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  • Do you want to know how one of the world’s largest fintech companies stays on top?

    Paypal’s innovation strategy is actually simpler and cheaper than you probably think.

    Listen to this episode to learn how this $78 billion dollar business keeps coming up with new ideas, so you can steal their strategies for yourself.

    You will learn from Mike Todasco, who led global innovation at Paypal and is now a visiting fellow studying AI at the Sand Diego State University.

    Timestamps:

    00:00 Innovation on a Budget

    02:55 Constraints in Innovation

    05:47 Creative Resource Management

    08:56 Building a Culture of Innovation

    12:14 Measurement of Innovation

    15:08 Levels of Innovation

    17:49 Defining a Culture of Innovation

    20:52 Success Metrics in Innovation

    24:01 Current Trends in Innovation

    26:50 Resources for Aspiring Innovators

    For the transcript, go to - https://www.techfornontechies.co/blog/221-how-paypal-innovates

    FREE GUIDE: The Pragmatist’s Guide To Innovation (in business & in life)

    by Sophia Matveeva, supported by researchers from The University of Chicago

    Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

  • Have you ever wondered why some people find smart innovative solutions to problems, and others stay stuck?

    In this episode, you'll learn you a simple technique that innovators use to make new products and solve business challenges.

    And you can also use this methodology for any area of your life, so listen up!

    You'll learn about the 5 whys process, hear two case studies for how to use it, and get guidelines for how to get started.

    Timestamps

    00:00 Introduction

    02:46 Five Whys Methodology

    06:05 Applying the Five Whys: Bakery Example

    08:51 Applying the Five Whys: App Development Example

    12:01 Effective Use of the Five Whys

    13:53 Conclusion

    For the transcript, go to: https://www.techfornontechies.co/blog/220-how-5-simple-questions-can-solve-your-toughest-problems

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

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  • How can you tell which innovations will last and what’s just hype? Are we in a generative AI bubble?

    There is a methodology called the Hype Cycle that venture capitalists use to answer these questions.

    But is this methodology foolproof? Find out in today’s episode.

    Timestamps

    00:00:00: Introduction

    00:01:34: Innovative tech education.

    00:02:34: Distinguishing between innovation and trends

    00:03:35: Time as a valuable asset

    00:04:39: The Hype Cycle

    00:09:42: Five phases of the Hype Cycle

    00:13:15: Hype Cycle’s accuracy

    00:15:41: Evaluating technology beyond the hype

    00:18:47: Conclusion

    For the transcript, go to: https://www.techfornontechies.co/blog/the-hype-cycle-vcs-use-it-but-should-they

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

  • Every time you see Login with Facebook or Pay with Paypal on an app, you’re seeing a tech tool called an API.

    This tool allows companies to make millions of dollars, reach billions of people, and collect valuable data, if you use it strategically.

    Listen to this episode to learn what APIs are and how smart business strategists use them.

    This is a re-run of episode 37 of this podcast.

    Timestamps

    00:00 Introduction and Podcast Review

    04:19 APIs: The Interwoven Web of Software

    08:38 Connecting Products and Services

    09:36 Leveraging Code Snippets

    12:02 The Importance of APIs

    For the transcript, go to: https://www.techfornontechies.co/blog/why-uber-uses-google-maps-introduction-to-api

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

  • If we know that ChatGPT makes things up, when should we avoid Large Language Models?

    Is generative AI really safe to use when it matters?

    Listen to this interview with Dr Heidy Khlaaf to find out.

    Dr Khlaaf is the Principal Research Scientist at the AI Now Institute focusing on the assessment and safety of AI within autonomous weapons systems.

    She previously worked at OpenAI and Microsoft, amongst others.

