Folgen
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This week on The Creator Feed, AI Goes to Washington as President Biden issues an executive order to ensure AI systems are safe and unbiased. Renee and Jim dive into the new standards for AI safety, guidelines against algorithmic discrimination, and the protection of consumers through content authentication. In addition, this episode explores social platforms facing government interventions as 41 states sue Meta over addicting kids to Instagram and Facebook, and the UK's Online Safety Bill becomes law. Meanwhile, Pinterest launches the Creator Education Hub to help creators understand the platform, create engaging content, and grow their businesses - we talk about what it means. Plus, we discuss how traditional TV can save itself and the impact of AI on business models. Tune in for all the latest in the creator economy!
LINKS:
Executive Order Aims to Reign in AI
Biden Issues Nation's First AI Executive Order. Here's What You Need to Know
Protecting Our Children: Governments Worldwide Take Action Against Social Platforms' Harmful Influence!
Meta sued by states claiming Instagram and Facebook fueled youth mental health crisis : NPR
Study: From Digital Natives to Digital Captives
Online Safety Bill: divisive internet rules become law - BBC News
Unlock Your Creative Potential: Pinterest Launches Cutting-Edge Creator Education Hub!
New Pinterest website
Behind the Scenes in Hollywood: Can Traditional TV Save Itself from the Monster Lurking in the Shadows?
Hollywood Needs to Create Its Biggest Hit Ever. Here's How the Industry Can Make That Happen (Guest Column)
Exciting ChatGPT Update: Now Supports PDF Uploads and Takes Interactions to the Next Level!
ChatGPT Plus members can upload and analyze files in the latest beta
Disrupting Business Models: How AI Is Transforming Industries and Shaping the Future!
Strange Ways AI Disrupts Business Models, What’s Next For Creativity & Marketing, Some Provocative Data
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Headline alert! In this episode of The Creator Feed, we uncover some juicy stories. Artlist's dirty secret is exposed, Patreon levels up with a rebrand and acquires Moment Studios, TikTok captions become mandatory, AI takes over the creator world (with some concerns), and Twitch jumps on the stories bandwagon (late to the game, if you ask us). Join Jim and Renee as they spill the tea on the latest news and trends in the creator economy. Don't miss out on this episode—share it with a friend and stay in the know!
LINKS:
Artlist's Shocking Revelation: No Grant, Just a Creative Rights Takeover!
Gil Kruger on LinkedIn: #creatoreconomy #influencermarketing
Patreon Levels Up with a Rebrand and buys Moment Studios
Jim Louderback on LinkedIn: The World According to Jack Conte – Or Why Rebrand Patreon Now?
Patreon, redesigned – a new brand identity built for, and with, creators
Patreon Acquires Moment
TikTok Breaks Barriers: Auto-Captions Now Mandatory for All Videos!
TikTok Announces All Videos Will Have Default Auto Captions | Social Media Today
AI Takes Over the Creator Economy: Study Reveals 97% Adoption Rate!
AI Report
Twitch Follows the Trend with Stories - But is it Too Late?
Stories on Twitch
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Fehlende Folgen?
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This week on The Creator Feed, Jim battles FOMO while Renee chats it up with creators and experts from VidSummit! This year, the event scaled up and relocated to Irving, TX. Shaking things up a bit on the podcast, Renee connected with industry experts from VidSummit to share their key takeaways, unveil hidden gems, and delve into some of their heated debates from the event. We have insightful discussions lined up with beauty creator Gabi Soares (AKA Glam Girl Gabi), Ant McCormack, the co-founder of Changer Studios, and Justin Moore, the creator and founder of Creator Wizard. It's a thorough recap of VidSummit, bringing the essence of the event right to your ears.
