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In this week's episode of The Search Economy Podcast Brett flies solo and discusses what's on his mind as a marketer closing out the year strong. Recently, the Pneuma team got back from an executive offsite and Brett shares how he's using what he learned to level up.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy podcast Tristan Pelligrino, Co-founder of Marketers in Demand discusses the power of podcasting and how it can increase the chances of your next customer finding you. Tristan has built businesses on the back of podcasting and shares how podcast content can enhance your holistic marketing strategy.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
Check out Marketers in Demand to learn more about how to do more with less as a marketer
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In this week's episode of The Search Economy, David and Brett discuss the things to look out for when partnering with a new vendor to support your search efforts. They discuss all of the things you should consider and questions to ask in your process.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy, David and Brett discuss the importance of keeping a steady pace as an organization and making sure your entire team is on the same page. They discuss balance speed, expectations, and results in The Search Economy.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy podcast Luke Schmidt, Owner of PrimeHealth discusses how he thinks about positioning their brand in the healthcare space. He discusses his start, the problem they're solving, and how they're investing in their online presence.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
Check out PrimeHealth to learn more about proactive integrative medicine.
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In this week's episode of The Search Economy, David and Brett discuss the importance of having a holistic strategy with your marketing efforts. A great SEO strategy can help contribute to your growth, however, it takes a holistic approach to really amplify your search efforts.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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CEO and Founder of Pneuma David Riggs discusses the launch of Web Concierge at Pneuma and the reasons why we believe this service offering can help you find your next customer in The Search Economy.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy podcast Viola Eva, Founder at Flow Agency discusses the steps to take to build your brand in The Search Economy. Viola discusses the changes with Google, the power of consistency, and how to continue to evolve your SEO strategy to positively impact the brand you're building.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
Check out Viola's work on LinkedIn and Flow Agency
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss editorial. They discuss why quality content matters and how having a great editorial process can help elevate your position in The Search Economy.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss recode. They discuss why the technical side of SEO matters and ways we should avoid tanking our website performance before we even get started.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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CEO and Founder of Pneuma David Riggs shares an update on Pneuma's position on the INC 5000 list and how it helps validate the strategies we use to help our clients find their next customer.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss outreach. They discuss what a winning backlink strategy looks like and why a personalized outreach process is the primary way to begin to see results.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss conversion. They discuss how to overcome the challenges of earning the click, definitions around conversion, and share customer examples.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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David and Brett kick off the podcast series on SCORE, the methodology that Pneuma uses to help their customers find their next customer. The series kicks off discussing strategy. David discusses Google ranking factors, quick wins, competitor strategies, and more.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy David and Brett do a deep dive into vanity metrics. They share examples, issues, and hurdles that you have to overcome with vanity metrics. They share what revenue related metrics should be tracked in order to learn more about finding your next customer.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this episode Jim Brown, SVP of Revenue at Pneuma joins the podcast for the first time to discuss how he thinks about educating the market around the power of SEO in The Search Economy. Jim shares how he integrates storytelling into his sales process and why it's important to use methodologies like SCORE, SCALE, and SPEED to simplify complicated topics for clients.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In this week's episode of The Search Economy podcast Crystal Carter, Head of SEO Communications at Wix discusses ways to get your leadership team bought into SEO. She shares advice on communication, content, and how to position SEO as an investment opportunity for future growth.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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We explore the role of not just content, but great content in The Search Economy on this week's episode. Brett and David discuss what separates great content from average content. David shares how he thinks about the role of content in his role as CEO and opportunities ahead.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In the latest episode of The Search Economy, David talks with Steve Van Diest of Acumen about how CEO's can grow their companies and personal brands in The Search Economy. He shares the defining qualities of the most successful CEOs, the role of content in the c-suite, and the best resources for executives to use to grow.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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In the latest episode of The Search Economy, David talks with Eric Hinman who is an endurance athlete who has built a business around his personal brand. Eric shares the business concepts that he's created and the role of content in the process. He talks about the journey that his audiences go on to interact with his brands in The Search Economy.
Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday.
For more content coming from the Pneuma team check out the website.
You can follow both Brett and David on LinkedIn for more posts and information on The Search Economy.
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