    Timestamps

    00:00 Introduction

    06:32 The Problem-First Approach to AI

    14:20 Limitations of Large Language Models

    20:49 Augmenting Human Knowledge with AI

    23:37 AI Systems Gone Wrong

    28:22 AI in Safety Critical Systems

    33:47 Questioning Technological Determinism

    38:19 AI in Defense

    For the transcript, go to: https://www.techfornontechies.co/blog/217-when-not-to-use-ai-in-business-and-warfare

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

  • Burberry was the first luxury brand to get on Facebook. By pivoting their image from fusty old raincoat maker to social media star, the brand appealed to millennials. The share price rose 4x and the CEO became the highest paid chief executive on the London Stock Exchange! Listen to this episode to learn when being seen as innovative is just as important as being innovative.

    Timestamps

    00:00:00 - Introduction

    00:01:26 - The power of perception

    00:02:32 - Burberry's radical transformation

    00:03:32 - Burberry's digital innovation

    00:05:42 - Aligning brand perception with strategic innovation.

    00:07:35 - Branding and Public perception

    00:09:30 - Innovation strategies

    00:10:29 - Public innovation as a strategic business tool

    00:12:21 - Conclusion

    For the transcript, go to: https://www.techfornontechies.co/blog/public-vs-private-innovation

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter

  • If you want to be an innovator in the Digital Age, you must learn from those who came before you.

    Here are Sophia Matveeva's top 3 recommendations for what to listen to to get the best innovators lessons.

    Timestamps

    00:00 Introduction 02:04 Behaviors of Famous Innovators 04:21 Product Management Strategies 06:06 Emphasize Customer Focus 07:04 Final Thoughts For the transcript, go to: https://www.techfornontechies.co/blog/3-ways-to-learn-from-innovators

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter

  • 10,000 flight cancellations, disruptions in the UK National Health Service, and the banking sector cast into turmoil.

    The CrowdStrike outage sent the entire world into disarray.

    In this episode of the Tech For Non-Techies podcast, host Sophia Matveeva imparts crucial knowledge on how to prevent IT crises and emphasizes the importance of understanding tech for business leaders.

    Timestamps

    00:00:00 Introduction

    00:02:21 Severity of the CrowdStrike outage

    00:03:22 Overview of the CrowdStrike Incident

    00:04:23 Implications of Software Malfunctions

    00:06:30 Importance of IT Risk Management

    00:08:34 Software Testing and Quality Assurance

    00:11:27 Aligning Engineering and Business Objectives

    00:13:23 Relationship-Building between Tech and Business Teams

    To learn about the Post Office disaster,

    https://www.techfornontechies.co/blog/lessons-from-the-post-office-scandal

    For the transcript, go to: https://www.techfornontechies.co/blog/business-leaders-lessons-from-the-global-it-outage

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter

  • What happens when an acquirer asks to buy a start-up?

    The journey between the offer letter and money in the bank is long, arduous, and can sometimes lead to less money in the bank than the founders expected.

    In this episode, you'll hear from serial entrepreneur Sam Oliver, about the hard lessons he learned when selling his last company.

    If you're a founder, a corporate innovator, or a start-up investor, this episode is for you.

    Timestamps:

    00:01:25 - Misconceptions Surrounding Startup Exits

    00:02:58 - Creation and Growth of Property Technology Limited

    00:04:35 - Challenges of Product-Market Fit

    00:07:29 - Importance of Aligning Product with Revenue Generation for Customers

    00:08:30 - Adversity Faced During the COVID-19 Pandemic

    00:11:11 - Unexpected Boom in the Property Market Post-COVID

    00:14:31 - Complex Nature of the Sale Process

    00:17:26 - Challenges Encountered During the Earnout Period

    00:22:32 - Importance of Thorough Contract Review and Negotiation

    00:27:10 - Advice for Founders and Innovators on Approaching Potential Exits

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter

    For the transcript, go to: https://www.techfornontechies.co/blog/how-to-do-your-mid-year-review

  • "The success strategies for individuals and companies are remarkably similar," Reid Hoffman.

    You can apply product innovation and start-up principles to your own career.

    This will help you assess where you are, and make a plan for what to do and what to learn next.

    If you want 2024 to be your best year yet professionally, listen to this episode.

    Timestamps:

    00:01:20 - The Paths to Wealth for Employees and Entrepreneurs: Steve Balmer just surpassed Bill Gates in wealth.

