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Show Notes:
This week on The Sip: TikTok is acting like we’re 12, The White House declined to comment and more. Next up: The big question on all Canadians’ minds.. HOW do we get our hands on the Tim Hortons Sambas?Today’s hot tea: Are swimfluencers the next big thing? Swim USA thinks so.Finally, if you’re on the hunt for a part-time gig, look no further than Roblox x IKEA.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
First up: The fully-conscious baby enjoyed her trip to the Four Seasons Orlando!Next: Millennials and Gen X we’re sorry to tell you, but cassette tapes are back and Gen Z is LOVING them. Finally, A’ja Wilson finally got her Nike deal!
That’s all for this week’s tea. We’ll be back next week with a new episode.Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Fehlende Folgen?
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Show Notes:
First up: Bumble is coming under fire for a recent ad campaign that mocked celibacy. Next up, Zayn Malik is making a country album.Finally, E.L.F.’s “too many Dicks” campaign aims to transform boardrooms.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
We’ve leveled up! Check us out on YouTube to see our set updates. Catching up: The Met Gala happened this week, but it fell a bit flat for us. This week’s Sip: Meta challenges Threads users, Meta implements new AI ad features and Instagram clarifies their algorithm.Our first main story: New updates on the TikTok ban and why we don’t think we need to worry about it for a while. Next up – the Tom Brady roast was juicy. These were our favorite moments. Finally, Burger King delivered a campaign absolutely nobody asked for.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
This week on The Sip: YouTube reverts back to their old player, TikTok tests a new voice-generator and Threads beats X. First up: Bumble is making a huge change to their app, will users like it? Or does it get rid of their competitive advantage?Next up – LinkedIn adds daily games to their platform! Will it increase engagement?Finally, the NYT is adding a voice component to their stories, making them one of the largest producers of voiced content. (Edit for this section: The Daily is the most popular news* podcast).That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
This week on The Sip: Is TikTok building a new app? Why is X charging users to start their profiles? And more. Today’s hot tea: The TikTok ban is officially approved by the U.S. House of Representatives and President Joe Biden. What does it mean for creators? It’s time to diversify. Next up, Coca-Cola surprised us with a creative campaign to promote recycling. Finally, Voice Notes users – your time has come. A new app is filling the gap for people who like their content unpolished.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Mike and Mitzi’s personal training journey!Today’s Sip: TikTok Notes is being tested, Elon Musk wants to bring back Vine and YouTube has added new shopping features. Today’s first story: The WNBA drew in record numbers of viewers! Today’s hot tea: We have to talk about Coachella! After so many people called it a flop this year, the music festival brought out iconic guests and swept social media. Finally, Drake released a song that took shots at Kendrick Lamar – here’s what you need to know.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Where did everyone get their eclipse glasses? And a breakdown of the top marketing moments from this week’s historical total eclipse. Women's collegiate sports slay. NCAA Iowa–South Carolina final game drew record-breaking viewership.Finally, Billie Eilish adds all 110 million people to her close friends to promote her upcoming album … then deletes everyone.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This episode was co-hosted by Mel (@melanielaurene) and Harri (@harrisonneefcreative).For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Is April Fool’s the new Black Friday? Brands are extending their pranks now, are they too thirsty for engagement?Today’s hot tea: Have you even listened to music this week if you haven’t tuned into Beyoncé’s new album, Cowboy Carter? We’re breaking down some of our favorite parts of the album. Finally, Velveeta cheese wants you to live “La Dolce Velveeta,” in collaboration with Julia Fox. And, apparently, it’s not a prank.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Mitzi is back and Benjamin is having car drama!Today on the sip: Instagram introduces chat reminders, X is giving away verification to popular profiles and more. Hot tea: The Kate Middleton conspiracies had internet “theorists” doing the most. Are we expecting too much transparency from public figures?And finally, the women’s NCAA third official “March Madness” season is getting amazing viewership!That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This episode was co-hosted by Morgan (@morganonsocial).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Meet Andrée! One of Arcade’s social media interns. Today’s hot tea: Is the Facebook “poke” back? …Why?Next up, Hermès is in trouble for potentially violating US antitrust regulations. Is the iconic Birkin worth it?Last, this AI-generated commercial has left advertisers horrified. We break down what happened.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This episode was co-hosted by Manny (@_abella) and Andrée (@andreecynthiaa).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Mitzi is back after a few weeks away!First up, LVMF is getting into the entertainment space. What do we want to see from them?Next, are SKIMS campaigns the new Vogue cover?Is there going to be a Freaky Friday sequel? Everything we know.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This episode was co-hosted by Morgan (@morganonsocial).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Meet Neha! Arcade’s newest Social Media Lead. First up, everyone is talking about the Rhode phone case. We talk through what’s so genius about the design. Today’s hot tea: What was billed as an immersive Willy Wonka-inspired event turned out to be a horror show comparable to Fyre Fest. What went wrong? Or… did it go wrong?Last up, Wendy’s is talking about introducing surge pricing and people are not happy.
