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  • In this episode we delve into the transformative impact of AI on humanity and society with Chris Perry, Chief Innovation Officer and Chair at Weber Shandwick Futures. His new book, "Perspective Agents," challenges traditional views of news media and information gathering, focusing on the emergence of AI and its potential to reshape our knowledge sources. He sees perspective as the primary innovation of our times. And he takes us through Taylor Swift as a powerful research case study.

    We discuss AI's role in human creativity, exploring its capacity to redefine expertise and truth. We speak about breaking echo chambers, using tools like Blackbird.ai and Notebook LM, and chat about how and why AI is reshaping workplaces and businesses. Join us as we navigate the complex landscape of news media, societal shifts, and the future of human identity in a world of AI.

    Chris’ book ‘Perspective Agents’ is available here
    Chris’ ‘Perspective Agents’ Substack

    Tools mentioned: Blackbird AI, Notebook LM

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Tracey's book ‘The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey

  • Will Microsoft or Google win the race to control the future of AI?

    In this episode I’m talking to journalist and author Parmy Olson whose new book “Supremacy: AI, Chat GPT, and the Race That Will Change the World” explores the fierce competition between Microsoft and Google to lead the AI revolution.

    We discuss the motivations of tech pioneers like Deepmind’s Nobel Prize winner Demis Hassabis and OpenAI’s Sam Altman, their groundbreaking work, and the implications of this AI arms race for the future of humanity, agency and identity.

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Parmy’s book ‘Supremacy: AI, Chat GPT, and the Race That Will Change The World’ is available here

    Tracey's book ‘The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey

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  • Byron Tau is an American investigative journalist and author of the new book "Means of Control: How the Hidden Alliance of Tech and Government Is Creating a New American Surveillance State” so in this episode I’m talking to Byron about the intricate world of government surveillance.

    We discuss how commercial data is leveraged by the US government and other entities for extensive monitoring. We also talk about the public’s seeming lack of awareness, the role of data brokers, the impact of surveillance on personal identity, and the implications of AI. During our conversation Byron shares insights from his own research, talks about how he self-financed his investigation and emphasises the importance of supporting independent journalism.

    Byron Tau photo credit: Elliott O’Donovan

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Byron’s new book: Means of Control: How the Hidden Alliance of Tech and Government Is Creating a New American Surveillance State is available now https://www.amazon.co.uk/Means-Control-Alliance-Government-Surveillance/dp/0593443225Check out Notus at https://www.notus.org/Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.The Future of You podcast homepage https://www.futuremade.group/the-future-of-youFind Tracey at https://www.futuremade.group/abouttraceyExplore more on The Future of You at https://www.futuremade.group/the-future-of-you
  • In this episode I’m talking to Chase Hughes – a US military veteran-turned-expert in human behaviour, profiling, and persuasion, regularly training elite govt and big business on behaviour skills. He is a leading trial consultant too.

    Chase delves into the complexities of identity manipulation in the digital age and the urgent need to safeguard our identities.

    We cover the weaponisation of identity, the power of cognitive biases, and the growing bystander effect. With insights from his best-selling book, "The Ellipsis Manual," and his work with the Behavior Panel, Chase offers practical tips for resisting manipulation and training your critical thinking.

    Chase on YouTube https://www.youtube.com/@chasehughesofficial/featured

    Website https://www.chasehughes.com/

    The Ellipses Manual on amazon in UK and USA

    The Behaviour Panel https://www.youtube.com/@TheBehaviorPanel

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

    (note: in their discussion Tracey mentions the Apple Vision Pro ad. The correct wording of the voice over on that ad is “your favourite apps live right in front of you”)

  • Welcome to The Future! This special episode of The Future of You has been created using the tool everybody’s talking about; Notebook LM.

    With just a few taps of the keyboard this 10-minute bonus podcast has been created from the information on my website www.futuremade.group. It took minutes for AI to distil the information and create what sounds like two people discussing my work. The conversation covers everything from my credentials, to my book, to this very podcast. Is this a tech tool that will change the shape of podcasting and audio forever? Or a stark reminder not to believe everything you hear?

    Try notebookLM for yourself https://blog.google/technology/ai/notebooklm-audio-video-sources/

    (NB: Tracey inputted the main Futuremade website address plus the other pages: five sources from the same one website)

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • In this episode I’m chatting about the importance of language to our identity with linguist and tech entrepreneur Jack Connor.

