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After nearly two decades in the corporate world, Jessica founded the educational media company Penguin Connective to create greater equality and opportunity in hard-to-navigate areas, including future readiness, foster-to-adopt, and transitioning to adulthood. She is the creator of AI Explorer Society and a ChatGPT for Teachers course that is currently serving over 1,800 educators from around the world. She lives near Raleigh, North Carolina, with her husband and their five kids.
In today's episode of Smashing the Plateau, you will learn about the journey from corporate life to entrepreneurial success, and how diversification can solidify financial security.
Jessica and I discuss:
What motivated Jessica to leave her corporate career [02:23]The impact of her connective tissue disorder diagnosis [06:08]The importance of diversifying income streams [08:00]How she built Penguin Connective and its impact on educators [13:26]The role of AI in education and how it can be used ethically [14:34]Jessica's strategy for expanding her network through collaboration [11:29]Her focus for the upcoming year with AI Explorer Society [15:33]The value of community for entrepreneurs [16:36]Tips for corporate refugees to advance in their business [17:50]Learn more about Jessica at https://www.aiexplorers.io/.
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Troy Larson has over 40 years of software development and technical management experience, including five years at Amazon as a Solutions Architect.
In 2022, Troy founded The Unique VA Experience, a Filipino-based coaching company that has trained nearly 300 VAs, providing opportunities for Filipinos who are looking to change careers and for stay-at-home parents looking to enter the workforce.
In 2023, Troy launched The Developer's CEO Newsletter, building on his 40 years of experience, focused on the unique challenges faced by software developers who are running a small business or looking to start their own business.
In today’s episode of Smashing the Plateau, you will learn how to leverage your technical expertise to create impactful coaching programs and newsletters.
Troy and I discuss:
Troy's journey from a Commodore 64 to founding his own business [02:33]The motivation behind launching the Unique VA Experience in 2022 [03:15]The challenges faced and lessons learned in the VA coaching realm [04:00]The significance of embracing uniqueness in career coaching [04:49]Structuring monthly internship programs for VAs [05:20]The iterative process and unexpected successes, like the bootcamp initiative [07:00]Harnessing community for entrepreneurial support and development [08:00]The benefits of using OKRs (Objectives and Key Results) in a community context [11:00]The public accountability effect of OKRs and the peer pressure involved [12:56]What corporate refugees can learn from using OKRs to achieve their goals [16:12]Learn more about Troy at https://troylarson.com/.
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Fehlende Folgen?
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Tina Collura is an award-winning Productivity and Business Development Coach who leverages over 14 years of entrepreneurial expertise to drive businesses from surviving to thriving. Through personalized consultations, she helps business owners develop growth models that secure deals and triple entrepreneurs' income swiftly.
In today's episode of Smashing the Plateau, you will learn how to navigate the challenges solopreneurs face when transitioning from corporate careers to successful entrepreneurship.
Tina and I discuss:
Common struggles for solopreneurs [00:02:00]The importance of self-marketing and networking [00:02:27]Developing the right mindset and discipline [00:04:00]Steps to initiate and test your business model [00:04:33]Running pilot sessions and gathering feedback [00:05:45]Building confidence and the value of persistence [00:07:00]Differences in selling as an entrepreneur [00:08:30]The impact of building strong relationships [00:09:32]Tina's career journey and key learnings [00:10:48]The significance of community for entrepreneurs [00:17:00]Learn more about Tina at https://hihello.me/p/abf99156-04af-433a-abbc-44ceeddcfcb7.
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Ahsan Karim is a business strategist and founder of Light Vision Group. His company helps businesses generate more revenue with online marketing.
In today's episode of Smashing the Plateau, you will learn about the journey of transitioning from a corporate career to becoming a successful entrepreneur and the importance of building an online presence.
Asan and I discuss:
What triggered Asan's interest in being an entrepreneur His first experience as an entrepreneurHow he learned marketingHis ideal client for Light Vision Group The role of community in entrepreneurship Upcoming projects to help entrepreneurs enhance their online presenceLearn more about Asan at https://lightvisiongroup.com/.
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Erin Marcus is the founder and CEO of Conquer Your Business, an international company helping driven entrepreneurs and small business owners achieve the financial and emotional freedom they need to build a business and life they’re proud of.
In today's episode of Smashing the Plateau, you will learn how to unlearn corporate habits and develop a mindset for entrepreneurial success.