That’s all for this week’s tea. We’ll be back next week with a new episode.Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This episode was co-hosted by Mel (@melanielaurene) and Neha (@ok_neha).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
This week on The Sip: Instagram is adding a Carousel feature to Reels (and it’s giving us deja-vu), Instagram is also limiting hashtags and YouTube mobile studio got some good updates. First up: The People’s Choice Awards had some interesting moments. Our thoughts on TikTokers going to award shows, Adam Sandler’s speech and more. Next up, Walmart is acquiring Vizio TV and their operating system. It’s a fascinating move as Walmart continues to step into the advertising space. And finally, were you even on the internet this week if you didn’t fall into the lore of the 52-part series? Why did this content perform so well?That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This week's episode was co-hosted by Harrison Neef (@harrisonneefcreative) and Miu Au (@whoismiu).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
This is episode 100!! How we came up with the idea (over wings) and how it has served us as an agency. This week on The Sip: YouTube gave us a feature nobody asked for (but maybe we’ll like?), Threads lets you see your liked posts and more. Today’s hot tea: We need to break down this year’s Super Bowl. We talk memorable moments, our real thoughts on the commercials, Kanye’s stunt and, of course, the game. Beyoncé announced her new album and we have thoughts! How she announced it, our thoughts on it being country-themed and the cool connection to Calgary.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Arcade is looking for paid interns! Apply here: https://www.arcadearcade.ca/careers First up! Snapchat is positioning themselves as the “antidote” to social media. Is that really what they are?Next up, Michael Cera got lumped in with CeraVe and the brand responded with an elaborate campaign. Did we need this?Last, do you ever pay attention to how much you’re scrolling? This brand is sharing the impact in their thumb vs feet challenge.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This week’s episode was co-hosted by Harrison (@harrisonneefcreative) and Morgan (@morganonsocial).
For more from Arcade, follow us on Instagram and TikTok @helloarcade.Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Check out our Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024On The Sip: Instagram launches Flipside, polls are available for Reels and Feed posts, TikTok adds an option to swap backgrounds and WhatsApp adds an AirDrop-like tool.First up! Super Bowl ads are rolling out and we have some thoughts. On our radar? DoorDash’s strategic move. Next up: Universal Music Group has officially removed their catalog of music from TikTok. What does this mean for marketers?Finally, history was made this week as the first ever human patient received a Neuralink implant.That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This week’s episode was co-hosted by Harrison (@harrisonneefcreative) and Mike (@mmmiiike.
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
Check out the Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024Thoughts around the Superbowl and who we hope to see playing. This week’s sip: TikTok is testing 30 minute uploads, you can finally cancel in progress Instagram Stories and BeReal is back!Today’s first story: Solo Stoves’ CEO was replaced after their Dogg campaign didn’t get the sales the company expected. It has us wondering, where is their CMO?Next up: Oscars’ nominations are out and Barbie fans are not happy. Finally, Netflix has struck a 5 BILLION DOLLAR deal to stream WWE starting in 2025. What??That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
See the full Trend Report (free!): https://scanclub.substack.com/p/what-digital-audiences-want-in-2024A first sip: The metaverse is still very much a priority as Meta plays the “long game” with consumers. Next up, Vogue confuses readers with Usher cover. Here’s what they should have done instead. Finally, the Coachella lineup is out! How do the acts they chose relate to trends we’re seeing with fans?That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
This week’s episode was co-hosted by Morgan (@moseylifestyle) and @Alyssa (@alyssayuhas)
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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Show Notes:
We’re back for our first episode of 2024 and Mike is in his comfort creator era.Major announcement: Arcade’s first marketing Trend Report is being released next week! Subscribe to get your copy for free: https://scanclub.substack.com/ Our first story: The Golden Globes had some very… interesting moments. Here’s what we thought.Next up, Nike and Tiger Woods have officially ended their 27-year partnership. Why? We have our theories.Finally, Kim Kardashian’s mobile game is officially shut down and players are not happy!That’s all for this week’s tea. We’ll be back next week with a new episode.
Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).
For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.
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