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Episode Summary:
In this episode of Practice Growth HQ, I speak with Benjamin Schrader about how healthcare professionals can finally make social media work for their practice.
Benjamin is the founder of Schrader Promotions and a seasoned event producer who has worked with major brands. With his unique blend of expertise and personal healthcare experiences, Benjamin knows how to help practices build trust, attract patients, and create an authentic online presence.
In this episode, Benjamin dives into the power of personal branding, why video content is a must, and how staying consistent across platforms keeps patients engaged.
If you want a social media presence that stands out and turns followers into patients, you wonât want to miss this episode!
What youâll learn:
(05:17) How Benjaminâs health journey taught him what patients value most
(12:31) The power of small, genuine interactions in building trust that keeps patients coming back
(15:29) Practice accounts vs. personal brandsâwhat actually works for healthcare pros
(18:30) Why video content is the easiest way to connect with patients fast
(24:20) Why defining your look, tone, and presence makes you impossible to ignore.
(26:09) The social media trick that will make patients trust you asap.
Plus loads more!
Links and Resources:Instagram: benjamin_shrader
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Episode Summary:
In this episode of Practice Growth HQ, I sit down with Kerry Boulton to uncover the real ways you can add value to your practiceâwhether you're selling soon or just want a stronger, smoother-running business.
Kerryâs an expert in exit strategies with 30+ years of experience scaling and selling businesses. Sheâs here to show you practical ways to increase your practiceâs worth, from organising your finances to tracking patient referrals and managing risk.
If you want a rock-solid, valuable practice thatâs ready for anything, this episodeâs packed with tips you need to hear!
What youâll learn:
(04:13) Why solid financial records are the foundation of practice value
(09:08) Easy ways to gauge the real market value of your practice
(13:06) Why lowering buyer risk boosts your practiceâs value (think retention)
(14:49) How a smooth transition plan keeps patients (and profits) steady
(15:53) Why patient trust and loyalty arenât just perksâtheyâre core value drivers
(19:54) The â5 Dsâ every practice should prepare for: Death, Disability, Divorce, Distress, and Disagreement
(24:46) How a well-organised patient database strengthens retention and referral rates
(27:29) Why referral data is critical to showing growth potential
Plus loads more!
Links and Resources:Website: TheExitStrategyGroup.com.au
Books: The Uncensored Truth About Exit Strategies and $1 Million Payday: How to Get Rich and Get Out
Questionnaires:
Value Builder Questionnaire:
https://theexitstrategygroup.com.au/value-builder-questionnaire/
FREE Exit Readiness Assessment
https://exitmap.com/theexitstrategygroup/ -
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Episode Summary:
In this episode of Practice Growth HQ, I sit down with Dennis Dowdell to break down the not-so-glamorous, but highly effective, fundamentals of business growth.
Dennis isnât your typical business guru. He started as a school bus driver with no business background, yet he built a global team of over 250,000 people. Now, at 75 years old and still thriving, Dennis shares why making people care about your business starts with caring about them first. From asking the right questions to following up the right way, he reveals simple, actionable strategies that deliver big results.
If youâre looking to create genuine connections and finally get people to care about what you do, donât miss this episode!
What youâll learn:
(03:15) Why âItâs not about youâ is the ultimate game-changer for growth
(05:03) How putting others first makes your business unforgettable
(06:57) The art of asking better questions to understand your patients deeply
(08:40) Dennisâs go-to questions that instantly build trust and connection
(12:23) Why knowing the âwhyâ behind a problem matters more than the âwhatâ
(18:59) The power of care calls to make patients feel valued and appreciated
(21:27) How to stop miscommunication dead in its tracks by clarifying assumptions
(24:46) Why overloading patients with info is a fail and how to simplify your message
Plus loads more!
Links and Resources:Website: https://www.maximizeyou.com/
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Episode Summary:
In this episode of Practice Growth HQ, I chat with Irina and Alison about the real impact of offshoring for dental practices.
Irinaâs been in the game for a while, handling reception work and even social media marketing. Alisonâs the new kid on the block, focusing on patient recalls and fielding inbound calls. Together, theyâre reshaping what âremote supportâ really means for Australian dental practices, proving you can get high-quality help without the extra overhead.