Erin and I discuss:
The necessary unlearning process from corporate to entrepreneurship Utilizing corporate skills like delegation in small business The importance of risk tolerance and testing in the marketplaceOvercoming ego and adapting to creating your own path The significance of mindset in achieving business goals Strategies for dealing with financial and self-worth challenges The role of community and networking in entrepreneurial successLearn more about Erin at:
Conquer Your Business | Erin Marcus | Business Consulting
Instagram (@erinmarcusconqueryourbusiness)
LinkedIn: https://www.linkedin.com/in/erinmarcusconqueryourbusiness/
Facebook: https://www.facebook.com/erin.marcus.3
Youtube: https://www.youtube.com/channel/UCLFD-aM6LmA10FQ
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Thomas Bertels is a management consultant and business transformation expert on a mission to make work more productive, valuable, meaningful, and impactful. He has more than 25 years of experience helping companies across a range of industries, from startups to Fortune 5, transform how work gets done. Thinkers360 has recognized Thomas as a Top 50 Thought Leader on the Future of Work and Design Thinking.
Before starting Purpose Works in 2021, Thomas was a founding partner at OXYGY/Valeocon. Earlier in his career, he held leadership roles at Aon Consulting and ABB.
Thomas has written several books and numerous articles on work design, process improvement, business transformation, and organizational learning. His latest book is Fixing Work: Designing Jobs Employees Love (Greenleaf Book Group). He is also the host of the Work Matters podcast, where he explores in conversations with thought leaders and executives what leaders can do to fix work.
Thomas and I discuss:
Thomas’s motivation for writing his latest book Why Thomas chose to write a business fable The process of writing an allegoryDifferences between writing an allegory and a traditional business book The impact Thomas hopes his book will have The connection between the book and Thomas’s business Challenges Thomas foresees for thought leaders today What successful consultants do differently How Thomas would start his consulting business today Basic principles of the work design frameworkThe role of community in achieving professional successLearn more about Thomas Bertels at:
Homepage www.purpose.works Book Site www.fixing-work.com Newsletter purposeworks.substack.com Diagnostic www.mymojo.works Podcast https://www.youtube.com/@WorkMatterspodcast LinkedIn: https://www.linkedin.com/in/thomasbertels/, https://www.linkedin.com/company/purpose-works-consultingThank you to our sponsor:
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Jason Willis-Lee is a popular translator trainer and has given presentations on various business topics aimed at freelance translators and interpreters for ProZ, BP, CIOL, and Training for Translators. He co-founded the Collaborative Networking Translation Project, Medico-legal Translations (www.medicolegaltranslations.com). As a solopreneur, he recently launched a podcast called 'How to Find More Direct Clients,' aimed at early career professional linguists, and he uses his professional expertise to run the 'How to Find More Direct Clients' online course."
In today's episode of Smashing the Plateau, you will learn how to navigate the evolving landscape of the translation industry and leverage your expertise to build a successful business.
Jason and I discuss:
What motivated Jason to go soloThe transition from generalist to specialist The difference between being self-employed and entrepreneurialHow Jason stretches himself through entrepreneurship Navigating the challenges in the translation industryThe importance of leveraging AI and technologyThe role of community in business growthPersonal branding and its significance for freelancersLearn more about Jason at https://entrepreneurialtranslator.com/training-for-translators/.
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After 25 years as a creative professional, Wayne founded Resonant Pixel Company just three years ago. The business experienced some early rapid growth, but it wasn't the business Wayne wanted. He has since transitioned the company into productized services, helping small businesses leverage the Squarespace platform to go from having an informational brochure-ware website to a transactional growth engine.
In today’s episode of Smashing the Plateau, you will learn how to transition from rapid early growth to a business model that aligns with your values and goals.
Wayne and I discuss:
How Wayne transitioned from unemployment to starting his business [03:00]Realizing the need to change his initial business model [04:49]Narrowing the focus and shedding off certain technologies [06:00]The importance of building processes and hiring [05:43]How to design effective business processes [09:01]Wayne's approach to hiring and testing new hires [10:48]Examples of unexpected wins in hiring [12:43]The benefits of having a subscription-based revenue model [19:00]Wayne’s ideal client profile [20:00]Future plans and goals for Resonant Pixel Company [21:42]The importance of being part of a community like Smashing the Plateau [22:46]Learn more about Wayne at: https://resonantpixel.co/
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Kyle Walbrun is the Founder and CEO of EfficientAide, an assistant company. He is deeply passionate about helping professionals work effectively and proficiently through a proven process of delegation. Throughout his career, Kyle has partnered with a broad range of business leaders, strategizing on how to buy back their time and eliminate worry.
