot, ensuring valuable experience and quality images that reflect both your skill and your client’s brand.Analyze and Reflect Post-Shoot: Review the images from your session with a critical eye, assessing whether each photo aligns with the client's brand story and goals. Select the strongest images to show your client and gather feedback on what worked and what could be improved, using this information to refine your process for future sessions.Resources:
Follow Abby on Instagram - https://www.instagram.com/abbygracephotoAbby's Branding Photographer Academy - https://bpa.abbygracephotography.com/Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with family and newborn photographer Sandra Coan about the transformative power of combining business acuity with creative mastery, and how dedication to learning can lead to your breakthrough in photography.
The Big Ideas:
Persistence Pays Off: Your early struggles can become valuable lessons. Each setback is a step toward your future success. Investing in Education Equates to Business Growth: Business and marketing knowledge are just as crucial as your art. Learning outside your field can provide unique insights. Commit to self-improvement for sustained profitability.Mastering Lighting Defines Your Style: Technical skills in lighting can elevate your work. A signature style helps you stand out in the market. Expertise builds confidence and reduces imposter syndrome.Community and Mentorship Propel You Forward: Supportive networks provide encouragement and advice. Sharing experiences enriches the whole photography community. Collaboration can often lead to unexpected opportunities.Photography Action Plan:
Invest in Your Business Skills: Take an online course or workshop. Focus on improving your business acumen for your photography venture. This can include marketing, branding, or financial management. Read business-related books. Select books that are specific to photography businesses or service-based entrepreneurship to enhance your understanding of the industry.Develop Your Lighting Techniques: Practice with different lighting. Experiment with both natural light and off-camera flashes to understand how lighting affects your shots. Seek feedback on lighting. Share your work with a photography group or a mentor to receive constructive criticism on your lighting choices and improve your skills.Enhance Your Technical Knowledge: Enroll in photography technique classes. Choose courses that will close the creative gap, such as composition, color theory, or post-processing. Regular practice sessions. Dedicate time each week to practice new techniques, ensuring you become confident and proficient in your craft.Build Confidence through Validation: Participate in portfolio reviews. Use these opportunities to gain professional feedback, which will help validate your skills and direct your learning efforts. Join a photography community and engage with a supportive group that can provide ongoing encouragement and critical insights into your work.Resources:
Check out Sandra Coan's Certification Program - https://sandracoanstudios.com/Follow Sandra on Instagram - https://www.instagram.com/sandracoan/Listen to Sandras Unpopular Opinions Podcast - https://sandracoanstudios.com/category/podcast/Download your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the podcast, I chat with Wedding and Sports photographer Vinny Pugliese, who shares how to transform your photography passion into a prosperous career with patience and genuine connections.
The Big Ideas:
Embrace the Long Game: Remember, success comes from consistent effort over time, not overnight. Your patience will be rewarded.Lean into Rejection: Critiques aren't setbacks; they're opportunities for growth. Let feedback elevate your standards and your work.Build with Character: Your personality and ability to connect genuinely are as important as your photography skills in building your business.Maintain Curiosity: Keep a beginner's mindset to foster learning and innovation. Stay curious, it's the foundation for your evolution as a photographer.Photography Action Plan:
Set Realistic Timelines for Mastery: Give yourself permission to learn at your own pace by setting time-bound goals that allow for gradual improvement without pressure. Review and adjust your timelines as you progress, ensuring they remain challenging yet achievable to keep you motivated.Consistently Practice Key Photography Skills: Commit to daily practice, even if it's just for a short period, focusing on areas like lighting, composition, and background to enhance image quality. Document your progress in a journal or blog to reflect on improvements and areas that need further attention.Seek Constructive Criticism and Act on It: Find a mentor or a peer group willing to provide honest, constructive feedback on your work to help you recognize your strengths and weaknesses. Implement the feedback thoughtfully into your practice, using it as a roadmap for your photographic development.Prioritize Building Connections within the Industry: Attend networking events and engage with experienced photographers, potential mentors, and peers to broaden your industry knowledge and create opportunities for collaboration. Cultivate relationships by offering your skills to more experienced photographers, which can lead to exposure, referrals, and valuable on-the-job learning.Expand Your Business Acumen Alongside Your Craft: Educate yourself on the business side of photography, which includes marketing, client management, and financial planning. Develop a business plan that outlines how you'll transition from practicing photography as a hobby to making it a sustainable career, considering how you'll finance your business and attract clients.Resources:
"The Wealth of Connection" by Vinny Pugliese available on AmazonVinny Pugliese's website for entrepreneurs - www.totallifefreedom.comDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In today's episode of the Beginner Photography Podcast, I chat with photographer Scott Wyden Kivowitz about harnessing AI to revolutionize your photo editing, freeing up valuable time dive deeper into creativity and business growth.