In this episode, Irina and Alison break down what itâs really like working offshore, how theyâre trained, and why offshoring is a smart, scalable move for practice owners.
If you're looking to get back time, cut costs, and free yourself from daily admin, youâve gotta listen to this episode!
What youâll learn:
(01:31) The day-to-day tasks of Irina and Alison, from recalls to social media
(03:57) How smart social media strategies drive new patient referrals
(07:18) Why training a dental star is practically hands-off, thanks to solid onboarding
(08:03) How they keep communication smooth with daily check-ins
(11:12) How accents and a multicultural approach blend effortlessly with patients
(13:45) Self-training and resource-sharing that makes them self-sufficient
(15:30) Integrating into your workflow like theyâre part of the in-house team
(16:27) How a Dental Star frees you up for high-priority, high-impact tasks
Plus loads more!
Links and Resources:Website: https://dentalstars.com.au/
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Episode Summary:
In this episode of Practice Growth HQ, Iâm catching up with Claire and Frankie from Dental Stars to talk about how businessesâincluding dental practicesâare using offshoring to save time, cut costs, and get more done.
Claire, the Operations Manager, and Frankie, the top Supervisor, share their experience of running offshore teams that help businesses run smoothly, without the headaches of managing it all in-house.
If youâve been thinking about how to make your business (or practice) work smarter, this is the episode for you!
What youâll learn:
(01:19) What Dental Stars does and how it supports dental practices
(02:00) How Claire went from studying agriculture to managing an offshore team
(03:45) Frankieâs role in keeping the team running smoothly
(06:30) How Dental Stars finds and trains the right people
(09:00) What the onboarding process looks like for new team members
(11:15) How ongoing training keeps things running like clockwork
(12:32) Will your patients know youâre offshoring?
(17:30) Why more dental practices are turning to offshoring to scale up
(18:00) How to make offshoring work for your practice
Links and Resources:Website: https://dentalstars.com.au/
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Nick Kraus about the SharkBite Methodâa unique approach to marketing thatâs all about attracting the right patients and keeping them engaged.
Nick Kraus is the founder of Kraus Marketing and the creator of the SharkBite Methodâą, a go-to strategy for bringing in the right clients. Nickâs focus is on making marketing simple and effective, all while building a team that thrives.
In this episode, Nick shares the steps of the SharkBite Method, from targeting your audience to creating content that resonates, and why a solid strategy beats scattergun marketing every time.
If you're ready to attract the right patients and improve your practiceâs visibility, you canât afford to miss this episode!!
What youâll learn:
(03:35) What the SharkBite Method is and why itâs a must for patient growth
(06:28) How to nail down your perfect target audience for better results
(09:37) A simple trick for creating patient profiles that actually work
(12:19) Why your practiceâs unique edge keeps patients coming back
(17:44) The content calendar hack that takes the stress out of marketing
(21:50) The big reason most practices struggle with content (and how to fix it)
(24:06) Why tracking engagement (not just ROI) leads to real growth
(28:49) How syncing your marketing and sales efforts can lock in more patients
Plus loads more!
Links and Resources:Website: https://krausgroupmarketing.com/
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Episode Summary:
In this episode of Practice Growth HQ, I chat with Dr. Jo Braid about a topic thatâs probably sabotaging your success: burnout.
Jo is a neuro-rehabilitation physician with 20 years of experience, now specialising in helping healthcare professionals recover from burnout.
We dive into the early warning signs of burnout, whatâs really happening in your brain and body when stress takes over, and Joâs simple strategies to keep you performing at your best without crashing.
If you want to avoid burning out while still kicking goals in your practice, you canât miss this episode!
What youâll learn:
(00:32) Why burnout is the silent killer of high performance
(07:14) The physical, mental, and emotional signs youâre heading for burnout
(08:30) What chronic stress is doing to your brain (itâs worse than you think)
(12:42) The real reasons youâre burning out â and how to stop it
(13:02) The 4 steps to avoid burnout: sleep, movement, mindset, and support
(14:00) Why six hours of sleep isnât cutting it and how to fix it fast
(15:57) How just 5 minutes a day of movement can make all the difference
(17:32) Mastering mindset: how to set boundaries and avoid overwhelm
(20:29) Building your support network: the secret to staying sane
And much more!
