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Sue Langeder is a notable Melbourne-based, real estate copywriter, writing copy for Melbourne properties since 1998, and recognised as one of the top 10 Australian Copywriters to watch in 2021. Sue is passionate about property, architecture, and local history, always striving to find the points of difference that make each house a home.
In this episode, we ask Sue questions such as:
1. Where are real estate agents getting it wrong when it comes to their copywriters?
2. Why don't rental departments use copywriters?
3. Why is it an investment when we have a vacancy rate of around one percent in Melbourne at the moment?
4. How can a property manager sell to their landlords the thought of a professional copywriter?
5. Why else is it important for real estate agents to have consistency in their copy between their sales and rental departments?
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Alistair McLean is the principal of Secret Design Studio, a small boutique design consultancy focused on mid-century design including architecture and interiors, His practice, while based in Melbourne, helps clients Australia-wide with design advice that is sympathetic to their mid-century homes throughout his Dr. Retro consultations.
In this episode, we ask Alistair questions such as:
1. What has been your experience when people buy a property to detonate and discover that the budget they had planned to rebuild is beyond their means?
2. What characteristics of a property are people looking for if they want to detonate?
3. How can we reimagine the property as a renovator if we have the key fundamentals of what is required?
4. What are the main characteristics we should look for if there is a possibility to renovate?
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Sophie Lyon from Jellis Craig Boroondara is our amazing go-to property manager at Real Estate Right, helping all our tenants and landlords understand their obligations at the next level. Sophie Lyon has trained property managers throughout the REIV on the 2021 Residential Tenancy's Act and is a director at Jellis Craig with over 27 years of property managers experience.
In this episode, we ask some of the following questions:
1. What is a routine inspection?
2. Should tenants feel like it's a judgment on their lives?
3. What is the property manager actually looking for?
4. How often are they supposed to happen?
5. In reality, how often are they actually happening?
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Brooke Sichau, director of Oko Group, has a passion for creating beautiful and functional spaces. Oko Group is a design and construction company based in Melbourne. The group has established a reputation as one of the leading design companies in the state, because of their commitment to providing their clients with exceptional service, their zeal for raising the standards, and the quality of their completed projects.
In this episode, we talk to Brooke about kitchen trends! We ask some of the following questions;
What are the most popular designs in kitchens at the moment?What types of innovations are happening now in kitchen designs?With the recent reports about reconstituted stone products and the health concerns for those working with them, are you seeing a trend away from stone benchtops in new designs?What colours are considered to be 'timeless'? -
Episode 166
Social media and digital marketing award winner Jade Carberry is the director of First National Real Estate in Melton. Located in one of Australia's fastest-growing municipalities in the outer west of Melbourne, Jade, her husband, and co-director Justin Carberry share a passion for helping people find their new homes. Keen to change. the perception of real estate agents, Jade uses her social media platforms to entertain, educate and advocate for the industry and her beloved community. A self-confessed nerd when it comes to all things property and legislation, Jade works actively in all arms of her business helping her community buy, sell, or rent their homes!
In this episode, we ask Jade questions like:
1. What are ways we can effectively inspect a property in the 15 minutes we have for rental properties and 30 minutes we have for sales properties?2. How can you inspect a property with your head and not your heart?3. Can we look inside the cupboards to see how big they are or if they're fitted?4. Should we check our phones for mobile signals? -
Miriam Sandkuhler, from Property Mavens, is becoming a regular guest! She is an award-winning buyers agent and vendor advocate with franchised offices in Victoria, New South Wales, and Queensland. Miriam is the best-selling author of Property Prosperity and is an accredited property investment advisor.
In this week's episode, we talk to Miriam all about how to downsize effectively. We ask questions such as:
1. when you're thinking of downsizing from the big family home to something more manageable, tell us the best process.2. Is it better to buy or sell first when you're downsizing?3. How do family members generally react when the parents want to downsize? Download and listen to Episode 165 now! -
Frank Valentic is a big name in Melbourne real estate, known for his work on 'The Block' but also known for being a dynamic vendor and buyer's agent helping people buy their first home or set up their investment portfolio.