The Big Ideas:
Embrace Change for Creative Freedom: AI tools like Imagen AI can automate the mundane, leaving you with more time for creativity.Learn from the Past, Leverage the Future: Understanding film's discipline enhances your appreciation, but AI's speed and ease can transform your workflow.The Ethical Use of AI is Empowering: Using AI to edit isn't cheating; it's smart business, letting you focus on shooting and final touches.Personal Development is Key: Stay curious about emerging tech. Tools like Imagine can adapt to personal styles, helping you evolve.Photography Action Plan:
Explore AI Editing Tools: Sign up for Imagen AI's free trial at https://imagen-ai.com/ to familiarize yourself with automated photo editing and experience how it can expedite your workflow. Select a recent batch of photos and use Imagen AI's profile to edit them, observing the time you save and the quality of the output.Enhance Your Photography Skills: Dedicate time each week to practice shooting in different lighting conditions to understand your camera's capabilities and how to adjust settings for the perfect shot. Analyze your photos post-shoot to identify areas for improvement, then apply those insights to refine your technique in your next session.Leverage AI for Business Efficiency: Implement AI note-taking software in your client meetings to ensure you capture all requirements without losing focus on the conversation. Reinvest the time saved by using AI tools into marketing efforts or client engagement to grow your photography business.Educate Yourself on the Evolution of Photography: Delve into the history of photography, including the discipline of film, to deepen your appreciation and understanding of the craft's foundations. Experiment with different styles and techniques from history, then fuse them with modern technology to create a unique aesthetic in your work.Invest in Continuous Learning: Subscribe to photography podcasts and join online photography communities to stay informed about the latest trends, tools, and techniques to continually evolve your craft. Set aside regular intervals to review and practice what you've learned from these resources to integrate this knowledge practically into your photography projects.Resources:
Try out Imagen AI photo editor - https://imagen-ai.com/Listen to the Workflows for Photographers PodcastDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! -
In Today's Episode of the podcast I chat with Julie Christie about creating engaging content, especially for family photographers. We discuss the impact of connection content, building trust with the audience, and the value of authority content. You'll learn how to develop a photography brand with a personality, appeal to introverts in business, and strategically navigate the balance between connection and sales content in your marketing efforts.
The Big Ideas:
Connection Content: Share glimpses of your values and personality without revealing private details to build trust and likability with your audience.Brand Personality: Create a photography brand that reflects your values and personality, emphasizing connection with the audience over price or quality.Introverts in Business: Market with integrity, emphasize empathy, and cater to like-minded introverts in your marketing to build trust and loyalty.Authority Content: Utilize website for authority content to address buyer's questions and concerns, efficiently converting them into customers.Implementation Plan:
1: Create Connection Content:
Julie emphasizes the power of showing your personality and values through connection content to engage your audience, especially for family photographers. This approach helps clients feel like they know you, which can be a strong factor in their decision to book your services. Photographers can harness this insight by showcasing behind-the-scenes snippets of their work life, sharing personal but not private anecdotes, or even their philosophy on capturing precious family moments.
Exercise: Share a brief story or insight on your social media that relates to why you love capturing family moments. It could be a throwback to your childhood family photos, a recent warm interaction with a client, or why you cherish the candid in-between moments. This helps potential clients see the person behind the lens and fosters a sense of familiarity and trust.2: Showcase Authority:
As per Julie's experience, authority content might not rake in high engagement but is crucial for conversion. It establishes you as a knowledgeable expert, which can be especially persuasive when potential clients are considering who to trust with their memories.
Exercise: Write a blog post or create an infographic for your website that answers a common photography-related question you've encountered, such as "How to prepare your kids for a photo session" or "The best time of day for outdoor family photos." Include helpful tips that showcase your expertise and experience.3: Embrace the Learning Curve:
There are so many advantages to the mistakes you make in the journey of growth as a photographer. For new photographers, this lesson is vital: being unafraid to make and learn from mistakes is what ultimately refines your craft.
Exercise: Select a past photo that you're not particularly proud of and analyze it to understand what didn't work. Then, attempt to recreate the shot by applying your new knowledge and skills. This process will not only enhance your technical abilities butDownload your free copy of
46 Creative Photo Ideas to Get You Out of a Rut
at https://creativeimageideas.com/Connect with the Beginner Photography Podcast!
Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/
Thanks for listening & keep shooting! - Mehr anzeigen