LINKS:
VidSummit: https://www.vidsummit.com
Gabi Soares AKA Glam Girl Gabi: https://www.youtube.com/@GlamGirlGabi
Justin Moore, Creator Wizard: https://www.creatorwizard.com
Ant McCormack, Changer Studios: https://www.changerstudios.com
Creator Guide featuring Sarah Renae Clark: https://www.descript.com/blog/article/how-to-make-money-on-youtube-16-expert-tips -
Jim and Renee here, bringing you the latest from the creator economy on The Creator Feed. In this episode, we're diving into all things VidCon Baltimore. We'll spill the tea on unexpected trends, surprising moments, and game-changing tech showcased (or not) at VidCon. Plus, we'll dish on the vibe in Baltimore compared to Anaheim and the dynamics between industry folks and creators. And hold on tight, because we've got some juicy insights from the invite-only industry event at VidCon. Tune in to get the scoop on everything VidCon-related, because you don't want to miss it!
LINKS:
VIDCON Baltimore - Home - VidCon Baltimore
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Get ready for a jam-packed episode of The Creator Feed! We've got a TOOL-A-PALOOZA lined up for you. YouTube is dropping a new editing app for mobile creators, along with AI-generated video backgrounds. Black Magic is bringing professional capabilities to your iOS devices with their free camera app. OpenAI is here with voice and image inputs for ChatGPT, and Spotify is teaming up with OpenAI for AI-powered voice translation. Will Twitter go paid? Elon Musk seems to think so! And Getty Images has launched an AI image generator for legally protected commercial use. Join us on The Creator Feed for all the juicy details!
LINKS:
📱 YouTube Unleashes New App & AI Tools
Made On YouTube: Empowering anyone to Create on YouTube
Phil Ranta - Empowering anyone to Create on YouTube
We Previewed YouTube's NEWEST Features for 2024! - Here's Everything You NEED to Know
🌟 Create Magic with Black Magic
Blackmagic Camera
💬 OpenAI Gets Vocal
ChatGPT can now see, hear, and speak
Image inputs for ChatGPT - FAQ | OpenAI Help Center
You can now prompt ChatGPT with pictures and voice commands
Spotify is going to clone podcasters’ voices — and translate them to other languages - The Verge
💰 Is Twitter Going Paid?
Elon Musk: Social media platform X, formerly Twitter, could go behind paywall - BBC News
Snapchat now has over 5M paying users for Snapchat+ | TechCrunch
🖼️ Getty Images Embraces AI - With a Twist
https://www.theverge.com/2023/9/25/23884679/getty-ai-generative-image-platform-launch
👥 Unlock the Future with FRIEND.TECH
Friend.tech
https://post.tech/
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This week on The Creator Feed: Artlist is giving away $100K to bring your wildest video idea to life. Embrace AI for a 40% performance boost, according to a Harvard study. Viral Nation launches CreatorOS, perfect for nanoinfluencers. Google's anti-trust case could rock the internet, while Karat Financial offers an angel investing program for creators. And in a twist, Bytedance clones Canva but renews partnership in Australia. Get all the buzz in this week’s Creator Feed podcast!"
LINKS:
Artlist's $100K Video Idea Giveaway: Bring Your Creativity to Life!
https://artlist.io/blog/100kfund/
Boost Performance by 40% with AI, Harvard Study Reveals
Centaurs and Cyborgs on the Jagged Frontier
Viral Nation Unveils CreatorOS: Simplifying Talent Management
Viral Nation Blog
Google's Anti-Trust Case: Internet & YouTube at Risk
Google, DOJ kick off biggest tech antitrust trial in decades
Karat Financial Empowers Creators with Angel Investment Program"
Karat's playing creator/company matchmaker with a new angel investing program - Tubefilter
Karat angel investing community
Bytedance Clones Canva, Sparks Collaboration Buzz
Capcut's New Canva Clone
TikTok Newsroom
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Get ready for some exciting updates in the creator economy world! In this episode, we'll spill the beans on the Apple iPhone 15 Pro's mind-blowing features, like spatial video recording and the long-awaited switch to a USB-C connection. We'll also dive into the chaos surrounding the ill-fated launch of a new esports league, the toxic relationship between creators and blockchain technology, and Patreon's new chat rooms that'll bring you closer to your audience. Plus, we'll explore the demise of traditional TV and the rise of online video, and share some funny tidbits about YouTube's glowing subscribe button and TikTok's new shopping feature. Tune in and stay in the loop with the latest tech buzz!
