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If you’re like us and you’ve been at the marketing grind for awhile, you’ve probably seen a thing or two that really “irks” you. Everyone has their own set of pet peeves. So today, we’re going to let out some steam and share our most annoying marketing pet peeves. What really frustrates us? Listen to find out!
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Well, it’s been a year since we launched the Wine & Whiteboards podcast and we’ve learned SO MUCH!!! If you’re looking to start your own podcast, we want to help make your life easier and tell you what you’re signing up for. This episode will give you tips and tricks to stay organized, build a following, and think 50 episodes down the road.
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Fehlende Folgen?
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Meetings without an agenda tend to fall off track, and that typically means people are leaving the meeting without the answers they were looking for. Sound familiar? Yep, us too! BUT ever since our team started using the Level 10 meeting structure, we have become much more effective with our time, and it helps hold us accountable to make progress on projects every week. If you're ready to try something new to keep your meetings on track, start with a glass of wine and join us as we dive in and share our take on the Level 10 meeting framework.
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It’s time to get creative with your sponsorships! Let’s go beyond swag. We’re in the age of experience marketing. People want to engage with your brand, not leave the event with a stress ball. So how do you make an impact and get creative? Today’s episode is all about how to have fun at your next event (virtual or not) and share creative ways to attract and engage attendees. We’ve compiled a list of the best and brightest sponsorship ideas we’ve either seen, heard of, or dreamed up ourselves!
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Are you an eco-conscious marketer? Not sure? That’s okay! Neither were we...today we’re joined by Erika from Nadi Marketing! For those who don’t know, Nadi Marketing is an eco-conscious digital marketing agency that works with mission-driven companies to create impactful content that engages with sustainable consumers. We’re super excited to learn more about ways marketers can create a positive impact on the planet and inspire sustainable change. There’s a lot to learn in this episode, so put your thinking caps on and let’s dive in!
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Most people hear “branding” and immediately think of logos. Yes, logos are extremely important, BUT branding is also about how people perceive, feel, and interact with your company! Branding is what sets you apart from the competition. It’s what makes you unique. Branding is your company story. In today’s episode, we’ll walk you through how to create your branding guide from scratch. We’re talking about brand messaging, logos, color palettes, typography, imagery, and more!
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Are you curious about the Wine and Whiteboards team and who we actually are when you pull back the curtain? Want to get to know us better and on a more personal level? Today’s episode will give you a deep dive into the “minds behind” the podcast. Join the five of us for a line of rapid-fire questioning with some funny and unexpected answers.
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Even though we’re in the middle of a global pandemic, you still have to hit event revenue goals, right? So what do you do about sponsorships when your in-person event pivots to virtual? You get creative, that’s what! There are still ways to keep sponsors happy and bring in revenue even in a virtual environment. Grab a glass of wine and we’ll show you how!
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Oh, don't be shy...we know you're guilty of taking Buzzfeed quizzes for hours on end! We definitely are as well, and sometimes Meyer Briggs just isn't entertaining enough. So, we decided to have a little fun. Join us as we walk through a personality Buzzfeed quiz and each of us receives our "worst best personality trait" based on our answers to some pretty hilarious pop culture questions.
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We have a very special guest (all the way from England) joining us. Say hello to Olivia from Girls in Marketing! For those who don’t know, Girls in Marketing is an online platform and community that helps womxn have successful and exciting marketing careers. Olivia started GIM in 2019 and has already built a huge marketing community, with over 80,000 combined followers on social media. We’ve been following her online like fangirls, so we’re excited to have the chance to interview her today!
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Long time, no travel? Us too! We (used to) travel a lot for work, pre-COVID. And when you travel, you usually come home with plenty of funny traveling stories. So today, we’re reminiscing on the good old days and dedicating this episode to all those who travel for work. To infinity & beyond!
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What can you automate at your job? Think about it. There’s more than you realize! Did you write down repurposing content, creating templates, or buying in bulk? Today we’re sharing an entire list of ways marketers and designers can work smarter, not harder by automating their every day (you’re welcome!).
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We love traveling for work and as you know, every good trip begins at the airport. Whether you get to the airport early (or late like some of us), we think you can relate to our wild and wacky airport adventures. Join us as we take on the airport, from anxious flyers to TSA tragedies. What’s your airport adventure?
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Sometimes the best ideas are like fine wine. They need time to age before they’re ready to drink. Starting a podcast is one of those ideas...we had to let it percolate a little bit before diving in. In today’s episode, we share our podcast journey, the lessons we’ve learned so far, and the steps to start your own podcast (even in the middle of a global pandemic)!
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When you work together for 5+ years, you become family. We love spending time together, in and out of the office (we did start a podcast together after all). So today’s episode is going to share some hilarious stories of us “bonding” as a team. Bottoms up and enjoy!
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Events are stressful. Period. We get it. We’re in the middle of a global pandemic and are no strangers to having to pivot virtually. Hosting virtual events to replace canceled in-person events can come with a lot of chaos and challenges (it’s something entirely new), but it can also lead to some pretty cool and innovative ideas. Organizing an event virtually means everything has to be rethought. Don’t fall victim to trying to recreate the exact same in-person event. Join us as we explore how to get your virtual event off the ground and set it up for success!
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We host numerous happy hours throughout the year at tradeshows, conferences, and (now) virtual events. And since happy hours include alcohol, we thought it was the perfect episode to do a little drinking game and chat about the best (and worst) happy hours we remember! So grab a glass and play along with us!
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Gifting is something that always sounds fun, and we all like to receive gifts, right? So it must be easy...NOPE. Sure, everyone likes giving something in exchange for putting a smile on someone’s face, however, if this responsibility frequently falls on you, you probably know it isn’t always sunshine and rainbows. It’s a lot harder than it looks! Let’s face it, not everyone is a great gift-giver, and that’s OK because we have some tips and tricks to help even the worst gifters feel as confident as Santa.
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Today’s episode looks a little different! It’s a Holiday Edition. And we have our new friends, Michelle and Sandy, from the Wines to Find podcast joining us for what we’re calling Sparkling Wine For Dummies. We’re doing a virtual wine tasting and asking the experts (hint: we’re the dummies) all about sparkling wine. So if you want to learn about wine and have a laugh or two, join us for this fun episode!
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What business etiquette do you wish you learned in college? Probably a little less calculus and a lot more life skills...you know the things that would actually help you in your day-to-day. In this episode, we’re sharing the skills no one told us we’d need for marketing (or any job really)! Like how to manage projects and deadlines, how to give and receive feedback, and more. Let's dive into the real world of business and marketing.
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