Links and Resources:Website: https://www.drjobraid.com/
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Ed Thompson about unlocking the hidden superpowers in your team through neurodiversity.
Ed is the founder of Uptimize and author of A Hidden Force: Unlocking the Potential of Neurodiversity at Work.
In this episode, Ed shows you how embracing neurodiversity can boost productivity and unleash creativity in ways you never thought possible.
If you're ready to unlock hidden potential in your team, donât miss this episode!
What youâll learn:
(00:32) Why neurodiversity could be your biggest competitive edge
(04:50) How embracing different thinking styles supercharges performance
(06:39) The 4 key ways people process information
(10:34) The biggest mistake most practice owners make when managing teams
(13:30) How to create a work environment that helps everyone thrive
(14:37) What are spiky profiles and how can they skyrocket your teamâs success?
(19:56) How deep work can instantly boost your teamâs output
(24:41) Why your hiring process is turning away top talent (and how to fix it)
Plus loads more!
Links and Resources:Website: https://uptimize.com/
Book: A Hidden Force: Unlocking the Potential of Neurodiversity at Work
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Pericles Rellas about how your money mindset could be the hidden key to unlocking the financial success youâve been chasing.
Pericles is a money mindset expert with over 20 years of experience helping people transform their relationship with money. Heâs here to share why your financial thermostat might be the reason your business (and your bank account) has hit a ceiling, and how you can reset it for greater abundance.
If youâre tired of feeling stuck and want to break free from your financial limitations, you canât afford to miss this episode!
What youâll learn:
(03:43) What is a money mindset, and how does it control your financial success?
(05:00) How your financial thermostat determines how much you can really make
(07:22) A simple 3-step process to remove blocks around earning and keeping money
(09:40) How subconscious beliefs could be quietly sabotaging your financial growth
(12:30) Why money flows like a current and how to get it moving in your life
(15:00) How small mindset shifts can lead to big breakthroughs in your finances
(18:34) Why thinking âmoney is the root of all evilâ could be holding you back
(20:45) How to use affirmations to attract more wealth into your life
(23:24) The science behind how your thoughts shape your financial reality
Plus loads more!
Links and Resources:Website: https://www.periclesrellas.com/
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Episode Summary:
In this episode of Practice Growth HQ, weâre back with Part 2 of my chat with Joanna Oakey, Managing Director of Aspects Legal and host of The Deal Room Podcast. This time, weâre diving into something every practice owner needs to think about: retaining your best staff and planning your exit strategy.
Joanna breaks down how offering equity to key staff can keep them engaged, boost retention, and help set you up for a smooth transition when itâs time to step away from your practice.
This episode is packed with no-nonsense strategies, so if youâre serious about keeping your best people and planning your future, donât miss it!
What youâll learn:
(00:23) How sharing ownership with key staff can lock in retention
(02:45) Why planting the ownership idea early is key
(04:10) How equity incentives shift staff from a âjobâ mindset to an âownerâ mindset
(05:00) Why patient loyalty is critical when you hand over the reins
(06:25) What an âearn-outâ is and why itâs often part of the deal
(08:15) How to price your practice fairly when selling to staff
(10:00) The one legal document you must have in any shared ownership deal
(11:00) Common mistakes people make with equity-sharingâand how to avoid them
(12:20) Why you need a great lawyer to make it all run smoothly
Plus loads more!
Links and Resources:Website: https://www.aspectlegal.com.au/
Book: BUY GROW EXIT
Discount Code: PRYOR24
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Episode Summary:
In this episode of Practice Growth HQ, I sit down with Joanna Oakey, Managing Director of Aspects Legal and host of The Deal Room Podcast. We dive into the exciting world of growing your practice through acquisitionsâyep, you can grow fast by acquiring other practices!