    Jack is about to embark on a trip to the Arctic where he will deposit language data from more than 500 languages into a preservation vault.

    We delve into the intricacies of language preservation, the impact of the internet on dialects, and the fascinating intersection between technology, language and identity.

    We also discuss the urgency around saving endangered languages and the potential of AI to revolutionise language preservation.

    Email Jack [email protected]

    Or get in touch on X https://x.com/Jac5Connor

    Endangered Languages film https://www.endangeredlanguagesfilm.com/

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • What if you could use AI to see what your life would be like when you are 60, or better understand how you got there? Today on The Future of You I’m talking to the creators of an interactive experience that will allow you to do just that.

    In this episode I speak with Germeshausen Professor Pattie Maes and technologist and researcher Pat Pataranutaporn from MIT Media Lab. Pattie and Pat are working on "Future You", a project using AI to create our own digital twin.

    We talk about human-AI interaction, human attachment to machine conversation, and what questions we might pose to our future selves when given the opportunity.

    Try Future You from MIT Media Lab https://futureyou.media.mit.edu/

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • In this episode of The Future of You I’m talking to Erik Prince, co-founder of Unplugged, a privacy-first smartphone to rival Big Tech. A former Navy SEAL, Erik is also the founder and former CEO of Blackwater—the world’s largest and most effective private military firm.

    Erik discusses the creation and importance of the Unplugged phone and highlights the growing concerns around data collection, surveillance, and the misuse of technology by governments and big tech companies. He delves into the unique features of the Unplugged phone, including its lack of an advertising ID, secure messenger, and kill switch, all designed to protect user privacy.

    We also touch on the broader issues of digital surveillance, the role of AI, and the future of personal security in an increasingly connected world.

    Erik's website https://erikdprince.com

    UNplugged website https://unplugged.com

    Somalian Project on You Tube The Somali Project - Official Trailer (HD) https://www.youtube.com/watch?v=bEPtXOCCzRE

    Shawn Ryan Show Erik Prince - Breakdown of the Donald Trump Assassination Attempt | SRS #123 https://www.youtube.com/watch?v=t81CeoEcCik&t=956s

    Erik's book: Civilian Warriors https://erikdprince.com/civilian-warriors/

    UNherd with Silki Carlo on The UK’s Counter Disinformation Unit https://unherd.com/watch-listen/get-ready-for-the-crackdown/

    Video audio included with permission from Erik Prince

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • In this episode of The Future of You, we hear from futurist and author Richard Yonck. We discuss some common fears and misconceptions around AI. We also consider a ​realistic ​timeline ​for AI advancements such as self-driving cars and consider the importance of balancing ​AI's ​benefits ​with ​ethics.

    I also welcome Lord Chris Holmes MBE back to the podcast. We talk about his private member’s bill which covers everything from consumer protection to intellectual property and the creation of an AI authority to oversee the UK’s ever evolving AI landscape.

    Find out more about Richard at www.richardyonck.com

    Richard is the author of “Heart of the Machine” https://bit.ly/3AyLQAL and “Futureminds” https://bit.ly/4dIXlUA both available via Amazon.

    Find out more about Lord Chris Holmes MBE at https://lordchrisholmes.com/ and connect with him via LinkedIn at https://www.linkedin.com/in/lord-chris-holmes/

    Latest on the AI BIll see Lord Holmes’ blog https://lordchrisholmes.com/

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • Welcome back to the Future of You! Season four kicks off with an insightful conversation with renowned futurist Richard Watson.

    This episode delves into the inspiration behind and creation of his latest work, "The Children's Book of the Future," a beautifully illustrated book designed to fill children with optimism and imagination about the future.

    Richard shares the creative process behind the book, the importance of optimism and the challenges of writing for young minds in a world often filled with gloom. Join us as we explore the optimistic visions of tomorrow and the role of futurism in shaping young minds.

    Richard is an author, speaker and thinker! Find his work at nowandnext.com

    Get your copy of The Children’s Book of the Future at https://www.amazon.co.uk/Childrens-Book-Future-Lavie-Tidhar/dp/0241647479

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

  • In the age of AI is proof of personhood more important than anonymity?


    In this episode of The Discussion I speak with Steven Boykey Sidley about cryptography, identity and ownership in the digital world.