LINKS:
Apple's iPhone 15 Pro
Apple’s iPhone 15 Pro will capture 3D ‘spatial videos’ for the Apple Vision Pro | TechCrunch
Apple
The Mr. Beast-promoted Creator League Took a Wrong Turn
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Welcome to The Creator Feed, where we dish out the juiciest news from the creator economy! In this episode, we've got some hot topics for you. Google is introducing AI watermarks to protect and explain those fancy AI-generated images, while Meta is working on a bias detection system for AI models. TikTok's got a massive kids problem, with young minds being hooked on its addictive algorithm. YouTube execs are fretting over the decline of long-form videos, and we explore the rise of private networks like Discord and WhatsApp. Plus, LinkedIn is making some updates, and we ponder LinkTree's collaboration with Olivia Rodrigo. Tune in for all the details!
LINKS:
Google's Mind-Blowing AI Watermark
The SynthID watermark from Google DeepMind can detect AI-generated images - The Verge
Meta Unmasking AI's Hidden Bias
Meta Launches New FACET Dataset to Address Cultural Bias in AI Tools | Social Media Today
Announcing the commercial relicensing and expansion of DINOv2, plus the introduction of FACET
YouTube Execs in Panic Mode:Is the Era of Long-Form Videos Over?
Report: YouTube concerned that Shorts will cannibalize long-form videos
The End of Social Media: Teens Abandoning Platforms for Good?
Social Media Decline: Ending for Twitter, Facebook, Instagram, TikTok
PARK; Precise Advertiser Report, Kids, USA Q2 2023
PARTY; Precise Advertiser Report, Teens & Youth, 2023
TikTok's Dark Secret: How It's Hooking Kids from Age 2
PARK; Precise Advertiser Report, Kids, USA Q2 2023
PARTY; Precise Advertiser Report, Teens & Youth, 2023
YouTube accused of aiming ads at kids after promising it wouldn't do that
LinkedIn's Bold Move: Bidding Farewell to Hashtags and Location Data
LinkedIn Hashtags gone?
LinkTree x Olivia Rodrigo Collab: Custom Themes for Your Fanbase!
Olivia Rodrigo's exclusive GUTS theme - Linktree
ICYMI: Have 10-Minute Reels Missed Their Moment?
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In this episode of The Creator Feed, we've got some exciting updates for you in our special end of summer double episode! First up, YouTube is rolling out a new educational training course to help creators understand Community Guidelines warnings, and we think it sounds just like traffic school! Learn how not to get your YouTube license taken away.
Also this week: TikTok is rumored to shortly ban all external shopping links, potentially affecting creators and raising anti-trust concerns. A new nonprofit organization, the Creators Guild of America, aims to support creators without collective bargaining. Renee and Jim analyze 4 creator economy challenges laid out by top VC Andrew Chen and then talk through his potential upside for venture-based companies in our space.
Plus, Rhett and Link's Mythical Creator Accelerator invests in The Sorry Girls and the curious case of the missing bylines. Tune in for all these juicy stories and more!
LINKS:
YouTube's New Policy: 3 Strikes and You're Out! Find Out What Could Get Your Channel Wiped Clean!
Watch Creator Insider Talk about the Changes
YouTube Community Guidelines & Policies
An update to Community Guidelines warnings
TikTok's Could Ban External Shopping Links: Is This the End of Affiliate Marketing for Creators?
TikTok will sunset its Shopify storefronts in September - Tubefilter
Introducing the Creators Guild of America: The New Support System for Creators You Need to Know About!
Creators Guild of America
VC Andrew Chen Reveals the Dark Side of Startups in the Creator Economy.
Creator Economy 2.0: What we’ve learned, why it’s hard, and what’s next | andrewchen
Rhett and Link's Mythical Creator Accelerator Makes Investment in The Sorry Girls - Get the Inside Scoop!