In today's episode of Smashing the Plateau, you will discover the strategies behind Effective Delegation with Kyle Walbrun, the founder and CEO of EfficientAide. Kyle shares his expertise on enabling professionals to work more effectively and proficiently through a systematic approach to delegation.
Kyle and I discuss:
The challenges corporate refugees face when transitioning to entrepreneurshipHow to overcome the hesitation of letting go and start delegatingAssessing costs and the return on investment (ROI) of delegationThe types of tasks business leaders should delegate firstA transformative story of a client who mastered delegationHow Kyle utilizes thought partners and community to excel in his businessWhere listeners can learn more about Kyle and EfficientAideLearn more about Kyle at http://www.EfficientAide.com.
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Phillip Brown is the founder of Blue Pit, Inc., a software consulting firm dedicated to improving business process automation. Throughout his career, Phillip has forged impactful partnerships with renowned organizations, including Disney, Harley Davidson, and NASA, leveraging his expertise to revolutionize their operations.
His dedication lies in empowering mid-sized enterprises that grapple with challenges such as over-budget projects, organizational chaos, and high employee turnover. By implementing intuitive processes, Philip helps businesses regain control over their project management, supercharge their return on investment, and cultivate a work environment that attracts and retains top talent.
In today's episode of Smashing the Plateau, you will learn strategies for scaling your business effectively and creating a sustainable and attractive company culture.
Phillip and I discuss:
The transition from employee to entrepreneurTackling the unique challenges faced by mid-sized businessesThe art of foreseeing potential issues and implementing change managementStrategies for fostering effective communication within teamsThe importance of building a consulting business based on relationshipsLeveraging networking and conferences for business developmentThe role of AI and automation in crafting efficient business processesHow community and communication can propel business successLearn more about Phil at www.bluepit.com.
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Ron Desi, a full-time freelancer on Fiverr, has just crossed the million-dollar threshold. He is a video content creator and professional spokesperson, who has also started an off-Fiverr agency offering video services to law firms aiming to attract clients through video. Previously, he worked as an IT consultant and directed a university MBA program.
In today's episode of Smashing the Plateau, Ron Desi will share how he transformed his career from IT consulting and academia to crushing the million-dollar revenue.
Ron and I discuss:
Ron's journey to becoming a freelancer and the slow start on FiverrThe decision to leave his full-time job and the safety nets he createdThe strategies that led to his success, including finding a niche with low competitionThe importance of collaboration and joining communities to enhance business growthThe reasons behind focusing on video services for law firmsRon's vision for his business and the advice he offers to corporate refugeesLearn more about Ron's journey and connect with him on LinkedIn https://www.linkedin.com/in/rondesi/.
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Dr. Carla Fowler is an MD, PhD, and an elite executive coach who has been a secret weapon for scores of CEOs, entrepreneurs, and other senior leaders for the last decade. Carla's unique approach combines the latest research from performance science with timeless best practices to help top performers level up and achieve their goals.
In today's episode of Smashing the Plateau, you will learn how to leverage your expertise to make significant career pivots and build a successful business model as an executive coach.
Carla and I discuss:
Why Carla chose a non-linear career pathThe realization that led her to pivot from medicineEmbracing high performance outside of traditional systemsDealing with resistance and misunderstandings from othersWhy she decided against structured coaching programsHow brutal focus helps in building a businessNetworking strategies for building a new careerThe challenge of selling as a new entrepreneurLearn more about Carla at www.thaxa.com and https://www.thaxa.com/p/smashing-the-plateau.
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Dr. Mira Brancu is a consulting and coaching psychologist specializing in leadership identity development and in building adaptive, cohesive, high-performing teams. She is also an Associate Professor, the author of "The Millennials Guide to Workplace Politics," a "Psychology Today" columnist for the blog series "A New Look at Women’s Leadership," and the host of "The Hard Skills" internet radio show and podcast. Her award-winning social impact firm, Towerscope, focuses on empowering and elevating women in leadership within the education and innovation industries.
In today's episode of Smashing the Plateau, you will learn about the intricacies of leadership and identity, especially the challenges women face in the corporate sphere and the liberating journey of defining your career and leadership path.
Dr. Mira and I discuss:
The link between job titles and personal identityThe freedom and creativity in starting your own businessThe experience of high achievers leaving the corporate worldThe challenge of separating personal identity from job rolesNavigating leadership ambivalence among high-potential womenDeciding whether to continue on the leadership trackThe impact of societal expectations on career decisionsStrategies for tuning out unhelpful advice from othersAdjusting to a sudden lack of structure after a career changeTips on joining and engaging with communitiesLearn more about Dr. Mira Brancu at http://www.gotowerscope.com/ and join the Tower Scope Leadership Academy for a special offer.