    00:03:28 - Applying Startup Lessons to Your Career

    00:04:20 - Actions for Career Transitioning

    00:05:10 - Real Action vs. Busy Work

    00:06:00 - Prototyping and Market Testing

    00:07:43 - Avoiding Analysis Paralysis

    00:08:41 - Planning for the Next Six Months

    00:09:31 - Analysing Personal Skill Sets

    00:11:15 - Improving Market Position and Visibility

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter

    For the transcript, go to: https://www.techfornontechies.co/blog/how-to-do-your-mid-year-review

  • To succeed, corporates and start-ups must innovate.

    Learn how to manage technology strategy as a Business Leader from MBA professor Alberto Galasso.

    Professor Galasso teaches Strategic Management and Technology Strategy at the University of Toronto's Rotman School of Management.

    He is the author of The Management of Innovation: Managing and Creating Technology Capital

    Timestamps:

    02:18 Why Technology Strategy is important for Business Leaders

    04:13 The Relationship Between Technology and Innovation

    07:59 Tips for Becoming More Innovative

    12:40 Case Study: CT Scanner Industry Crisis

    15:04 Strategies for Addressing the Crisis

    20:07 Balancing Technological Advancements and Value Creation

    23:26 The Role of Intellectual Property and Data

    27:43 Collaborative Approach to Innovation

    31:37 Identifying Innovative Companies

    35:21 Enhancing Personal Innovation Capabilities

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    Apple Spotify YouTube Amazon Podcasts Stitcher Pandora FREE COURSE

    5 Tech Concepts Every Business Leader Needs To Know

    Say hi to Sophia on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

    For the transcript, go to: https://www.techfornontechies.co/blog/technology-strategy-for-business-leaders

  • Do you want to have tech companies and venture capitalists as your clients?

    This can be very lucrative and interesting.

    If the answer is yes, listen to this episode.

    This interview was originally aired on the Rainmaking Podcast with Scott Love.

    Timestamps

    03:02 Why the Tech Industry is still young 06:10 Choosing Tech as a Niche 08:04 Consumer vs Enterprise Tech 13:54 Mindset Differences in Selling to Tech Clients 14:53 Importance of Relationships and Experience 22:59 Action Step: Get Involved in Tech Accelerators 24:17 Action Step: Add Value as a Mentor or Advisor 27:35 About Tech for Non-Techies

    For more free career & tech lessons, subcribe to Tech for Non-Techies on

    Apple

    Spotify

    YouTube

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    For the transcript, go to: https://www.techfornontechies.co/blog/rainmaking-show-how-to-get-tech-clients-in-professional-services

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on Facebook, Instagram and TikTok will make you smarter.

  • If you want to have a GREAT CAREER in the Digital Age, just being good at your job isn't enough.

    Listen to this episode to learn the key skills every professional needs to thrive.

    This episode is for founders and employees.

    In this episode, you will learn:

    How much to know about tech if you're not a technologist How to make opportunities come to you How to use this list to take the next step

    Timestamps:

    03:08 Developing Your Primary Skill Set and Unique Insight 05:03 Speaking Tech: Collaborating with Tech Colleagues 06:59 Using AI to Improve Productivity 08:22 Mastering Personal Branding for Career Success 10:18 Managing Your Mind: Overcoming Challenges in the Digital Age

    Do you want to succeed in the Digital Age?

    Check out the Digital Leadership Coaching Program

    For more free career & tech lessons, subcribe to Tech for Non-Techies on

    Apple

    Spotify

    YouTube

    For the transcript, go to: https://www.techfornontechies.co/blog/top-5-career-skills-for-the-digital-age

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on Facebook, Instagram and TikTok will make you smarter.

  • AI is a hot topic right now.

    The day that this episode comes out Nvidia, has surpassed Microsoft and Apple to become the most valuable publicly listed company in the world.

    But, when a technology receives this much hype, sensible people start losing their minds and placing it on a pedestal.

    This is why, learning how to approach AI strategically as a Business Leader is a must have career skill today.