Joannaâs got loads of experience helping businesses scale, and sheâs sharing what practice owners need to know to take that next big step. Whether it's finding the right practice to buy, adding specialisations, or making sure your team sticks around after the deal, weâve got you covered.
This is part one of our chat with Joanna, so make sure you tune in for more next week as we talk about staff retention through shared ownership!
If youâre serious about growing your practice and want some smart strategies to do it, you canât miss this episode!
What youâll learn:
(04:18) Why buying other practices can seriously speed up your growth
(06:30) How adding specialisations can give your practice an edge
(11:40) What to look for when deciding which practice to buy
(16:47) The importance of keeping key staff after an acquisition
(19:23) How economies of scale can save you time and money
(23:06) Why bigger practices are more attractive to buyers and get higher multiples
(25:16) Make sure your own practice is rock-solid before you start buying others
(26:40) Common pitfalls to avoid when acquiring another practice
(29:53) Why negotiation isnât just about winningâitâs about finding a solution for both sides
Plus loads more!
Links and Resources:Website: https://www.aspectlegal.com.au/
Book: BUY GROW EXIT
Discount Code: PRYOR24 -
Episode Summary:
In this episode of Practice Growth HQ, I speak with Micah Logan about the common yet critical mistakes that business owners often make, and how to avoid them.
Micah is an award-winning entrepreneur and business coach who developed the B.O.P. framework to help small businesses succeed. He shares invaluable insights on the typical pitfalls that can slow down or even derail your business growth, and more importantly, how to steer clear of them.
If you're ready to streamline your operations, avoid common traps, and drive your business forward, you canât afford to miss this episode!
What youâll learn:
(06:52) Why implementing solutions quickly is key to keeping your momentum going
(08:53) How to avoid overcomplicating your business processes
(10:36) Easy ways to track and understand the key numbers in your business
(15:31) The value of strategic planning for long-term business growth
(17:54) Why you should track your revenue sources and not just rely on daily bank balances
(23:54) How to set up effective feedback loops in your organisation
(28:30) The dangers of distracted focus and tips to stay on track with your goals
(32:06) How to balance new growth ideas with maintaining efficiency
(34:50) The importance of regularly reviewing and adjusting your business strategy
Plus loads more!
Links and Resources:Website: https://www.micah-logan.com/
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Episode Summary:
In this episode of Practice Growth HQ, I chat with marketing expert James Hipkin, who brings over 40 years of experience working with iconic brands like Apple, Nestle, and Toyota. James doesnât mess around â he shares practical, no-fluff strategies that can help take your practice from six figures to seven figures and beyond.
If youâre keen to understand how to optimise your marketing funnels, build better patient relationships, and figure out who your top clients really are, you wonât want to miss this episode!
What youâll learn:
(04:18) Why focusing on your top 20% of patients will supercharge your revenue
(06:30) The secret to identifying your best clients and why it changes everything
(08:54) How relationship marketing can increase patient loyalty and retention
(10:07) Transactional emails: the underrated marketing tool you're not using
(13:55) How to map your patients' journey to create laser-focused marketing
(16:45) The power of building a customer avatar and what it can do for your practice
(21:29) Why talking directly to your best patients can reveal game-changing insights
(24:26) How to shift your messaging when talking to existing patients vs. prospects
(28:07) A simple way a barber shop used convenience to stand out â and how you can apply this to your practice
Plus loads more!
Links and Resources:Website: https://vipchatwithjames.com/
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Episode Summary:
In this episode of Practice Growth HQ, I chat with Dr. Yohan Thomas about how he built a successful side hustle alongside his regular dental practice.
Yohan is a prosthodontist and the founder of the Advanced Dentistry Institute. In addition to running his regular dental practice, Yohan has developed an educational institute that offers advanced training, including implant surgery with live patients.
Yohan shares how he saw a gap in the market for practical implant training and turned that into a growing business. He also offers advice on how healthcare professionals can start their own side hustle, balance their time, and avoid common pitfalls.
If youâve ever thought about starting a side hustle, this episode is packed with insights and practical tips from someone whoâs done it!