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Ral West, a seasoned professional with over 40 years of experience, is a multifaceted entrepreneur respected in both the tourism industry and multifamily real estate circles. She is recognized for founding successful businesses, authoring courses, and contributing to various boards. She is also a philanthropist and dynamic speaker. Additionally, she is the founder of Ral West: Livin' The Dream and the creator of a course for entrepreneurs titled “Overcome Overwhelm: Create a Smooth Running Business with Less Stress.”
In today’s episode of Smashing the Plateau, you will discover how to overcome the challenges of entrepreneurship and create a thriving business with less stress. Ral West, a dynamic entrepreneur with over 40 years of extensive experience, joins us to offer her wisdom on navigating the complex journey of business ownership.
Ral and I discuss:
Why high achievers tend to feel overwhelmed and how to counteract itThe paradox of saying no to increase profitabilityThe critical role of prioritizing and focusing for business successStrategies for matching your passions with a business model that relieves market painHow to leverage your existing network and find mentors when starting a businessThe importance of creating systems to streamline business operationsReal-world examples of systems Ral has implemented in her businessesRal's inspiration for helping other entrepreneurs at this stage of her lifeHow to effectively utilize communities and mentorship when venturing into new territoriesRal’s personal approach to lifelong entrepreneurship and continuous learningLearn more about Ral at https://www.ralwest.com/.
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Kathy Oneto is an executive and life-work coach committed to helping individuals find success on their terms in both their professional and personal lives. As the founder of Sustainable Ambition and the host of the Sustainable Ambition Podcast, she guides clients to discover motivation in their careers, construct their future life and work arcs, and manage their efforts towards greater resilience and sustainability. In her diverse portfolio career, Kathy also serves as a strategy executive, aiding organizations in cutting through ambiguity and gaining the clarity needed to progress and take sustainable actions.
In today's episode of Smashing the Plateau, you will learn how to leave your corporate career and develop a sustainable model that brings fulfillment and success on your own terms.
Kathy and I discuss:
What inspired Kathy to step out of the corporate world and embrace entrepreneurshipHow her vision of entrepreneurship evolved over time The real meaning of sustainable ambition and how it can be a game-changerKathy's journey of building a sustainable ambitious life Strategies for professionals who want to craft a fulfilling, long-term career The importance of community as a "force multiplier" in your careerLearn more about Kathy at
Website: http://SustainableAmbition.com
Sustainable Ambition Podcast: http://SustainableAmbition.com/podcast or https://bit.ly/sustain-pod
LinkedIn: www.linkedin.com/in/kathy-oneto/
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Robbie Hardy knows how to navigate the maze of the entrepreneurial journey—and she wants to help you do the same. She can guide you through the highs and lows, from your first major mistake to your first sale. She understands because she's been there.
A New Englander by birth and an "entrepreneurologist" by trade, Robbie Hardy is an author, experienced investor, and entrepreneur with extensive startup and board experience.
In this episode of Smashing the Plateau, Robbie Hardy, an adept entrepreneur and mentor, talks about her journey from a disenchanted corporate employee to a successful business founder and a passionate advocate for women's mentorship in business. Dive into Robbie's story to reveal how she found her true calling in the twists and turns of entrepreneurship.
Robbie and I discuss:
The discomfort that led Robbie to leave the corporate worldLaunching her own business and securing her previous employer as her first clientThe rollercoaster of starting and selling a software companyUtilizing corporate connections to fuel her entrepreneurial venturesRobbie's mission to mentor women and help them find their voiceThe dynamics of effective mentorship and its transformative powerRobbie's advice for corporate refugees seeking to venture into entrepreneurshipLearn more about Robbie at https://www.robbiehardy.com/.
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Wendy Ellin is a highly sought-after speaker, author, and consultant. Her #1 bestselling book, "Working From Home…How’s That Working For You?" continues to catch the attention of organizations that want to ensure their employees are able to work with less stress and more job satisfaction, no matter where they work. Her insights into having basic foundational organization systems are shared in her presentations with irreverence, humor, and a level of passion that motivates her audience to TAKE IMMEDIATE ACTION!
Wendy has helped companies like The Home Depot, JCB, American Cancer Society, Spelman College, Cox Communications, Autotrader, PWC, and many more to ensure their people stay engaged, deliver their best work, and have a life outside of work. She believes that when your people win, everyone wins.