    We discuss privacy, anonymity and personhood in the digital age and the importance of crypto regulation, touching on the debate around central bank digital currencies (CBDCs) and the need for stable, decentralised alternatives like stablecoins. We think about how people in emerging markets can protect against currency debasement and where tokenization and NFTs fit in.


    Steven is Professor of Practice at the University of Johannesburg and the author of several books on cryptocurrency including “It’s Mine” (https://bit.ly/3Qtvm1e) and “Beyond Bitcoin” (https://bit.ly/3MyYd2V).


    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)


    Find Tracey or book her to speak at https://www.traceyfollows.com/

  • How is the digital age affecting our identity?

    In this episode I explore the impact technology and social media are having on how we express ourselves and connect with others. Initially given as a presentation on identity, I talk about the fluidity of identity and our shift in awareness from the “authentic self” to the “complex self”.

    I also think about Meta’s launch of celebrity likeness AI chatbots and the debate raised there over ownership and control. As well as how digital media has shifted our understanding of identity and self-representation, with a focus on the role of profiling and personal data.

    We also have some good news to announce! The Future of You has been named Best Technology Podcast at the Independent Podcast Awards 2023. Thank you to everyone who has listened, liked, shared, rated and reviewed the show over the last two years.

    Watch the presentation ‘Identity: The Existential Risk of the Century’ on our YouTube channel here - The Endless Presentation On Identity by Tracey Follows

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    Find Tracey or book her to speak at https://www.traceyfollows.com/

  • Increasingly we’re using facial recognition to do everything from unlock our phone to make payments. But what might the long-term impact of giving away our facial data be?

    In this episode I talk to New York Times technology reporter and author of “Your Face Belongs To Us”, Kashmir Hill.

    We talk about the impact of facial recognition technology, the potential for misuse of the tech and its limitations. We also discuss the importance of data privacy and what’s happening to the billions of photos millions of people share online every day.

    ‘Your Face Belongs To Us’ by Kashmir Hill

    Amazon UK https://bit.ly/45DFs58

    Amazon US https://bit.ly/3tAUQC2

    The Future of You is a finalist in the Independent Podcast Awards 2023.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK https://bit.ly/44ObTha and US https://bit.ly/3OlDxgk

  • #SwarmIntelligence #Avatars #MotionPrints

    This week I’m talking to Louis Rosenberg, CEO and chief scientist of Unanimous AI and the chief scientist of the Responsible Metaverse Alliance.

    We discuss the impact of conversational AI on our everyday interactions and whether marketing will be morphing into manipulation as virtual salespeople become a reality.

    We also discuss the data hidden in our movements and the work being done to protect our motion privacy. The conversation ends with a discussion about swarm intelligence and what we might learn from biological systems in nature.

    Louis Rosenberg film link https://www.youtube.com/watch?v=IsE_Pas2OQU

    The Future of You is a finalist in the Independent Podcast Awards 2023

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

  • Interactive experiences like Roblox are giving children the chance to explore their identity like never before. In this episode I speak with kids media consultant Jo Redfern about the intricacies of Gen Z’s digital identity, self-expression, and the power children have in the 21st century to shape their virtual personas.

    We discuss the new Barbie movie and the intersection of merchandising and identity. As well as thinking about the future of education and the alternative the learning paths that gaming and digital platforms are revealing.

    The Future of You is a finalist in the Independent Podcast Awards 2023.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    Jo Redfern's LinkedIn

    linkedin.com/in/joredfern

    Kids Media Podcast

    https://podcasts.apple.com/gb/podcast/kids-media-club-podcast/id1573404550

    Future of Education 2050 Report

    https://drive.google.com/uc?export=download&id=1Cu0aisIbr_9c-UucelETT92cRUppubYm

    Tracey in Daily Mail

    https://www.dailymail.co.uk/sciencetech/article-12513183/EXCLUSIVE-Former-Google-futurist-predicts-classrooms-future-look-like-include-virtual-reality-lessons-downloadable-knowledge.html

    Tracey in the Mirror

    https://www.mirror.co.uk/tech/future-education-technology-3d-virtual-30900376

  • Will brands have their own wallets for customers? Will customers have their own wallets that they give brands access to? How will digital wallets reshape the data we store? And what’s the difference between personal and personalised wallets?

    In this episode of The Briefing I discuss all of this and more with Jamie Smith, founder of Customer Futures.

    This episode also features an announcement about the future of this podcast. The Briefing will only be available to members in future. To find out more about the membership and how to join visit www.traceyfollows.com

    The Discussion episodes continue to be available wherever you listen to podcasts.