What youâll learn:
(03:09) How spotting a gap in the market opened the door to a new opportunity
(05:40) Why word of mouth is still one of the best ways to grow a business
(06:25) Why live patient training is a game-changer in professional education
(07:31) The secret to a successful business you need to know about.
(10:38) How to balance running a full-time practice with a side hustle
(13:24) The biggest challenges of managing a side business (and how to tackle them)
(17:25) Common pitfalls to avoid when starting out
(20:01) Why having a mentor can fast-track your success
(24:41) How to align your side hustle with your passions and strengths.
(28:10) Why thereâs no better time than now to take action on your side hustle
Plus loads more!
Links and Resources:Website: https://advanceddentistryinstitute.com.au/
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Episode Summary:
In this episode of Practice Growth HQ, I chat with Debra Chanty-Taylor about some super useful tools to get your team all moving in the same direction.
Debra is a seasoned business owner, a certified EOS implementer, and a leadership coach whoâs helped over 600 businesses excel and achieve their vision.
In this episode, Debra dives into practical, no-nonsense tools and strategies to make sure everyone on your team is on the same page and pushing towards your practiceâs goals.
If you're looking to get your team in sync and make your operations run smoother, this episode is a must-listen!
What youâll learn:
(02:44) Why your team isnât aligned and how to fix it.
(03:44) Unclear communication: the biggest barrier to team unity.
(04:45) How the EOS framework builds a scalable business.
(07:09) Set a simple, ambitious 10-year target to keep your team on track.
(08:31) Discover your "why" to stay motivated on tough days.
(11:24) Set bold goals even if youâre unsure how to achieve them.
(14:07) Get the right people who share your values and fit their roles.
(18:11) Track key metrics weekly to catch issues early.
(21:28) Prioritise issues to tackle what really matters.
(27:23) Document, follow, and track processes for consistent results.
(29:08) Focus on key quarterly goals and stick to weekly meetings.
Plus loads more!
Links and Resources:Website: https://debrachantry-taylor.com/
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Dr. Gilly Kahn about the fascinating field of persuasion psychology.
Dr. Kahn is a licensed clinical psychologist based in Atlanta, specialising in ADHD, anxiety, and depression. She holds degrees in both Psychology and Creative Writing.
In this episode, Dr. Kahn shares her unique insights into how persuasion works, the importance of likability, and the role of emotion in influencing others. We delve into practical strategies for healthcare professionals to improve their persuasive communication with patients and team members.
If you're curious about the underlying principles that make persuasion effective and how to apply them in your practice, you canât afford to miss this episode!
What youâll learn:
(01:49) Dr Gilly Kahn shares how her love for writing began.
(05:15) Understanding what persuasion really is and its role in business.
(06:02) The three key factors influencing persuasion.
(07:45) Why likability and attractiveness will make you more persuasive.
(10:21) How to humanise yourself and build rapport with your team.
(14:00) Why looking clean and professional will make you more influential.
(16:29) The persuasive power of emotional messages.
(20:25) Practical tips to improve your teamâs unity.
(23:37) The importance of setting when delivering a message.
(27:28) How listening more and talking less can change behaviours.
Plus loads more!
Links and Resources:Website: https://www.drgillykahn.com/
Book: "Allow Me to Interrupt" by Dr. Gilly Kahn (upcoming)
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Michelle Thames about building an online audience and community to keep your appointment books full.
Michelle is a top marketing strategist with a particular focus on helping women succeed, though her insights are valuable for all. With 15 years of experience, she turns startups into popular brands using organic digital marketing.
In this episode, Michelle shares practical tips on attracting and engaging your ideal patients online, focusing on platforms like Facebook and Instagram. She talks about the importance of building a personal brand, creating valuable content, and using email marketing.
If you want to improve your practice's online presence and fill your books, donât miss this episode!
What youâll learn:
(02:39) How to use content to attract an audience online.
(03:20) Why having an ideal patient profile is important and where to find them online.
(05:45) Choosing the right platform for your audience: Facebook, Instagram, and more.
(07:30) Creating valuable content that attracts and engages your ideal patients.