In this episode, we talk to Frank about the ins and outs of buying in a property syndicate. We ask some of the following questions;
1. What is a property syndicate?2. How do people find out about property syndicates?3. Why do buyers go into a property syndicate?4. What type of properties do people buy in a property syndicate?5. What are the benefits of a property syndicate? -
Episode 163: Megan Taylor and Alicia Lecky -Two Years In for Residential Tenancy Compliance Checks
Head of Property Partnerships, Megan Taylor, and Head of Property Management, Alicia Lecky, both from Longview Real Estate are experts in property management, managing over 4,000 properties throughout Victoria. With a collective 38 years in property management, they come to us today with a bundle of knowledge and energy to talk to us about property management compliance!
In this week's episode, we ask Megan and Taylor questions such as:
1. When did most existing rental properties get their compliance checked? Before the initiation of the new residential tenancy act, or in the months after?
2. When do we need to get our gas and electrical appliances checked?
3. What process did most property management companies put in place to ensure there was a system that enabled the compliance of these checks?
4. What happens if our smoke alarm battery was replaced within the last two years? Does it still need to be registered as checked?
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Episode 162 with Miriam Sandkuhler
With real estate becoming more complex and buyers wanting to be savvier, there has been an onslaught of new buyer's advocates getting into the action. Some buyer's advocates are backed by years of experience or training as an agent, or working in the industry, while others are just jumping on the bandwagon for some 'easy cash.' Today we are going to find out how you can be savvy when you appoint a buyer's advocate.
Miriam Sandkuhler, the CEO and Founder of Property Mavens is a multi-award winning buyers agent and vendor advocate with franchised offices in Victoria, New South Wales, and Queensland. Miriam is the best-selling author of Property Prosperity and is an accredited property investment advisor. She is recognized in the real estate industry as both an innovator and thought leader, regularly asked to speak at seminars.
In this week's episode, we ask Miriam to go through some scenarios with us:
1. What is a fake buyer's agent?
2. What level of real estate experience should you expect from your buyer's advocate?
3. What should your buyer's advocate be able to do in terms of:
a. Due diligence of the property or properties?
b. Protecting the buyer?
c. Knowing the history and projected value?
d. Support you emotionally through the process?
4. Do some buyer's advocates get kickbacks from third parties?
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Imagine buying a property, and living in it for 4-5 years, and during that time there is no public transport, no schools, shops, rows of empty houses, barren streets, and broken footpaths. It happens...
Melbourne is dotted with brand-new housing estates along the outer edges creating growth corridors, but how do you know which housing estate is best? Which one will increase in value? Which one will make your life easier? Which one will get a good rental return? So many questions, yet most real estate agents or volume home builders will give you answer that makes sure you buy their product or their land.
Who is best to tell us where to buy? A Town Planner of course! And we have the best one, David Klingberg to tell you all about it.
David Klingberg knows town planning. He has over 30 years of experience in the planning and design industry, working both in Australia and overseas for state and local governments, as well as in the private sector. He is a regular presenter at conferences across Australia and Asia for various Universities and for the planning institute of Australia.
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Starting a new tenancy, especially if it's moving out of the family nest for the first time, is a right of passage. It's your chance of freedom, your chance to find out more about your own capabilities in life and your opportunity to become your own person. Even for the seasoned tenant, the rules change when it comes to condition reports, so we thought we would give you this episode on 'How to Complete a Condition Report When Starting a New Tenancy.'
Sophie Lyon from Jellis Craig Boroondara is a powerhouse when it comes to the Victorian property management space, and she's our power house here at Real Estate Right!
Today we are talking about how to complete your condition report when starting a new tenancy, so let's get to it!
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Land tax is a phrase that gets thrown around when you start building an investment portfolio. It's also a phrase that gets thrown around when you understand property taxes from another country. But what is land tax in Victoria? When does it apply, how much is it, and how can we minimize our opportunity to not pay land tax? We're going to find out right here!
Nello Traficante, from Bellmonts Accountants & Advisors, is a respected tax advisor with over 37 years of experience advertising property owners about various aspects surrounding property acquisition.
Now, we are touching on the sticky topic of land tax today. In reality, how many people actually pay land tax?
1. So what is land tax?
2. When do we have to pay for it?
3. How much do we have to pay?
4. How does land tax get assessed?
a. Who values your property/assets?
5. Is it state or federal tax?
a. What is land tax used for by the government?
b. Recently, Queensland tried to put as legislation that they would tax those who owned property in Queensland a tax for all their properties, no matter which state or country it sits in. The idea has since been 'shelved'. However, it begs the question, how different are the land taxes between each state?
c. Are there any other proposed changes to the current land tax obligations in Victoria?