Rhett and Link's $5 million creator fund backs The Sorry Girls with "biggest investment to date" - Tubefilter
YouTube Drops Bylines on Blog Posts - What’s Really Going On?
An Archive.Org copy of a blog post with byline
An artist-centric approach to AI innovation (blog post today)
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Get ready for another exciting episode of The Creator Feed! This week it’s all about AI and Conflicts of Interest. On the AI Side, YouTube is getting into the AI game with their Music AI Incubator, working with music partners to enhance creativity while protecting artists' work. Meta releases an impressive AI translator model, which led to a discussion of where all these models fail - and fail hard. Finally we talk about updates to copyright and AI-generated images, still murky as mud, but wending its way through the courts.
Ethics and conflicts of interest also take center stage as we discuss the recent lapses at Mr. Beast and Linus Tech Tips. Plus, a look at how the NFT royalty bubble has almost completely detonated - and Jim discloses his very own conflict. bursts. Finally, hold on tight because Kick is launching their Creator Program, offering select streamers a salary. No word on whether the gambling connection is a conflict or not.
The future of the creator economy is here, so tune in and stay ahead of the game!
LINKS:
🎵 YouTube's Music AI Incubator: Enhancing Creativity and Protecting Artists' Work!
Our principles for partnering with the music industry on AI technology🤝 Ethical Lapses in the Creator Economy: Mr. Beast and Linus Tech Tips Under Fire!
MrBeast hits out at scammers still using his name to con fans - Dexerto Linus Tech Tips controversy explained: Gamers Nexus video, ex-employee accusations - Dexerto Is MovieTok Replacing Film Criticism? No, No It’s Not
💬 Meta Launches SeamlessM4T: The Ultimate Multilingual AI Translator!
Meta releases an AI model that can transcribe and translate close to 100 languages | TechCrunch Introducing SeamlessM4T, a Multimodal AI Model for Speech and Text Translations | Meta
💔 The End of NFT Royalties: Open Sea Gives Up, Creator Economy in Turmoil!
Mark Cuban slams OpenSea's optional NFT royalties as industry misstep Bored Ape Yacht Club creator to block OpenSea in fight over payments - The Verge Buyers of Bored Ape NFTs sue after digital apes turn out to be bad investment | Ars Technica
🖌️ AI Art vs. Copyright: Federal Judge Rules in Favor of Non-Copyrightable AI Creations!
Business Insider: AI Copyrights AI-Created Art Isn't Copyrightable, Judge Says in Ruling That Could Give Hollywood Studios Pause
💰 Kick's Creator Program: Salary for Select Streamers, The Future of Live Streaming!
What is Kick's Creator Program? Platform's new payout system for streamers explored -
In today's episode of The Creator Feed, we've got some exciting news coming your way. First up, TikTok is making waves in Europe by allowing users to opt out of the algorithmic For You Page. Will this become a global trend in prioritizing user safety? Plus, #BookTok is taking the literary world by storm, boosting indie authors and print book sales too. And speaking of games, Minecraft is reaping the benefits of its IP - and pushing away creators - while Roblox continues to sow the seeds of success. We'll also discuss the integration of Descript and SquadCast and what WeWork's demise means for the creator economy. Tune in and join the conversation!
LINKS:
Southby Already? Get Ready for SXSW Sessions - Vote Now!