(10:00) How planning a content day can help with online promotion.
(13:20) Using email marketing to take patients on a journey and keep them engaged.
(15:00) Building a Facebook group to create a sense of community and support among patients.
(18:30) How to get existing and potential patients to join your Facebook group.
(21:00) Using community events and offline strategies to promote your online community.
(23:00) How to use specials and promotions to turn group members into patients.
(28:00) The importance of consistency and patience in organic marketing.
Plus loads more!
Links and Resources:Instagram: https://www.instagram.com/michellelthames/?hl=en
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Marybeth Gregg about the concept of leadership blind spots and how they can impact your business.
Marybeth is the founder of the Gregg Resource Company and coaches entrepreneurs to navigate business challenges and personal fulfilment. She offers practical strategies for stress management, effective communication, and intentional living.
In this episode, Marybeth discusses the common blind spots that leaders have, the implications of these blind spots, and practical steps to overcome them.
If you're ready to gain awareness of your leadership blind spots and take actionable steps to address them, you canât afford to miss this episode!
What youâll learn:
(01:27) Marybeth talks about her childhood growing up near farms
(03:45) The impact of blind spots on business and personal life.
(04:46) What are some leadership blind spots and their implications?
(06:27) How to develop your team and avoid the âdo it all yourselfâ mindset.
(11:20) A practical exercise to help you identify your blind spots.
(14:33) Why fun and joy matter in leadership and business.
(18:40) How to shift from negativity to problem-solving.
(20:22) The power of questions in tapping our creativity.
(22:10) The ABC model for managing stress and improving decision-making.
(20:00) A daily practice for setting intentions and improving leadership
Plus loads more!
Links and Resources:
Email: [email protected]
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Episode Summary:
In this episode of Practice Growth HQ, I speak with Philip Portman about the transformative power of texting for businesses in 2024.
Philip is the Founder and CEO of TextDrip, a business texting automation platform based in Michigan. He is passionate about empowering others to overcome limiting beliefs and make impactful changes.
In this episode, Philip shares insights on how to use texting to engage existing patients, capture new ones, and even save costs.
If you're looking to enhance your communication strategy, you canât afford to miss this episode!
What youâll learn:
(02:07) Philipâs secret sauce for finding the 'C solution' in tricky situations
(03:33) How balancing family and work-life harmony can be achieved
(04:46) Why texting remains the king of communication in 2024
(05:35) The clear benefits of texting over email and phone calls
(07:52) Texting hacks for appointment reminders and patient engagement.
(09:06) How texting can slash your customer service costs
(10:39) Boosting interaction with your patients through two-way texting
(12:08) What the data really says about texting vs. phone calls
(14:37) Catching potential patients using strategic texting
(16:50) How texting can reduce no-shows for clinics by 50%
(20:13) The importance of sharing results with your staff
Plus loads more!
Links and Resources:
Website: https://philportman.com/
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Episode Summary:
In this episode of Practice Growth HQ I speak with Travis McAshan about the crucial role of having a high-performing website for your practice.
Travis is the founder and CEO of Glide, a top digital creative agency in Austin, Texas. With over 20 years of experience, he shares insights into building beautiful, functional websites that drive patient engagement and growth.
In this episode, Travis covers everything from balancing beauty and function in website design to the importance of site speed and clear navigation.
If youâre ready to transform your practiceâs online presence, you canât afford to miss this episode!
What youâll learn:
(02:04) Travisâs shares how his passion for design led to his entrepreneurial journey.
(03:20) The perfect mix of beauty and brains in website design
(04:12) What your website should really be doing for your practice
(07:11) From budget-friendly to deluxe: Serving all kinds of clients
(09:36) Tips for solo practitioners versus big practices
(10:35) The advantages of paying more for a professional website design
(13:00) Looks vs. Function: Which Should You Prioritise?
(14:38) Why user-friendly design matter
(18:16) How to write text that speaks to your patients
(20:46) Social proof and why itâs crucial to stand out
(24:39) Quick and easy tips to make your website work harder for you
Plus loads more!
Links and Resources:Website: https://www.glidedesign.com/
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