6. How is land tax paid? For instance, do you get a bill or is it part of your income tax return?
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Today, we are breaking all the rules and talking about buying an investment property before you buy your first home, which may go against the grain for some, but after you've listened or this, you'll be convinced that it's the better way to go. And we have the perfect person to tell us all about it - Property wealth creator Chris Christofi from Reventon.
Multi-award-winning businessman, best-selling author, philanthropist, Vinnies ambassador, and property investor, Chris Christofi, from Reventon, came from a humble beginning and has since built his wealth and others -through the power of property investing- to the success he is today.
Below and some questions we will be discussing in this weeks episode;
1. if you were surrounded by 20-somethings with a cash deposit for a property, why should they seriously consider buying an investment property first?
2. Most 20-somethings will be counting on using the government incentives to buy their first property. Is there any way we can make the government incentives work for us for an investment?
3. So, say you’ve convinced my 20-something-year-old son and everyone else wanting to buy their first property. What criteria makes for an ideal first investment property?
Type of property?What suburbs/towns/regions?Type of turnover – should we calculate that as a percentage?What type of tenant it will attract?4. Which professionals do we need to support us on this journey?
5. Most people would look at a house and say ‘this is the one’, but looking at a property is the last thing we should consider, isn’t it? What steps should we take to ensure the process is in the right order?
If you would like to hear fantastic investment advice from expert property investor Chris Christofi, give this episode a listen now!
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Over the last 5-10 years, there has been a real surge in interest to embrace the character in homes built between 1950 and 1980, especially with those in their 30s and 40s. It’s a style that makes them reminiscence about their family home or their grandparents’ home, but is also an era that’s got the character but without the hefty price tag of a period home of the 1800s-1930s. Today, we are going to talk about the appeal of the retro and mid-century homes with dr retro! An expert architect.
Alistair mclean is the principal of secret design studio, a small boutique design consultancy focused on mid-century design including architecture and interiors. Alistair’s practice is based in melbourne, though he helps clients across australia with design advice that is in sympathy with their mid-century homes through his ‘dr retro’ consultations.
If you'd like to hear the answers to questions such as;
Firstly, what is a mid-century or retro home?What’s the difference between mid-century and mid-century modern?What era do you consider to be retro?What age group of buyers are keen on buying homes from the 1950s to mid 1980s to renovate?What elements and structural attitubes do they love about them?Where does a new owner start with a renovation to a mid-century home?We recently saw on ‘the block’ that a neil clerehan designed home was renovated, trying to be in keeping with the architect’s original vision. Which architects could fetch a premium?Then listen to our Replay Episode 116!
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Flipping properties is something that can make you quite wealthy if you know what you're doing and have the right people behind you...if you don't... it could be a financial and physical mess. Today we have an expert 'Flipper' to explain what you need to get started.
Josh Summers is the co-owner of Universal Property Company, who is our expert property flipper. Josh has been involved in the construction industry for 15 years. Josh and his business partner Tony created Universal Property Company to specialise in the acquisition and restoration of established properties to resell.
1. How does one 'Flip a Property?'
2. What sort of return as a percentage are you looking for when you search for a property to flip?
3. What suburbs are the best to find properties to flip?
4. In terms of renovations, what should be the bare basics you should do when you flip a property? (ie paint, floors, new kitchen, bathrooms, etc)
5. What are some of the structural issues that makes you decide this is the right property to flip or it's not?
6. How often do you find that you need to do things like re-wire, re-plumb, re-stump, etc? How much can that add to your budget?
7. What are some of the key recommendations you should do before you buy a property to flip?
8. What financial concerns should you have when flipping a property? (tax, unforeseeable costs, agent's fees, etc)
9. Lastly, can you give us an indication on what is the most you've made on a property, and what has been the least?
Contact Josh at:
www.universalpropertyco.com.au
Follow universalpropertyco on Instagram.
Need Copywriting?
Call the 'Real Copy Right' Hotline: 5977 8889
Email: [email protected]
As well as sales copy, we can also assist you with: Rental copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websites -
'The Block' favourite, buyer's advocate Frank Valentic from Advantage Property Consulting explains how to add value to your property without spending a fortune.
It’s amazing how many houses we go through and the owners have spent good money on things that could put a buyer off – like different tile combinations in bathrooms rather than being consistent, yet they forget to fit out the wardrobes with shelves and drawers to have more effective storage. We want to get the expert advice on what’s the best way to spend your money & add value to your property without spending a fortune.