Renee - LinkedIn
Renee - SXSW
Jim - SXSW
Europe Regulators Take Action: TikTok's FYP Opt-Out and Beyond
TikTok is making its personalized content algorithm optional in Europe - The Verge
BookTok Rising: Indie Books Take Center Stage on TikTok
TikTok Announces ‘Global #BookTok Challenge’ to Encourage Literary Engagement | Social Media Today
Celebrating Book Lovers Day in the U.S. with the Global #BookTok Challenge | TikTok
Newsroom
BookTok can make bestsellers. So ByteDance is becoming a publisher. - Tubefilter
The influencers of #BookTok are launching their own publishing imprints with help from Bindery - Tubefilter
Lulu Acquires The Tilt and CEX
Minecraft vs. Creators: From Reaping the Value to IP Restrictions
All Minecraft EULA Changes 2023, Explained | The Nerd Stash
Descript + SquadCast Integration: Streamlining Podcasting Workflows
Descript + SquadCast | Faster podcast & video editing workflow
WeWork's Demise and the Creator Economy: Lessons in Community and Adaptation
From $40 billion to 'going concern' — WeWork warns of possible bankruptcy
Creator Camp's new basecamp
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Hey there trendsetters! Get ready for a jam-packed episode of The Creator Feed. First up, Changer Studios is launching not one, but two exciting accelerator programs for educational and kids' content creators. Plus, gaming sensation Kwebbelkop is taking a leap into the virtual world as an AI construct, extending his career in a whole new way. And TikTok is bringing the heat with their very own music competition, Gimme the Mic, and changing the product to satisfy EU privacy updates. We also talk about what it means now that Roblox hit over 1 million downloads on Oculus. We've also got some Thread updates and a juicy twist in the Mr Beast saga. Tune in and share the creativity!
LINKS:
Unveiling the Future: Changer Studios Launches Accelerator Programs for YouTube Creators
YouTube EduTuber Accelerator
Changer Studios - Made For Kids Accelerator
Kwebbelkop Transcends Reality: The Gaming Creator Embraces AI for Career Expansion
The gaming star who's turning himself into a VTuber has premiered "The Digital Kwebbelkop" - Tubefilter
Penguinz0 Reacts To Kwebbelkop AI...
One of Gaming’s Biggest YouTubers Wants to Replace Himself With AI | WIRED
TikTok's Melodic Quest + Adapting to EU Regulations with User Personalization Controls
TikTok Announces ‘Gimme the Mic’ Music Talent Contest | Social Media Today
TikTok Announces New Changes to EU Users, Which Could Impact Usage | Social Media Today
ROBLOX x Oculus: A Million Downloads and Beyond - Gaming's Metaverse in the Making
Roblox on Quest VR headsets has gotten ‘well over’ 1 million downloads - The Verge
Threads Unveiled: Discover New Features and Enhancements for Seamless Conversations
Meta Continues to Add More Threads Features as App Growth Slows | Social Media Today
Legal Battles in the Creator Realm: Mr Beast's Ghost Kitchen Faces a $100M Lawsuit
MrBeast’s burger company is suing him for $100 million - The Verge
Discord's Creator Team Layoffs: Analyzing the Implications for the Creator Community
Discord lays off several dozen people from marketing and partnerships - Tubefilter
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Renee Teeley and Jim Louderback here with another episode of The Creator Feed, your go-to source for the latest and greatest in the creator economy. Today, we're discussing new YouTube Shorts features, Mr Beast's legal battle with his food delivery partner, Instagram's new AI features, and the ongoing competition between TikTok, Reels, and YouTube Shorts. Plus, we dive into LinkedIn's new AI hub, and the legal implications of using memes in advertising. Don't miss out on this episode of The Creator Feed, and if you like what you hear, be sure to share it with your friends!
LINKS:
YouTube Shortens the Gap Between Platforms with New Features for Creators
YouTube is adding a slew of new TikTok-like features to Shorts - The Verge
Mr Beast's Food Fight: Creator Sues Delivery Partner for Burger Business Woes
MrBeast sues his food delivery partner over ‘low quality’ food
Instagram Upgrades AI Features to Empower Creativity and Convenience
Instagram Experiments With Range of Generative AI Elements | Social Media Today
TikTok vs. Meta vs. YouTube: Who Will Reign as the Top Short-Form Video Platform?