    Listen to this episode to learn:

    The dangers to organisations and careers when a technology gets overhyped How to approach AI transformation in your organisation When AI enhances jobs and when it replaces humans

    You will learn from David de Cremer, Dean of the D’Amore-McKim School of Business at Northeastern university and the founder and director of the Centre on AI Technology for Humankind at the National University of Singapore Business School.

    David is the author of The AI-savvy leader: 9 ways to take back control and make AI work

    --

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • "I believe business model innovation is more disruptive than technical innovation," - Fred Wilson, Venture Capitalist.

    To understand how business models get transformed in the Digital Age, listen to this episode.

    You will learn:

    What the four core business models are The framework to use if you want to update a business model for the Digital Age Why Apple is a prime example of tech & business model innovation

    --

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • No code tools can help you build an app for just 1% of the cost that you would pay developers.

    Amazing! But how do you know which no code tools to use?

    Listen to this episode to find out.

    In this episode, you will learn:

    The four questions you need to answer to help you choose the right No Code tool What to know about your user before you start building a tool Why you don't need to worry about scale from the start

    --

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • No code tools have opened opportunities up for innovators, and especially for non-technical founders.

    But, they have their limits, and not everybody thinks that they’re a great idea.

    Listen to this episode to learn what the No Code revolution is and when No code tools are a must have, and when they should be avoided.

    In this episode you will learn:

    Why successful wealthy corporates choose to use No Code tools instead of building custom software When a start-up founder should use No Code tools, and when to avoid them What No Code tools to use to build an app or an e-learning business Why investors are wary of No Code tools Listen here on Apple Listen here on Spotify

    --

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • As generative AI shakes up industries, those who don't choose to innovate, won't survive.

    Let's learn from past disruptions.

    Why did Sears lose their top spot as America's favourite retailer, but Hewlett Packard continue to make new products and grow?

    By understanding how corporates navigated technological change before, we can create a plan for the future.

    This is part 2 in this mini series on The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen.

    Listen to this episode to learn:

    Why corporate leaders choose to ignore new opportunities and what to do about it What is reasonable to expect of an innovation unit (and what isn't) When tolerating failure is appropriate and when it's unacceptable

    FREE GUIDE:

    Innovate but how? the pragmatist's guide to growth (in business & in life)

    ---

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • Why did successful companies like Kodak and Blockbuster miss the digital revolution?

    Listen to this episode to learn why corporates ignore threats posed by start-ups until its too late.

    In this episode, you will learn key lessons from The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen.

    Christensen coined the term "disruptive innovation" and The Innovator's Dilemma is seen as the "a holy book for entrepreneurs in Silicon Valley," according to Business Week.

    Listen to this episode to learn:

    Why the same skills that companies use to become successful can ultimately destroy them Why listening to your customers isn't always a good idea Why start-ups with low quality products and no money beat large rich corporates

    This is part 1 in this mini series on The Innovator's Dilemma.

    Tune in next week to cover part 2: how corporates can succeed in the face of technological change (and how not get sucker-punched by a start-up).

    FREE GUIDE:

    Innovate but how? the pragmatist's guide to growth (in business & in life)

    ---

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include The Royal Bank of Scotland, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.

  • There is a gap between when a technology gets invented, and its wide adaption.

    In this gap, is exactly where the best opportunities lie.

    Listen to this episode to learn why we are in the time of opportunity, and how to make the most of it.

    You will learn:

    What the path that electricity took from invention to adaption can teach us about digital transformation today Why companies still have terrible chatbots, while ChatGPT was the most popular app of all time Three steps to make the most of today's opportunity

    Podcast episodes mentioned in this episode:

    101. How companies really use AI

    128. Business reality doesn’t match AI hype (yet)

    155. How generative AI is changing business and the economy

    FREE Course: 5 Tech Concepts Every Business Leader Needs To Know

    ---

    To discuss a corporate training program for your organisation, book a consultation call here.

    Happy clients include Blackstone x Techstars Launchpad, Oxford University and Constellation Brands.

    ---

    We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]

    Say hi to Sophia on Twitter and follow her on LinkedIn.

    Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.