Frank valentic has been regarded as one of melbourne’s trusted opinions in the melbourne property market for almost 2 decades. He's also been a regular buyer’s advocate on ‘The Block’ for all of the Melbourne series.
1. What elements of a house add value to the final price?2. My biggest bug bear is seeing mirrored boxy wardrobes in a period home, what value do buyers put on storage and the quality of storage?3. Ken from Deer Park has an unusually large second living area which gets used as a bit of a dumping ground. He’s worked out a way that he could possibly put in a wall and a door to create a 4th bedroom in his home and still have a 2nd living area. a. Would he need to get council permission to do that?b. Would he need to get a professional builder to do it to get a building certificate, or could he do it via the video school of YouTube, his better than normal carpentry skills, and a few mates for the price of a slab of beer?c. What sort of price difference could Ken be looking at, between a 3 bedroom and 4 bedroom home?4. Say you had $10,000 to spend on getting your property ready for sale, where would you spend it to maximise your return?5. Is it worth getting attached non-working appliances, such as alarms, superceded heaters, dishwasher, etc in working order before the sale, or disclose that they don’t work?6. With more people working from home and people wanting to create a bit of income from their property, a lot of people like to add a bit of flexibility within their floorplan, what are some good suggestions that will add value to your home?7. First impressions count, so how much work should we put into our front garden and entrance?8. Linh from Box Hill is feeling a little overwhelmed with what she has to do, and how much she has to pay, just to get her home ready for sale. She knows she has the sales commission, the advertising and all the maintenance of her home to pay for before she can get her agent to show people. She’s been advised to get her property styled with modern furniture, and she’s thinking it’s just another cost. What’s your advice on getting your home styled, and is it really worth it? 9. Is there anything regular that pops up that property owners are doing that could be decreasing the value of their home?
CONTACT:
Advantage Property Consulting:
Call: 03 9883 8900
Website: http://advantageproperty.com.au
Need Copywriting?
Call the 'Real Copy Right' Hotline:
(03) 5977 8889
Email: [email protected]
Website: www.realcopyright.com.au
As well as sales copy, we can also assist you with: Rental copyAirBnb copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websitesAward Submissions -
Kim Steel from Property Mums is the ultimate AirBNB investor, making over 20% return on most of her properties. Listen in to hear some of the tricks of the trade and how you can maximise your investment dollar.
I’m really excited about this episode. Imagine investing in property and getting a massive 20% return each year. The key is finding the right property, setting it up right, and having the right people look after it for you. It’s all about getting it ‘Real Estate Eight’ – yes, it’s the perfect episode for us. Today, we have Kim Steel from Property Mums telling us exactly how to go about it.
Intro:
Kim Steel has been a property investor for 25 years. 12 years ago, she changed her tact, and changed her properties from long term leasing to short term leasing. She is the founder of Property Mums, a company that styles, mentors and manages some very busy AirBNBs in Melbourne, on the Mornington Peninsula and in Hepburn Springs. With some of her properties ranked the highest earners on AirBNB, welcome Kim.
Grant: Kim, what made you change your tact from long-term leasing to short-term leasing?
1. What do you need to consider when organising a house or apartment for AirBNB?a. Furnitureb. Utilitiesc. Kitchenwared. On-going supplies – dishwashing liquid, washing powder, shampoo, soap, toilet paper, etce. Gardening and external maintenancef. Entertainment – dvds or subscription service, internet, sporting goods, etcg. Pre and post guest cleaning2. How much should you budget to get all the things to set up a furnished property for holiday accommodation?3. What would you expect from a premium AirBNB vs a standard AirBNB?4. Kristen from Moorabbin is wanting to start up an AirBNB in Inveloch, she was wondering if all AirBNBs provide breakfast (considering the name of the sharing platform)?5. What sort of return should you expect from your AirBNB in its first year?A)how about subsequent years? Should it be consistently increasing?6. How often should you change the furnishings and décor?7. You’re a company that provides a service for investors, what sort of percentage do companies like yours take to manage an AirBNB?8. What do you do differently that makes it appealing to investors to use your services?9. Do you trust the AirBNB or other holiday-stay software to get bookings and payments right?10. What about insurance? Do AirBNB offer insurance?11. Are you prepared to reveal your formula?12. What would you expect to be different between a city based property and a rural or coastal based property?13. What’s a super host and what difference can it make?14. Some of the councils are now asking investors to inform the council about their short term leased properties, even if it is just a room to rent? Do you know why they are doing it? a. Do you think that it’s an opportunity for them to add more to the rates?