Meta reports 11% revenue growth, but the metaverse still suffers | TechCrunch
Google says 2 billion logged in monthly users are watching YouTube Shorts | TechCrunch
LinkedIn Coach: The AI Hub for Professionals to Enhance Their Skills
LinkedIn Tests New AI Powered ‘LinkedIn Coach’ to Guide Your App Usage | Social Media Today
Meme Copyrights: Activision and Anthony Fantano's TikTok Duet in Legal Battle
Everyone Wants a Slice: In Lawsuit Against Creator Anthony Fantano, Activision Test the Bounds of TikTok Remix Culture
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Hey there listeners, it's Jim Louderback and Renee Teeley here with another episode of The Creator Feed. Today, we're talking about TikTok's launch of text posts, Roblox's $800M payout to creators, and Twitter's rebranding to X and the chaos that ensued. We also chat about how younger consumers prefer creator brands over traditional ones, the rise of 24/7 streaming, and the hilarious GLORBO prank pulled by Reddit players. Don't miss out on this episode of The Creator Feed, and if you liked it, share it with your friends!
Also we have some poems about this week’s top TikTok story - which we can now post ON TikTok!
LIMERICK
There once was a platform named TikTok,
Where users danced and sang 'round the clock,
But now text posts abound,
A new trend has been found,
And the Twittersphere is totally in shock!
HAIKU
TikTok dances cease,
Text posts now take center stage,
New trend takes its place.
LINKS:
TikTok's Latest Update: Say Hello to Text Posts 📝
Text posts come to TikTok
Roblox to Pay Out $800M to Creators 💰
https://www.linkedin.com/posts/manuelbronstein_our-vision-for-the-roblox-economy-roblox-activity-7087251882083041280-sQKy
The Death of the Bird and Birth of 'X' – A Twitter Rebrand Story 🤔🦅
Twitter removed half its HQ sign — then the police arrived - The Verge
Elon Musk’s Twitter Rebrand Sets Stage For Everything App ‘X’ To Takeoff, Experts Say—Here’s How
Meta, Microsoft, hundreds more own trademarks to new Twitter name | Reuters
Younger Consumers Prefer Creator Brands Over Traditional Brands 🙌🏼
The promise and limitations of creator-first brands
24/7 Streaming: The New Trend for Creators? 📹
The NPC craze has come to TikTok live
Twitch banned PewDiePie’s rolling live stream
Linus Tech Tips 24/7 - LTT TV
Preston 24/7 - rolling it through his live tab
More details here from The Publish Press
Is Glorbo the Next Big Thing? Reddit Players Prank the Gaming World 🎮
Glorbo isn't Coming to WoW, but the Impact of AI is Already Here - Wowhead News
Archive of the deleted Z League story on Glorbo
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Hey there listeners, it's Jim Louderback and Renee Teeley here with another episode of The Creator Feed. Today, we're talking about Facebook's new video experience, Twitter paying creators from its brand-new $5M fund, and YouTube's inclusivity surveys and new title suggestion feature. We also dive into different business models for creators, including M&A, investing in creators, and accelerating creators. Plus, we chat about MrBeast's partnership with Scopely for the video game Stumble Guys and the inevitable backlash against Threads. Don't miss this episode of The Creator Feed!
LINKS:
Facebook unveils new video experience and features! 📺👀
Video on Facebook Keeps Getting Better | Meta
Facebook puts more emphasis on video again with new discovery and editing tools | TechCrunch
Twitter pays creators out of a $5M fund - find out who's winning big! 💰💻
Twitter Starts Paying Some Creators Share of Ad Revenue on Invitation-Only Basis, Including Andrew Tate and Krassenstein Brothers
MrBeast promises Twitter revenue to fan with most liked reply - Dexerto
YouTube's inclusivity surveys and new title suggestion feature - what you need to know! ✅📝
Creator Insider
HeadlineExpert - Poe
Business models for creators - which one will help you make bank? 💰💡
Unpacking M&A business models
Stumble Guys meets MrBeast - what happens next will shock you! 😱👀
MrBeast stumbles into 'Stumble Guys' with custom-designed levels and characters - Tubefilter
Instagram's new changes - is it time to say goodbye to the Threads app? 📉👋
Threads users are already spending less time in the app | Engadget.