Wendy talks about real-life challenges that all busy professionals experience, such as email overload, being on time (or not), reasonable expectations for getting things done, self-defeating behaviors, and much more. It is from Wendy's 20-plus years in the corporate arena, where she drew on her own successes by working smart, not hard, that inspired her to develop Wendy Ellin’s 3P Academy—a toolbox that fuels radical productivity, peak performance, and a renewed sense of peace of mind.
In today's episode of Smashing the Plateau, we delve into the systems and strategies Wendy has developed to make working from home a stress-free and satisfying experience, which are essential for entrepreneurs and professionals in the current climate.
Wendy and I discuss:
Her transition from advertising sales to productivity consulting [00:28]What inspired her to write her best selling book [01:48]How to set up a successful work-from-home environment [06:28]Organizing physical and digital workspaces for maximum efficiency [07:12]The importance of systems in productivity (S-Y-S-T-E-M) [08:07]Wendy's life-changing car accident and its impact on her mission [04:58]Using speaking engagements to grow a business and create an impact [04:08]The role of community and sharing in overcoming organizational challenges [12:24]Wendy's approach to dealing with disorganization and stress at work [10:25]Learn more about Wendy at https://linkedin.com/in/wendyellin and www.wendyellin.com.
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Kelly Whitaker (she/her) is an LA-based communication specialist, speaker, and head of Kelly Convos. Her dynamic and singular approach empowers conflict-averse leaders and individuals to confidently and compassionately conduct difficult conversations in service of personal growth and lasting problem-solving.
In today's episode of Smashing the Plateau, you will discover the strategies for successful communication that can transform your leadership and resolve conflicts effectively.
Kelly and I discuss:
Her altruistic motivations and diverse career path leading up to her current role [00:01:00]The importance of communication skills across different social spheres [00:02:00]Deliberate focus on conflict resolution and the needs it addresses [00:03:31]A methodology for conducting difficult conversations and finding solutions [00:05:01]How recruitment experiences shaped her approach to communication [00:06:39]The decision to transition from employee to entrepreneur [00:08:40]The impact of effective communication on leadership and team dynamics [00:10:19]The value of interpersonal communication in a digital age [00:16:39]Networking and community building to enhance personal and professional growth [00:19:40]Learn more about Kelly at her website www.kellyconvos.com and follow her on Instagram @kellyconvos.
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Throughout her career in business management and psychology, Dr. Pelletier has spearheaded the dialogue on crucial issues of leadership resilience and work performance. Drawing on her extensive background in the corporate, insurance, governance, and public sectors, she brings an international perspective and unique expertise to leadership. She is a practicing leadership psychologist and executive coach with over 20 years of experience and holds a Ph.D. and an MBA from the University of British Columbia.
Marie-Helene is a member of the Global Clinical Practice Network of the World Health Organization and a past director on the boards of the Canadian Psychological Association and the International Association of Applied Psychology. She has presented, authored, and co-authored numerous industry and academic publications and has won several academic and industry awards. In 2024, Dr. Pelletier published her award-winning book, "The Resilience Plan: A Strategic Approach to Optimizing Your Work Performance and Mental Health."
In today’s episode of Smashing the Plateau, we explore the critical role of mental resilience when making the leap from corporate life to entrepreneurship.
Dr. Marie-Helene and I discuss:
What motivates career changes and transitions [00:21]Strategies for successful career transitions [00:56]The influence of mental health in shifting from corporate to business ownership [02:00]Enhancing supply to meet increased demands during transitions [03:26]The significance of relationships and community in building resilience [14:39]How to strategically plan for resilience in business [20:12]Learn more about Marie-Helene at www.theresilienceplan.com and receive the free worksheets: https://drmarie-helene.com/free-resources-sign-up/
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Erika Wasserman, Your Financial Therapist, is one of 70 Certified Financial Therapists who work with clients to shift their mindset and develop new beliefs around money that lead to freedom, choices, and opportunities for clients all around the world.
In today's episode of Smashing the Plateau, you will learn the transformative power of financial therapy and how it can help you navigate through life's transitions, gain control over your money, and align your finances with your values.
Erika and I discuss:
Her journey from corporate America to financial therapy [00:15:24]How our relationship with money affects life transitions [00:00:35]The importance of controlling and communicating about finances [00:01:13]Strategies for aligning spending with values [00:05:17]Overcoming fear during financial transitions [00:07:09]Building a personal "board of directors" [00:08:36]The role of community in financial empowerment [00:21:52]Learn more about Erika at:
https://yourfinancialtherapist.com/
https://www.instagram.com/yourfinancialtherapist/
https://www.linkedin.com/in/erikawasserman/
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