Contact Kim Steel at www.propertymums.com.au
Need Copywriting?
Call the 'Real Copy Right' Hotline: 5977 8889
Email: [email protected]
As well as sales copy, we can also assist you with: Rental copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websitesAward Submissions -
Styling a property for sale is a process. Comfortably it should take weeks to ensure stylists get the perfect look for your home, but it usually takes just a number of days. The reality is, most home owners and investors don't know what questions to ask to get your property looking perfect. Today, we are going to find out what questions you should ask, and how your stylist can make it happen.
Qualified builder and electrician Dean Davis, together with his interior designer wife Michelle, created M+CO Property in 2016 to create a styling and renovating powerhouse for the real estate industry. They offer the complete package of a pre-sale presentation service, providing furniture hire, professional styling, trade and renovation services, as well as interior design.
1. Most people get confused with the expectations of styling a home for sale. Do they need to style every room to sell a property?
2. Can you use some of your own furniture and accessories?
3. What's included in the styling cost?
4. Do I need to pay for the insurance for the styling furniture?
5. Patricia from Caroline Springs wants to know if she can live in the house with styling furniture and accessories?
6. What's the expectation, or duty of care with looking after the styling furniture?
7. You do such a great job making the beds and couches look so inviting, if we need to use the beds and couches for everyday living , how can we try and replicate what you've done for the open for inspections?
8. Lastly, if our property doesn't sell within the contracted time, which is generally 4 weeks, how long do we have before you come and take the furniture away?
CONTACT:
Email: [email protected]
Address: 13 Roper Street, Moorabbin 3189
Phone: 0410 246 030
Need Copywriting?
Call the 'Real Copy Right' Hotline: 5977 8889
Email: [email protected]
As well as sales copy, we can also assist you with: Rental copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websitesAward Submissions -
House numbers play a subconscious role in how we choose the house that is right for us. Each number resonates a certain vibration that rings true to the people who live there. Numerology explains that. Today, for a bit of fun, we are going to talk to an expert numerologist and go through all the different house numbers and see what characteristics they portray.
Michele Scott is a Casey radio talk host, the founder of a fast-growing wellness community, holistic counsellor and meditation teacher, with a side line of numerology, and she is here today to talk to us about how our house numbers have different energies.
1. So what is numerology?
2. How do we work out how to get our house number to a single digit?
a). How do we work out a house number if we live in a unit? Like say 2/53 Smith Street or 53A Smith Street?
3. Does the house number mean that it attracts certain people to it, or is it more about the energy the house creates within the people who live there?
4. How is that different to the personal year numbers? How can we understand the cycles in numerology that help us welcome in new beginnings and let go of old experiences?
5. So what does a number 1 house mean?
6. What does a number 2 house mean?
7. What does a number 3 house mean?
8. What does a number 4 house mean?
9. What does a number 5 house mean?
10. What does a number 6 house mean?
11. What does a number 7 house mean?
12. What does a number 8 house mean?
13. What dos a number 9 house mean?
14. Do the numbers 11 and 22 mean that the house has special qualities?
Michele Scott can be contacted via the website:
https://ourwellnesscommunity.com.au/michele-scott-numerologist
Need Copywriting?
Call the 'Real Copy Right' Hotline: 5977 8889
Email: [email protected]
As well as sales copy, we can also assist you with: Rental copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websitesAward Submissions -
Sue Langeder, podcast host and producer recaps the year for both Real Estate Right and our copywriting company, Real Copy Right. We've reached some great milestones and had a fantastic line up of guests over the past 12 months.
As we countdown the final days till 2023, look out for our 7 days of giveaways on social media where you will need to answer a question that is answered in this episode for your chance to win!
Thank you to all our podcast guests who came on the show this year. To everyone who downloaded, subscribed and listened in, we appreciate your support.
Our last day for business is December 23rd 2022.
We will be back on Monday 9th January 2023.
Need Copywriting?
Call the 'Real Copy Right' Hotline: 5977 8889
Email: [email protected]
As well as sales copy, we can also assist you with: Rental copyStaff profiles for your new and existing staff membersMarketing letters/emailsNewsletter articlesMarketing material for listing kits, mail outs, etcWebsite blogsLarge scale development brochures and websitesAward Submissions - Mehr anzeigen