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Hey there podcast listeners, it's Jim Louderback and Renee Teeley here with another episode of The Creator Feed. In this episode, we talk about the arrival of Threads, the latest social media app with over 100M sign-ups in the first week, while Twitter threatens to sue Meta over its alleged theft of trade secrets. We also discuss why celebrity podcasting isn't working and TikTok's latest monetization scheme, which has creators working for free. Plus, Twitch is launching a new Stories feature and Discover Feed, while Ironmouse becomes one of the biggest streamers on the platform. Tune in to know what's going on in the creator economy and what it means!.
LINKS:
THREADS Takes Social Media by Storm with Over 100M Sign-Ups in First Week
100M for Threads
Scoop: Branded content tools coming to Threads
Twitter Launches Legal Action Over Meta’s New Threads App | Social Media Today
Twitter is threatening to sue Meta over Threads | Semafor
The Latest Phase in the Elon Versus Zuck Fued Highlights the Flaws in Selling Verification Checkmarks | Social Media Today
Celebrity Podcasting Fails to Impress
Hollywood is leaving podcasting to podcasters | Semafor
Harry and Meghan Join the Graveyard of Failed Celeb Podcasts
YouTube Reveals Original Channels
TikTok Launches Premium-Only Music Streaming Service
Forbes: TikTok Music Service
Resso, ByteDance’s music streaming app, officially launches in India, sans Tencent-backed Universal Music | TechCrunch
TikTok Launches Music-Streaming Service in Brazil and Indonesia - Variety
TikTok's Latest Monetization Scheme: Creators to Create Free Brand Videos on Spec
More Ways for Creators to Collaborate with Brands: TikTok Creative Challenge
Offering More LIVE Subscription Perks with Subscriber-Only Videos | TikTok Newsroom
Twitch Launches Stories Feature and Discover Feed
Twitch is actually improving discoverability. Here's how. - Tubefilter
Ironmouse Emerges as One of the Biggest Twitch Streamers
Ironmouse is the most subscribed to female streamer on Twitch - Tubefilter
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On this week’s episode of The Creator Feed we're bringing you the latest news and trends in the creator economy, starting with the FTC cracking down on endorsements - changing its policy for the first time in 14 years - and YouTube's ad problems. We've also got some exciting news for TikTok fans – they're launching a retail operation in the US! But it's not all sunshine and rainbows, as Shein is under fire for unfair working conditions and forced labor, and their influencers might be in hot water too. We'll also take a break from the serious stuff and show you how the Cannes set makes lip-sync parody videos. Go behind the news, stay up to date and have fun! Don't miss this one!
LINKS:
FTC Releases New Rules for Influencers
Federal Trade Commission Announces Updated Advertising Guides to Combat Deceptive Reviews and Endorsements
FTC's Endorsement Guides: What People Are Asking | Federal Trade Commission
YouTube's Ad Problems: How Your Favorite Creators Are Affected
Did Google mislead advertisers about TrueView skippable in-stream ads for the past three years?
Jim Louderback on LinkedIn: Nobody wants to pay for premium and get swill.
TikTok Goes Retail: What You Need to Know About Their New Shop
TikTok helps its users profit from ecommerce. Now it's starting to ship and sell products itself. - Tubefilter
BookTok can make bestsellers. So ByteDance is becoming a publisher. - Tubefilter
The Dark Side of Influencer Junkets: Revealing the Truth About SHEIN
Influencers Gas Up Shein After Sketchy Factory Tour: No Slave Labor Here!
The Shein influencer trip is just the beginning
Meta Launches Twitter Competitor App - Will It Take Off?
Meta’s New Twitter Alternative App ‘Threads’ Has Appeared in Some App Stores | Social Media Today
I'm Still Branding: The Viral TikTok Video From Cannes
I'm Still Branding - YouTube
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Hey there! This week's Creator Feed episode is jam-packed with the latest updates and trends from the creator economy. YouTube is testing AI dubbing and A/B thumbnail testing, while Renee and Jim wrap up VidCon by discussing changing business models, how fandom is evolving and talk a little Cannes too.. They also explore how LinkedIn is testing an AI post generator - do we really need this - and that Instagram is allowing users to download public reels. Plus, we bid farewell to V Pappas as she steps down as COO of VidCon. Don't miss out on all the juicy details - tune in to the Creator Feed now!