    Jamie Smith https://www.customerfutures.com/

    Tracey’s deck, Identity Century: https://www.canva.com/design/DAFrapqZWbo/view?utm_content=DAFrapqZWbo&utm_campaign=designshare&utm_medium=embeds&utm_source=link

    Accenture’s Tech Trends https://www.accenture.com/content/dam/accenture/final/accenture-com/a-com-custom-component/iconic/document/Accenture-Technology-Vision-2023-Full-Report.pdf

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

  • In this episode of The Discussion I speak to Andrew Bud, Founder and CEO of iProov, the world leader in biometric face verification. We discuss the importance of keeping ahead of security in biometrics, the advantages of face biometrics over the iris or palm - and what he thinks about the future of anonymity.

    I also speak with Bronwyn Williams, a futurist and economist based in South Africa. We discuss the issues that could arise from a single company becoming the centralised global infrastructure for digital identities ie Worldcoin’s World ID.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    iProov

    website https://www.iproov.com

    Genuine Presence Assurance

    https://www.iproov.com/why-iproov/the-problem-we-solve/genuine-presence

    Biometric Threat Report

    https://www.iproov.com/reports/biometric-threat-intelligence

    Flux Trends website

    https://fluxtrends.com

    Bronwyn's blog

    https://whatthefuturenow.com

    Bronwyn's book

    https://www.amazon.co.uk/Future-Starts-Now-Insights-Technology/dp/1472981502

  • In this episode of The Briefing I talk with Ian Crocombe of Superheroic about the creation of TF14 (my “synthetic self”). We discuss how TF14 was made, the tools and platforms employed, and the use cases for digital representations such as this.

    I also talk about the launch of Worldcoin, the pros and cons of is-a-person solutions and explore security threats around biometrics.

    BBC News article on the launch of Worldcoin https://www.bbc.co.uk/news/technology-66128111

    Vitalek's essay https://vitalik.eth.limo/general/2023/07/24/biometric.html

    Tracey Follows, Forbes article on Synthetic Self https://www.forbes.com/sites/traceyfollows/2023/07/21/i-used-generative-ai-to-create-a-synthetic-self-and-you-can-too/?sh=1e97b2216dbd

    Ian Crocombe Linkedin linkedin.com/in/iancrocombe

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

  • Let’s dump the doomerism and take a positive look at AI. In this episode I’m speaking with audience expert David Boyle. As co-author of ‘Prompt’ David has quite literally written the book on how AI can be used to enhance the creation of all types of content across a variety of sectors. I also chat with Matthew Kershaw, VP of commercial strategy at D-id.com, about the rise in the creation of digital avatars, the anthropomorphism of digital assistance and what it means for our future digital selves.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK and US

    David and Richard’s website https://prompt.mba/

    David’s book https://www.amazon.co.uk/PROMPT-Brands-practical-ChatGPT-Practical/dp/B0C1JD7C32

    Audience Strategies website https://www.audiencestrategies.com/

    Matthew is at D-ID.com’s website https://www.d-id.com/

    D-ID.com on linkedin https://www.linkedin.com/company/deidentification/

    TF14 was built by https://thepeeps.xyz/



  • In this episode of The Briefing I consider how AI is impacting art and artists. We drop in on the Stanford event around Creativity in the Age of AI, we consider some of the news making headlines about China and AI. And we end up at the Ujazdowski Castle Centre for Contemporary Art, in Warsaw, from where I spoke about AI and the Death of the Artist.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK and US

    China Inc. Shows How Generative AI Can Be Serious Business https://asia.nikkei.com/Opinion/China-Inc.-shows-how-generative-AI-can-be-serious-business

    Is AI Killing Art? https://radii.co/article/ai-art-zhang-huan-xu-bing

    Stanford Institute for Human-Centered Artificial Intelligence: Creativity In The Age of AI event https://www.youtube.com/watch?v=y9wOvFihY74

    Mateusz Szsiedlecki on Instagram https://www.instagram.com/mateuszsiedleckiphoto/

    "'AI: The Death of the Artist?' is part of the Culture Tensions discussions curated by Manick Govinda and Agnieszka Kolek, commissioned by the Ujazdowski Castle Centre for Contemporary Art, Warsaw Poland”.

    Ujazdowski Castle Centre for Contemporary Art, Warsaw Poland https://u-jazdowski.pl/en