LINKS:
YouTube's Latest Updates: A/B Testing, AI Dubbing, and Impersonation Policies
Creator Insider AI Dubbing YouTube policy updates
VidCon 2023 Wrap-Up
Jim Wraps up VidCon in his weekly newsletter Evan Shapiro wraps up his spring of conferencesLinkedIn's New AI Post Generator: Say Goodbye to Writer's Block
AI comes to LinkedIn posts
Don't Trust TikTok? Reid Duchscher's Warning to Creators
Night CEO Reed Duchscher shares concerns
IG Allows Users to Download Public Reels - Here's How
Instagram now allows downloads
Breaking News: V Pappas Steps Down as COO of YouTube
V Pappas on LinkedIn: A note I sent to all TikTok employees this morning | 168 comments
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On this episode of The Creator Feed, we cover the latest news and trends in the creator economy. Meta announces Voicebox, an AI model for generating audio and text to speech, while Reddit repeats history by angering its power users and mods with product changes. We also discuss YouTube's best practices for shoppable live streams, the scheduling conflict between VidCon and Cannes, and LinkedIn's removal of carousels, profile videos, and embedded links. Plus, we delve into TikTok's new initiative, TikTok Truths, aimed at setting the record straight about information collection and usage. Stay tuned for all the latest updates and insights in the creator economy!
LINKS:
1. "Meta's Voicebox: The Future of AI-Generated Audio and Text-to-Speech"
Meta Introduces Voicebox
Meta Showcases New ‘Voicebox’ Speech-to-Text Translation Tool | Social Media Today
2. "Reddit's Latest Move: Is it the Beginning of the End for the Platform's Power Users?"
Reddit Protest is a battle for the human internet - VICE
Reddit Threatens to Remove Moderators From Subreddits Continuing Apollo-Related Blackouts - MacRumors
The future of /r/videos.
3. "YouTube's Shoppable Live Stream: How to Sell Without Being Salesy"
Engage Your Audience and Promote Products in Shopping Live Streams! 🛍️
4. "TikTok's Truths: What the Platform Wants You to Know About Your Data"
The TRUTH about TikTok
TikTok Seeks to Dispel User Concerns Over How it Tracks Data in New ‘TikTok Truths’ Series | Social Media Today
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On this episode of The Creator Feed, we cover the latest news and trends in the creator economy. YouTube is changing its eligibility criteria for Partner Program access, making it easier for creators to apply and access fan funding features. Meanwhile, Twitch upsets creators with its latest anti-creator announcement, and funding for creator economy startups has declined by 86% over the last two years. We also discuss updates on Shorts monetization and TikTok's new AI ad script generator tool. Plus, we delve into the controversial topic of Baby Gronk, Baby Diggs, and Livvy in the context of NIL. Tune in for all the latest updates and insights in the creator economy!
Sign up here for The Creator Feed Newsletter for additional insight into the creator economy!
STORY LINKS:
1. YouTube's New Partner Program Changes: What You Need to Know
YouTube Blog
Renee's Take
Jim Does Math
2. Twitch Upsets Creators Again: Will They Learn from Their Mistakes?
Twitch Streamers are mad - yet again
3. Creator Economy Startups Struggling to Secure Funding: Is the Bubble Bursting?
The Information ($)
4. The State of Shorts: Monetization, Growth, and Cannibalization
Matt Geilen and Bob Jennings on Premium
YouTube’s new #ShortsFriends initiative
Matt Koval - he mostly recommends putting Shorts on a separate channel
Deep Mind promises to supercharge discoverability
5. TikTok Unveils AI Ad Script Generator Tool: A Game-Changer for Businesses?
Social Media Today
6. Baby Gronk, Baby Diggs, and Livvy: The Future of the Creator Economy?
Baby Gronk, Baby Diggs and the NIL-spawn Livvy
interview with Baby Gronk’s Dad ($)
Jim on the couch with Mama June
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